How to Track Leads in ClickUp

[@ZenPilot]

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[@denisa-ni6sy]

What happens when the same person fills two or more forms? That custom field will automatically update? this will not be a problem if i have multiple automations for diffrent forms? How can I track if a person fills more forms with your method? Thanks

[@ZenPilot]

They'll always create a new task when a form is submitted so it won't kill any automations for multiple forms. You'll just have to have a process for merging those tasks/leads together. It's not a perfect system by any means. ClickUp isn't a marketing automation system, but it can work. Obviously you'll have more capabilities in a hubspot or pardot.

[@AdamLundquist]

What is the difference between a lead, a contact and a deal?

[@ZenPilot]

Great question. Lead = any person that submits a form (giving you their contact info). These all go in to the leads list in ClickUp. Contact = basically any lead that graduates to an opportunity. A lead will become a contact when the lead becomes an opportunity. When an opportunity is made, a deal should be created and the lead should then become a contact related to that deal. Deal = all open or closed deals/opportunities in the pipeline. You don't need to use the leads list. You can just have a contacts list. But I like to keep them separate for nurturing purposes.