How Kanye Became a Good Fashion Designer

[@marcbeaulac2400]

Nice honest vid. To explain why Kanye is using the Gap: Kanye has always wanted to make clothes for the masses and with previous collections they would regularly go on sale because of their designer-ish price point due to the fact that he had to go to multiple factories to make each item and supply chain wise it didn't make a lot of sense. Gap, like Adidas with his shoes, eliminates his problems supply chain wise and logistically as they have a massive arsenal of factories that can produce his clothes at an affordable price where he can focus on creating his clothes instead of focusing on how he's going to make his clothes. This was apparent when Yeezy Season 2 deal with LVMH feel through as he didn't release the collection. Yeezy Season 8 morphed into the Yeezy Gap mainline which released two pieces before the Balenciaga Collab: the round jacket (which was from the season 8 show) and the perfect hoodie. If you looked at leaked images for the Yeezy Gap mainline which should be releasing sometime in the next year, all the pieces are pulled from Yeezy Season 8 as he wants to make these pieces as affordable and as accessible as possible. I understand you are indifferent to the Gap but like Adidas, they're a major piece in Kanye's vision and Kanye needs their resources in order to accomplish his vision.

[@fashionlover4]

Makes sense, and to be honest I didn't realise out of complete negligence so that's my bad. I still feel indifferent towards the whole collab at the moment in regards of the design being but out but I guess that backs up my point about Kanye wanting to make accessible clothes in terms of price and design. Thanks for letting me know this, I appreciate it!

[@kyleagostino2057]

^^ “I done told y’all all I needed was the infrastructure” - facts

[@lavente5253]

That didn't age well

[@robbiebalboa]

As an oldie I remember Kanye’s Blogs in the late 2000’s use to randomly post things he was inspired by, whether Japanese artists or minimalist Scandinavian architecture. His aesthetic’s showed that in his creativity.

[@Lordlasagnaa]

I just want to thank you for being a genuine fashion KZbinr most of these fashion KZbinrs don’t dive this deep, Also your opinions outside of fashion add a great personality for your videos;keep up the grind .

[@fashionlover4]

I really appreciate it thank you!

[@ba9_kat]

I wish there was a bigger community of people talking about Yeezy season

[@ployeezus]

found your channel like a week ago and now im obsessed

[@fashionlover4]

That's so nice to hear, thanks!

[@levim.3505]

Love your honesty and how you perfectly balance out objective presentation with the right amount of your own interpretation. Very enjoyable watching experience! 🙂 Virg next?

[@fashionlover4]

Thanks! I have another type of video in mind up next then I'll do Virgil just to keep it fresh!

[@nadiabarahona4879]

Skims is just an affordable version of Yeezy, if you were to dress in an all skins fit, it looks like Yeezy due to the greys, and mute tones, and basics solids that all go together especially the biker shorts and shirts. Which makes sense because Kanye made the logo and Basically the aesthetic. It’s not 100% but deff 75% having the same style.

[@masodior8076]

i appreciate the level and love you have for fashion and how deep you get into the topic. totally love this

[@Cho0segoose]

I really wish he dropped some of the stuff from Yeezy season 8. Was so dope

[@kdiffin]

absolutely amazing video keep it up

[@ggmystic]

this vid was being shoved down my throat by the algorithm for days lmao so I finally watched it and was not disappointed ty :)

[@SHATHECROW]

Excited for Kanye but bro I am so excited to see what videos you make next you are a fantastic speaker my man you too lit

[@diyamomdwheatley]

I loved the Yeezy Gap Balenciaga Collection, the clothing made by yeezy gap is so different yet so similar and normal so sad to see Yeezy Gap is discontinued hopefully ye will make clothing but himself with the new website and make them cheap

[@alphadream953]

your take on shoes is crazy

[@fashionlover4]

Why?

[@alphadream953]

@@fashionlover4 the form vs function part, you sounded very utilitarian about shoes which I think is really out there to say, love the video btw idk if its scripted but you sound very natural

[@6STR-]

I bought the Yeezy season 3 onyx boots and I can say that the quality on them are amazing they are a great price and have amazing quality for the price love the videos and keep them coming bro

[@houseofvalue]

Very interesting, learnt a lot. Keep em coming sir, merci !

[@fashionlover4]

No problem thanks!

[@trunke1085]

this video is 10/10. waitin' for the next one~~

[@joeparker6922]

Dingyun zhang designs for Kanye now a lot of his influence should be credited!

[@fashionlover4]

That's true, all brands have a team of designers and it's unfortunate that most of the credit goes to the creative director but it's good to see someone like Dingyun Zhang is also doing well outside of yeezy like their amazing moncler collab and just in general people know that name.

[@finngober4536]

this is an amazing analysis of kanye’s progression as a designer and the way he approaches design. good stuff

[@arthurlis1300]

Loved your content. Patiently waiting for the next vid

[@cleanwaterwill6475]

Genuinely sick videos been on a little content binge and your videos are genuine, informative and entertaining!

[@browsevoltaire]

This is real content. Feels refreshing, keep it up Forreal

[@agm2726]

Great vid i think different types of jordans can mean different things yo different people, it's culture

[@eprohoda]

fellow. breathtaking . 😎

[@alexygotay7493]

Can you do Margiela next :)? I recently got into it more as how minimal it is but also very good quality for the pieces.

[@fashionlover4]

I might do Margiela down the line, although Bliss Foster has a multi part series on his collections that do a good job covering him!

[@gunrodoplu]

As a big fan of the man and a designer (an architect, not a fashion designer) I was really intrigued by his fashion work but of course couldn't really get into it all that much. Thanks for the vid! I think the point you say that 'okay, now you can close the video, I'm making no sense' was the best part because I was thinking that about Kanye as well. Anyways, great video.

[@sharlettepaige3983]

Babe wake up. New fashionluver video

[@CezarLit]

Where can I find the things you show at 6:11

[@albinocify]

I know it’s said in part in jest when u talk about how u said certain words incorrectly but honestly bro i wasn’t even focused on it I was focused more on the content of your words and ur insight :) I feel like sometimes by bringing something up like that we draw more attention to it and at times ppl don’t really seem to mind in the first place but I also respect the inclusion of it if it’s more for your sake than the audience’s (also that every audience member is bound to respond to it differently - but this was just how I personally took it) - keep up the good work bro subbed :)

[@Vence.]

14:19 Ye bouta mention you at his next rally, yk he lurks the feed based on him

[@fashionlover4]

Would be pretty lit

[@gregorfrohlich1521]

Wow. What an extremly good Video

[@fashionlover4]

Thank you !

[@naimr.4301]

The only benefit he get from gap is lowering production costs at this point

[@VLAD.....]

Have you heard of the brand entire studios? They used to do styling for kanye you might like them. Also great video keep it up 👍

[@catbunny8713]

great vid, only part i disagree with is when you said drop the politics, focus on yeezy - im unable to see how his politics would differentiate from his overall world view that gets channelled into his design process. I believe he needs to go deeper into his politics, his faith, his worldview bc thats the inspiring stuff we've been seeing on the ye s8. the reality is that its safer not to, to protect urself from public criticism but that doesnt seem like a good enough reason to me

[@meezanlmt]

I think with his newest collection is that there a lot context but if you don’t know the reference .

[@videoquez]

Shout out to how diverse his models were straight out the gate with DW

[@ellohappy]

I really wonder how much Kanye’s actual eye for design is influential, versus his influence as an individual and how that then translates into people throwing more attention on his design. He comes up with good pieces and obviously has his own taste, but I don’t think of him as a fashion revolutionary, rather some sort king of horizontal growth

[@ellohappy]

Btw this is basically what you’re saying in this video. I agree with you. I just like writing things I guess?

[@nate4757]

I respectfully disagree with your opinion on the context surrounding shoes, there is a lot of historical importance and a massive culture surrounding shoes and sneakers if you look into it

[@understitchYT]

Where are you going for your design course? You mentioned it very briefly so Im curious

[@fashionlover4]

Gonna be starting a course in fashion design in September so that I will have the skills to put my money where my mouth it haha

[@understitchYT]

@@fashionlover4 What uni are you off to? (you don't have to answer obviously, like if you want your privacy)

[@tengoodquestions]

@@understitchYT Kanye is teaching him in Calabasas campus

[@tanxnguyenn]

I appreciate you for making this video. A lot of videos on here are mainly either music & sneakers. Thanks for diving into his design / fashion side.

[@rafeeqwarfield9690]

just found your channel. solid video. new sub!

[@elhadji13]

I mean Kanye made champions the song about his dad soo there’s that 😭🤣

[@london8615]

Kanye is THE Genius

[@ZEK.0]

What a great video! I love this format. So interesting to hear someone talk about ye like this

[@everythingetc.7784]

i’m a huge ye stan but his Fanbase ruins damn near everything it’s like Halloween because they just dress up as him I like his clothes it’s kind of like a uniform along the lines of how Rick has uniforms something that you could just wear every day I hope he drops more though because I love his boots

[@roryalexanderm]

yeezy seezy approaches

[@epicoklxy]

Keep up the good work!

[@michaeldungee2666]

Drapery As in drapes in these drab colors? Cmon now

[@PollySkyer]

It's GAP because it's universal, you said it!

[@Bobbyagreeen]

I don’t think you were right about shoes not conjuring some idea a culture or a style or sub culture. In the United States the Jordan is associated with not just basketball but black American culture . The Nike brand (shoes) is norm-core for Americans but in India it’s more like lux ath. We have many Sandles and mule brands that give people that relaxed hippie vibe or they even associate you with a certain class of people. Finally combat boots (not guidis or Rick Ect..) are associated with the grunge or alternative scene or even goths. At least in the United States.

[@fixed6354]

Yo U from India?

[@investorhirsi7321]

Season 9 review please

[@andobil]

Kanye has always been a good fashion designer because he's abstract... Love from BIL

[@benwilson7560]

Love your channel !!

[@steenknudsen8908]

Fashion man, where would one find well made and non child made garments for the cheap and low (essential wardrobe things) Thank you fashion man,

[@michaeldungee2666]

Oh my God where is the spaceship, this reminds me of the movie, “The day the earth stood still”! Lol

[@sophiegraumann8826]

Too fresh

[@metro3ds35]

I thoroughly enjoyed the video, but I'd have to disagree with you saying that shoes aren't associated with cultural things though. For example, the Air Jordan 11 is associated with Michael Jordan's role in Space Jam, the Adidas Superstar is associated with the Run DMC era of Hip-Hop, the Nike Air Mags are associated with the character of Marty McFly in Back to the Future, and the New Balance 992 is associated with Steve Jobs- he was known to unveil new Apple Products in a pair of NBs and a black turtleneck. There are plenty of other examples, but these are the ones that I could think of. Keep up the good work!

[@fashionlover4]

Well I said that there are examples just that they aren't as strong as the associations we have for clothing. Like a lot of clothes are associated with cultural movements and personalities, the examples you provided are shoes that are associated with specific moments or people which is a lot more niche. Thanks for your input and support!

[@metro3ds35]

@@fashionlover4 You said that "shoes aren't ever associated with cultural things and ideas". I can understand why you feel that way because you don't seem to care about footwear, but shoes could possess stronger cultural relevance than clothes, depending on the person that wears them. Saying that shoes do not have cultural associations as strong as clothing is simply opinion based and does not represent how everyone else may feel. During the 80s, the majority of the youth in America were sporting Adidas tracksuits with a pair of Adidas Superstars due to Run DMC's influence- that is definitely a cultural movement. Sneakers can also display one's personality as well. You said yourself that you aren't a fan of the Yeezy 700 yet you love the foam runner- this displays that you prioritize innovation and ingenuity rather than a shoe with a typical dad shoe build. People who submerge themselves in the Grunge culture typically wear Doc Martens, which displays their personality and love for Rock music. I would recommend the channel NachoAverageFinds if you'd like to learn more about sneaker culture and the beauty within it.

[@charlessarsfield2816]

Banger vid

[@A9POLO]

Great vid, great breakdown

[@cheyneyXD]

another banger

[@purplelove3666]

The designs are ugly , back in the 90's heroin chick was the thing and it was unhealthy, never thought there would come a time where clothing could look unhealthy

[@BonitoFlakes24]

Jerry’s the only one in the group that wasn’t stealing designs 😂

[@user-fi7up4bw6u]

Enjoyed this a lot, been watching a lot more fashion KZbin and this video helped me gain a few different perspectives of how to take things on and approach them.

[@sebastianroman9194]

Yessy seassy should be the name of his next project

[@slowcruise229]

can you put the links to the articles you reference in the description please?

[@fashionlover4]

Will do in the future, thanks!

[@philtarazona27]

Facecam way too big bro

[@ahwe173]

where can i get yeezy season 8

[@fashionlover4]

I don't think it was ever properly released. At the time he said a lot of the clothes on shown were samples and created using materials that he grew on his ranch and that they hadn't been mass produced. I'm not sure when or if they'll be released at all unfortunately.

[@marcbeaulac2400]

Most of the season 8 pieces morphed into the Yeezy Gap mainline (not Balenciaga), most of which are releasing sometime in the next year. Be on the lookout for them.

[@flux202]

YZY szn approching

[@wavydavybeats]

Kanye lives in the future

[@yonathan9236]

I agree I really like his more challenging designs I personally own a pair of nsltd boots and 450s I fell in love with the boots in person but the 450s feel a bit difficult to wear though I appreciate how unique it is

[@fashionlover4]

NSLTD boots look great and would probably be more praised in fashion if it wasn't by kanye

[@coner3232]

Great vid

[@FEZI.SIMELANE]

❤love the content

[@isaiahsavoie3332]

really enjoyed the video

[@Meatballpaid]

Aye gave you checked out Rick Owen's newest 2022 collection, if you have can yiu make one of Ricky's I want to see you take on it.

[@fashionlover4]

I talked about it in my S23 MENSWEAR REVIEW video

[@musa9219]

I really wanna know what ur path on fashion will be what u wanna do or are u just interested ?

[@fashionlover4]

I will be studying fashion design this September so I plan to start producing my own clothes later down the line and be the change that I want to see in the fashion industry. I would love to start up an artist collective similar to how Demna did with Vetements except work independently to the industry and also work towards some sort of reform. I won't go into it too much as I plan to do all this over the course of my entire career.

[@mattbonanza9032]

How to say this without saying it...Think about how the brand name stands in correlation with style of clothes that is put on the runway. The early work I mean. The early work is always most sincere one.

[@choerrybomb2195]

i don’t think it’s fair to say that shoes don’t have an association of things when so much black culture is built off shoe and specifically sneaker design and culture. i would even go as far to say that sneakers have a more significant and definable cultural impact and implications than any other individual clothing item. even outside of black culture shoes are so culturally significant, they’re literally the backbone of all manual labour and the working class.

[@choerrybomb2195]

shoes are inherently political even more so than clothes. shoes define subcultures (punk lace code, sneaker culture, class/labour specific shoes, goth) all mainstream consumption of shoes are informed by cultural and political framing that people may not be aware of when buying a pair of nikes from a mall but have undoubted affected their purchase decision. you signal so much about yourself socially and politically by what shoes you wear and i think that is actually due to the boundary of the format making the purpose of the shoes very visible and readable from even those that aren’t invested in knowing the content.

[@choerrybomb2195]

the breaking of convention through wearing of shoes outside of the original context is probably one of the most visible breaks of fashion convention because of that obvious context. if you are somebody wearing gumboots to a restaurant it’s obvious to everyone viewing that you are doing something outside of social convention. the history of sneakers being integrated into a high fashion context is also the breaking of one of those conventions however we aren’t as aware of it as a younger generation cause it has been an ongoing thing from black designers and the community and also a product of the commodification of black culture into a high fashion context but 20/30 years ago kanye would be ridiculed for his sneaker designs in a high fashion context by white fashion elites.

[@nimigeorge8089]

THE "yeezy seezy" VIDEO IS SO WELL PUT TOGETHER ! 💌🙏 thought you were going to speak thoroughly on the designers he's worked with along the way to make YEEZY besides Virgil demna and the least talented one (like his yeezy design family in general I. E nick knight, etc. Basically all the collaborators and designers he worked with since season one till now) Please can you do that in the next video 😭🙏

[@doughboy44dd]

Dope video fam

[@meezanlmt]

Also Kanye west influenced clothing for the last 6 years.

[@christophersanchez8924]

i saw bape tag and scattered in 5 secs

[@charlessarsfield2816]

what are ur thoughts on corey infinite?

[@fashionlover4]

I made a tiktok on him a while back. I think he lacks a bit of self-awareness and has a big ego. He does come up with some good ideas, not all fashion has to be practical but I'm not the biggest fan of his particular style. It's a bit primitive and I feel like he could create better, more tangible garments if he took inspo from the objects he uses rather than just using the object as is. I haven't paid much attention to him recently so can't say I know what's he doing rn.

[@ianlulu]

Nice

[@ddbtpu5502]

Love the vid

[@l0gi550]

NEW FASHIONLOVER4 UPLOAD!!!!! :D

[@antisimian404]

Kanye has a long history with the Gap. Early in his career, his sort of schtick was that he used to work at the Gap but got fired/ quit? because he wasn't able to achieve upward mobility in a more meaningful way. If you listen to his earlier works you can hear some of the frustration/limitations he felt from the corporate side of the company while working at the Gap and pursuing a music career at the same time. As pinned said, he's always been interested in producing fashion and he sort of had on-the-job training during his time at the Gap so, it makes sense that he's circling back to something he initially really wanted.

[@fashionlover4]

From what I know he worked there in customer service when he was pursuing his music career. I personally don't see that as a strong justification to go back I guess as he had a pretty elementary role. I'm not sure how much he would've known about the corporate side of gap unless he worked with them again on a higher level after?

[@hieutvthieutvt]

He stole clothes when he worked there and got fired lol

[@Shaab990]

@@fashionlover4 He definitely wants to use gap as a method to create a more accessible and average consumer friendly clothing brand

[@stephenkutos9072]

How appropriate that Yeezy rhymes with cheesy. Hail, Prince of cheese, Lord of louche

[@WarholMonet]

This comment was cheesy.

[@ntsakomathebula4840]

You ever beat your shmeat to a model? Anyways this is what my Casual fashion brain needed, an in-depth look at Ye the designer. Chill pill shit ya dig. Thank you fashionlover4 I'm subbing

[@wama2002]

cringe liked

[@ntsakomathebula4840]

@@wama2002 love to see the support. Shakkka bruuhh

[@watercave4905]

W

[@ephsee8669]

Great vid but I kinda disagree w 1 thing. Yeezy 700 are really nice. The WAVERUNNERS are just ugly

[@popeyethesailorman75]

He is not a Designer.. he is just releasing what ever he wants because he has money.

[@shoki5271]

im so glad i never went to fashion school

[@yeungeddie]

WOW

[@testicIes]

i dont know why but i have a massive hunch that you listen to drain gang

[@fashionlover4]

I've listened to Ecco2k a bit but that's about it

[@stuffysquare9966]

It’s okay my English is just as bad

[@naimr.4301]

W video tho

[@levimireles23590]

I wanna be as free as your hair

[@jesusramones1]

I like the gap

[@isaacokoboh4981]

Congratulations Ye for giving the more choices in stylish. You are a multi talented genius. Keep up the great work for humanity.

[@easyyeye]

0:11 light skin face