Inside the De Bethune Manufacture

Based on a resolutely avant-garde vision of traditional watchmaking, the Manufacture Horlogère De Bethune was founded in 2002, by David Zanetta, a collector with a passion for art, history and timepieces and Denis Flageollet, a fourth-generation watchmaker who was introduced to the art at age of three.
Ten patent registrations, eighteen world première innovations and nineteen in-house calibres in 12 years of research express the spirit of excellence of the Manufacture. De Bethune is above all a research and development engine, a laboratory making use of cutting-edge technologies implemented in the spirit of the great 18th century master watchmakers, where all parts are designed and produced one by one, while lavishing particular attention on every detail.
Not doing more, but instead doing better; drawing inspiration from the past in order to constantly reinvent it; creating bridges between the various fields of knowledge: such are the principles guiding the elaboration of the mechanisms and the artistic creation.
The quest for perfection and beauty is the constant driving force behind the work of David Zanetta and Denis Flageollet, brand co-founders and the artisans behind these exceptional timepieces. The pure styling, taut lines and slender cases of these creations represent the unmistakable signature of De Bethune's contemporary expression of the watchmaking art. Together with Pierre Jacques, De Bethune's dynamic CEO, they form an effective triumvirate that is propelling De Bethune and its consistently modern creations towards an even brighter future.
Builder of the 21st century horology and custodian of the grand tradition, with its feet firmly planted in history and its head resolutely turned towards the future, De Bethune received a major token of recognition from its peers in November 2011. The Geneva Watchmaking Grand prix awarded it famous "Aiguille d'Or" or Golden Hand, its most coveted title, thereby honouring its exceptional approach at the very crossroads of art and science.

[@Aco747lyte]

Probably one of the best videos on watchmaking today. Thank you!

[@rayl5752]

almost ten years later this is probably since one of the most mesmerizing watch videos I have seen to date….. This watch deserves the noble peace prize and my man behind the camera and editing deserve Oscars lol

[@cat637d]

Magnificent!

[@inmecolour5359]

I'm sold.

[@marcosmenescal2962]

Impressive

[@eternasonic]

Video magnifico, orologi tra i più affascinanti della produzione contemporanea.

[@dhvjdecorationhorlogeredel4794]

Marque incroyablement sublime. J'aime beaucoup leurs produits... on sent tout de suite la passion et le savoir-faire. C'est rare de nos jours! Bravo

[@duc696monster6]

Holy shit these are nice...why do i only find out about these now .

[@simon-xi3cv]

Outstanding video.

[@junkyardog6621]

Women do witchcraft. Men are wizard's!!! Absolutely breathtaking perfection!

[@MikeBisney]

Nice vid!

[@FitOutPost]

I can't believe I got to see how this marvel of engineering and a real Objet d'Art was actually made. Thank you for this fantastic tour! I was mesmerized. This was an unforgettable experience!

[@colincomposer]

Absolutely beautiful.

[@sbsb4995]

Perfection. Must have.

[@hamzaa.8082]

Beyond Art!

[@lrathome]

What model of De Bethune watch is being created in this video? Ty

[@jayremi4384]

So poetic.

[@elvishaipham]

look like to produce Intel chips

[@wannabecarguy]

100k USD. I'll stick with the video... for now.

[@imkersbud]

Zeitmesser )^_*(

[@renaissance6745]

At 4.48 for all the cost and precision there is sill some careless screwdriver work a screw on the tourbillon carriage is burred that should be absolutely perfect also the finishing on the carriage should be a lot better

[@rayl5752]

I see what you’re saying but given the attention to detail here I think that’s just a shadow or angle of the camera which misrepresents that I can’t imagine a $150k plus watch having gouge marks in it like my Casio 😊