How Nike Shoes Were Inspired by Sushi

In 1962, a failing encyclopedia salesman chased an opportunity to sell Japanese running shoes instead.
They were on track to dominate the market until he discovered a design that turned a $50 loan into a $34B company. This is the story of Nike.
Sources:
[Nike]
play.google.com/store/books/d...
www.statista.com/statistics/6...
stanfordmag.org/contents/the-...
www.oregonlive.com/playbooks-...
www.businessinsider.com/micha...
www.cbc.ca/sports/golf/woods-...
money.cnn.com/2003/12/11/news...
nba.nbcsports.com/2015/06/10/...
[Phil Knight]
www.oregonlive.com/playbooks-...
www.gsb.stanford.edu/insights...
25iq.com/2018/01/27/lessons-f...
[Onitsuka]
www.scmp.com/lifestyle/fashio...
How Master Sushi Chef Tomonori Nagai Prepares an Octopus for His Omakase: • How Master Sushi Chef ...
Other sources: pastebin.com/RGhSneiF

[@bluest.9320]

"How did you become successful?" Nike: "It's complicated."

[@marquesenorris8785]

Michael Jordan: I existed

[@JayTechZM]

@@marquesenorris8785 And then I took it personal

[@liampatel9195]

Jay Mazyopa so I had to turn it into the most successful shoe business worth 30 billion u know

[@rudra_baldaniya]

Octopuses man octopuses... Nothing else but octopuses

[@jogomango2387]

Your videos are so we'll produced and very entertaining. I'm surprised you don't have more subscribers

[@olivernt2667]

JoGo Mango smart

[@jogomango2387]

@@olivernt2667 I guess

[@flipflopexe1655]

I think 69k is just NICE

[@hugocervantes1934]

He got me as a new subscriber 👌

[@nillabeatsamples5292]

My guy on a good one now

[@user-yz7cd9eb4c]

So good to see you with a higher sub count good luck

[@wildlees182]

Love your name bro

[@endercraft2735]

Yes, 69k

[@endercraft2735]

@Christopher Greene Nice to hear! 🔥

[@prasadiamarakoon2221]

​@@Nl85-100 9

[@godparticle2770]

Now, since I have seen the entire video and all the other videos on this channel that have been uploaded till date, I'd like to answer why Hook the channel and Hook Team will be successful. Below are a few reasonable points to be considered: 1. Calm and collective speaker with nice control over his pitch and speed. Not too slow, not too fast, neither is it too exciting nor is it numb. Just the right amount! 2. Dexterity. Not just research but in-depth research and collection of background information which will get deeper and better producing more and more informative videos over time through very clear and clever narrative. 3. Gentleness and gratitude. As mentioned in point number 1, the speaker is not only calm, collected, composed, very well informed but also humble. 4. Background score. I hear not to strong, not too low and perfect matching up with the scenes. Much love and power to the Hook Team Editor for that! 5. I subscribed to this channel back when they had only 5000 subscribers, they're over 62k subscribers now and I assume that it's only been a month or less since I last saw their KFC origin story video. The production is awesome! Just a single tinch and that is, background music while being totally fitting is a bit loud so it takes away the focus from the video, hence only a 10% volume reduction (bass, treble or both) adjust will boost videos significantly as it will improve viewer focus towards the amazing points made in the video! And as I said, do remember me when Hook crosses 1 million subscribers and beyond!

[@godparticle2770]

Hook is going to be the next best channel in the next 6 months, surpassing even Vox and Cheddar soon. I want to congratulate Hook Team for their future success. Please remember me!

[@colossalhotdogs7220]

Great!!!

[@adilr12]

for sure man

[@alfondap9940]

It will be

[@rahmatismail9818]

Remember me too

[@joeybaseball7352]

He wont

[@alex_5319]

“A family and a house? Sure if I’m lucky” -everyone

[@rathersirjeel4406]

Direct quote from Phill Knight's book- "Shoe Dog: A Memoir from the creator of NIKE"

[@torgeirbrandsnes1916]

I remember back in 1980 my teacher used Nike. This was in Norway. I remember the black rubber waffel pattern and the logo. The shoe that everyone used for gym was Adidas. Keep up the good work!

[@WydeZ]

Dude you have 130 likes and no dislikes good job!

[@thedarkninja3562]

Rip

[@NXE212]

There is one now

[@cheese8039]

I added 1 more

[@slushoknight]

cavalry PG3D f off

[@XXX3155]

@@slushoknight Haters will hate - it's a good thing though, it means you're doing something right when people hate what you're doing

[@naheeduddin1672]

Damn idk why but that "This is the story of...." Hits hard af

[@rogue9230]

Right its like when you first see that logo when it was created it signified greatness

[@rafael285pc]

this video was beautiful feeled so cinematic and dramatic like it was a play or movie; i would love to have more videos in this style

[@tonytone4924]

Hook is giving good quick straight to the point break down about all of these iconic artist

[@MeetKevin]

Gotta love that door-to-door selling 🤣

[@tonymaku6648]

Honestly 😂😂😂🤣🤣🤣

[@TheProudKiwi]

Haha gold

[@1991MHsffd]

3:20 min hahahahh it´s you Kevin !!! haha

[@iasyama1999]

There's a book called Shoe Dog written by Phil Knight himself, it's a memoir of Nike's history

[@erickcastanon5367]

Why are these good videos not in most peoples recommendations

[@santaclaus146]

They're in mine

[@youngjedi9353]

Mine too

[@raaychiel_2222]

It’s was in mine that’s how I found it

[@swaswad5421]

It depends on the videos you watch but I got this in my recommendations

[@locococopoko4653]

Bruh this channel is so underrated they should receive more subs

[@neilmehta5573]

They've only made 8 videos so far

[@moviemojo8783]

You are beyond these numbers, the future is yours (10million plus), all the best to you , and keep churning out awesome videos.

[@WydeZ]

Why do you only have 60,000 subs? Get this man to 100,000 subscribers this year!

[@palashshah]

shouldn't it be this month?

[@lavender_heart3831]

He has 100k

[@Armand10ify]

@@lavender_heart3831 200 k

[@Justi.n]

@@Armand10ify 300k

[@paolabueso]

I absolutely love your videos! Thank you so much for sharing this. 😀🙌🙌🙌

[@vickygaddam1270]

When nike logo hits the screen...had goosebumps

[@IamQUUMing]

Absolutely! Same Feeling!

[@_greenner_]

The edits on this video is fire

[@luckieoleary6459]

The music and scenery are so good. Good Job Keep It Up.

[@Frommytinysensor]

Thanks for doing a summary of shoe dog!

[@torigrant4639]

"To pursue his idea, Phil knew he had to leave his comfort zone". Great video ! Love from Jamaica 🇯🇲 ❤

[@liquidportal9082]

Narration is awesome. Script and editing on point. This channel is awesome and I k ow for s fact it will get 1,000,000 subs.

[@rheadelima8770]

I am hooked watching your vids....GREAT CONTENT! I am really sorry if I skipped all the ads.... that is what you call quality over quantity. Great work!

[@cabs9310]

Your videos are very well produced. Hope for your success brother!🙏

[@slickrick1856]

Love the series, keep em coming

[@Leo-uj1ei]

I love your videos so much, Im investing into your channel cause man this Channel is gonna blow up like crazy

[@MapleDappa]

Amazing content!!!! I have been enjoying your videos... kudos!!

[@meer81]

Keep those great videos coming I am hooked man :D

[@andresc152]

Excelent content. Keep it up!

[@grazryan]

I’m just loving your contents

[@colossalhotdogs7220]

Great vids! I’m hooked!!

[@daveotuwa5596]

Michael Jordan is a Hall-of-Famer; Tiger Woods still plays in the PGA (Professional Golf Association); Serena Williams still plays in the exclusive professional tennis league. IF AN ATHLETE IS A HALL-OF-FAMER, THEN HE NO LONGER PLAYS IN THE LEAGUE. RETIREMENT IS A HARBINGER FOR INDUCTION.

[@kabelothebeeagae6884]

Thank you for the excellent work. Now we need a video on how Hook came about.

[@Brydude87]

They should really make a movie out of this. It would be an amazing biopic

[@IamQUUMing]

Yeah It will..... be an absolute blockbuster!

[@jimsravioli]

one good video and you are booming. Good for you!

[@goose4769]

dang, you have grown so much. keep it up!

[@thejamaican67]

My goodness dude how could you Bo Jackson how could you forget Bo Jackson. You are doing so well but you need to re-edit this because it was a Bo Jackson before Michael Jordan and that Played a huge part in getting other athletes on board and really putting Nike up there. With athletes

[@jeddlingo]

I learned a lot from this I love this video

[@wasem1978]

bruh im hooked to these videos

[@rawdogruben]

Awsome video keep up the good work

[@taylornguyen3232]

I can appreciate the effort your videos have and how informal they are while, also being entertaining.

[@Kwokyboi]

The production quality of ur vids is insane!!! The visuals, the editing, the audio quality everything is sooo high! Get this on Netflix man this stuff is so good im Hooked (lol)

[@beulaieon]

one of the most underrated youtubers 🙌

[@Luca-ch5uy]

This is such a great channel!

[@abdullahsyed6566]

Nice Video, Keep up the Good Work, and you'll get a Million Subs, one day

[@walter1434]

Your videos are the most interesting videos ever

[@TumbleBell]

Omg! All of your videos are so engaging and inspiring. Keep up the AMAZING WORK. A lot of similar videos are so drawn out and they low-key suck. These videos are so great!

[@theahristovska3475]

They’re so successful cause someone invested in marketing heavily too.

[@dustinmarttidajoyaagulay1106]

Why does this vid have 1 dislike, thats kinda weird how 1 person doesnt like this decent video

[@purple-cv9mg]

Nice video

[@joecool1934]

I just started watching your channel recently and it has turned into one of my favorite channels

[@Cardbrd]

How do you not have like 40 mill subs? this is *B E A U T I F U L* Production

[@Praxer24]

Tbh when I saw your first video I thought u would have had at least 1 Million cause the logo and the style of the edits But I feel like you know how to hook people into

[@yxyee2478]

I really enjoy you’re content I really find it interesting keep up the good work

[@daydream1291]

Been here since you had 4K subs. 💖

[@lucassaverstam8498]

Cant get enough of the content it is super intressting, it is topics that you never see and things that makes you wanna click really love it great work this is my favorite channel

[@invincible8516]

I can tell this channel gonna he the next big thing

[@Sunburnae92]

I won't stop until I watched all your videos

[@polpotgaming8972]

this channel is very underrated

[@saudibanditl7902]

what is the background music between 14:06 till the end of the video? I really like it and i would like the name, please. Thanks

[@ImAFatCheezIt]

I'm waiting for this channel to blow up. Blow up in a good way. You'll have 1,000,000 by 2021.

[@TheTyler566]

oregon sure is such a natural beauty here of wonderful things

[@ciuzdamm]

1972 - Romanian tennis player Ilie Nastase, the worlds first number 1, becomes the first athlete to sign an endorsement with Nike.

[@Fanahim]

I’m addicted to this channel!!!

[@jeffone4651]

Best KZbinr ever -comic book guy

[@stuartdoyle99]

So inspiring!

[@ambroseestrada8484]

@Hook you’re so amazing for putting the effort into these videos i hope everyone appreciates it as much as i do but ik making these informational videos isn’t easy and it’s so amazing to see what you can do for the viewers you are amazing keep on doing what you’re doing you got this and i hope you see this

[@NB-ir1me]

This Chanel blowing up like NIKE and going to be just as big one day 😌 I can’t wait to see it

[@SevenDeMagnus]

So cool. Simple things truly create something wonderful.

[@XXX3155]

I'm guessing your Canadian because of the Canadian $20 bill in the video - if so, it's good to support a Canadian content producer. Keep up the awesome stuff

[@cheap_zynga_poker_chips_pm_me]

explained very well

[@pixel__lord]

I love your videos.

[@MrsajasPT]

This ia the best content on youtube

[@BuddyClubP1]

You deserve more subscribers for the amount of work you put into these videos, keep it up bud!

[@nickle485]

LoL, you got a clip of MeetKevin as the encyclopedia salesman.

[@ethanpease5936]

You deserve way more subscribers.

[@gbeminiyionyinyechukwu1157]

Good fricking content

[@Wallus81]

I bet bu the end of the year you will have 1 mil subs.

[@sydfou1478]

Keep up with the content

[@mysteriouspikachuman]

'They either made them run like deer or bleed' That's a direct quote from 'Shoe Dog', Phil Knight's memoir.

[@mikelee581]

3:18 Meet Kevin being an undercover salesman lol 😂😂😂

[@yeetthescout89]

12:19 "All the other kids with the pumped up kicks"

[@amstonger]

i just love that country japan.... never visited but the language attracts me to that land... don't know why I don't know-how.

[@dmaxaddiction9573]

8:20 GOOSEBUMPS!

[@se7enisrael]

I need a whole doc on this story

[@JonathanRodriguez-jf5ou]

Underrated

[@nigher2450]

now do about Samyang i have always wondered seeing those spicy noodles randomly out of nowhere and im hooked

[@CreepyChappy]

Beautiful story

[@f.ttg535]

Already 60k subs , growing fast !

[@mugemafamily5731]

All the way from Uganda 🇺🇬 Africa we are following!

[@brachiossquill3637]

why does every rich person have some strange story

[@user-cn8xi4el6h]

It makes strange people, thoae are the people that succeed, anyways im off to get the wierdest backstory so i become RICH

[@1amverynicehehe]

HOW DO U ONLY HAVE 400K SUBS. I THOUGHT U HAD OVER 2M!!

[@NKG416]

What a motivation!

[@40bandsinmypocket35]

Nike shoe back then:oh yeah super great grip for runners! Nike now:buy our new shoe we put a extra air bubble in only £50 extra wow

[@eleanor_..]

Awesome video, dude! :>

[@zxzy]

Malak Said the vid came out 31 mins ago, and u commented this 22 mins ago. How did u watch a 15 min video in only 9 minutes?

[@NXE212]

@@zxzy x2 is a thing.

[@zxzy]

NXE ok but literally no one uses 2x unless the youtuber talks slow or whatever it is in the vid is cooler when faster

[@jerbear1511]

I know everyone else is already saying it but... this channel is going to grow so much! Great content, keep up the good work.

[@aetherox5815]

Making me glad I subbed, with each upload!

[@jazzpk8253]

U need more subs Nice video