Before You Start a Business in Food Industry, Watch This!

Before You Start a Business in Food Industry, Watch This!
Areeb Irshad from Foodtech Simplified talks about the ideal approach one should have while building their start-up or starting a business in the food industry.
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[@gauravpandey4911]

Beacuse Sir, either it is OYO or it is Maruti or it is BMW ... They are specifically aware about their TARGET CUSTOMERS as well as the intended use of their products. Gaining profit is time to time game of business. But here who are our customers defines a lot about how the product should be designed keeping in mind different parameters like quality, price,etc

[@AreebIrshadSimplifies]

You've put it very well, Gaurav. It's about defining who your target audience is, defining their problems and then building a solution accordingly.

[@annrosejoshy3780]

Because, those companies know the real Indian market's Demand and their needs.

[@preetiverma3560]

It's because they kept their ideas relative to the public they understood their audience and their demand...they were clear with their mission and vision which made then grow soo far...

[@AreebIrshadSimplifies]

Yes, that makes sense. 💯👍🏻

[@vipulmaddheshiya1622]

They understand the Indian market and build product according to the customer of India, and oyo is successful because it is less expensive than other providers.

[@AreebIrshadSimplifies]

You got that right! 💯✌🏻

[@nandanisolanki201]

Maybe because they are cheaper than others and tackling the needs of the consumers. As per my understanding, the reason behind a hit product/company is that they truly understand their audience and their needs.

[@AreebIrshadSimplifies]

Exactly! Understanding customer needs is the key to growth. 💯👍🏻

[@mohdaslam-lc3du]

They create a sense of need among their clients... let be for status in BMW or maintenance in maruthi suzuki or hassle free stay in oyo...

[@williamessel2958]

The companies had very good plans. Their owners were determined to succeed

[@rajkumar-um8jn]

Fulfilling the needs.

[@rohannilajkar3090]

Proper strategies and focus on audience mentality for buying

[@engineeringentrance2841]

Because sir they solved new problem with high quality and inexpensive

[@kiranahsan5006]

Good service with reasonable price !

[@devsheth7113]

The reason for success of OYO, Maruti and Hyundai are addressing the gap... using cost effective solution

[@dfc16praveenkumar91]

Because they observed the people mind set what they are deserving to get according to people's wish they are giving with ading some more benifits

[@nishanthini.px-g6823]

I think The product are with good quality👍🏻

[@nikhardixit1434]

because OYO or other companies are selling their rooms and products in a lowest price so the people of our country can easily get the product with the better quality as well as most of consumers are coming from middle class so that companies are targeting that buyers..

[@rajeshchitturi87]

Time to market and budget friendly

[@prasannakumar8851]

Hi Foodtech simplified I'm trying to pursue my PG in FOOD CHEMISTRY AND PROCESSING. My doubt is after completing my PG I have plans of pursuing PhD at either one of the following : NIFTEM CFTRI IIFPT ICT BHU Am I eligible or would they reject me as I didn't do PG in FOOD TECHNOLOGY /NUTRITION /SCIENCE. Is MSc Food Chemistry and Processing is eligible for doing PhD in the above stated universities.

[@riyagautam2552]

2:20 becoz of its affordable price......and they do fill the gap in the market.

[@riyagautam2552]

When there is a problem , there is an opportunity and hence a business is possible.

[@AreebIrshadSimplifies]

Absolutely!

[@riyagautam2552]

@@AreebIrshadSimplifies thanku for the video 🙏🙏Well I m planning to start a food related business with the help of digital marketing.

[@AreebIrshadSimplifies]

@@riyagautam2552 all the best for your future! 🙂👍🏻

[@DURU369.]

Thank you very much sir, from Cameroon

[@AreebIrshadSimplifies]

You are very welcome

[@mukulgoyal3573]

their is many reasons why marti or honda sold more than bmw 1. cheap 2. long life 3. cheap service available 4. easy to buy new or 2nd car 5. if it got damage less loss as compared to BMW oyo room is successful same can be many reasons behind it, it bcs of the marketing strategy, or many idea or it can be bcs of win win seacution for both coutomers and hotel owners 1. idea 2. marketing

[@AreebIrshadSimplifies]

Very well explained Mukul 👌🏻👍🏻👏

[@kishansrivastava7190]

i think oyo\maruti is sucessful in india bcz they are making life easy and comfortable,,,oyo on one hand provide you with good quality service at reasonable price and maruti is providing more or less same value to its coustmers whch is fitting in this indan economy pretty well

[@AreebIrshadSimplifies]

Very well said!

[@yeshasaini1311]

B'coz they hav products nd services that a customers r satisfied with and can afford. For luxury one can prefer BMW but on d other hand if v keep budget in mind then Maruti Suzuki cars satisfy the need.

[@AreebIrshadSimplifies]

Yes, right 👍🏻

[@marufhassan]

Cause they are branding themself more than others.

[@thisicharan]

Hello Sir..I think now you are busy with job.Pls try to do more and more videos,at least 3 to 4 in a month.We are missing your lecturs badly

[@AreebIrshadSimplifies]

I will try my best. I'm currently engaged with multiple things but I'm getting back soon. :)

[@devikavenkatesh9392]

Because the price is at affordable rate for all common ppl.

[@AreebIrshadSimplifies]

Absolutely right

[@timacevedo2131]

The answer is simple the affluence of the India market is more suitable to Hyundai. BMW, Audi, are for the rich Indian.

[@kranth7]

In India almost 70 percent of people are ready to shift for luxury things. However, its not possible due to economical situations. the reasons being 1.Affordability 2.Efficient 3.Input cost

[@vjoydid]

Decent quality product at a decent price

[@AreebIrshadSimplifies]

Absolutely 💯

[@maykhaing9731]

Because their taste is good

[@dr.dattatrayfalke2698]

Most of the population of India is middle class and Maruti Suzuki and Hyundai companies make affordable cars This is the reason

[@AreebIrshadSimplifies]

Correct 💯👍🏻

[@wavaresmita4217]

Quality and marketing

[@AreebIrshadSimplifies]

Quality is subjective but yes probably marketing too.

[@yanchofaith9940]

They work hard

[@AreebIrshadSimplifies]

✅

[@Knowitalltoo]

Marketing and price

[@shimrinraja9628]

They are affordable for middle class people (who wants the luxury in budget )

[@hrishikeshkhairnar8439]

Because maruti and hyundai understand the middle class people pain point... i.e.Affordablity

[@AreebIrshadSimplifies]

That's right! 💯👍🏻

[@alzinasmukaria9197]

Sir,I want to know about wine deeply, including all the islamic, fssai laws,acts related to it . About it's business, challenges we can face... Can you please recommend some books.

[@AreebIrshadSimplifies]

Please check FSSAI website for information.

[@chidanandalakkashetti6497]

demand for edible oil industry.....is more in future...thinking to start

[@AreebIrshadSimplifies]

All the best!

[@studyhall4845]

Because sir their products are adorable to middle class families. Also middle class families are more in numbers in India..

[@saravanakumarpp9329]

Availability and affordability

[@salehaanjum9460]

As India has heights population rate and 70% fall under Middle social class ,thus tend to look for affordable price and affordable maintenance. Where as 1 BMW car = 5 Maruti Suzuki car.

[@AreebIrshadSimplifies]

Very well said, Saleha! 💯👍🏻

[@vikassinghparihar6001]

We should the things for common people

[@akashdutta6273]

Because they focus in consumer requirements

[@insideyouniverse2744]

Because they are affordable to most of people in India,as they understand the market

[@anilwrites16]

That can buy by all...Customers

[@kijer8294]

Because sir, maruti suzuki they know want the coustomer need . In low budget

[@adithan.enemyzero5848]

Oyo - privacy of customers Maruthi - affordable cars for middle class These r what i things led to success of both ventures

[@AreebIrshadSimplifies]

Superb! Love that answer! 👍🏻👏

[@sakshichopra7766]

Sir it's because they provide the same service and everything at a much lesser rate as compared to BMW and other high end companies

[@AreebIrshadSimplifies]

I wouldn't call it the same service but they do provide the services at cheaper rates.

[@shivabunny266]

Sir 🙏 explain about scoope jobs of biotechnology degree

[@AreebIrshadSimplifies]

I don't have any idea or knowledge of biotechnology.

[@projavadevelopers]

Price sensitive market

[@muhammedbadusha4592]

2:20 - Quality Service at a Reasonable Price...

[@AreebIrshadSimplifies]

Exactly! 💯

[@saadassiddiq6298]

OYO has built up by ada and their services Maruti has built up because of its quality in cheap rate

[@AreebIrshadSimplifies]

Absolutely 🙌🏻

[@arpitamandal8039]

Is Fortified rice industry good for setup?

[@AreebIrshadSimplifies]

I think you should be doing your own research on this. Ask people on LinkedIn who are in this industry because they'd have a better idea too.

[@arpitamandal8039]

Ok sir

[@AnandKumar-oe7ly]

Because, in India most of people are coming under in middle class background and middle class people can't buy expensive cars. because, they haven't that much money...

[@faiqaisari]

Pricing , reliable quality, not much of Luxury!

[@rautpravin662]

Its in comfort zone

[@AreebIrshadSimplifies]

Who is in comfort zone?

[@ramyag3318]

Affordable price sir .

[@AreebIrshadSimplifies]

Yes!

[@gauravadkine5130]

affordable

[@AreebIrshadSimplifies]

True

[@navanithasenthilkumar1574]

Hi Iam from tamil nadu and iam studing b.tech food technology Can u help me for lessons

[@AreebIrshadSimplifies]

What lessons? Be specific please.

[@ritikapaliwal6654]

Maruti and Hyundai are more successful coz their products are efficient and are available at reasonable prices which can be afforded by masses of India.

[@AreebIrshadSimplifies]

That's correct! 💯✌🏻

[@hopeandbelieve2735]

They cheap and reliable

[@vamshiponnam9129]

Cost effective

[@AreebIrshadSimplifies]

True

[@nayanhaze5507]

low cost and easily availab;le

[@Newoldtales360]

Bez they study the market

[@AreebIrshadSimplifies]

Bez?

[@nidhijambhule533]

Oyo n Maruti cost effective target audience is more even ,

[@tejas_sendurkar]

1:20 ...because both OYO & Maruti Suzuki are budget friendly for most of the people💵💰

[@AreebIrshadSimplifies]

Yes, exactly! 💯

[@amithga9018]

Maruti succeed beacuse their cars are low prices compared to bmw low prices attrcts people.

[@AreebIrshadSimplifies]

That's right Amith!

[@nidhibhawna6288]

Middle class is more in India

[@priyankab8918]

Because they focus on bottom of the pyramid

[@cuteshraddhakapoor00]

Sir...plz aap apani video Hindi language me dala kro...🙏🙏🙏

[@AreebIrshadSimplifies]

Koshish krenge

[@cuteshraddhakapoor00]

Thanks sir...🎉🎉🎉

[@CONCEPTSIMPLIFIED]

Because the are cheap.... Budget friendly

[@AreebIrshadSimplifies]

Yeah that's right!

[@wavaresmita4217]

Low price

[@AreebIrshadSimplifies]

Absolutely