How to Create an EFFECTIVE Social Media Strategy

[@SY-sp8uo]

Whoever reads this: You can do it!

[@simply_sino.n9191]

These simple words were much needed. Bless you

[@laprinciahobdy]

Thank you so much and the same to you 💗💗

[@IRobynVictoria]

Needed this today, thank you!

[@tianashiggins4818]

@@simply_sino.n9191 you got this. Don’t give up on yourself. 😊

[@tianashiggins4818]

@@IRobynVictoria you got this! Don’t give up on your dreams . 😊

[@SelfMadeWealth]

Social media is not a media. The key is to listen, engage, and build relationships.

[@lyndaelletv829]

Yes! Relationships and engagement are KEY 🔑

[@Wine-tours-france]

agreed!

[@katetennefoss5456]

❤️ soooo true!!

[@tianashiggins4818]

💫IF YOU’RE READING THIS, I HOPE YOU EXPERIENCE SOCIAL MEDIA GROWTH THIS YEAR! 💫😊

[@SAmourMusic]

Same to you Tiana!!! Cheers to you and a year of successful social media growth!!!

[@misswendyblack5851]

Yes!!!! Same to you!!!

[@queenBarbie444]

Thank you Same to you ♥️

[@tianashiggins4818]

@@queenBarbie444 You are welcome.

[@tianashiggins4818]

@@SAmourMusic Thank you so much.

[@girlapeutic]

“Stop doing what you think is the right thing and just get into the rhythm of posting” whew 😅 -Giving gems! 💎

[@coterieinsurance]

Such a great tip!!

[@itsBossClipz]

people love to look fancy and use empty words like strategy. finally found someone who doesn't try to make it seem like something it's not. it's just a plan of actions to achieve some goals on social media (and these goals are approximately the same for all businesses: awareness and sales)

[@MizzShawdyPink]

What I love about Erin on Demand is how she can draw you in and grab your attention. She is so motivating; the way she delivers information in bite-size pieces that I can actually apply without feeling overwhelmed is such a blessing 🙌🏽 thank you for this free game!!

[@NeckidMinds]

Every time I’m feeling insecure about being a BOSS I come to watch Erin on demand! She gives me courage to keep going! Thanks Queen!💜💜💜

[@xinyi_yap]

The comment section here is so encouraging like 😭😭 I’ve been procrastinating filming and producing content to experiment with KZbin despite watching tons of your videos on it. Definitely need to put myself out there and transform my ideas into videos out soon!

[@JdaPhoeniX9]

Xin Yi Yap! I can relate! -You can do it! May you further develope & progress on what ever piece / pieces of your vision that’s meant for you to bring forth to the world! All the best🙏🏾💯✨💫

[@xinyi_yap]

Thank you Jay Jones for your kind words! May you find success and happiness in whatever that you strive to do as well! 💯✨

[@dreamersadies]

Same 😅

[@noovernightguests]

YES!!

[@xinyi_yap]

Update: I DID IT! I have my channel and first video/trailer up on kzbin.info/door/c9gD3ZzESQ_C5WABzEHXkA. Here's to putting ourselves out there 🥂

[@mayonce6561]

Everybody is talking about all the knowledge she is sharing meanwhile I’m over here like, can I get a makeup tutorial?

[@sangichan]

haha same!

[@growwithcharity]

How does she look so put together

[@Consciousrosee]

We been waiting forever lol

[@vendlikeaboss6971]

Also because marketing trends change so often I feel being more human actually drives more traffic and interest towards your business. Old fashion know, trust and love !

[@tianashiggins4818]

It’s all about building a community that wants to support you.

[@GrowWithWill]

Focus, focus, focus -- that's one of the keys to long-term success.

[@LinsayMoore]

"You don't have to be everywhere!" Yes to all of this!!! Experiment and see what works best for you!

[@lotusflower1065]

This makes me feel relieved lol!

[@TheForeverAshley]

Attention = Intention Intend on what your end goal is and never lose focus. Clear intentions will lead to clear results! 🎯

[@byaamia]

Love this! I think the biggest mistake new business owners make is trying to do too much at once. These are great tips!

[@IdentityByKT]

Master the art of communication. Keeping people's attention is a science so pay attention to how you communicate

[@michellesun-forbes30under38]

*Spend each day trying to be a little wiser than you were when you woke up.* - Charlie Munger Got wiser today, by watching this video - Thanks Erin!! 💪🏻🚀🌟

[@JenLauren]

ok i was here the SECOND you uploaded as i'm planning out content. MEANT TO BE!!

[@leboleope5142]

Wow! I have been researching videos on how to become a good content creator for months and I am so happy I found this video. This is the most valuable, straight-to-the-point, no nonsense video I have seen since my research started. Thank you 🙏🏽 🙂

[@drivermacguyver]

I never started planning it out, but I'm highly reflecting and taking notes on what makes me, me... and how others can identify... boom! I got it! Thx Erin On Demand, for making everything click!

[@mabutlatheplanner8525]

This video just rescued me. I have a nice Instagram following and I am building my KZbin channel and I didn’t know what to post where. Thank you so much. 🤗

[@brittsgarden2968]

I completely agree!,!

[@TheStoryOfus]

Erin is coming through with the gems from the drop that literally we would pay thousands of dollars for (sometimes you need to pay don’t get it twisted) but someone you just want a launch pad and this is it! Thanks Erin 😍😍

[@moboop32]

Erin you have my husband complaining about me being on KZbin! I love your videos so informative and down to earth. You break it down so well its crazy! I was looking for the video for the link or instructions on how to get a personal consult appointment.

[@SherikaFitnessBombshells]

Love how you identified the back end work. Planning is key but creating finding the reasons you are producing certain content.

[@subconsciousexpress876]

I have not made a social media strategy HOWEVER, this video has definitely given me a lot of direction. I need to step away from social media and beging my assessment so that i can be more intentional going forward.

[@tianashiggins4818]

You might find it helpful to analyze your current audience. Find the people in your current audience that falls into your target audience . Then just start networking with them.

[@chloesutton9090]

You hit the nail on the head w/jumping to the calendar with no background work

[@terynaliya]

Your channel is definitely one of my favs right now. Very straight forward and informative, but with relatable delivery. I love that I learn from your videos without feeling like I'm back in college again. It feels more like a friend giving advice. Awesome!

[@DeannaMaurice]

Literally perfect timing , my husband and I were just talking about social media strategies for our personalized gifts and good business Week Twenty Four, last night. God sent, thank you.

[@PrincessSachiko]

thank you so much for this video. i have been wondering about social media strategy. it all seems so mysterious to me. i can create content well, but when it comes to strategy, i get lost. this video made things so much clearer. thanks again!! 😊

[@appetite4chic878]

It’s like you’re always on time Erin! I’m currently trying to figure out how I want to implement my content on social media and this video is so helpful. Thank you 🙏🏾 ☺️

[@Octopus_ENT.]

EOD, God bless you!!!! I want to take the long route to say thanks you, thank you, thank you, thank you so much!!!! You explain this thing in the language I can understand and then give examples. That is how I so learn. Not only are you the teacher for someone like me, but you are great at details. You pay very close attention to details and are thorough in their explanations. Super intelligent, you can explain a complex situation to me and make it simple. This was shown in your opening. You explain what SMS (social media strategy) was. I didn't know. Sometimes we assume that people know and we forget about the curious and newbies who stumbled upon this concept while surfing for other youtube content. That was me. I click off a video because I couldn't follow what speaker was saying due this minor missing detail. Then you added minor but so potent detail, not only that but gave a synonym for Strategy (plan). That right there help me to see that you had the content I was looking for even though it was not in the title. I have an Idea for building a social media website. But your content was just a much needed. That was brilliant. When I learn something new, I need a reference and that's what you did, you speak in reference. Thank you. Your nickname for now on will be the 'REF EOD (Erin on Demand) lol. The lords choice blessings in your endeavors and all that you do. I mean this from the bottom and the top of my heart!!!!

[@misswendyblack5851]

Yes! This is so helpful for someone like myself just starting on KZbin! Thank you Erin for always dropping these gems! 💯

[@bygodsgraceglobalregroup3853]

Love your delivery Erin! Im so excited to get my feet wet and GOD will take control! Stepping out on faith! I just need to give Him something to work with!!!

[@rameesafaisal]

This is amazing!!! This is the first time someone has explained a SM strategy so well that I could actually understand!!!!❤️❤️❤️❤️thank you! You just gained a new subscriber! Keep it up Queen👸🏾👸🏾👸🏾👸🏾

[@tacrewgirl]

I think I like your videos because of the way you effortlessly codeswitch all while staying professional and delivering great information. Thanks.

[@Foutamdiallo]

Dropping by to give credit where it’s due. It insightful video! 👌🏾

[@lyndaelletv829]

Mastering quality AND quantity can definitely seem daunting at first, but once you find that sweet spot.... 🔥💰

[@juliennempoko9859]

This is probably one of the best vids I’ve watch regarding in this topic. Thank you for articulating this so well!

[@prosp3rity111]

I’ve never done a social media strategy. I honestly don’t know where to start. I would love to manage pages for me and my kids. I love creating videos but I get burnt out and overwhelmed with managing my time and having time to post quality and frequent like you said. Overall I enjoy it and it’s actually becoming my favorite thing to just create.

[@Mommysodes]

I just got a plan together for my Instagram so this video is right on time. That Quality/Quantity sweet spot is the struggle. Knowing when I'm rightfully stretching myself[cos stretching is sometimes necessary] and when I'm starting to sacrifice quality.

[@futuredoctorbri]

this is EXACTLY the video that my youtube and instagram needed!!! thank you so much for all of the inspiration and information!!

[@robertadams7132]

I'm glad I came across this video. I recently started podcasting and while I didn't initially aim for it to be anything major, I also want to set myself up for potential opportunities of success that may come up. I've only been going for a few months and still learning and figuring what social media platforms to fully settle on. Right now my stuff is mostly audio only and long form so trying to figure out a good balance between that and other platforms. Listening to this has been helpful and reassuring.

[@thedonovansvenom2848]

LOVE LOVE LOVE THIS! Thank you for teaching and sharing your gift!

[@MarketingHarry]

You gave useful examples and tips for creating a winning strategy to grow your social media! Building visibility is so important nowadays and the possibilities are endless.

[@nessdyesoldaccount]

🌸 time stamps / notes 🌸 1:04 step #1 🌸pay attention to what content you personally engage with 1:53 step #2 🌸post content that matches your purpose (raise awareness, educate, convert, sales, inspire, etc) 3:44 step #3 🌸experiment w formatting different types of content 5:15 step #4 🌸audit as is; looks at analytics and post more of what’s worked 6:34 step #5 🌸pick main platforms (for long form content & for engaging short form content & for high seo) 8:30 step #6 🌸quality, quantity, & content formatting as experimenting to a content calendar 12:00 step #7 🌸create content with purpose to stand out 13:20 step #8 🌸understand your brand (target audience, visuals, etc)

[@GiselaSilva07]

Hi Erin, just wanna say thank you, I’ve learned a lot from your videos, they’re very helpful for my businesses. Much love from Mozambique/Africa. 🇲🇿♥️

[@invadersym]

I really love your content any time that I watch any one of your videos. Thank you sooo much!

[@rudig5698]

You’ve helped me so much with your videos, thank you! Keep going, you even inspired me to start my own KZbin channel, Erin!🥺❤️

[@mzllanay]

As always Erin, you've blessed us again! This was needed. I've been working on my SM a lot this year. You've given me a lot more to think about and act upon. Thank you!!!

[@chelseafreeman5533]

So grateful to have discovered your channel! I started my business in July and have struggled with content creation and strategy ever since. I've just be binge watching your videos for most of my day and I've learned so much! I really appreciate you.

[@noovernightguests]

I'm one of the solopreneurs trying to do all the things. I want to accomplish everything you went over, raise awareness, educate, convert and sales. I am still new (1 year) into using social media for these purposes and I've found the most engagement comes from sharing more personal stories that tie into my business. I have an online store HeyRedShop, where I sell secondhand goods and when I talk about my favorite pieces, some handed down or given as gifts, that creates a stronger connection. However I'm not used to sharing on social media, so I'll divert to other related topics. I think your advice about paying attention to your own behavior and finding a format and platform that fits my comfort level will make a big difference. Thank you Erin!

[@alexisheyser6007]

I haven’t made a social media strategy before due to fear. This video has made me feel better and I’m gonna begin working on one.

[@Worldofstee]

Thank you so much, Social Media Strategy sounded so complicated to me but you made it look so simple to understand and implement.😃

[@medsurgcutie]

When you said, " what made me send this to my mama" instant subscribe.

[@cheyennebriggs5440]

This video is EXACTLY what I needed. Thank you so much Erin!

[@michellewithless]

Thank you so much for this, Erin! I've been fantasizing about podcasting and blogging for years, but did not have the courage until now. You're very inspiring and this information was very helpful. I'll be buying your brand transformation guide as well :)

[@iamdominiquetamara]

This is great! Thanks Erin!

[@MkcLaura]

Agree with being very alert. In order to create content that builds demand, you have to be very alert to understand what your ICA wants.

[@AshlieghG]

Thanks Erin I’m posting my second video today and I need to improve its quality after listening to this. You’re a gem 💎

[@mixxedclipz]

This was so helpful Erin! I definitely utilized your tips to create a better social media strategy AND.....being part of your Ebrand club is a gem because there are other like minded individuals that want the same thing for their business as much as I do eventhough we all have different niches! 😊

[@dannystanley_]

Sis… thank you so much for existing 💚

[@ReneeStarms]

Great advice! Now I'm really excited about putting my content calendar together.

[@livenubian-homedecordiylif8384]

This is so helpful for small entrepreneurs! Thanks for all the tips !

[@bhseasonings1091]

Erin I’m so thankful I found you! Not only do I save I actually put your content strategies into action! Question you said don’t use words like “Hey everyone, hey y’all” make it personal can you give and example on what to say to start Video?

[@celena.rochelle]

Erin you are SUCH A QUEEN. THANK YOU.

[@WelcomeToTiffineys]

Girrrl! You are all into my thoughts! Thank you for these amazingly helpful tips! I just merged my brand new Home Decor channel with my original channel, so I am undergoing some changes here. This first channel, I had no idea what I was doing, so there are many types of videos here. I did hide many of them due to my change. I am currently trying to integrate my home decor niche with the successful product reviews on this channel. Thank you again. This is so encouraging! God bless!

[@HeyyyHR]

I’ve got the 7 day guide! Can’t wait to get started!

[@JoyceWSolomon]

Erin, I love your content. Keep up the good work

[@mamabear2142]

Your videos are always clear precise and to the point ! I am so grateful for the content you share . These are game changing gems 💎 because sis I’ve been all over the place ..... My niche is comedy and I don’t know how to incorporate comedy fashion and makeup 💄 I’m going to buy the 10day plan for starters

[@kieracherry1893]

i have so many ideas content of from beauty , recipes relationships, friendships story times , reviews, diys, inspirational or motivational idk where to start. i feel more comfortable posting on snap-chat because of how many friends i have as well as the "spotlight" stories which bring a lot of people to my account . i feel like i can do great on snap chat with content i want to create but i think my biggest thing is getting them to engage with them and getting on topic that they can relate too, i want my audience to engage with me. at this point i really think i need guidance watching youtube helps but i think im more of an hands on person that needs kind of that one one one lesson , but this video did give me some view on where to start and where im lacking thank you

[@MissFlawlessTV]

Yessss gemssss🙌🏽 growing my KZbin channel and social media presence💗✨

[@SoulAumMomsFlow]

So very very helpful Erin! Thank You Sis! I’ve sat down to create a social media plan, but have never followed through out of overwhelm! And, I’ll be getting the Brand Transformation kit! Thanks again!

[@CarasPlace]

Yesss! 💛 great tips. I’m definitely implementing these strategies for my IG.

[@mellisamaweni1705]

Just stumbled upon this gem. Thank you so much Erin, this is so helpful as I start on my content creation journey.

[@cookiesgoods]

Wow! Erin, I am so happy I watched this. You brought out some very important points I didn't think about. Your first mention on thinking about what I respond to and WHY is so on point. Thank you so much for the breakdown.

[@iamfelipekarr]

Great information :) I always get consumed by the look of the feed but I should try to make my content more engaging. Thanks!

[@JusRay]

Yes !! Good tips girl ! Thank you so much

[@TalesFromtheThirdDegree]

Thank you! THANK YOU! You are so inspirational, easy to listen to, and have so many great ideas. Thank you!

[@YemmyRafaels]

Lots of great tips here!!! Erin is the best!

[@jacobmoe1675]

Thanks to YOU, I hit my 20,000 follower mark on TikTok! You’re awesome

[@aishaelainee]

I started a KZbin channel a few months ago I loved this

[@brittsgarden2968]

Me tooo! I was like this was right on time

[@jordanmakesfinancevideos650]

Very informative video Erin

[@lailani7617]

This is great stuff! Thank you for sharing your knowledge!

[@KatrinaSherokee]

This is a great video! definitely will be rewatching and taking notes!

[@funozzy]

Girl I just love you !!! And your videos!!!

[@pearlygaga3155]

Iove these tips I will definitely be taking all of them 🙌🏾🙌🏾🙌🏾

[@b.theholisticdisruptor]

Thank you so much for this, it was clear and detailed yet concise. This was very helpful.

[@gwendolynblue4149]

Erin you right on time with this

[@CarasPlace]

You should start a podcast! 🎙 I encourage you to go for it!

[@jazzmincastro4196]

Hi Erin thank you so much for sharing and helping us to be successful 😍 still watching I just love your content🙏🏽😍 stay blessed sis

[@ALola-t2t]

dropped so many gems god bless hunny xx

[@RamandPie]

Great advise Erin!

[@soshicarlo]

This was sooo incredibly helpful thank you so much!

[@RonPOC747]

Great information! Clear and to the point, you definitely have some great videos.

[@VianncawithaV]

Yessss love this! So important 🥰🥰🤍👏🏽

[@CarlaJenkinsTV]

Congratulations on getting to 250K subscribers.

[@IreneElla]

This was BEYOND helpful. Thank you Erin.

[@sahmiasent3137]

One year later and this was still helpful; Thank you!!

[@899tamara]

Loved this Erin!!!! Thank you and you just got a new purchase of your guide! Keep on inspiring

[@RikkiSaLess]

Definitely trying to build revenue streams AND bring awareness to my new business ventures!

[@NaomiShapumba]

You are so amazing Erin and your tips are amazing ❤️