How This Facebook Ad Strategy Built a $250 Million Brand

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[@DaraDenney]

What did you think of this new style of video? Do you have any other brands you'd like me to analyze like this?

[@Kelvin-y1e]

Keep this going! Really learnt a lot from this!

[@omarbelkhayatzougari7714]

It's just perfect! This is what I was looking for

[@DaraDenney]

@@omarbelkhayatzougari7714 love to hear that!!

[@mikemaresh2417]

@@DaraDenney this is such a concise and yet amazing video. Thank you for your continued effort on this channel. True classic ability to pour meaning into shirts is just like liquid deaths ability to pour meaning into canned water. I’ve noticed the biggest brands on Facebook and Instagram, or able to do the successfully. “If you can’t change what the product is, you need to change what it means.”

[@DaraDenney]

Thank you so much for this amazing comment, Mike! I agree. Change what it means. @@mikemaresh2417

[@vineethganji2496]

This is the first video I watched of your Dara and I really liked how you created such detailed case study, amazing work Dara. Looking forward to watch more of your videos and steal your knowledge 😃😃

[@DaraDenney]

Thank you so much!

[@Kelvin-y1e]

Thank you Dara, learnt a lot from you already! My brand's going to come up soon😊

[@DaraDenney]

Can't wait to see you succeed!

[@therecycledone]

Always appreciate you giving us these gems, I'm a 20 yr old noobie getting into marketing. 😁

[@emmanueltamno1042]

Thanks for sharing, every day you still teach us good vibes on marketing

[@cerisful]

love it!! May you do something like this for the furniture brands??? 🤩🤩🤩

[@antonyjmathias]

I am going to edit a UGC ad for TrueClassic. This video came in incredibly handy for the project.

[@ТоликМельниченко]

Dara, your videos are cool and informative as always. Thanks for working on the content🙏

[@DaraDenney]

Glad you like them!

[@jasonchong7352]

Thank you Dara, very interesting video with lots of takeaways! Could you do a video on women's casual clothing brand? Love your content! :')

[@DaraDenney]

Absolutely!!

[@fionasmallwood4791]

This is brilliant. Thank you. Do you cover these sort of topics in your course?

[@adomakins]

I'm so glad I found your channel! I've been struggling with ad strategy as CPMs are starting to rise and you're so helpful! Also I love this video style, reminds me of that channel Exposure Ninja. I love seeing the strategies that the biggest players are using for direct response By the way, I think you could use a different thumbnail for this video. I clicked on it because I like this style of video, but I think you could get a wider reach (albeit less targeted) by appealing to the curiosity people have towards a company like True Classic Tees. Just a logo on the thumbnail would draw me in more.

[@DaraDenney]

Thank you!

[@trends1808]

Hitting the key desire is the real magic. To hit multiple key desires ist the ultimate next level. I have account, hitted a new key desire, CPA‘s dropped by 30%. That’s amazing

[@elenakolesnik6927]

Thanks, that is awesome ❤ Enjoyed every second of it. Would love to see one on services, like payment providers (e.g. Stripe) or banking 🙌

[@DaraDenney]

Great suggestion!

[@elenakolesnik6927]

Than hope 🤞🤞to see one some time soon. Once again - thanks for what you do for the inspiring networking ✨

[@sdl1195]

Hey @daradenney - loving your channel! Would love to see a video breakdown of how you test creatives, i.e. the ad structure set up and how to stop FB just picking one ad and not giving the others any spend.

[@dannestelbaum9292]

Amazing Value! Thank you so much!

[@Kelvin-y1e]

Let's GOOOOOOOOOO!🎉

[@DaraDenney]

:)

[@ahmadnavid797]

Have been following you for a year now & the new backround looks great. Btw, do you know anyone looking for entey level/associate level media buyer?

[@DaraDenney]

Thank you! I’ll keep my ears open, but not too many brands hiring media buyers.

[@ahmadnavid797]

@@DaraDenney it would be life changing for me. Would love to work with agencies too. Thanks for reply tho

[@DaraDenney]

The best thing you can do is to reach out to agencies and brands directly. I don't work at the agency anymore, so I'd suggest making connections on Twitter.

[@antoniodoesmarketing]

Could you post this kind of video weekly please? Haha really a lot of nuggets here 🤌🤌🤌 keep them coming Dara!

[@DaraDenney]

Eeeee I love that you enjoyed this! It was super fun to make

[@aazarshad1192]

Dara, best analysis within 8 minutes.

[@DaraDenney]

Thank you, Aazar! That means SO MUCH!

[@barakrefael]

Gold content. thank you!

[@g7chu]

Great video! I would love to see you do a video on Steven Reiss's 16 basic human desires and show a Facebook ad example that applies to each desire.

[@DaraDenney]

This is in my course!

[@unwelcomegreetings7873]

great case study thank you

[@DaraDenney]

Glad it was helpful!

[@yowaiomae914]

1:30 advertisement 4:23 key desire for advertisement 6:00 story behind the brand

[@salimnidalzatout5160]

Watching you from Algeria 🇩🇿 ❤❤🎉🎉🎉

[@agnaouelmehdi9573]

Thank you it's perfect

[@DaraDenney]

Thank you ❤️

[@justketh4298]

dara I am not able to find your 30 days of branding videos, Have they been taken down?

[@DaraDenney]

It’s on my Instagram!

[@FunmilayoOgunleye]

Please what is ugc

[@cyberspider78910]

what is UGC ?

[@yowaiomae914]

Btw great content ❤

[@JahanThakur-rm3hn]

cool!

[@Suhayb.Business]

Hi Dara, Love what you are posting on KZbin. Your content is Awesome I am Suhayb a 17 years old entrepreneur. I do short video editing and was wondering if I could do it for you, for free, no strings attached, just to help me get experience?

[@Anwarmd-c6d]

after this video true classic ad library vanished 😒😒