Graphic Designe History

The history of graphic design is a history of cultural expression, reflecting not only what people thought during a given time period, but also how they felt. Whether you're curious about the development of design or are seeking inspiration for your own creations, expand your visual vocabulary in this comprehensive introduction to graphic design history. Sean Adams, who managed the AIGA historical archives-the largest collection of graphic design history in the world-focuses on the hows and whys of each design movement, detailing the development and evolution of specific styles, techniques, and genres.
Beginning in the Victorian age, Sean explores the need for design in Industrial age advertising, the use of graphic design as propaganda during the two world wars, and the rise of the massively influential Bauhaus school. He sheds light on the development of poster, film-title, magazine, and album-cover design; the changing relationship between design and typography; and graphic design's role in various art movements, ranging from Art Nouveau to new wave. Get started with Foundations of Graphic Design History and discover the power of imagery.
Topics include:
Why study graphic design history?
Art Nouveau
The Arts and Crafts movement
The Soviet Revolution
European avante-garde
New Typography
The great age of posters
American modernism
Post-war optimism
The rise of the corporate identity
Exploring the fused metaphor and the "big idea"
Reviewing Swiss typography
Post-modernism
Minimalism
The West Coast shift

[@lxydzn]

What a Topic, What a Valuable Content, What a Voice, no Fumbles, What a Collection, What a Stamina and it is just have a numbers of views and chunk of Subscribers...it's Sad...Thank You Sir...🙏

[@TRUETOILETTENPAPIER]

timestamps 8:29 Belle Epoque 9:17 Chéret 10:40 Tolouse-Lautrec 12:00 Art Nouveau 13:26 Beardsley 14:34 Mucha 15:40 Arts & Crafts, William Morris 18:27 Sachplakat, Bernhard, Hohlwein, Erdt 21:09 WWI, war propaganda 24:43 Soviet Russia: Revolution and Constructivism 29:20 Avantgarde 29:47 Futurism 31:33 Dada 33:30 De Stijl 36:44 Bauhaus 41:45 photography, Moholy-Nagy 44:03 New Typography, Tschichold 48:10 Great age of the poster: Cassandre, Colin, Carlu ("the three C's") 51:54 American magazines (Vogue, Seventeen, Vanity Fair, Fortune) 53:53 Brodovitch, Harper's Bazaar - the art director 55:51 American Modernism, WPA. 57:42 Beall and REA 59:17 Rand 1:00:10 Nazism and propaganda 1:04:34 USA propaganda 1:05:35 Rockwell 1:09:12 Post War optimism in USA in the late 40s and the 50s 1:10:42 Paepcke, CCA 1:13:05 emersion of the graphic designer as a professional figure in society 1:13:30 fused metaphor and the age of images (Chermayeff & Geismar, Rand, Bass, Danziger, Dorfsman, DDB...) 1:18:13 NY School (Wolf, Thompson's Westvaco, Rand, Golden, Tscherny, Bass, Glaser) 1:21:56 Swiss typography aka International Style (Muller-Brockmann, die neue graphik, Keller, Hoffman, Odermatt, Vivarelli, Huber, Boggeri, Steiner, Saks...) 1:25:46 American corporate identity 1:30:33 the 60s, protest and change: feminism, minorities, anti-war, environmentalism 1:34:39 Fillmore posters: counter culture, anti establishment. [fillmore:modernism=art nouveau:industrialization] 1:38:45 typographic eclecticism (the beginning of post-modernism) 1:41:55 album cover design 1:44:31 Japanese design 1:48:09 New Wave (Odermatt, Tissi, Weingart, Friedman, Greiman, Kunz) 1:54:08 postmodernism 1:58:00 digital revolution & democratization of design 2:05:00 vernacular design (language) 2:08:40 California design 2:14:20 conclusion

[@tristonedwards767]

Do you know which designers used positive space and who used negetive space

[@thanhan8172]

Thank youuu 😍😍

[@onuraksit3222]

You forgot the Low-Tech 1:51:27

[@onuraksit3222]

and Minimalism, 2:01:50

[@luatle3060]

@@tristonedwards767 I think your question should be more specific. Since there will always be positive & negative spaces in any design. A more specific one would look like "A designer who has a creative use of white space?" If so, you can check out Helmut Krone

[@eliforuc8740]

1.18.13 itibaren ege ders dr. Onur AKŞİT Grafik Tasarım Tarihi 5.hafta The New York School (1950-65) New York okulu, “az çoktur” anlayışı ve işlevselciliğe dayanır. Mesajı iletmek için imaj ve gepmetrik formlar kullanılır. Ortak kültürel semboller ve sözcükler, bir hikaye anlatmak için kullanılır. Böylece görseller ve sözcükler arasında bağ kurulur. Henry Wolf’un örneğinde yaratılan bir göz yanılgısı (trompe-l'oeil - 3. Boyut varmış algısı yaratma tekniği) ile bir adamın sırtında paperback (kağıtsırtı) yazısını görürüz. Bradbury Thompson’ın işlerinde kolaj ve deneysel baskı tekniklerini görürüz. Asimetirk tipografi ve klasik Amerikan imaj ve temalarını birlikte kullanır. Paul Rand, Picasso afişinde ressamın portre fotoğrafı ile ona özgü fırça darbelerini bir arada kullanır ve çift anlam yaratır: Hem bir sanatçının portresi hem de onun işlerinin portresi. George Tscherny’nin poster örneğinde az çoktur anlayışı vardır. Her öğe iletişime hizmet eder. Fazladan öğeler olsaydı mesaj anlaşılmaz olabilirdi. (Afişteki slogan: “Her duvar bir kapıdır”) Tony Palladino, fotoğraf harici alternatif yollar denemiştir. Bu afişteki çizimler gibi. (Afişteki slogan: “Tünelin ucundaki ışık değil, içteki ışık”) Saul Bass, cut-paper tekniği ve el yazımı tipografi ile en ünlü film afişlerinden birini yaratmıştır. İkini örnekte iki aşığı görmemizi engelleyen perdeyi kullanarak mizahi bir yaklaşım göstermiştir (Love in the Afternoon: Öğleden sonra Aşk). Saul Bass daha sonra karısı ile birlikte film jeneriği ve afişleri konusunda çok başarılı çalışmalarına devam etmiştir. New York School tarzında sadelik, samimiyet, mizah ve entelektüel zekaya rastlarız. Tasarımcılar, modernizmin temel kavramları ile Avrupa avant garde (öncü) teknikleri birleştirip yeni bir dil yaratmışlardır. Bauhaus’un bu yeni versiyonu olgunlaşıp kendine güvenli ve dinamik bir yaklaşıma dönüşmüştür. Bu durumun 50 ve 60’ların Amerikası’nın entelektüel ortamını yansıttığını söyleyebiliriz. New York School, tasarımın Amerikan dilini yaratmıştır. Milton Glaser ve William Golden da incelenmesi gereken diğer tasarımcılardandır.

[@MrKast5]

This is what I'v been looking for on my way becoming a graphic designer! Thank you so, so much for the effort! Do you have high res version of this video?

[@kendimefransiz9542]

Our graphic design history teacher use this video all subject. Thanx.

[@nicolesurles-barnes2448]

I came back to say though that digitizing music has not killed the album cover. We still expect and enjoy album covers and if they are good enough, we still want a physical representation. And although we are in a single vs album era, single covers are still enjoyed. Also, digitizing music altered how we experience and share it. One night make a playlist and design a playlist cover. My last thought is that digital design is able to offer animation in a way that can enhance the musical experience. Imagine if the Fillmore poster designers had access to the same hi res animation tools we do today

[@Gabriel-jx2tt]

There’s also the new ability to use the RGB color model in album art!

[@Linchenchanchen]

"Why should I research soviet designs? I'm not a communist" lol really liked the video, great and calm voice

[@hoomanot]

I felt that was unnecessary or maybe he was just being sarcastic-hard to tell because he was so sincere.

[@shhurababy]

cok guzel videoymus begendim

[@faruk9216]

ben de beğendim

[@nezihkasap]

sa

[@johanwairissal1067]

this is so amazing thank you so muh for the video :D

[@nicolesurles-barnes2448]

I think we think only what is printed is truly the culmination of a design but in this new digital era, the design styles still apply, because people are using their digital products with as much involvement as they did with books, posters, magazines, and etc.

[@DeKillerJoke]

I think design is darwinian in some ways. Our understanding of how to communicate effectively gets better with research and data.

[@ybbgraphicdesign]

Great video! Thank you!

[@lxydzn]

45:52 Reminder

[@WasimKhan-hv3gm]

Amazing

[@Super9112008]

Has methods/ schools of criticism (structural, deconstruction, etc.) contributed to the evolution of graphic design?

[@shb-production6034]

nice content and way of teching keep it up

[@Gabriel-jx2tt]

Thank you very much!

[@nicolesurles-barnes2448]

Thank you for so much this

[@tristonedwards767]

Can anyone tell me who uses positive space and negative space

[@Rahman-jh5rv]

Woi DKV unm 20 nonton full jhi kah?

[@aus2839]

Why in the hell is this videos 2 hours

[@hongwuhuai]

it is a shame that the history of graphic design video has a shitty quality.

[@gautama7713]

uhuyy

[@alexvonvarrick]

Since when does the word 'design' have an 'e' at the end??? Undermining your own credibility this way...

[@justafrenchkidtryingtospea9462]

Mistakes exist 🤦🏿‍♀️

[@corbbing]

I don't often like videos. Just saying.

[@clarkloeffler8130]

The humorous witch separately wobble because wedge frequently remember before a truculent angora. dull, tall reason

[@LD71685]

This guy's timeline jumps all over. That and he confuses certain terms. Lame.