Human vs AI: Can ChatGPT outsmart a CMO? | GfK

[@Pixelstormband]

A brave CMO. I think it would have been scored the other way if judged by a robot. Great video idea. #ai #decommission

[@LazarDelic-r3e]

Actual answer from gpt4 for the last question about the one biggest trend: While it's difficult to pinpoint a single biggest trend in marketing for the coming year, one trend that has gained significant traction and will likely continue to grow is the increased use of artificial intelligence (AI) and data-driven personalization in marketing strategies. As the volume of data available to marketers continues to expand, AI and machine learning algorithms become more sophisticated, enabling businesses to analyze consumer behavior and preferences on a deeper level. This will allow them to create highly targeted and personalized marketing campaigns that resonate with individual customers, thus improving engagement and conversion rates. From personalized content recommendations and targeted advertising to smart chatbots and predictive analytics, the use of AI-driven personalization in marketing will continue to evolve and play a key role in shaping the future of the industry.