How Ronnie Fieg Grew KITH From Store to Brand to Empire | Blueprint

Queens-bred Ronnie Fieg infamously went from 13-year-old stockboy to brand mogul by mastering the limited-edition sneaker drop and trafficking unique products that feel special to KITH devotees.
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COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.

[@balder6337]

Nobody talks about how good the interviewer was at listening and asking the right questions

[@2023awakening]

I'm honestly tired of seeing this kind of comment whenever an interviewer does his job correctly. Yes he was a good interviewer. Yes he was good at listening and asking the right questions. That's his job. We shouldn't praise people for doing exactly what they are paid to do. Nothing extra special or over the top with him. He's just a really good interviewer. As the thousand others that are out there. Another person might say if he was really a good interviewer he would have a better job. I like this guy's interview style. It was well done. But you don't go to the cashier at Target and say let's take a moment to praise how well you rang those items up.

[@shanehavens9251]

Goodwrench Sponsorship hyfr

[@asaadluaibi2111]

Great point.

[@Jjjjjjj750]

@@2023awakening it's just in a time where we're flooded with a bunch of youtube channels and everybody just interviewing with 0 knowledge, it's refreshing to finally get a professional on the spot. Many people have jobs, not all are great at their jobs, but when we find someone great at their job; appreciate their quality of how they do it.

[@805centralcoastcalifornia4]

My first time seeing this and I'm new like a baby to seeing Kith as a Brand, the Interviewer Nailed this 100%. The Future looks Amazing for Both Kith and this Masterful Interviewer. This is Video is 🔥🔥🔥👍🏽👍🏽👍🏽

[@ohdagee]

I hate the fact that the Sneaker Shopping segment racks up thousands of views, yet we have the Blueprint, with actual in-depth, valuable jewels that these creative visionaries drop. Lessons that a lot can use to build with other then just preoccupied for flexing with a pair of shoes. Not saying I don't rock Jordans or NBs, but make your status in society great with your grind and knowledge. Apparel is secondary. Salute to Ronnie Fieg and Complex for another Blueprint!

[@streetknows]

not our fault if fools don't wanna learn nor be inspired.

[@parisa8330]

Well said. Only a fraction will get it and that's okay.

[@the77th]

OHDΔGEE shhhhhhhhhhhhh, don't talk to loud, they'll know these diamonds are here...... shhhhhhhhhhhhh...... some are hypebeasts, some are students..... we are students

[@almightygloku926]

Keep the gems hidden

[@ohdagee]

paris booker And that fraction's responsibility is to build and share the traits, the wisdom. If only we all understood this and left out the envy and jealousy of seeing another brother or sister grow, until then would our society be a better place for ourselves, most importantly for the seeds.

[@paul734]

This series has me ready to start my own business and reach my own dreams.

[@SimpleASs123]

paul734 do it

[@paul734]

isiah Cole Thanks man. I'm on it.

[@MrAcehard]

paul734 not everyone can make it... Just keep in mind

[@Tapeworm99]

MrAcehard with that mind set no

[@paul734]

This team resilient over here.

[@P-Atonement]

This guy is inspiring because he literally started from the bottom and took from that key lessons that he later implemented in his rise to success. He doesn't act entitled rather humble and gracious. A real cool and genuine guy. (At least that's the impression I got from this interview)

[@EscoThaDon626]

I loved Kith but now I have mad respect for this man and what he's done

[@KickArtTV]

This Blueprint series is amazing! Ronnie Fieg and Bobby Hundreds are my favorites so far. Keep bringing the creatives..there is nothing like this series until now. Great job Complex. When is the Mark Ecko Blueprint coming out??

[@ihavenoname5940]

Just realized how late I am and wow this interview is everything. So many valuable information in here.

[@sherwinmason8535]

This blueprint was amazing. Learned a lot from this episode.

[@keithbetar5520]

Everyone busy talking about the silver spoon Ronnie was born with while im busy reading between the lines, picking out the jewels, cutting and pasting, saving and deleting...It's a mindset. You know you don't have the right one when you're filled with hate. Much respect to a true hustle.

[@voica3976]

Exactly. Even if you get a million dollars you gotta know what to do with it and execute

[@codeninja100]

Very true. But you network is your net worth. You can have all the info but if no one sees it in you?

[@voica3976]

@@codeninja100 If no one sees it in you, you suck.

[@chasegova]

exactly

[@clay_arr]

Man i love these complex. As someone who has my very own skate label, it's exciting watching these, to see ronnie's passion just gives me reinsurance that I'm on the right path, I share his same passion.

[@asiandawg96]

This is truly inspiring, seeing the hardships that he went through and his unique mindset in progressing the company

[@afsdsasasf]

Digging this Blueprint section, Complex. Appreciate it

[@MoonbearWears]

I love hearing the the come up stories. They remind me to stay focused and get back on track. You can make things happen if you pay attention and create based upon what you're good at. Now that we have the internet in a way where everyone is watching and their barrier to entry is low anything is possible.

[@skulk2k]

Ronnie thank you for the inspiration. As a consumer and being in love with the Kith brand you created I hope you maintain it as it is and don't feel tempted to over scale it. I think the size is just perfect the way it is and I wouldn't like it to be a huge global brand.

[@rockoutkids]

his whole thing about bringing back discontinued models or colorways that he personally likes is so cool. sounds like something i'd do if i had the pull he does.

[@richardvillegas3799]

RF is acfreakin' legend.. knowin' his roots and psyche makes him even more of an Icon... Dope dope dope👊🏽💯

[@angelmatos9143]

One of the better interviews I've seen in awhile. Thanks guys.

[@hueyfreeman32]

Amazing series ! Keep it going Complex. Much love, E.

[@ShawnCushnie]

This is awesome, I always see these videos in my news feed so i just add it to my watch later playlist. But now I had the to actually watch a video and I will make time to watch a video to take notes. Thanks Complex!

[@ChristianRodriguez-nk4du]

Ronnie is dropping gems. Thanks, Complex!

[@christianharbin21]

Completely floored! 13:35-13:58 is one of the most eye-opening things I've ever heard as it pertains to business. My key takeaway from this is to follow your instincts first above all else. Thanks for sharing!

[@dolla_onlyus8217]

Incredible mind no doubt about that, but very privileged. Owner of Atrium and David Z. That alone put him in a different place, he was around business owners and minds. That helped him know he had an opportunity

[@brandoncrompton7537]

Great advice! Watched the entire video and going to go back and take notes!

[@willisaybar]

Incredibly insightful, well put together.

[@vote4anh17]

One of the best blueprints to date. Thanks Complex.

[@deboatiba4354]

Love this entire interview. So insightful and rich.

[@jimchorley]

Very informative and interesting...it was refreshing to hear his story and about his work ethic and philosophy...thanks for the share complex...looking forward to watching more.

[@taysthetic]

People all hating like “oh he grew up rich and had people show him the way”. Well guess what, every successful person in this world has gotten to where they are at by having a mentor. It’s a simple fact. You either find one, or pay for one. And it’s up to you to implement and have an extreme PASSION to do what it is you want.

[@tytyo1540]

Aye Ronnie / KITH, I feel and love your passion! Thanks for the knowledge! I’m gonna be on your level in the near future

[@icebergblkkk]

damn his family's connected.

[@flyguytk2318]

kzbin.info/www/bejne/aIHEi2mDfZd2b699ceberg Black

[@icebergblkkk]

wtf is dat cuzzy

[@kaylawilliams1859]

Jewish life lol

[@mattkaczmarczyk6953]

U get me!! All pivotal moments r SO ideal

[@isaiahbaek8872]

It seems like Ronnie had a very fortunate opportunity to succeed at times but his creative mind and vibrant taste have driven Kith to the top and has made the brand long lasting

[@lepantsula_]

One of the few and most realest interview I've ever had to draw inspiration from..."i hate being a boss...i think I'm a great leader...I'm Only looking for passionate people"

[@anthonywalsh93]

amazing video! Ronnie just earned a new fan! very inspiring all the best of luck and thank you for your incredible & professional insight!!

[@88digital11]

I love these segments. Really shows the struggle before the growth.

[@cj__6871]

Great vid and insight to Ronnie Fieg, thank you so much for allowing me to open up my thoughts in a way I didn’t before

[@wearerevellers]

Ronnie Fieg the goat, great tastemaker who creates fly ish, these series are great, please keep em coming COMPLEX we watching them from ivory coast, west africa.

[@tomiwakosoko4185]

Love these segments, keep them coming!

[@joseleonardoleon6392]

Man, lots of people hatin' on the man because he's a jew and he had a hook up. The "hook up" you're refering to is also called an "opportunity". Do you now how easy would it be for a kid to just lay back on a weekend and not going to a work??? He had the right mentality since a very young age. Jealous people should have that same mindset too...

[@ericsalazar7194]

This interview so dope ,inspiring !

[@Macctenamo]

As a young currently failing business owner,,, this was motivational for me to just stay true to my core an create as I please. not to try an appeal to the masses but to me an my clientele an close followers! Thanks Fieg

[@donny3900]

I’m going to be on this show talking about my brand. Mark my words.

[@BufferingFilms]

What’s your brand? You got Instagram? Would love to check it out

[@Herofixtv]

@@BufferingFilms check mine out instagram.com/beardzbrothers , let me know what you think .

[@playboiparty1853]

Keep hustin❗

[@BwizWalkerGG]

Most definitely! Merch will be arriving soon. KZbin vlogs will be up very soon!

[@gotmoney9418]

Damn i look at these for inspiration, and i don’t want to come off as hating, but i leave every episode thinking “ok, have a cousin that can hook you up”

[@nikkiiikeeem2052]

Great content always 🙏🏽

[@ImLouPalomaBM]

Good interview,..Def much better than I expected

[@justaboy9185]

Applauding complex. This is an amazing series.

[@alanscanlan7604]

really enjoyed that, super content!!

[@JWMCMLXXX]

I subscribed because of the Blueprint series. This show is always great.

[@Mistuurable]

He knows what he wants and goes to get what he wants.. can't knock that hustle

[@Ballinonabudget]

Great interview 👍🏾

[@heyj.7853]

Amazing thanks COMPLEX.

[@armxi]

Amazing interview!

[@tilerf308]

Ronnie is a genius. Don't @ me either.

[@alejandroserrano7755]

He definitely made smart moves from the start.

[@heatehr2016]

Not a genius, just has good taste with a vision.

[@Ellobothe1]

He is brilliant man

[@ye23.]

Basically a Jew that got put on by another rich Jew. Nothing inspiring about this. I respect it if they really came from nothing

[@marcogallo2811]

Well yes and no. Anyone can be put on by someone in a position of wealth and power. Not anyone though can create their own brand and design their own products that resonate as much as he has. Everyone does not have that creative spark, passion, and vision to create like he said. That was his passion, not to make money because he could have continued to work for David and made tons of money, and or work for other large brands and make bank. He was more passionate about creating products. That is hard to do. His brand sparked out of his products which is also unquie because it's the opposite of how it usually happens.

[@tommylukito9207]

Awesome segment 👌 well done Complex

[@lainj94]

Keep up this blueprint series, it's good stuff

[@swiftyy372]

the man💯🐐

[@kimly6403]

Thank you Ronnie for being a true inspiration. The real G.O.A.T!

[@Getsitdone]

Great great interview!

[@EggyPlayz98]

So happy I was able to learn and capture the knowledge from this video. Definitely going to put it to use one day.

[@pestogawd]

This interview inspired tf out of me and I’m sure so many people 👏

[@WhiskySoundsGood]

What a guy. Well done!! Much success to you Ronnie.

[@APupNamedSmokey]

Blueprint Series is great! Amazing Job :)

[@mikestokes17]

I like his approach. Even though I can't catch a Kith release

[@kennethpatton5916]

Love the conversations

[@MrWinforever]

By far my favorite episode! Top 2! With Jimmy Iovine.

[@carolinaedcar]

My son shared this with me ... nice job all of you who worked on this

[@Sneakyyy0]

Big respect for Ronnie. A very humble fella

[@intextwetrust4926]

Dope interview!

[@JamalW239]

The Ronnie Fieg Gel Lyte V Sage's are my No.1 grail. Hopefully one day my size will come on Ebay for a price I can afford!

[@kanyewest879]

GOAT🐐

[@garyko158]

his book holders are a pair of pure money 4's. u gotta love it. Wut an inspiration dude is. great job brother. how cool are those chairs too?

[@briandavidofficial]

Love his bit on how he doesn't do anything out of competition...just works from authenticity.

[@joshuarobbdkful]

Dope episode🔥🔥

[@tmpltv3271]

I have always came across this brand but never looked into it. After watching this video I became a fan of his creation very inspirational.

[@jelsurs]

I loved this so much!

[@treyparker3775]

This is a really good series.

[@kaihav2405]

Excellent interview.

[@BunBFits]

meehn!! this got me on my toes to go harder to pursue my dreams

[@nikolaygeorgiev1416]

Mad respect for this man with a vision

[@P-Atonement]

The fashion/shoe designer turned brand are the most interesting come up stories. Complex should have told more of these type stories on the Blue Print series. This interviewer is great because he's knowledgeable and doesn't kiss ass or ask lame questions. It's too bad that shows like Blue Print aren't shown attention like Sneaker Shopping or Full Size Run . I enjoy shows like this one so much more than those

[@paulavory1837]

Fanatastic film and incite into Ronnie Fieg. Passion, everything is possible with it - never a truer statement has been ushered.

[@NickBen11]

My bad... I thought this was a David Blaine interview...

[@hotcoco0573]

I love this interview

[@brandongreig5626]

great episode!

[@pujaballer]

thiss guy had some serious plugs before he was even 20! cant knock the hustle man was on it from the jump

[@blackiechan202]

this is the grown-up section of complex

[@thechancellor8942]

Great episode Ronnie is a modern day fashion superhero. 🙏

[@ChrisHeightsTV]

I love this series.

[@oc6738]

Man you have to do a part 2!!!

[@sdjohnsononyoutube]

He is very cognizant & deliberate with his actions.

[@Freewxll614]

PLEASE KEEP THIS SERIES!! PLZZZZZZZ

[@akhmadfirdaus9479]

Thankyou Complex

[@carlagabriela3147]

Been reading the comments and I don't usually comment on any videos but considering the amount of people below that have called him materialistic, privileged, and somewhat of a creative "waffler," really seem to tick me off. This man is creating a legacy and the most beautiful thing about his journey is the fact that he has built everything from the ground up. He knows exactly what it means to grind and do the time. Whether or not his uncle was in the shoe game, when there is enough passion, anything can be achieved, and that's word to Ronnie Fieg. No matter what family he was born into or what connections his family had access to... he has worked for every single thing he has in his life. Especially that Rolex that he has on his watch, that he gets to buy because he's a man of quality and excellence. He doesn't buy the watch for you, he buys the watch for himself. The Jewish people are some of the most respected people in the world because they are people who understand what it is to be devoted, and this community has suffered some of the greatest oppression the world has ever witnessed. AND, this same community is frowned upon for having earned their place in the financial brackets they are in. Everyone in this life has had to face adversity, and it's 2020, so if you are talking about privilege and "because he's Jewish," or because he's white or because he knew the right people... grow up and worry about your damn self and about your own damn life and the quality of it, because that is exactly what Ronnie did, and look at where he is now. In this life, we do not choose the cards we are dealt, but we do choose what we do with them, and Ronnie took his cards and did what he saw fit. He followed his passion and he didn't ask to be his uncle's right hand man, he asked for a JOB, at 13!!!!!!!! I want to know how many of you were working at 13 and running as stock boy and probably doing much more than just that to earn a place for himself in the industry. Most of you in the comments don't even know what it is like to work a day in your life for the things you so desperately desire, and it really irks me that many are so quick to judge and discredit Ronnie and the brand that he has built. If you have anything negative to say about Ronnie, there's something you got to work on internally, and that's for you to dig deep and evaluate about yourself, if you're ready and capable enough to face that. I wish you the best of luck. Peace and Blessings to you, and Thank you Complex for an AMAZING interview.

[@jsiiy]

why I love kith so much

[@IngloriousDotUs]

My favorite interview when I need inspiration and motivation

[@BayAreaDhillon]

The most humble owner I've seen on KZbin.

[@OrdinaryViewer808]

This guy is such an inspiration!

[@aJ-od9vv]

What a fantastic, inspiring video ...

[@gregorylent]

the interviewer is very good

[@joesco875]

It's very hard to explain in words what this video has done for me

[@abstractphase3037]

Show us your brand bro

[@aandm7772]

explain pls

[@IamMewtwo]

Love this dude so much

[@fredgrier3564]

Killer interview, Fieg is ahead of his time.