How to set up a Facebook business page for an Etsy shop or a home-based business

I had some requests to show how to set up a Facebook business page for an Etsy seller, so here it is. Make sure to watch it all the way through because there are things that you don't think about that can impact your page if you're not careful, and you need to get the settings right!
For an article about social media for Etsy shops, click here: artisanshopper.com/what-socia...
00:00 intro
01:00 Page vs. Profile difference
01:40 create the page
02:53 Finish setup
04:48 Posting as your page or profile
05:29 Take the Tour
06:20 Editing the page once it's set up and inviting friends
08:45 Manage sections and settings
09:43 Page and tagging settings
10:56 Turning off page reviews
13:25 Adding action button to take people to your Etsy shop or website
15:13 Professional dashboard, quick look at it
16:08 Facebook wants you to buy ads
17:07 The action button showed up!
17:45 Start adding content and add a pinned post for mailing list signup
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This channel is for beginning Etsy sellers, home-based creative businesses, and anyone who sells products online and specifically on Etsy. I do Etsy tutorials and share Etsy tips to help small business owners get their businesses to where they want them to be. If you have questions about Etsy SEO, how the Etsy search algorithm works, selling on Etsy, or how to start an Etsy business and sell successfully on Etsy, post a comment or a question in the community tab!

[@johnsteve2377]

I really like your teaching style. Straight forward and honest. Thanks. 😊

[@KaraBuntinTutorials]

Thanks for watching!

[@dmckyle]

Informative. Thanks much, Kara.

[@KaraBuntinTutorials]

Glad it was helpful!

[@user-bi1yw7fn3b]

This info is exactly what I needed today. Living your videos. Thanks.

[@KaraBuntinTutorials]

Happy to help!

[@ngaireashdown6783]

Thanks, Kara, I always learn something each time I watch your videos. I have made a few changes to my business FB page. My screens did look a little different from yours - I'm in Australia but I found what I was looking for. xo

[@KaraBuntinTutorials]

Thanks for watching!

[@ratankishore6028]

thank you mam,very useful to me as beginner on etsy

[@KaraBuntinTutorials]

Welcome 😊

[@paulspencer4961]

Hi Kara, I have an Etsy Shop. I also have a FB account (personal) and I just started a FB Business account. But I can't work out how to put one of my items from Etsy onto the FBB, I keep getting prompted to buy an Add. I dont have a section for market place on my FBB. I can though, put an item on my FB personal account on the Market Place section for sale. And in the comments section of that add paste a link to the item in Etsy.? Does this make sense or what am I missing?

[@KaraBuntinTutorials]

Facebook really wants people to buy ads...You should be able to just post a link on your business page, is it not letting you do that?

[@LovelessPIZZA]

thanks

[@KaraBuntinTutorials]

You're welcome!

[@LovelessPIZZA]

@@KaraBuntinTutorials Thanks for reply!

[@InfiniteTriztan1111]

Hi Kara, thanks for this tutorial, i followed it carefully, but at the ending part about view-shop button...What did you click to make the view shop button appear? There's no view shop button on my facebook page that's connected to my Etsy shop (i already set the view shop button as my chosen action button) but it doesn't show and it's been hours ago. Please help me, I'm waiting for your reply 🙏🏻

[@KaraBuntinTutorials]

I think it was the three dots on the right side of the facebook homepage. If you look at the video where the "action button" window was showing, there's a little arrow pointing to the dots. Click the dots and it should open up, then you can choose to edit the action button and the view shop option will be there.

[@alper5828]

Kara,do you recommend that we should share our products with share&save in public groups? (To get traffic) Or only we should share in Private Groups?

[@KaraBuntinTutorials]

public would make more sense!

[@GingersDreams]

when I click on View Shop, it doesn't give me the option to add a website link.

[@KaraBuntinTutorials]

I think you have to be in edit shop mode to add that.

[@inspirationhub101]

800 by 300 px fits for cover photo banner, for anyone who is wondering :)

[@amarti5amarti567]

Hi, i created my facebook business and there is a page that in order to set up my shop within facebook. I would need to give my checking account info for payouts. I stopped here because i was not sure and i hope that i am not paying for any ads. Please let me know - thanx

[@KaraBuntinTutorials]

There's no reason to set up a shop directly on Facebook, but if you do want to you'll have to give them your financial information. You don't have to run ads if you do that, it's just to send payouts to your bank. Ads are a separate thing that you would have to set up.

[@KaraBuntinTutorials]

To see my ecommerce classes, click here: classes-by-a-cake-to-remember-llc.teachable.com

[@mysticalrosefavoursoffical]

I'm having issues with the Shop Now button since it won't let me add my Etsy Shop link so I cannot get an official shop button for my facebook.

[@KaraBuntinTutorials]

I don’t know that you can connect Facebook to Etsy anymore. You might be able to but i don’t because i send people to my website from social media, so i can’t give you any information about that, sorry.

[@mysticalrosefavoursoffical]

@@KaraBuntinTutorials Thanks anyway, I ended up just adding the link to the bio. I'm not sure why it won't work for me but I guess some people get lucky. I'm not a huge fan of facebook anyway but I thought it would be good to advertise my products.

[@kbromelldesign]

Every time I change something on my FB business page I look at it on mobile from either my husbands or moms phone, because you can’t really tell what it will look like from the view as, especially on desktop when people primarily use mobile

[@KaraBuntinTutorials]

Fb changes things so often it’s hard to keep up.

[@shyamgupta5519]

For etsy we have to create Facebook page or Facebook account?

[@KaraBuntinTutorials]

It would be a business page, you're not supposed to run a business from a personal account.

[@shyamgupta5519]

@@KaraBuntinTutorials thanks for your reply 👍👍👍👍👍

[@shyamgupta5519]

Hi "Kara Buntin" I have personal account from there I have created business page for my etsy shop is it right? I have created business page but I am confused that what details I should add in about section and other sections can you help me in that as, I am new to this and I don't have any idea about these all things. I hope you will reply Thanks For Your Support 😊😊😊

[@curtbremner]

I'm not sure that "I don't know" should be the most repeated expression in a tutorial video.

[@KaraBuntinTutorials]

I could pretend to know something and give out bad information, but I don't think that would be better even though it is more commonly done.