I Spent $7M on Paid Ads. Here’s What I Learned…

[@FarhanRehmanSocial]

Thank you. So much rich wisdom shared in such a condensed form… I’ll definitely be applying these to my future camaigns

[@thehonestinvestors]

This is all true. I generated several hundred sales in 2024 largely connected to my advertising and it was rinse and repeat solving 1 specific problem. This year, I am solving another specific problem and will ask for small commitments via ads - never a big ask to a broad audience.

[@JennyHansenLane]

Honestly, that is very peaceful ads advice.

[@luizhribeiro]

Were is that Facebook ads course😂???? Great video Dan 👌🏽

[@Mv3Trader]

The part I've struggled with the most is finding the small problem to solve. Not that I can't find small problems. Unlike helping people with their Facebook pixel, the small problems I find in my niche seem to have a relatively micro audience.

[@FarhanRehmanSocial]

Sometimes a smaller audience can give you higher conversions because you can create very specific targeted messaging that speaks to them directly

[@muscletrain]

Amazing content man! Really helpful! Appreciate you

[@MarlonOfficial2]

Great vid! Plz more vids on ads

[@neilhansen49]

Dan the Man... High quality all the way

[@TheEliteMixer]

The creative is the most important part of the ad, made me so much $$$

[@JennyHansenLane]

When did you automate your 1K ads offer? I'm two years in, 200+ buyers, thinking I want to automate the webinar now while doing JVs

[@jonathannieto_official]

Great video.

[@JennyHansenLane]

Hyros origin story! LOL

[@peakperfomance]

Your advice is amaazing - your foreign accents.. not so good !!!! love it bro

[@paarthsingh]

The part where I struggle the most is ad fatigue when I scale road drops and the answer is make ads synonyms to what has worked before that's what I feel. These ads have worked for me : Hook - Story - Offer ... For emotional decision makers. Before and after and proof ads - for logical insects. Offer stack slide 😂 with bgm music ad ...... Strong hook and testimonial of clients. Last one : hook value or small tip for small problem and then offer. 30 day money Back Guarantee reinforcement ad on custom audience

[@JennyHansenLane]

NUMBER 4 was my favorite.

[@mduckworth2978]

This is why A/B testing is so important!

[@JennyHansenLane]

Favorite tracking tool?

[@JennyHansenLane]

Tide Ads.... GOT IT.

[@IslamicPulse0]

Doesnt appeal to me. I didn't get the value but appreciate the effort and funnel😅

[@jadz_yt]

So in Lehman’s terms…..?

[@EvilhomerNZ]

Keep it simple. Fox a basic problem and always judge the results of the ad campaigns by net dollars in the bank over time.. not the dashboard values.

[@sier127]

Maybe something more intelligent is already tracking people, why do we have to

[@johnnyway8667]

Only 7m? Those are rookie numbers lol. I spent 2m per month on ads ;)

[@DanHenry]

For your own personal offer of your own money or for clients?

[@AustrianEconomist]

So you own a $100m/yr business? Or are you talking about managing ad spend for clients? These are not the same thing at all. Plus, it's VERY different if you're talking about managing $2m/mo in e-commerce ads VS lead generation for clients VS a B2B call funnel VS a webinar funnel etc. Ecommerce is child's play compared to these other funnels. You get 100x more data, everything is trackable, the conversions are cheaper so you AGAIN get more data compared to people paying $300 per lead, etc. Plus a lot of ecommerce businesses will be okay with a 2.5-3x ROAS. My lead gen clients churn the second my roas goes below 5.5x. These are not the same.

[@DanHenry]

@@AustrianEconomist you’re making too much sense, bro 😂

[@johnnyway8667]

@@DanHenry Managing ads for a huge e-com brand. Basically worked in an agency

[@DanHenry]

@@johnnyway8667 yeah that’s not the same thing dude. And it’s easy to spend that much in e-commerce, try spending that on high tickets consulting our services. If you wanna talk about rookie moves, spending someone else’s money rather than your own is the ultimate rookie move.