Idea to Startup

On today’s Idea to Startup, Seth Godin virtually dropped by to talk through a bunch of startup ideas. He gives his opinion on how he’d start everything from a pasta truck to an updated CSA program. We dive into risk, emotion, tension and doing things that matter. Seth talks about the distinction between entrepreneurs and freelancers and the trap of thinking you’re one when you’re really the other. We talk about marketplaces and domain expertise and knowing what it is you’re actually selling.
This is my favorite episode we’ve ever recorded, and I’m excited for you to listen to it.
01:45 How Brian and Seth Met
05:10 Idea #1 - Helping Doctors and Patients get 2nd (and 10th) opinions
10:48 Idea #2 - How to Start a Pasta Truck
13:01 Landlords and Renters
14:45 Bootstrapping the food truck - emotional vs. financial risk
17:13 Can you start a business if you’re not a domain expert?
18:42 Idea #3 - The Scalable Coach
22:50 Entrepreneur Pacs
26:15 - Idea #4 - Update to CSAs
31:20 - How to Pitch Something Uncomfortable - who takes the risk
34:15 - Idea #5 - Cost Transparency
40:37 - Confusing Freelancing and Entrepreneurship
45:08 - The Billboard Question - (outstanding, make sure you get here)

[@michaelroberts4862]

Seth’s book Tribes is the best book ever

[@RaffinSounds]

Need more of this from SETH please!!!

[@punjabiparry]

You have 113 subscribers when I joined you today ! I’ll start my KZbin channel today 😄 let’s see where we will be in future after a year , best of luck brother ! See you on the pinnacle

[@alih5493]

Thank you this podcast amazing interview

[@todd.westra]

The key to thriving in the world of real-time startup ideas is a combination of creativity, market awareness, and a nimble approach. It's about recognizing opportunities as they arise, understanding the needs of the moment, and channeling that energy into crafting solutions that have the potential to shape the future.

[@hello_dim]

42:50 "In the entrepreneur path every minute that you are doing work that you could hire someone else to do you are doing a bad job That the entrepreneur's job is to create the conditions for other people to do the tasks and your job is to figure out some of the tasks where you are going to over invest to create something that isn't average"

[@mitchsnow7735]

I love the screwdriver story

[@futureoutfit]

So adding a tax helps save the planet (the logic is as bad as getting vaxxed so you don't get sick from me being healthy and unvaxxed)? Seth needs to stick to marketing.

[@joelpickell9352]

Because of this podcast I am not starting to use Ecosia as my search engine. Thank you both.

[@MarkAlanEffinger]

❤Seth is the real thing. A big congrats getting one of my favorite guides to play in your sandbox.

[@tackleboxteam2062]

Thank you! So glad you enjoyed :)

[@polisticyoga]

Great content ❤

[@TristanBailey]

The recipe book out of print that went form $5 to $800, I understand he felt disappointed but surely that’s exactly what he teaches. If the effort to do a one off is the year of work in a week to make it then it is worth the money.