I Visited Singapore's Shocking Newest Mall - Is It Really That Bad?

[@ragsoh]

Number one rule for retail outlets is accessibility - and this mall is not near any MRT. That being said, this is better than run of the mill malls we see all over Singapore - the same coffee and toast, bakery, supermarkets, clothing stores. I might visit it and see for myself.

[@mewletter]

I think it's meant for 'exclusivity'. It's really meant for those rich expats and having own car / chauffeur. Not really for locals that travel via public transport.

[@phantomhearts5577]

​@mewletter if it's a,good place to shop it doesn't matter. Afterall Singaporean only go after branded stuff and ofcause they follow trend. U see people always go orchard road even tho it's expensive hahaha

[@hathor2]

one the one hand it's very singaporean to complain and have the last say on the other hand it's also very singaporean to move on very quickly. if it's not for you then dont go? and like you say, that being said, i too will go and have a look. why go kovan mall and insist it's for everyone? to me that's the same logic

[@AmericaChavez17]

This is like one of those places I would explore but won't buy anything due to how expensive everything is

[@jovilledad]

This is a concept mall, focused on independent brand from local

[@dizyvase]

Honestly with the location smack in the middle of River Valley and with no public transport in sight (even the bus stops are a bit of a hike), it makes sense that their target audience are the richer people in sg. Local businesses that aren't hawkers are going to be a bit more pricey than corporations, which is probably why this place was curated as such, as a central place for people who would really really be willing to spend. After all it has less of a feeling of your typical mall and more of just a bunch of shops, a bit like a bigger more permanent version of your fairs and conventions. Personally am not their target audience by a long shot LMAO but I've seen it get pretty crowded when I've gone with some friends to window shop

[@Cecil_y]

From the prices you can tell that the cost of doing business in sg is extremely high now! Especially for small businesses.

[@mindful47]

Whenever I hear "local brand" in Singapore,it just screams expensive.

[@Tampenismall]

Ikr, the only thing I think off is the rent is crazy expensive

[@simplyme3306]

Exactly! My wallet don't allow me to support local brands much.

[@clauxz]

i used to study here !! Nan Chiau High 90s moved to Sengkang in 2000s .. so many memories..

[@hbianl5661]

prime location

[@爾文奧利施]

The vibes were good. But it’s not the everyday price one would expect. Actually , if we’re to promote Singapore brands , I think more has to be done especially the price tag unless we are talking about niche market. Maybe the rent is high. Then it would not be a suitable place for Singapore start up brands. But that place to chill, it’s ok.

[@marc0z198]

You could’ve eat at a Mexican restaurant called Huevos in that mall. Their tacos and quesadillas are INCREDIBLY delicious. I ate there twice, you should definitely give it a try.

[@clementihammock7572]

Atas here, atas there, atas everywhere. 😂

[@___Danny___]

This mall sit in a atas neighbourhood, catering for the nearby rich condo.

[@deebusoh9023]

Rixh pple not stupid for carrot act

[@dereklim1985]

Thanks alot, you have saved me alot of time from going there after I see all the prices you have displayed

[@kennySg101]

It is in River Valley, an atas area ! Local brands BTW not necessarily expensive. New Bahru was a girl high school. However, it has a mixed primary school.

[@starz8]

Define ATAS : butter instead of cheese. For instance, in the 🍔 Thanks for showing us around

[@naokof4029]

Hi Ghib san, Thanks for introducing a new mall, cool but I don’t think come to there😓not fit my style. I like old fashioned mall 😊 Good for finding Singapore brand👍

[@Wolfedge75]

Breathing new life into abandoned schools is always welcome

[@thewalk7816]

This is a refreshing mall concept! Refurbished from what used to be a school. Yes kinda has a dempsey vibe. Worth checking out 👍🏻👍🏻

[@markshen3280]

GHIB OJISAN, good morning 🌅 to your from Hong Kong 🇭🇰 SAR. How do you know about these new places, whether they are shopping 🛍️ malls, or new hawker centres, or new HDB Flats ?

[@dolan-duk]

Probably doomed from the get-go. Shops probably going to be revolving door and you'll see many names change in a short period when the shops can't tahan the rent and overheads because there's going to be a limited number of people who will spend money there frequently. Then next phase there will be many empty units and then snowball downhill from there. Kinda like Turf City before they had to close. GG.

[@jeff-i4h]

probably everything there on consignment la, local brands cant afford rent

[@haruhi7745]

Wow Singapore has so many interesting hidden places,which is so cool and interesting

[@sweetbean3599]

Would rather go to a hawker centre for a delicious plate of chicken rice than here.. 😬🫤

[@LeadTheWolves]

ghib san go there when they have pop up events! it gets more fun! its a nice hangout/chill place in my opinion

[@fkfms5945]

Definitely the more accessible or walkable Dempsey 👍.

[@rebel.taylord]

My friend wanted to check it out but it rained heavily the day we plan to go (we don't have car). Damm everything is so atas there, nvm not interested in going anymore 😂

[@Nafeillom]

This video is very timely for me as I am on leave and was wondering whether I should visit. Your comprehensive review has convinced me that it's not worth the visit. I agree it reminds me of Dempsey Hill, more for atas enjoyment, but for someone like me who enjoys heartland malls, I'll give it a miss. 😬 安い娯楽がいいなぁ。

[@日本語学んでいるアルリック]

ヤバイ、めっちゃアタスそうなんですね！僕が結構シンガポール人らしいと思って、「なんでじーぶさんがスーパーにいった」と「コーヒーの値段」あってたんです。でも、そのバーガーの値段にビックリされちゃったんです！結論って見に行けるけど、貧乏にならないように財布を厳しくに握らないといけないです。 もっとじーぶさんの本格的なコンテンツを楽しみにしています！

[@willie8452]

Oh I went there on a typical hot day, spent my time enjoying the supermarket aircon 😅 Shops are interesting though! Feels very indie, designerish

[@CreativWyse]

The price is not just high. Is double

[@garfieldandfriends1]

It seems Singapore's definition of atas is exclusive brands in a 'mall' with no aircon (and proper shelter) outside 😂 Dempsey Hill & Gillman Barracks probably can confirm that

[@Mr_Chocolate_4444]

It’s technically the New New Mall

[@philphay]

Coconut Club nasi lemak cost me $30 and it is so difficult to eat the chicken with just the fork & spoon. I really laughed at your honest "atas" opinion in this post. Cheers.

[@Yuki_Burrito]

Find it funny how the mall is called New New (also don't understand why they rather use bahru instead of another word since as a malay myself reading it makes me scratch my head xD) but the mall looks interesting, reminded me of those shophouses at jurong east beside the ol' jcube

[@Buttercookies0]

I am still wondering whether the name is "New" and it puts the malay word "Bahru" there also to have a local feel. Or is it called "New Bahru"?

[@ivanhlb]

New Bahru is the embodiment of Chai Tea. Why say new twice lol. But I personally haven't been but will be interested to take a look before giving my opinion.

[@dolan-duk]

"Bao bun" makes me rage.

[@LurpakSpreadableButter]

Timor leste as well

[@merilynlee9452]

Overhyped place. We left after half hr due to the weekend crowd and the humid weather made it difficult for us to explore further. Avoid weekends.

[@jasonang321]

So you went shopping on a day where most people dont work and didnt expect a crowd? Hmmm interesting

[@seeker65982]

To the OP, the crowd soured her experience thus meriting the solitary star - whether or not she expected it is immaterial. Such ratings are inherently subjective. At least she pointed out the weekend crowd situation for those of us who, like her, abhors crowds. You can always choose to rate it five stars *despite* the crowd if that adds to your experience.

[@starman1994]

ATA$ PLACE - Confirmed Thanks Ghib.

[@meat_loves_wasabi]

Artichoke is there own by one of the best chef in Spore

[@Leafisa]

Basically Ghib san is been very Japanese with his video. But deep down. He may be Saying “ここはひどい場所です、来ないでください”

[@abujamunafik7941]

hi is it okay for future videos you can comment on whether the toilet has bidet/spray for the butt thanksssss

[@jasonang321]

After seeing the comments, i think it is safe to say that those that rate it 1* really should just suck it up. I mean, these shops help the economy grow, especially if they are frequented by people with money. Did they ask us to buy? I mean, if you bought something expensive because it was expensive, can you really blame them? Its a concept, just like MBS, it isnt cheap there either, but why dont you also rate it 1*? Why is it so frequently frequented by people even if we cannot afford it? Cos we DONT HAVE TO SPEND MONEY TO ENJOY THE EXPERIENCE OF WALKING AROUND

[@DiscombobulatingName]

Because there are those around who can afford the things there, and they feel excluded because they can't. People don't like feeling excluded, even if they aren't the target demographic. It's just egocentrism in a wrapper.

[@triggerfling]

I want to thumbs this up more than once. There are so many “affordable” malls as it is in the heartlands - why does every single new launch need to cater the same demographic? There’s no fun to anyone’s head forcing you to buy anything or entrance fee for being there. People need to chill.

[@kaori8441]

高校をモールにするって珍しい✨ 品物は良さそうだけど私には高級でちょっと手が出ないですね💦

[@peterchua.ch2106]

Hi, you should have alighted at Great World MRT Station.

[@Malmaddy]

Thanks for exposing the harsh reality of Singapore

[@moonstars6279]

Wheres the place?

[@___Danny___]

along kim yam road, behind river valley

[@pov72]

Ghib def our bro in same income bracket 😄

[@araisikewai]

The name reminds me of "Chai tea" joke in "Into the Multiverse". Both words have the same meaning. They're essentially "New New"

[@tohhwee72]

Closed down soon...

[@pov72]

Need to get more beer uncles n aunties to go there n sing karaoke to devalue the place 🤣🤣🤣 also get Value to open there too

[@nicholaswoof88]

Premises used to be a primary school.. More like having a bus service from either Fort Canning MRT or Great World MRT and walk over like 10mins plus

[@55gryphyn]

Once the novelty wears out, it'll be just like the Turf Club, another white elephant. How to support local brands that are so expensive? I'd rather support our hawkers.

[@eymaslacker]

8:50 In ancient times, people used grass to feed cattle because it was free. Then they used grain and said it was good. Now its back to grass...

[@Llxvtraqyouzal]

Actually, I only saw mainly Singaporeans there (which is honestly quite nice)... lol~ And it's refreshing to see a mall where most service staff and boutiques are run by Singaporeans. Love the local indie brands!!

[@mahomisawa4172]

Funneh location Though I guess its not the only one The layout is uhhh definitely something curious Probably not for me although its understandable Surprised at the big crowds although maybe the place is just kinda small?

[@JL_hahaha0303]

it's not really a small, been there once, very small, cute and with pretty good restaurants but too small and aren't that many shops, also pricy things, like over $100 plant lol cute boutiques but pricy stuff, the problem tho is really not enough shops to look at lol, I might go back tho, like maybe 6M-12M later. cute place, too far and too little

[@___Danny___]

Ghib , if you think of getting stuff for your future babies , nearby chinatown above the hawker got a baby stuff shop price quite cheap.

[@GhibOjisan]

Yeah Thanks ,my MIL also buys from there lol😆

[@heavymetalrox268]

10 bucks for a Coffee? Who the hell do these people think they are? Does the Coffee cure cancer?

[@gotmyonu1027]

People go to the mall.... Won't walk there.... They drive

[@AhWing89]

Is not just expensive for Japanese, it is expensive for average Singaporeans too.

[@kkkkkkkb9945]

Really? Its quite cheap when i visited last week

[@KhidAndFamily]

River Valley = Atas. Period.

[@something4707]

As an Expat I am enjoying your content lot 😊.. ❤❤ eagerly scrolling to see weekly 😊 what topic you brings next ..

[@beastnharlot]

Take a shot every time he mentions atas

[@Lord.of.Apokolips]

Majority here go jb eat on weekends ,good luck

[@陳煒亮]

There is no ATM nearby.

[@pennyarts886]

😮 it's so ATAS!

[@eng80425]

I heard jokes from elders that they always mispronounced the school name to a hokkien profanity

[@arcturuz78]

the burger you ate is considered one of the cheapest option there liao

[@rayroars]

san shu gong is very good as well. Need to book in advance

[@sunnygal12345]

the restaurants downstairs are good, i would visit again just to dine. The retail upstairs are boring. i wouldn't be surprised if they start closing after some time.

[@captainfieryandgamingwithj5129]

looks interesting not sure if i want to go or not tho

[@hexroadammo9608]

Wanna bet how long before it close down?

[@bloodytoad2010]

Give it 2 years before it shuts down.

[@matlepak9694]

New Bahru means new new 😁

[@JonTan-z3e]

i mean there are alot of rich and atas people now in Singapore.....Singapore is not for Singaporeans anymore, no offense....Singapore is for everyone. $24 for a burger, and here i was thinking 5 guys in Singapore is getting ridiculous nowadays.

[@cnet78]

Singapore brand made in China but sell in Europe price = Profit

[@LinKongDa]

This is for rich people who want remain dress down to get groceries. They are tired of dressing up to go Orchard road for groceries.

[@sujaniaslam2428]

Hi Ghib wah a new mall its always nice to visit but location cyoto mendokusai ne,, oh yah Ghib,, お酒　今日　来た　よ．嬉しい．．😅　正月　の時　乾杯　します😅．Have a nice Xmas n a Happy New Year Ghib N Family,, 🎄🍾🍺👍🎊🎉😎

[@mvp2526]

within 2 years i can gurantee all the shops will be gone or close down once the lease is up.parking must be easy and should be near bus stop .If there`s no bus stop what`s the point of people visting the mall.

[@samuelboonkhenglee8374]

❤

[@kenzone]

I think I can afford only a coffee there, just about. 😢

[@JL_hahaha0303]

not sure why beyond the vines is there tbh, they're already in every other mall in SG lol

[@gabbyfoo2]

Thank you for sharing...The name intrigues me because because Bahru means NEW Thus New Bahru= New New .....Interesting.

[@thisisgerald]

'Atas' Singapore brands trying to overcharge Singaporeans as usual by claiming to be premium.

[@Nokia305-x3u]

Tiong Bahru ❌ New Bahru ✅

[@まーまーまーちゃん]

面白そう😊一度は行ってみたいです🎵

[@u4412987]

What's wrong if made for rich people? Don't go then if cannot afford......

[@sundeath23]

UOB Grandson's project

[@atversary]

Ngl kind a waste of space. Since there are high rise buildings around the "mall", it could have been a new high rise shopping mall instead. Local brands is a plus, but for the food to be as expensive as existing brands like Starbucks and Shake Shack is a little presumptuous.

[@UnsuspectingCoffee]

small brands definitely do not enjoy the same economies of scale as mainstream ones, so they do need some way to make up for it i usually expect mainstream brands to be cheaper for the same reason (e.g. McDonald's or Starbucks vs privately-owned burger restaurant or cafe)

[@triggerfling]

I would rather and happily would pay more for indie coffee especially one run by an enterprising local, than a Starbucks. Not that I won’t drink kopi, but if I want a nice iced oat NB gives me some place to spend money and support local brands at the same time. I don’t see the problem?

[@Ramy-ql3tr]

Go once, then go elsewhere 😂

[@teddyanggono6788]

Oogesa desune

[@Tampenismall]

School ghost: wtf?

[@HSGG_]

low ses environment with high ses price..

[@eio1971]

Interesting

[@jackolee9459]

Singaporeans are rich. Alot of them are millionaires.

[@Fiat-kl6lt]

I'll not go there for sure!

[@Aiyo-u5k]

Looks nothing like an atas place! Shabby looking and out of the way. Pass!

[@nexrole884]

Support local brands they said. Support local businesses they said. There's a good reason why most Singaporeans DON'T do that. If you truly wish to support TRUE local businesses, do so at hawkers etc. Not these types of places.

[@boonchan2166]

So local means must be cheap ?

[@bloodytoad2010]

If you are the consumer. Would you prefer cheaper or more expensive? Ps. You are in singapore, one of the most expensive countries in the world.

[@khaimunl.2842]

You are not their target audience, these local startups are aiming for the high income folks. think CEOs or traders.

[@allenlim9634]

Any idea can CDC vouchers be used in shops there. Thanks.

[@agymayachelonia8381]

Hawkers definitely have more cultural heritage

[@thesavvyartist]

I would say it's attempting to make local brands more decent and appealing with a nice ambience rather than "atas". Let me say this: If local people find local brands "atas" because local marketers are positioning local brands as such, they are living in a bubble and the marketing is screwed up.

[@Roundyyy]

So expensive…

[@normantan7796]

Young people can afford $10 coffee but can't afford $500,000 3 room flats.

[@LyonLionel]

Expensive, inconvenient, and a waste of time. Not for your common folk and elderly. Won't sustain when the novelty blows over.

[@calvinang1]

Similar in redevelopment intent to Hong Kong PMQ, except, Hong Kong does it better.

[@JL_hahaha0303]

more shops at PMQ, and more designers and special boutiques there, but PMQ can also feel a little dead at times.

[@mrpolarbearrrrr]

Bloody hell..these shops are sucking the blood out of wallets with price points that are so ridiculously high. One less overhyped place for me to not visit.