GOOGLE BUSINESS PROFILE: The Hidden Truth Behind Your Google Maps Rankings

Want more clients? Learn how I help my clients rank higher on Google fast in this 60-minute workshop, designed to help you outsmart your local competitors:
👉 luc-s-site-bfe1.thinkific.com...
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Understanding how well your google business profile ranks can be tricky for most business owners. There are many factors to take into consideration which can be confusing and misleading. In this video, you'll find out one of the key ranking factors Google uses to rank your profile and how to track your rankings accurately
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➡️ CHECK YOUR RANKINGS WITH GMB EVERYWHERE
○ bit.ly/3h8NyMU
➡️ CHECK YOUR RANKINGS WITH BRIGHTLOCAL
○ bit.ly/2UNhCFu
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WANT TO RANK HIGHER ON GOOGLE MAPS & GOOGLE SEARCH?:
👨‍💼↔️👨‍💼 Book a Tailored 1-on-1 session with me
○ rankingacademy.co.uk/1-on-1-l...
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📑TABLE OF CONTENT
0:00 Intro
1:26 Location Variables - Town Boundaries
3:05 Location Variables - Town Center
4:37 Location Variables - Proximity of the searcher
5:57 Rank Tracking - Manual option
7:47 Rank Tracking - GMB everywhere
9:19 Rank Tracking - Brightlocal
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🛠️ TOOLS AND SOFTWARE I USE FOR MAKING MY VIDEOS
○ Graphic design software - canva.7eqqol.net/DG0bG
○ Screen Recorder and Video Editor - bit.ly/2P5SljN
○ KZbin keyword research - vidiq.com/?afmc=4bs
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❤️For more videos like this one, just subscribe to Ranking Academy: kzbin.info...
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DON'T FORGET TO VISIT
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⭐Google Business Profile: g.page/rankingacademy
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#googlebusinessprofile
DISCLOSURE: Some of the links on this page are affiliate links, meaning, at no additional cost to you, I may earn a commission if you click through and make a purchase and/or subscribe. Affiliate commissions help fund videos like this one.

[@nicevideomancanada]

I have 105 Five Star Reviews on my Google listing with an average rating of 5.0 Stars and I owe this to what I have learned from this channel, Ranking Academy. I"m busy all the time and Booked solid for 2 weeks all year. Thanks again Luke.

[@rankingacademy]

Awesome! So please to hear this and very happy for you Peter.

[@satyabratpanda797]

Someone has given a personel comment in my gmap business. Its related to my personal life. How can I delete this review? I have flagged it about one year ago but it was not deleted by google team yet. I tried to delete this business listing from gmap but Its visible as permanently closed. Is there any way to completely remove the business listing or the review? Please help.

[@platinumproducer]

@@satyabratpanda797 panda have you tried to contact customer service through your business profile? Go through the steps using "other" to try and avoid an automated reply. It comes in no reply but you will also get a email that you can reply to if your questions have not been answered. I have seen a business go from closed, to personally closed, to disappearing completely so I am 100% it is possible

[@GamerGuyXP]

Bro give me some tips.

[@kmoo8]

Relatively new to the GBP optimisation and SEO game but loving your vids, keep up the great work 🙌

[@rankingacademy]

Thanks a lot Keith

[@MrCleverFox]

Great information as always Luc. I'm still hoping that Google will update the proximity factor to help service area-based businesses. There are so many service-based businesses that are getting shafted because they do not have a brick and mortar.

[@rankingacademy]

I know. Let's keep our fingers crossed. 🤞

[@J7C3B]

I've learned more from Luc than anyone else about Google, SEO, ranking etc. Clear and concise explanations that are available to all to benefit from. Thank you, Luc!

[@rankingacademy]

😊 Thank you so much JB. Much appreciated

[@studentu05]

Keep up the good work. One of the few guys that have kept it professional over the years.

[@rankingacademy]

Thanks chris, will do!

[@HelenAngeles77]

Great learning as usual. Thank you so much!

[@rankingacademy]

My pleasure Helen

[@IshaakBassa]

Awesome video. I have watched all your videos and used your advise. From South Africa

[@rankingacademy]

Many thanks Ishaak. Hope it's working out for you

[@jasonyuan4034]

Thanks Luc. definitely the best vid on the topics.

[@rankingacademy]

Thanks Jason

[@davidmaco1]

thank you for sharing, so clear and to the point !!

[@rankingacademy]

You're very welcome! Thanks for watching Dave.

[@HelgeFetz]

Thank you - very well produced and very valuable!

[@rankingacademy]

You're very welcome! thanks for watching

[@kostasziliaskopoulos4091]

Excellent! Thanks for this amazing video.

[@rankingacademy]

Thank you too!

[@paulfaceymarketing]

*Good stuff Luc - as usual. Keep it going* 👍

[@rankingacademy]

Thanks Paul, will do!

[@atapaz8921]

Great video! It helped me a lot. Thanks

[@rankingacademy]

Glad to hear it!

[@imhellag]

this is gold. I have a client on the fringes of their city not ranking as well as we'd like for "service + keyword" searches, and I knew it was because their competitors were right in town, but didn't know the google barrier literally fences it off LOL thank you!

[@rankingacademy]

It doesn't "fence it off" as such. If your client was the only provider of a specific service near the city you are trying to rank his listing would show as proximity plays a big part. But since there are some many competitors in every vertical, it makes it a lot harder.

[@adityayekhe8882]

Another great video Mr. Durand sir. Thank you for this information..!

[@rankingacademy]

So nice of you Aditya. Thanks

[@nathaliefiset5734]

What!?! I was this year old when I found out I can modify my search results. You rock Luc!

[@rankingacademy]

🤣👍

[@kirbs50]

Helpful, actionable advice delivered without confusing jargon.

[@rankingacademy]

Glad you think so!

[@zenseekerEric]

Great content here. I'm so glad that I found your channel!

[@rankingacademy]

Glad to hear it!

[@ALEXANDER-dc3ng]

Great tips as usual.... You are a great help for us dude 👌

[@rankingacademy]

Glad to hear it! Thanks Alex

[@samythebull]

Awesome material Thank You

[@rankingacademy]

My pleasure Sam

[@dougison]

Great video as always... what tools do you use to fill up those geo areas with green dots for your businesses?

[@rankingacademy]

Thanks Douglas. It's called Brightlocal. The link is in the description of the video

[@ScottTeuber]

Excellent video! I own a canoe rental that specializes in multi-day trips and 95% of my customers come from between 90 and 250 mi away. Any suggestions of how to apply this information to this larger search area? Thanks again and now I'm officially a new subscriber!

[@rankingacademy]

Welcome onboard Scott. It depends on the keywords you are targeting. For example, anyone located 100 miles away from your business searching for "canoe rental near me" is unlikely to find you but if they search for "canoe rental Wisconsin" you are more likely to rank.

[@markarciaga423]

Great one, very informative. 👍👍👍👍👍

[@rankingacademy]

Glad you think so! Thanks for watching Mark

[@markjennings5579]

Excellent content, would love it if you could talk about location landing pages

[@rankingacademy]

Thanks Mark. Will add your request to my list

[@danieldahdah7431]

Thank you Luc Appreciate your expertise

[@rankingacademy]

Many thanks Daniel

[@christianlecuyer6380]

Always great info, could you do a video on GMB suspended profile? Recently I have updated a client profile and a few moment later got suspended, this was very frustrating, maybe you have tips on this subject? :)

[@rankingacademy]

Thanks Christian, I will add your request to my list

[@AsadAli-hm2vx]

Reach out to google help, I’ve had GMBs reinstated. Make sure any changes made are from the location and ip the gmb is located/created at

[@christianlecuyer6380]

@@AsadAli-hm2vx Good tip, I have forgotten about my VPN, It probably was the wrong IP. Thank's

[@digitalearn9933]

Nice video! If our business exist near the boundary of two cities then what's the best option for targeting services cities both or most important one,

[@rankingacademy]

As explained in the video it will be a lot harder to rank in the city where you don't have a physical address. To attract customers from the city in which you don't have an address make sure you build some relevant content on your website. For more info you might want to watch this: kzbin.info/www/bejne/qGWVnqCoZbt8ZpY

[@kalidsherefuddin]

The great work

[@rankingacademy]

Thank you! Cheers!

[@alinavlaica4282]

Great information! How about when the listing is for a business with no physical location?

[@rankingacademy]

Same principles apply

[@yourfoodtruck9913]

Very insightful. Curious - are you a paid Bright Local affiliate?

[@rankingacademy]

I registered as an affiliate when I started using the tool 5 years ago and made a whopping $90 in commission in that time 😉 I use it to track my clients performance

[@muzahidihsan]

Awesome boss! It was very informative. Well, my computer has a lot of secondary category edits. In this case, if I have added a lot, will there be any damage to the listing? Although I do not provide all the services in the category 😊

[@rankingacademy]

If you don't provide the services don't add the categories

[@muzahidihsan]

@@rankingacademy But my competitors are doing that's, and they are ranking high... Every category is slightly the same: such as, "taxi service" is the main service but they add more such "mini taxi " airport taxis, and so on! If I add on this way will I have any problem? 😊

[@BUSINESS_NUMBERS]

Hi what do you think of optimo rank tool for local rank? Someone use it? Love your channel!!

[@rankingacademy]

Never heard of it

[@rvngo2989]

We are a nationwide company that does business online and our independent Hosts are in different cities across the country listed on our website, so it has been a challenge to get our GMB listing to rank in different cities.

[@rankingacademy]

If you don't serve customers face to face (either they come to you or you go to them) you are not eligible to claim google business profiles

[@VeganOfLove]

Thank you!

[@rankingacademy]

You're welcome!

[@josephderer9393]

Where can a person go to get information on your services... great videos...

[@rankingacademy]

Here: rankingacademy.co.uk/live-sessions/

[@ParfaitParquet]

Great video now I’m hopeful of solutionnas I cover the whole country of France for my business but based in aSmall village

[@rankingacademy]

Best of luck!

[@mikeadoumim]

hi! amazing video, thanx. brightlocal don t work with french google business account. Do you have an alternaive or france is on the way for brightlocal

[@rankingacademy]

Hi Michael. Have you tried whitespark.ca/local-rank-tracker/

[@juanplamen4815]

Great video!

[@rankingacademy]

Glad you enjoyed it. Thanks Juan

[@juanplamen4815]

@@rankingacademy actually, do you sell any seo courses for beginners, and for experts? I have a few friends who want to learn some SEO and I think you're someone with above the average knowledge, after all, you relly like me on analysis and stadistics to say what works and what doesn't haha, i respect that bro

[@goldenchildmoversllc-mover6980]

Love to see my moving business expand here in Memphis TN

[@rankingacademy]

Best of luck to you

[@learnpianobyear]

Thanks for that.

[@rankingacademy]

You're welcome

[@YasinNabi]

Too many people spend money they earned..to buy things they don't want..to impress people that they don't like. --Will Rogers....

[@rankingacademy]

True

[@wetwindowsguy8396]

Your the man bro

[@rankingacademy]

Many thanks

[@samsamo1191]

ThankYou

[@rankingacademy]

You're welcome Sam

[@SalisburyKarateClub]

I've often wondered if I enter "Karate club near me" in the keywords, what would happen

[@rankingacademy]

Use a tracking tool to find out

[@wareswaricz6948]

Thanks for sharing awesome video as always. I have an issue. My Google business page is showing on Google Map but not showing on Google search results. What could be the issue with this? And what solution do you suggest?

[@rankingacademy]

If it shows on Google map it will also show on google search. It will depend on the keyword you are looking for

[@franciscunninghamjr.3496]

Hi, I am currently using all the Google tools you have suggested and what a difference in phone activity. I have a brick and mortar office but like to go virtual! Must I maintain a physical location to continue to use Google my business, I know it isn’t called that any longer.

[@rankingacademy]

Hi Francis. Not sure exactly what you mean by virtual. In order to be eligible for a listing you must meet customer face to face so if you decide to operate online only it's unlikely you will qualify for a listing

[@Velavan1415]

Sir I am looking for digital marketing platform layers and possibility of cookies less structure you seemed to be well-versed in this department can you help me with this topic, if possible, how can cookies less data collection campaign can be made successful in your opinion.

[@pinklilac7]

Luc, please help. I am having a problem right now with getting into google business profile manager. All along I was able to do so with no problems but suddenly no matter how I try and get into it it just leads me back to a google search with the words "my business" in the search box and below shows one of the business's I have on there and some options such as edit profile, read reviews, etc but no adding users, no creating a google business website, etc. No switching to another business. It's NOT dashboard as I normally see it. Do you have any idea what is happening here and what to do about it??? Thank you!

[@rankingacademy]

Yes Google is pushing you to use the interface directly from search. You can do pretty much everything you could do before. You just need to find out where the options are. Alternatively you can try hacking back into the old interface: Watch this for more info: kzbin.info/www/bejne/ZqLQoJ1si7psmNU

[@carolynchang5203]

Thank u for insights. If the biz is online targeting to whole country , now google only allows it to put on the city. Do we have solution about this issue ? Thanks

[@rankingacademy]

Hey Carolyn. If you business is exclusively online you're not eligible for a google business profile

[@carolynchang5203]

@@rankingacademy thanks for your reply

[@abstractfx3268]

hello sir your videos are amazing, i just have a tutorial request for you, if you can make one on "how to rank on google for specific keyword". Thanks alot in advance. I want to rank my website for "surveying instrument" keyword. If you can make one tutorial on it, that would help me alot. Thanks again.

[@rankingacademy]

Thanks for your suggestion. I will add it to my list

[@platinumproducer]

I have a question I was hoping maybe you could answer. I had strategically chosen 20 cities that would cause my the highlighted service area to cover almost the entire state of Ohio. I'm going to be running ads and I'd also like to rank up and so I'm wondering if it would be a better idea to choose 20 counties surrounding my County in which I've worked before, or would it be better to choose five counties. Will condensing the service area cause me to compete for rank against the competition that is also only within that service area or should I leave my service area covering the entire state and just run ads locally?

[@platinumproducer]

I will say I was shocked to see that a couple pictures that I uploaded were viewed 50 times when I looked the next day and I've never run ads. It makes me feel like I must be doing something right

[@rankingacademy]

You should pick the service areas in which you legitimately operate. Note, whatever you choose will have no impact on where you rank in those areas. It just helps draw the boundaries in which you operate on the map.

[@platinumproducer]

@@rankingacademy I can help anybody in the state, and my goal is to further my reach because ever since lockdowns the company I'm with now allows us to quote and sell by phone. I do have clients at every corner of the state after 17 years of being in the business. So basically you're saying that ranking in a specific location is irrelevant to how large my service area is, and that I might rank number one in my County and three or four in a neighboring County is that correct. Do you think it would be wise for me to have two different business pages one set up locally for people I can meet with in person and the other the entire state of Ohio strictly offering to do business over the phone? I really appreciate your help

[@platinumproducer]

@@rankingacademy I've got to get update, my business has been coming up first on map searches for quite a few people when they search life insurance or final expense., I'm up to 21 5star reviews , I'm super pumped

[@ryanmccain1158]

Thx. I always wonder ow you come up with a random American city names. 😎

[@rankingacademy]

I search for them on Google Maps 😉

[@tylercambre]

Your videos have helped me with my clients rankings in multiple categories, but I can't seem to do this for my own business. I'm a commercial videographer using a mail and print suite for my business address, and although all I do is travel to clients to film I got suspended from Google for the address. I hid my address so I could get unsuspended, but I really want to do ranking for my service business. Am I out of luck?

[@rankingacademy]

You’re not. You’re possibly facing tougher competition

[@OlegKostyukevich]

thank Luc

[@rankingacademy]

My pleasure oleg

[@Nailsoupmedia]

How do you review using your GBP name? I have mortgage clients that I want them to review the agents they worked with using their GBP name. Can you still do that? Thanks for all the great content

[@rankingacademy]

You can’t. You can only review using the name associated with the gmail address

[@WaseemBelushi]

You would add the quality of the page and services and reviews and physical visits also add a factor

[@rankingacademy]

Yes of course but this one was specifically about location

[@njengathegeek]

Hello sir, thanks for great content you have been offering here. I have a problem with my google for business such that i cannot access the dashboard but I can edit anything from the user end, how can I reach you with a screenshot attachment. I will really appreciate your help

[@rankingacademy]

If you only have one location I suggest you make the updates to your listing via google search. For more information watch this video: kzbin.info/www/bejne/f6LVgY2YgMahmq8

[@njengathegeek]

@@rankingacademy I have already watched it, Thank you. I there any other way I can reach you for assistance?

[@VideoNash]

thanks

[@rankingacademy]

You're welcome!

[@jeffalan6339]

I like the platform, is easy to use, hassle free updates. There is a downsize, get numerous out of area calls, from Arizona to Florida up to New York. Of lot of spam calls, text and emails, in addition to scams.

[@rankingacademy]

I guess it's difficult to filter unwanted calls text and emails but you would get that in the real world anyway

[@MichaelWilliams-lo3ix]

awesome

[@rankingacademy]

Thanks Michael

[@lionheartlives]

Hi another very informative video, thank-you!...when setting up my Google Business Profile I set it up using my personal gmail email account, should it have been set up using my business email account?? [ its not a Google email though, its my custom domain email]...if so how do I change it to my business email account?......I did try to change it by adding a user through my Google Business Profile then sending an invitation to my business email then clicking the link to accept but when I did it said " You already have access to this account" but they were referring to my personal gmail account!.....now Im just confused...can you help at all please??...

[@rankingacademy]

Hi Gene Thank you so much. What I normally do is create a specific Google account for each new profile I set up. I will use the same account for everything Google related (google analytics, AdWords) so everything is under the same roof so to speak. The way you've done it will work too. I just like to keep business and personal communications separate

[@bleighty45]

I'm not that tech savvy, do you provide SEO services for a realtor seeking to improve a personal Google My Business Page?

[@rankingacademy]

This is the only service I currently offer: rankingacademy.co.uk/live-sessions/

[@dreamrealmpictures]

Is there a program or software like BrightLocal that works for Apple Maps?

[@rankingacademy]

Not that I know of

[@NeilCheesman]

I have a website with (affiliate) venues in 20+ different cities/locations across the UK. Is it possible to optimize for local Map search for these locations?

[@rankingacademy]

Are you talking about creating Google business profiles for these venues?

[@NeilCheesman]

@@rankingacademy I don't know if that is possible as we only have one GMB which we have a location for.

[@sarfrajlakdawala3026]

Great explained... I have one query...I have 3 listings in GMB 2 are from India and 1 is from USA...all are verified...now, if the user does search from USA, despite of having USA listing, the Google shows Indian listing to the users, why it happens? I would like to make PRIMARY LOCATION to the USA listing so how can I do that?

[@rankingacademy]

It depends on the keyword the searcher is looking for.

[@sarfrajlakdawala3026]

@@rankingacademy yes it can be but here we are searching our business name in USA so it should show US listing instead of an Indian listing... so how can we solove it?

[@satyabratpanda797]

Someone has given a personel comment in my gmap business. Its related to my personal life. How can I delete this review? I have flagged it about one year ago but it was not deleted by google team yet. I tried to delete this business listing from gmap but Its visible as permanently closed. Is there any way to completely remove the business listing or the review? Please help.

[@rankingacademy]

Have you tried raising the issue here: support.google.com/business/community

[@Jose-wt2jl]

My listing was taken down two weeks ago with no reason. After 7 years they took it down stating my listing doesn’t follow the guidelines. I have not changed it in years. Don’t know what to do. Any idea?

[@rankingacademy]

Check your listing is in compliance with the google’s guidelines support.google.com/business/answer/3038177?hl=en then ask for a reinstatement

[@bnbitservices]

What Software do you use to edit your video

[@rankingacademy]

Camtasia

[@mrecom7876]

What if one is using a browser other than Chrome?

[@rankingacademy]

Same rules apply as long as you are on search for a business on google maps.

[@emrich4797]

What if you run a service business? google dont want us to use an address

[@rankingacademy]

Then you need specify the areas which you cover and remove your address

[@qualitygems1965]

Does Address Correction Affects Google my busines..?

[@rankingacademy]

What do you mean by address correction?

[@jmpestsolutions8771]

Service area

[@geovannalissa2200]

disponibiliza legenda em português poor favor hahaahah

[@rankingacademy]

Vou tentar

[@shaunmccrae1962]

Tooooo confusing, sorry

[@rankingacademy]

Really?

[@fabiodecastro522]

click bait 👎

[@rankingacademy]

Is it?

[@riaanwessels9934]

Thanks Luc

[@rankingacademy]

My pleasure