Foundational Campaigns Needed to Scale your Amazon Advertising Strategy

[@tis_i_talha]

Love the aspect of CONTROL and GRANULARITY in every Advertising strategy shared!

[@henriettatan]

Great content I’ll be setting up more display ads! Thx

[@rajnishraj2696]

Hey Destaney, Thank you for this wonderful video. I have watched all your videos, and attended one of your webinars, How can I subscribe your weekly update like your webinars and other updates?

[@aldmangalili645]

Great content as always 😍

[@vahidmioooo]

Hey, thank you for sharing this! Great info on how to properly scale PPC! I have question regarding parent-child listing! I still haven't launched my product line on Amazon yet! I think I have watched over 150hr of videos 📼 but still can't decide whether to do parent-child listings or separate listing! My niche is home textile category, and my products fall under one product type but they have different afferent designs patterns! Some of my competitors have individual listings, and some have listed their variations in one parent-child catalogue! Would love to hear your thoughts on this! Cheers!

[@umairmaqbool1680]

Hi, hope you are doing well. you want to add one more product to your listing. first of all, you check the demand of your new product size and color demand . If you do a separate list of your new variation you have to keep more hassle for this, if you add this variation to your parent list then there is more chance of selling because when buyers land in to your listing and see another potential product there is highly chance of conversion

[@ashishbisht7817]

Hy, it is still good content to read but i was still looking for more explanation on campaign creation for the those strategy you told in the video Even its is someplace paid but i am looking for them- Thanks

[@wearebtrmedia]

The reason it is so difficult to create this type of video is because it is NOT a one size fits all solution. The structure really depends on your number of ASINs, budget, organic presence and goals.

[@fabianprosciuc2232]

Suuper cool! I just wonder if this campaign setup is needed for a small sized account even outside the holiday season? I could run all of them as I have Brand Registry but I think would too much? Atm I'm selling around 2-4 units a day. Would love to hear your opinion on this. Thanks

[@minimon92]

if we are moving keywords or ASINs from auto to E-P-B then do you recommend negating Search terms in Auto ?

[@wearebtrmedia]

NO NO NO!!! I answered this question, and explain why in the Q and A as well :)

[@minimon92]

Amazon is not currently providing changing video in a compaign. how to change video ?

[@wearebtrmedia]

Copy the campaign using the "Copy" feature and add a different video to test.

[@minimon92]

If we turn off a keyword in a compaign and start running in it in different compaign how does it effect ? what is the best way of moving keyword from one compaign to other?

[@wearebtrmedia]

Hi! Did you go through the Q and A video? I believe I walked through this as well as the context behind it

[@mehassharpie]

Would you employee the 9+ campaigns per ASIN even if each ASIN is a variation of each other just a different color?

[@iTzZigma]

So we should leave negative keywords section blank since having the same keywords in diff campaigns don’t hurt eachother?

[@wearebtrmedia]

www.loom.com/share/8a7e4bdb963a4975a006128e112b2a03

[@iTzZigma]

@@wearebtrmedia so if our kw got over 100 impressions and 8 clicks or less, do we lower our bid? When are we like okay this Kw got over 1,000 impressions do we give up on it?