How To Sell Anything To Anyone Anytime - SELL ME THIS PEN

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In this tutorial, Ted will teach you how to sell anything to anyone anytime.
Imagine if you could sell anything, to anyone, anytime, anywhere. In this video, Ted McGrath reveals how to do exactly that.
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Ted McGrath is a business magnate and global educator. Ted is leading a global education movement spanning across the world where Ted has taught millions of men and women to develop high income skills, unlock true financial confidence and master their financial destinies.
Beyond his success in business, Ted McGrath is also an international best-selling author of over a dozen books.
Today, Ted McGrath continues to be featured in hundreds of media channels and publications every year and is widely seen as one of the top business leaders by millions around the world.

[@ManDom878]

I was a salesman selling kitchen cabinets during the financial bubble. I had a 80% close rate. My biggest sale was $85,000. All I did was put myself in my customers shoes and then tried to sell myself my product. I pretended I was them and treated them like how I would treat myself. That’s the secret. Put yourself in you customers shoes. Period.

[@TedMcGrathShow]

That’s awesome Manny. Congrats

[@Juan-dr2fs]

Awesome great input

[@kinshe2263]

Please buy my pen

[@JohnRamirez007]

Awesome tip. Humble yet real.

[@mrcwoodworks4523]

Manny Dominguez how much did you get for commission? I’m a Carpenter

[@marvin1788]

I've seen this ad a million times and just now watching it. Anyone else 👀

[@andreeaghimpau8553]

🙄🤷‍♀️

[@a.j.clause5714]

Literally same. I subscribed too.

[@mattgoodwin-king2228]

Yeah, I'm hoping it will stop being shoved in my face if I let it play.

[@philosophy_paradoxrealityk3619]

Why I keep seeing that same profile picture on almost every video I see: terminator guy with sunglasses

[@gavins7542]

MEEE TOO. Cost per video view for me was probably astronomical.

[@harrytudor2762]

I thought the thumbnail said “SMELL THIS PEN”

[@vix3075]

Same 😂😂😂

[@pjmxd]

Vix 30 am l

[@anthonyyeboah8534]

Same

[@commandingjudgedredd1841]

I read it as "Smell Me This Pen" Bit of a tall order that, expecting me to sniff his pens for him.

[@honeymel-naturalsoap5371]

Same

[@leikot]

I've seen this ad over and over and I always read it as "Smell this pen" lol

[@Arroway2357]

I work at Trader Joe's. A lot of what he's saying is solid. TJ's hires a particular kind of outgoing personality, and chatting about food is a huge thing. One reason we're so popular is that the store is the brand and we're expected to have a good knowledge of what we sell. I can notice that someone is buying Chicken Tikka Samosas and will recommend that they try it with Mango Ginger Chutney sauce from the dry grocery aisle.

[@stephaniewhite9633]

Lol I love Trader Joes

[@grantfarrell9618]

This sounds like great advice. I'm going to try it at the flea market. I am laughing to myself as I am writing this, but what's funnier is I really am going to.

[@cheesy1489]

Grant Farrell been 2 months now how you get on trying this technique??

[@ElectricUniverseEyes]

I HATED that test. “Sell me this pen”. The most sleezeball “companies” I worked for asked me to do this during the interview process. Save yourself your sanity and walk out. Do what you love and never work again. If you are in sales... think about what makes you happy and go sell the crap out of it! 🤜🏼❤️⚡️

[@paulmason8478]

I have started to, have more cash then I ever have!

[@ElectricUniverseEyes]

Paul Mason ⚡️👍🏻⚡️

[@paulmason8478]

@@rich9697 sell what you are passionate about

[@daryldeborahelijoel.alvare2824]

Non sense

[@daryldeborahelijoel.alvare2824]

Sell what makes sense i ment...

[@TheCryptoLifestyle]

This man stole that punch line from The Wolf of wall street's book.

[@catherineslevin83]

It’s not a punch line . Its a phrase that’s been used in sales for many many years. 🙄 not everything is about the movies ..

[@Swrld]

I already sold you the pen that’s why you have it in your hand xd

[@soniawadsworth7451]

Omba lol

[@soniawadsworth7451]

Lol

[@vashnanerada8757]

I'm using my phone I rarely use a pen now a days .. True

[@shawnhambler]

How much

[@sleepless1978]

😂😂😂😂😂

[@LuisSanchez-wf9zw]

The person that asks the questions and listens controls the conversation. The problem with novice sales people is they talk to much and confuse the customer, thus lose the sale. This pitch went on too long.

[@carpballet]

Luis Sanchez I have never had a salesman listen to me even once. And I’m not young. I just gave this guy 1:30 minutes. “Sell me this pen.” “What about this pen is important to you?” Are you freaking kidding me?

[@tommymann1783]

I'm so bored of listening to this. Make friends with the customer, find a common ground. Establish the benefits to them and link the features of the product to the customers benefits, that's the short answer. If however you are trying to sell something that is out of the customers price range you will probably only get the sale 10 percent of the time. A good conversation rate in car sales is usually 30 percent. If anyone has a 100 percent conversion rate please get in touch and I will employ you tomorrow

[@carpballet]

Jimmy James I don’t know what an “intersection” take is. Sales jargon?

[@ultravioletpisces3666]

1. Assuming they really know what they want/are motivated by. 2. Assuming that they are honest with you.

[@MrMetaljoey]

Always compliment what your selling so your customer feels like their getting a good deal. Make them seem like you want it!

[@gavrilopricip11]

This is where the sleazy "used car salesman" stereotype comes from !!!!!

[@mikeramey1033]

When someone tells me to sell a pen to them.. I pull a piece of paper from my pocket and ask then to write their name for me.. they ask for a pen.. I sell it to them.. supply demand.. I can make the demand and I have the supply 🤣🤣🤣🤣🤣

[@billionairepayday3459]

That was in the wolf of wall street

[@FOD832]

Thank Sir. It has finally clicked for me. It’s about what’s important to them. Not about bringing up all the features and benefits before I know what they want or need. Omg 😮 👍

[@AM-zg1fk]

I keep reading this as 'smell this pen'

[@jonathansalfi5741]

This guys likes his own voice

[@chaegibson720]

Kinda like you putting your pointless words on the internet..

[@RottenDirector1]

chae gibson kinda like u replying and nulling ur own comment

[@mahfunnyhispanos339]

Is it just me or there’s a figure on the trees in the back that looks like a man running

[@renehettinga6610]

Yes i saw it too lol

[@cherylschumaker1366]

Hahahaj you are funny...and i too can see a man running in a white shirt! hahahha!! And now i missed most of his vidéo! hahah!

[@1SpudderR]

Bolivar Roman Hmm? No....but I can see a dark green poodle...staring out......over his right shoulder.......He needs to learn.....shut up! let them tell you what they want. He is a Headache job. And that jacket....employ the person who sold him that bad fitting, badly cut overall! And called it a jacket lol!

[@MB-mq1sf]

Only internal people get this

[@stevejcarlyle]

Thanks a lot for posting this dude.

[@user-wf7sn2ps4t]

The most important to sale with honesty and ❤️. When in hair salon I had to sell some products to my clients in my chair, I was doing very good job 👌🏻and ask if I can apply some protective product from heat ...... then they like the smell of product, a haircut, styling- they ask me if they can by it. Although this product was on my station for sale. They didn’t pay attention before I used it on them! I was doing my job from my ❤️🤲🏻

[@gregsouris3687]

I Love it. What is the most important thing about the product or service your selling is also the reason they are looking for your product or service. The Dominant Buying Motive or the Why do they need it, is the focus.

[@freakfry6616]

My uncle Machine Gun Domino Sarducchi once sold a case of steak and sausage to a family of Vegans. He never told stories. He just said, “here but this” and people couldn’t get the money out fast enough. They also always paid cash. I mean, it was weird that no one ever even asked if he took credit cards or checks.i always thought it was funny that they would pay him like 20x normal market rate for whatever he was selling. I don’t know...anyway, greatest natural salesman I ever seen.

[@raynapoli5670]

Never come across as a salesperson..put more energy into how they're not alone and they're in good hands..sell yourself..earn their confidence, make a connection

[@suntoyfull64]

Booom. Spot on true. Asking whats most important, what's the greatest problem. Its the conversation that leads to the sale.

[@TedMcGrathShow]

Gieo, spit on man. Great input.

[@matthewcastillo9951]

True. This is the most important thing to know.

[@adminunicon6776]

Ha ma Tim

[@Sean-ng4eu]

The title is slightly misleading. It's impossible to get 100% success rate in your sales you're bound to have a lot of disgruntled customers . I believe Trust is primary. If you don't get some basic level of trust you won't sell them diddly I like to believe that I've been fairly honest with regards to my previous sales experiences I believe you're much better selling something someone really needs since you really don't want people moaning about goods or services and giving you bad publicity. I think number 1 is your customer feels he can trust you or at least the information you are giving them. I find out about whats important to them only after I feel they are comfortable with me, I usually do that by finding something we May have in common and that we can both relate to. I have a broad range of interests so there's plenty of topics of conversation I can home in on.. I've been a car salesman for 20-years and I've very rarely had any comebacks from the customers

[@hendawggg2137]

I have never once in my life seen a pen salesman

[@bobdagnall3120]

Before you can start SELLING. YOU HAVE to SELL YOURSELF. TRY IT because it WORKS.

[@fooie]

How can people say no to the thing most important to them, thanks, that's definitely very powerful.

[@robmartin217]

Exactly....ask the right questions and shut up and listen to the customer tell you what they want,need..etc

[@pepemercado0619]

I dont need a pen. What i need is pineapple.

[@cashflowwithcraig3141]

Hi Ted, is your book available as an audio download?

[@gsogso3444]

I don't have to sell it to you. Its yours already. 😄👌

[@gopro9420]

Ted Iv been selling all my life and have seen a lot of videos and you are the first that has spoken with reality of how I used to sell. I have moved from sales and have the desire to get back. "To serve Humanity " when you said that that just resignated with me. How can I download your book please. You da Man 👌😎.

[@RR-SF]

My interview at Verizon in 2003: Interviewer: sale me this stapler Me: palms are sweaty, knees weak, arms are heavy There's vomit on his sweater already, mom's spaghetti He's nervous, but on the surface he looks calm and ready To drop bombs, but he keeps on forgettin' What he wrote down, the whole crowd goes so loud He opens his mouth, but the words won't come out He's chokin', how, everybody's jokin' now The clocks run out, times up, over, blaow! Yea, I never got a call back for a second interview... 😂

[@paranormalsoulcircle3176]

Hahahahaahaha

[@brandonsmith1071]

Ya don’t say..? 🤔

[@fatheryolo]

Nice work Marshall Mathers

[@lordcurrency2601]

😂 this is hilarious

[@lizetteshort486]

Lol 😂

[@daliparis1688]

Got a lot out of this. Approachable, actionable, practical advice. Subscribed 😊. Look forward to checking out your book!

[@adomasnekis7206]

Thank you so much Ted for sharing these tips :) I can't describe how useful it was to me! Thanks again :)

[@philosophy_paradoxrealityk3619]

Salesman: What is important to you? Costumer: buying a house but I am really busy at work though Salesman: well I thought it was important to you. Costumer: yes but the job is what pays the bills.

[@e3IZrZ]

If it appears as an ad it isnt to help you do anything its to make him money.

[@eddieyutub]

If the Armani sales ask you, you would misled him since you didn't know what you want, or not the jacket you're fiance found. She knows what fits you and you love her choice. The sales didn't care because Armani system probably isn't great

[@brandonturner519]

Ted, how do you do this online?

[@messagefemi]

Ted - terrific advice. I used to attend speakers club and I learnt about the power of stories there. But your advice to use them to sell is awesome. I have question, how can you used this principle well is blogging as per review blogs?

[@jacobywalker2094]

I do car detailing for my college campus and i appreciate the value you gave. Helped a lot. I know it is ridiculous but could you help me come up with a sharper script?

[@randallburgess6393]

So how would I apply this to selling video business cards to customers

[@6000hall]

Employer: Sell me this pen Me: I have a loaded handgun in my pocket.

[@velmat3822]

me at every drug deal

[@Jollyswagman7]

So is there a link on where to buy the pen?

[@robg293]

What are your thoughts on membership sites as a business?

[@jezabellaroux3402]

There are other factors to consider when selecting a product not just the one important thing. There are many things to consider especially if it's an expensive product. And what if my product doesn't fulfill what they want? How do you get them to say yes then?

[@jihanmachuca5961]

This was really great.

[@corymartin100]

Good stuff. I learned something. Thanks. And the weird thing is, i hit the video by accident. Lol

[@mrx92mr2t]

Thank you. I will try it starting tomorrow... Looking forward to more insights. 🏆

[@VideoZeus]

Your candor is infectious - thanks for reminding me what’s important to the sell 🔥

[@manitt142]

ok i wanna sell dirt

[@jerinantony7695]

There is million dollar company, which is already doing that.

[@doms6741]

Everyone needs dirt.

[@jaredstieg4238]

I'll take a bag of sand, My driveway is slippery.

[@manitt142]

@@jaredstieg4238 wer out onlyndirt

[@ultravioletpisces3666]

What kind? Potting soil? Gravel? Sand? Ground filler?

[@alysa7364]

Everytime I see this video advertised my brain automatically matches the words "sell" and "me" so I regularly read, "Smell this pen." Please send help. Lol

[@eliserichardson8814]

I have a pitch; buy this pen ink that lingers. Buy it now or I'll smash ya fingers lol

[@christopherwilson8663]

Whenever I see this ad my brain reads “Smell this pen”

[@danielforestier8777]

Great advice and 100% correct.

[@leonardboyer7601]

This is clearly excellent advice, so how do I apply it to my law practice?

[@nancyleeorvinbrumby5856]

I so love your sales lesson!!! I am an ecommerce seller (right now specifically Amz). I am trying to figure out how I can accomplish this with the infographic images that we are allowed. I have some thoughts on how to do this but if you have this approach nailed for Amz sellers, please do share!

[@Lcuzz123]

Does this apply to job interviews as well?

[@joedowdenwatercolour9090]

Great, appreciated this!

[@rosemarycalogero7017]

Bill Gould use to have this approach when I went to his seminar when I was involved in a multilevel company... Thanks this was very informative ❤️

[@PpSquaredProduction]

About to download the book now, thanks

[@ChrisBrown-me5bn]

Thank you. You have changed my approach

[@srtasecret2309]

A good seller person sells what the client desires with ethics and care I strongly believe in that and as my mum says I can sell my mother in law some people has the natural instinct to sell amazingly

[@masterstepz9800]

“This pen will get you some bitches.” *Mission accomplished.*

[@londonbridges9739]

💜💜💜 Of the thousands and thousands of dollars I have spent and with an 80% close ratio, this is the SINGLE ( What is most important to the customer? ) best piece of advice I have EVER received. Thank you, thank you thank you.💜💜💜

[@dhammond2001]

Liked this - I might need to watch it a few times as I had trouble keeping up & I digest what you’re saying so I get it - if that makes sense 🤪

[@fcontitwo]

Your sincerity is showing .✨😉👍🏼

[@vickimoerschfelder3313]

Thank you for sharing this info., it gave me a perspective on doing sales with style. I’ve always avoided ‘sales’ bc I won’t manipulate ppl into handing over their money. If I know what their priority is, and that I can help them, voila - I am much more comfortable selling my service and products.

[@ministryfordoubt3395]

Anyone know where I can get one of those pens?

[@Coffee.for-Breakfast]

This is solid advice!! Great video 👍

[@nicknomski8399]

I always read this as 'smell me this pen'

[@TedMcGrathShow]

Hahahah

[@quesoblanco5586]

Every time I see this ad all I see is "Smell this" 😄

[@NikosKatsikanis]

I thought this was going to be Dan Lok parody but he was serious.

[@bruno_nwogu]

This is really good. thank you.

[@zions-iartdesign9156]

Great advice. Thank you

[@musicallyorientedent.4101]

I love you man thanks for this video👊

[@Thompsonnumber4]

People who sell well to me are those that are genuine, helpful and where the product/insight/knowledge is a good match for what I need. Not interested in those trying to manipulate me with charm or techniques, or turning everything round so that it seems to be perfect. This guy’s approach smells a mile off and makes me less likely to want to buy. Please don’t try to sell to me like this! P.S. did you notice he’s using the very same techniques to sell you his book?! Look at the likes/dislikes to see whether it’s a 10/10 approach :)

[@ihatetobreakittoyou668]

“Do you have a pen?” - There you go.

[@ihatetobreakittoyou668]

Mykel Hardin you Trynna sound so smart when that’s literally the quote from the movie🤣 which is The wolf of wall street, have a good day sir😎

[@j-bro894]

I have to check with my wife to see if she really wants that pen. If it was up to I would buy it. But the boss has to approve first.

[@iainprendergast8311]

Now where's my next one that is born everyday?

[@chelssola]

My dyslexia kicked in and I read the thumbnail as smell me this pen

[@polenit6390]

Hi l specialise in buying large quantities of all types of stock clearance so if you have a pen or stock for sale I’m buying clearance stock items in the UK

[@Olhamo]

basically, my take is, we have to stop trying to sell product, as if every person is a mark... I mean really, do you want to sell product, or do you want to engage the person, and be assured this product or service is actually good for you! I always hated this about business, product, all that thing of selling. Really, we need to connect with our perfect customers.. not be trying to scam people into buying...

[@amazonfbafornincompoops2692]

You must've read the late Keith Harrell's book, Attitude is Everything. He talks about how he got an interview with IBM of which he was not qualified. They asked him a question and he picked up a pen on the desk and asked, "Tell me what kind of pens meet your needs?" Instead of selling it. I read your book 10-15 years ago. I now have my own business on Amazon. I'm going to read the negative reviews on products similar to mine that I will launch and see what people are looking for. Negative reviews often tell how you can make a product better. If anyone else has any other great ideas for me please do comment.

[@tomgiustirealestate3496]

So glad I found you Ted....aorking on my mini course as I type this.....any ideas on an inexpensive video editor?

[@itsfreezey5782]

You just turned my sales world upside down dude! Thanks.

[@Rayray-jc5mj]

how do i find you book? how to sell anything to anyone anytime

[@keithjones929]

This guy is Bang On ! If you don’t get him, sales is not for you.

[@markjacobs2201]

Hey, random KZbin watcher here. I was just going to pass by and skim through this 'another video' until I got to my main activities, but this was pretty helpful. Despite being a random video, it has some valuables in them! Thanks.

[@justinlee2956]

Can i sell my music like this when selling by cd or usb flash drive

[@MurphyKargesBass]

Very simple message so far at 2 minutes in. You want people to understand what OTHERS need. Which takes work and effort and putting yourself second and others first. Sounds intelligent to me. 209 dislikes = frustrated entrepreneurs who can't afford $2,000 Armani jackets.

[@rachaelcaruso7096]

Yourself second and others first!!

[@gregorcollins]

“Beware the preachers, beware the knowers.” -Charles Bukowski

[@saxonoverland4640]

You never brought a $2k jacket in your life

[@tonytheplasterer1]

“Do you want to buy a pen”? “No” “Fuck off”!

[@G14U]

I have a problem with someone whos never sold a physical product. There are too many people that call coaching/motivation and speaking a ‘business’ and a ‘product’ but it is similar to mlm. Yes it is a real business but He’s going to motivate you to start your own coaching business and then your going to what? Do the same thing? Eventually someone needs to produce an actual product.- the kind thats physical and does something for you.

[@mark.e.p]

This is so old, l was taught this in the 70's...the pen, sell the benefits.

[@ReclaimingTruth]

You don’t need to sell a pen they are free normally.

[@patricksheridan8238]

I keep thinking of the Commercial with the guy clicking the pen and the girl hits him with a chair lol where is she

[@Carino9999]

What happens if the client are extremely cheap. They look for options. For example, big corporation are hiring outside of the united states because it is less expensive. (Web developers, graphic designers, animators, etc). How do you go about it?