How to Use ActiveCampaign Lead Scoring to Close More Deals in 2023

[@ArtemKurganskiy-m1f]

Hi. So how do you limit the number of runs for the same actions? Let's say you have a lead that doesn't do anything besides clicking your email links. They could open an email an click the same link 28 times, which will bring the score to 140. However, this doesn't really show their intent, so it's not a hot lead at all. The same goes for any other action

[@WildMail_EN]

Hey! Yes, that is a common situation in the lead scoring automation. For your good luck, we have a way to prevent this situation and just assign the points the first time in a period of time. In that way we make sure assign points correctly. Email us and I can share this trick with you → [e-mail] 🙂

[@hannahsatterthwaite4279]

Will this score past leads in your lists before you had lead scoring set up?

[@WildMail_EN]

Hey! Unfortunately no, the lead scoring start to work once you have all the set up ready. So, if you have leads with that behaviour in the past (before to activate the lead scoring), unfortunately is not going to work :( Take a look and let know us if we can help you with this → [e-mail]