'Fridgescaping' is Unhinged Consumerism

[@mayaasphere]

Keeping the fridge clean and organized is already enough work 😭😭

[@ur-amazing]

i relate to this on way to many levels

[@liveesunflower]

Okay! I don’t have the time for this 😂 especially since the fridge is closed 98% of the time like..

[@sherickoos]

I couldn't agree more!

[@kateri35]

Yes frfr. I have 4 kids ages 6 to 2 (my 2 year Olds are twins) and I'm literally so tired taking care of them that there is no way I'm gonna decorate the dang fridge 😅🤦‍♀️

[@Holly-bk7lw]

This!

[@cory546]

These people must have a lot of free time

[@CO_fanatic]

And no Tupperware or leftovers

[@joeyGalileoHotto]

They're squandering their time; if they're unemployed, they could be using that time to do a project to get them a job

[@HotCocoBangbang]

My exact thought

[@wakeuppeople777]

And free $$$ 😂

[@ratswagger420]

I’ve heard from KZbinrs that this is their job. They film, record, buy props very very carefully to post on social media. Especially when they have sponsors. They’re not doing it for fun, it’s their job

[@bp.4928]

My biggest question with this trend is, where do these people put their food? Lol. My fridge is filled with produce and meats, I don’t have space for a bunch of ridiculous decorations inside

[@carolejean8110]

Those people never have tupperware with leftovers. Do they cook? What do they eat? I have questions😅

[@bp.4928]

@@carolejean8110 Guarantee they only eat fast food. All the stuff in these people’s fridges are either just snacks or junk. No ground beef, no steaks, no roasts, not even carrots, celery, etc.

[@itsgoingtobeok-justbreathe4808]

they must have a 2nd fridge in the garage

[@elds2001]

I live alone so my fridge is rarely "full" because I simply do not need that much food. However I still think that "fridgescaping" is absolutely nuts, I just use the extra space to organize better lol

[@elleshak621]

Totally. Even if my fridge has blank spots, I’ll need them sooner or later. I’d need to have a big tub next to the fridge that I put the decorations In and out of on a daily basis as needed 🤦‍♀️

[@northcub]

'if you're a grocery head like me' man i'm such a grocery head. im just obsessed with being able to eat.

[@carsonrietveld2846]

My bestie and I always talked about how the internal ice/water dispenser was the "high class" fridge symbol of our childhood 😂

[@unreadaethel6878]

Hell, I *still* think a water dispenser in a fridge is really fancy.

[@faithhanson5019]

So there’s only snacks? Where’s the food food

[@rainyrouge5123]

The other food wasn't aesthetic

[@cheslxy]

It’s a diabetes and cholesterol restock

[@thedreammweaver6274]

They obviously have money to waste on this, they’re probably eating out instead of cooking.

[@opnuul]

yeah i love putting stupid bullshit in my fridge. i put my desk in there, i work from home in there. my whole apartment's a fridge now. hey what the FUCK are we doing 🤣🤣 maybe we actually do deserve what's coming to us

[@Autumnleafinthewind]

😂😂😂😂😂

[@bnadira212]

Sh*t at this point 🤷🏾‍♀️😂

[@klaudiagaeunkim]

Don't give the ideas to developers 😂 They're probably already designing a very cozy apartment in the fridge😅

[@burningleo]

You know what makes my dopamine receptors go off a fridge full of FOOD not knickknacks 😭

[@ryanpooley]

They didnt even have room for groceries 😭

[@gladysluna2533]

I fell victim to the aesthetic fridge and putting food in other containers. My fruit went bad faster, and my eggs started tasting weird. I'm back to being a normal person and leave everything in the containers they came in.

[@Terri_MacKay]

Exactly!! The berries and fruit in the ceramic and glass bowls are going to start going bad in a couple days. Berries should be kept in the containers you buy them in, and other fruits shouldn't be in containers at all. My apples, oranges, lemons, and limes, sit loose in the produce drawer.

[@rhiannonrising]

Fridgescaping is a symptom of lack of community, definitely. These people have no community, or they wouldn't have the time or desire to do this crap. I'm glad I have food in the fridge. End of.

[@mamagoldielocks]

Refrigerators weren't around in the Bridgerton era! 😂

[@phoeneoware2644]

I get the inspiration though. Looks like something those high society people would do if they had them...well at least ask their servants to do.

[@roccafille]

Thank you 🤣😅

[@aesinam]

​@@phoeneoware2644no they wouldn't have done it because the fridges would only be seen by the servants

[@sevenpenceLOLZ]

ok but HOW on earth did FRIDGES become status symbols?? not ONCE have i seen a person who came in my house enter my kitchen, look at me in disgust and say “ugh, she has a white fridge, so middle class…”

[@Jose04537]

Everything can be turn in a social status. Do you have a double door refrigerator? Do you have a refrigerator with a lower drawer? Then you're probably richer than average.

[@sevenpenceLOLZ]

@@Jose04537 can’t wait for fricking pens to become a status symbol

[@sissyblake17]

We have Nene Leakes to thank for that

[@sissyblake17]

@@sevenpenceLOLZI have some unfortunate news for you…… they already are 🫠

[@dariakatina6189]

@@sevenpenceLOLZthey already are)) for instance, some montblanc fountain pens cost more than a thousand dollars)

[@grace.1123]

The idea of leaving my fridge open that long gives me anxiety... what a waste of electricity 😭

[@AmeliaC414]

I have had a white fridge for over 10 years & surprisingly it has had no negative effect on keeping my food cold lol

[@kateri35]

Love this comment

[@blueghost4769]

Most people whose houses I've been to have white fridges. It's probably the most common color for fridges lol

[@Magicwithizz]

You’ve become one of my absolute favorite commentary creators. The focus on anti capitalism when discussing overconsumption is SUCH a breath of fresh air. Talking about overconsumption being a problem because those who overconsume are too dumb to invest or save money or have assets or whatever the hell, is SO tired.

[@averagerunner_]

I need to comment again. Like don't people go outside enjoy the trees and bird anymore? You don't need a full garden aesthetic in your damn fridge!

[@rootsm3]

People just love calling me poor in a thousand ways

[@barbararab6390]

Do they not eat? My fridge is filled with leftovers, meat, vegetables... how do they leave space for the actual stuff???

[@marylamphere2112]

This video is the perfect encapsulation of why I love your content. You are ripping into what these trends are actually showing. I love it

[@naveenasnook]

this would just make me feel anxious because of how chaotic it is, but also because the crowded environment compromises hygiene and would make me forget about foods and cause them to spoil???

[@beep3121]

Who has time for that, also they must have a second fridge for the real food 😂. The video is on point again thank you ❤

[@Autumnleafinthewind]

I was thinking the same, they must have some money and pay someone else to do all of that work. It takes a lot of time to keep everything all the time. Even with half the day off it's still a lot of work

[@Holly-bk7lw]

All that clutter in the fridge just gives me anxiety

[@LaLaLand926]

“so she can quote, eat like a fairy” LMFAOOOOOO

[@tessamohammed]

THAT HAD ME SCREAMING FOR SOME REASON LMAO

[@lataniafenn6073]

I just don’t understand why they don’t decorate a shelf, like not one in their fridge. Just a random shelf in their house.

[@ElinWinblad]

What’s next? Drawer under oven scaping ? 😂😂

[@Kricket.B]

🤣🤣🤣 I laughed outloud reading this comment

[@adamstein1591]

@@Kricket.Bme too!

[@tylert271]

This is the most bizarre thing I've seen. Groceries prices are too high to be worrying about this! What is wrong with people?!

[@Nahuelgamboaofficial]

For me, The Best decoration in life it's having the fridge full of food every day🙏🙂♥️🍓🧅🌶️🍅🥕🍠🍲🥗🥣

[@DavidUrena-n4m]

The electric bill for these people must be insane. Can’t be me

[@Bethany-m9p]

Thank you for keeping your videos ad free. It's hard to find channels that aren't trying to sell you stuff. It's really frustrating as many KZbinrs do a lot of ads promoting consumption.

[@VictorianPearls88]

These people that buy fridge decor are the same ones that complain they can’t afford groceries 🤦🏻‍♀️ As a lover of vintage and older decor, a lot of these pieces also could possibly have lead paint or things that cannot safely hold food. You’re supposed to use food grade containers. Ughhhh. This is frustrating! 😅

Usually when you talk about something, I’ve heard about it before and already have an opinion, but this one? My jaw dropped when I saw the title. I can’t wait to watch and learn about this new thing. 😂😭

[@vvitch-mist20]

Nice glassware is the only thing I would put inside my fridge. EDIT: People really forgot art as a hobby.

[@bnadira212]

This!

[@unreadaethel6878]

Yeah, cute storage jars are as aesthetic as the inside of my fridge is going to get.

[@liveesunflower]

And here I thought I was fancy for keeping baking soda in my fridge. The fridge is closed most of the time! I’m not wasting my time doing this lol

[@kwest1401]

I can't imagine having a family/partner/roommates and not using every inch of space for sustenance...

[@ambds1975]

... what? I thought inside kitchen storage space was the last place in the house that was allowed to look chaotic.

[@michellecorson6025]

It's a ridiculous and inane trend. But suddenly I am considering putting some plastic black spiders in the fridge to surprise my husband on Halloween.

[@Autumnleafinthewind]

😂

[@rainyrouge5123]

Do it

[@AlyssaIrvine]

🕸

[@BFFiong]

I barely have time to meal prep at the beginning of the week, not to speak of “decorating” my refrigerator.

[@Gurianthe]

i would not put dirty ass statuettes and stuff from the garden directly next to my food the level of brainrot we've reached is insanity

[@sweetblack1216]

I think that this could actually be a really cool idea for certain special occasions or themed parties We're guests could serve themselves

[@SSSS-wq4vn]

Yes.

[@AlyssaIrvine]

Okay this makes sense and would be cool.

[@Gurianthe]

still a gigantic waste of electricity

[@CorridorOfMirrorsRemixes]

Yeah…let me decorate my fridge like a greenhouse because “YAY FOR TIKTOK AESTHETICS”! 😂🙄🤦‍♂️

[@CorridorOfMirrorsRemixes]

This is just so ridiculous now!!!

[@heyrrose]

This is crazy to me because I live with 3 roommates, sharing one (small, old) fridge, and we consistently don’t have enough fridge space for necessary stuff. We’re asking our landlord for a larger one because it’s such a problem, especially because I have bulky boxes of medication that must be refrigerated. We have absolutely zero space for decorations in there!!

[@nachocheeba]

1:20 How do these people not see that when they go on the news to talk about their fridge, they're being treated as a zoo animal because fridgescaping is not normal, like you can hear them hold back their laughter. This is so sad, I feel so bad for these delusional people...

[@Gurianthe]

it's hard to feel bard for people with this amount of disposable income

[@MichelleConway7]

It's time to throw the WHOLE PHONE AWAY 🤦🏾‍♀️

[@AmeliaC414]

Dumbest trend ever! I am a stay at home mom & ain’t no body got time for that! With cleaning, cooking, breastfeeding, changing diapers, baby naps, baby crying, trying to take a shower & helping my husband with his business this would be ridiculous to do to my fridge. It honestly is a trend for the people without responsibilities. How can anyone maintain it? You take 2 sodas or cheese out now you’ve ruined the decor. SMH

[@AmeliaC414]

Also I have had a white fridge for 10 years & works to keep my food cold just fine Lol

[@sevenpenceLOLZ]

hi stay at home mom on the internet! just here to say that my mom is also stay at home and she has no time for that either. she recently deep cleaned the entire house and had to cook food + taking care of my baby sibling. i feel like she’d find this ridiculous.

[@Autumnleafinthewind]

Well, as someone without children but who likes to keep everything organised and works part-time from home, even with the free time I have it takes lots of work and time to organise everything and also do whatever else needs to be done. I study and work teaching a language so I can only imagine how much more work having a family is. There is no time for such nonsense like decorations for your fridge! As long as it works and it's clean and it's working...

[@theresastubblefield5706]

Probably for influencers because they do it for a living, lol!

[@lordfreerealestate8302]

Not to mention how expensive all those decorations are. I couldn't afford them.

[@Blank-rv6xv]

It feels like another type of food art to me🤔, as long as no food goes to waste its another way to express, or decorate for a party🤷‍♀️. Unless someone is buying only for a new aesthetics every day, then I argee with the same points u said in the video. I do like this trend & would do this once in awhile🥰💖.

[@kristinw3610]

I don’t understand how they have that much extra space in their fridge to put photos and vases

[@TheBlackDorothyZbornak]

Folks still buy white fridges, just the cafe brand white fridges. I love BLACK stainless appliances. My appliances are all pink, including my fridge. I had them all wallpapered LOL

[@spinstercatlady]

This is so far beyond the pale, just the HEIGHT of utter foolishness. Put aside the fact that Fridgescaping is a time/money waste, and ask how it even makes sense on any sort of practical level. It's only going to look nice until you have to make the first meal, and all those pretty bowls of produce are half used up. Stupidity at its finest. ETA Also, no real people are actually doing this. These are ADS to encourage people to buy products.

[@awsome182]

Personally I don't even find it aesthetically pleasing. These fridges look cluttered and messy in my opinion.

[@nailsbyrocky]

Every time I think I met overconsumption's final boss form, Ashely V or Kiki drops a new video to but me in shock & awe. LED candles....in the fridge? Somebody please stop these undisclosed ads on Tiktok. Nobody really does irl but thanks to videos like this now it either a) appears like people do when they really don't because they are trying to shove as many products into an "video" *cough* ad *cough* or b) now people who have some type of shopping addiction will use this to fuel their reason to keep shopping. This is just so sad.

[@spinstercatlady]

1000% this. These are not real people who just happen to live this way, but rather are very creative ads that many people haven't learned to recognize as such yet. These influencers are running out of ways to showcase the products in new and unique ways to encourage consumption, which is why we are seeing more and more unhinged atrocities like "Fridgescaping". People need to wake up and see it for what it is - pretty ADS to sell products.

[@trustedroot]

this is how I learn about fridgescaping. I do not have enough time on my hands for this

[@lavaghoul]

0:59 “check out this bust of a woman” and it’s Taylor swift 😭

[@Vonononie]

It’s not a trend, it’s just people creating relatively cheap and quick content

[@spinstercatlady]

Or rather, creating ads to sell products.

[@Vonononie]

@@spinstercatlady very true. It’s a double win

[@fallinlove3210]

Humanity: How have we not cured cancer by 2024? Also Humanity: Fridgescaping

[@Y_24STG]

refrigerators will soon become an art object 😢

[@stezton]

White fridges are seen as poor? LoL. Only kind i will have. I think stainless steel appliances are ugly.

[@callist1990]

In Scandinavia, both white and stainless steel fridges are OUT - it's all about integrated fridges (and appliances in general - dishwashers, freezers... we don't want to see it). 😂 It is kinda funny how these things change and the differences between cultures and what is deemed "in" and preferred.

[@RidleyJones]

Imagine the stress of visiting their house and having to find yourself a drink or snack in their fridge.

[@aquachonk]

This is unhinged.

[@bnadira212]

What the hell?!?! Placing your food in pretty dishes is one thing…but PICTURE FRAMES? PLANTS? WHY?!?!?!

[@hneebrn]

I’m just wondering about the bugs that sometimes are in plants.

[@itslala]

I love seeing what books you pull from .. making a list ❤

[@aladynamedSusan]

Tell me you have too much time on your hands without telling me😩😩😩

[@cinnamonsparrowdesigns]

I don't even decorate my house lol I HATE clutter so this is a nightmare. I also hate unnecessary cleaning and extra work. I have loads of free time, but I spend it learning stuff, doing actual hobbies, and being with my family. This is just weird to me.

[@imadot9137]

This is the first time that i actually have to disagree with your takes, yes although this is an obvious show of over consumerism, besides that there isn't anything wrong with them, especially if they reuse their materials after using them to decorate their fridge. There is nothing wrong with having a hobby, a majority of people have them and if this is a way for these people to destress or enjoy the space of their home then there shouldn't be a reason to demonize them. Not everything has to have a purpose except for simply making you happy, and like another youtuber has said this is a piece of art in its own way and addressed both its positive and negative traits, many people in their comment sections even addressed that they might do this due to mental health issues and having a space they enjoy and feel safe in makes them feel better. There are bigger problems going on in the world than yelling at people for decorating their fridges imo.

[@ziljin]

This seems unhygienic?

[@denizakbostanc6087]

Thank goodness I found your channel because it really is entertaining to learn about social media culture and about . our worldwide tomfoolery ❤

[@moyannepurcell7624]

Gone are the days when your fridge was used for the purpose of food preservation, storage or cooling your food or drink to make them more enjoyable…I just can’t.

[@kaiZkar]

Keep the fridge clean, organised and functional. I only use some acrylic containers to contain like items together, that’s it

[@SamisSweetLife]

As a mother in a family of 4 with 2 growing children, my fridge is just usually packed full of FOOD. How do these people not have actual FOOD in their fridges? That's what I don't get about the fridge restocks either. If the fridge is filled with 495383 plastic containers full of snacks and produce or just full of decorations... where's the meats? Where is their defrosting chicken they are gonna cook that night for dinner? Where are there leftovers? I just have stacks of containers of prepped food or of leftovers, something marinating, etc. Always a packed fridge until close to grocery day. You do you boo, but I find the logistics and the realistic-ness not there with all these fridge things. How do you EAT?! LOL

[@thedreammweaver6274]

I have one decoration in my fridge and it’s a little figure of Gudetama by the eggs.

[@StreetSouljaz1]

WTF?! THIS IS A THING?? PEOPLE WILL DO ANYTHING. And I thought people were broke and living on credit cards.

[@motaman8074]

empty souls

[@alaska4939]

I don't have space for this due to this thing called food that I keep in my fridge m.

[@JeriBradley]

Have people just plain lost their minds?

[@kaycoleman2063]

These people need friends.

[@BrandNubian84]

I'm only 2 mins in to the video so I'm not sure if Ashley will mention this but right away I feel like the first ones who started this did it because they genuinely like it and/or maybe have an extra fridge in their home to accommodate. The other 99% is/will be doing it for views and will more than likely take the extras out and put them back as their home decor once their done filming.

[@marylamphere2112]

One note on the white fridge vs stainless steel discourse. We recently had to buy all new appliances due to a house fire and each brand has their own hue of stainless steel and put next to each other it is obvious to the eye that they are different. So they are doing this to make the customers buy all their products if they don't want a "chaotic" kitchen. That was what the sales guy at Lowe's said when he found out we weren't going to buy all the same brand. It was WILD

[@stitchfan93]

Best kind of fridge is clean simple one 😅

[@shakiyagotdreams2299]

😂😂😂😂 yeah it’s getting pretty ridiculous! Just put the d*mn containers and that’s it 😂 we trying to find money to feed ourselves and put food in the fridge. Where do they find this extra time and money…. Oh that’s right their supporters….. let that sink in

[@miaknight2818]

“This is not the hobby of people who have lives” 🤣🤣🤣🤣

[@NoName-qi7xh]

If I opened someone’s fridge and saw decorations like this, I would be seriously concerned with their mental health.

[@robinnorlund6479]

Oh my gosh, this is the first time I’ve seen fridgscaping. I have seen the restocking videos on instagram which I thought were crazy but this is a whole other level. Just ridiculous!!

[@GarbagedLord]

Having an inox/stainless steel fridge is a pain to keep looking good as all finger prints and smarts stick out as sore thumb ( I got mine only because it was the cheapest option)

[@barbarachesterton9615]

Our grannies putting Easter flowers/Christmas holly that matched the leftover containers would be mad these influencers aren’t blessing the food by having a cross in there 😭

[@sadia8111]

Being a minimalist I can't understand all of these trends they seem scary to me

[@lordfreerealestate8302]

Another day, another reason why *TIKTOK WAS A MISTAKE*. 🙃

[@ElocinLuna]

I don’t really have a problem with this on an artistic level. I think it’s reasonable to argue against it on a consumerism level though because constantly buying new things for a next video is problematic. But like painting, flower arranging, crocheting, miniatures, etc I think this could be classified as a genuine hobby. If people don’t just get rid of the decor they’ve all ready bought and instead reuse it, then whatever. Hell this is pretty similar to just generally decorating your house for holidays when I think about it. But that’s okay and fridgescaping is dumb just from the get go as a concept? I don’t think that’s entirely fair, it’s just a micro version of holiday decorating. And general home decorating, except in a very strange place. I also think it’s silly to criticize it as a time waster and sort of shame the people doing it for that reason. I crochet and I have lots of crochet pieces I’ve made and that takes a lot of time. It’s a hobby and lots of people have time for personal hobbies. Not even all working class people are working 7 days a week for 10 hours a day with no time for themselves (like me for example. I have plenty of time for my hobbies even though I’m working class). So saying they must have a lot of time on their hands I think is silly and just kinda goes without saying if they exclusively do this on tiktok. It doesn’t need to be stated and I don’t think it’s a genuine critique. They have time for it. Maybe you don’t, but just because you don’t doesn’t mean it should automatically be written off for that reason. I just have a question for people who do this genuinely: My fridge has too much food for decorations. There’s literally no room. I don’t understand how people are able to do this while still having a normal amount of food in the fridge :P like do they just get takeout mostly and only keep a few things in the fridge? Or do they just not ever have much in the fridge in the first place so it doesn’t matter? Also I have to ask. Are these people encouraging others to do this as well? Are they shaming anyone for having a normal looking fridge? Or is this just THEIR weird hobby that they want to share on the internet like many people like to do? Because I don’t suddenly feel poor or lesser than because some people on tiktok make their fridges look pretty on the inside and I don’t. Beauty standards and the like are incredibly problematic, but decorating your fridge, to me, doesn’t feel like these people are creating or trying to create a ‘standard’ for how your fridge looks. I think they’re sharing a hobby (strange as it may be) and that’s all. If they are blatantly over consuming that deserves critique. But like I said before, it reminds me of decorating for holidays and usually people keep their holiday decorations in some sort of storage. So if these fridgescapers aren’t reusing anything then that deserves critique but otherwise I think this is pretty harmless.

[@lexynexensl]

idk why i just frantically laughed outloud at this like a mad woman. what timeline are we in?

[@missmanners62]

these people are spending thousands of dollars on these massive refrigerators and not storing food in then. good lord.

[@mads1864]

i saw the thumbnail and literally was like 🤨 what did i just see! seriously my adhd CANT. at best my fridge is clean

[@littlewayslittlethingsjenn5386]

I’m just picturing the disheveled leftovers and the dried milk stain at the bottom of the main shelf of my fridge. Interested to see what it would look like after the kids look for after-school snacks in there.

[@ashley__c]

The fridgerton has me dead lol . Whyyyy

[@candy2325]

This is insane 😳 I highly agree people lack community and resort to this bullshit. When you’re fulfilled in other areas of your life, like spending time with loved ones, money management, being content with less then there’s no need to focus on such foolishness.

[@Rose-kj7rz]

I feel so sorry for those flowers sitting there, freezing in that fridge. There is a reason why we are told to put our bouquets in LUKEWARM water, and not cold water.

[@otterelise1754]

Honestly whatever gets you that dopamine boost.. I won’t judge, it’s hard out there these days 😆

[@susanjeffries5108]

The only thing that makes sense for me is keeping flowers in the fridge potentially. It does make them last a lot longer and if you have really pretty blooms from a favorite rose or something like that, maybe it makes sense to preserve them longer in the fridge. I know florists always recommend keeping arrangements cool overnight and I always think how I don't have room in my fridge for flowers but I can kind of see the point of flowers to some degree. In the fridge, I mean. I love flowers everywhere else, too!.

[@trtlduv07]

OMG. how is this a thing. I can't even.

[@freckledandred]

Chad’s mom started fridgescaping when she put a picture of Micheal Crawford in her refrigerator

[@IMeMineWho]

I am not in my 20s or 30s..but I just shove whatever fits in my fridge.😆