Рет қаралды 31
Join me as I chat with Katya, founder of KV Marketing and expert content strategist. Kat shares her journey from managing marketing campaigns to launching her own agency in 2021. Discover how she crafts unique social media strategies for service-based businesses and helps entrepreneurs like us find freedom through effective and efficient online marketing.
*Time Stamps*
Adapting Business Ideas (00:02:27)
Discussion on being flexible and responsive to client needs and market demands.
Starting with Customer Insights (00:05:57)
Emphasizing the importance of understanding customer needs when creating content.
Conducting Market Research (00:07:04)
highlights the necessity of market research for developing offers and content.
Effective Keyword Usage (00:09:28)
Using customer language to optimize marketing and improve engagement.
SEO and Content Strategy (00:11:18)
Integrating SEO practices into marketing strategies for better visibility.
Balancing Graphics and Captions (00:15:35)
Exploring the relationship between visuals and text in content creation.
The Power of Email Marketing (00:18:44)
discusses the effectiveness of email marketing over social media.
Nurturing New Subscribers (00:20:31)
Strategies for engaging new subscribers after they download freebies.
Focusing on Quality Over Quantity (00:23:09)
Encouraging the creation of a single effective lead magnet instead of multiple mediocre ones.
The Importance of Organization (00:25:13)
Highlighting the need for a centralized system for effective content creation.
Repurposing Content (00:26:14)
Discusses the importance of analyzing analytics to repurpose successful content effectively.
*Connect with Katya*
Instagram: @kv.mktg
Website: www.kvmktg.ca
Get the Content Compass and SAVE 40% with code MOTHER: kv-marketing.c...
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