Is Automotive YouTube Dying

Is Automotive KZbin Dying
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[@lrfuentes515]

You’re the realest. That’s why I watch your videos.

[@LuckyLopez777]

Thanks that means a lot. I will try to keep it up

[@reggiemurphy7028]

1000%

[@vinniecorleone62]

I love your down to earth & sincere approach Lucky, keep up the good work! I enjoy many of the bigger YT videos, including DDE, but several months ago, I just burned out on the same Super Car bought or leased, the typical popular wrap, wheels, etc. It just gets old, as much as I appreciate their hussle & sincere efforts but the click-bait just wears thin. I don't care about Hypercars, etc, it's just so far removed from the real world car guys I know. I'm a 61 year old enormous car guy, who has had & built 93 vehicles many classic muscle cars, Vettes & hot rods, so this comes from the heart.

[@LuckyLopez777]

Thanks 🙏

[@joey193650]

Not to mention how many vidoes of cars Matt Armstrong has rebuilt and titled the video so and so manufacturer wants my so and so car back. I am sure there are about 10 by now.

[@joey193650]

Speaking of which he just uploaded a new video. Care to guess the title. MANSORY WANT BACK MY WRECKED ROLLS ROYCE I JUST REBUILT. Imagine that.

[@t.h.1982]

Love your content Lucky. As a business owner, I totally get your perspective. One of the most encouraging things an employee said to me is "Heavy is the head that wears the crown". He said this because he had also had his own business and knew that while the duck swimming across the pond seemed smooth and graceful, their feet are moving a million miles an hour.

[@guyshipman6646]

Great comment and analogy, because it’s so true!

[@RogerVanParys]

I never miss one of your videos... I am not a motor head but I find a golden nugget in every episode... Keep it coming...

[@LuckyLopez777]

Glad to hear it

[@abhi4ify]

​@@LuckyLopez777 that is how i feel too.. There is always one thing which helps me

[@williamcricket7931]

KZbin needs a competitor.

[@chiefbarak6050]

Hang in there Lucky !!! We Appreciate you and your team!

[@BeezeBuildz]

Hey Lucky, thank you for showing us smaller creators some love! Much aprecieated!

[@michaelcanez6940]

Thanks again lucky for your time and effort making these videos for us. You are definitely one of my favorite channels on KZbin !!

[@LuckyLopez777]

Thanks I appreciate that 🙏

[@cliftonixs]

Not only is KZbin slowing down, Hollywood in general is slowing down too. Before the writer's strike, the entire industry ordered (as an example) 1000 TV shows. After the writers strike, they're ordering 700. While the new union contracts increased the wadges for those who are already working, there are less people working overall because they're making less TV shows. I love how you talk about the car industry's financial stuff with the banks, lending, etc.. And how the auto industry is a lead indicator of a weakening economy. Hollywood is also an indicator and it's getting tough out there for people looking for work in Hollywood.

[@Solarsystem50]

I come to your channel because your monologues are quite entertaining. It is like going to the Pub around the corner to listen a couple of mates chit-chat.

[@LuckyLopez777]

Thanks I appreciate that. 😁🙏

[@edwoo1005]

Thanks for all your hard work Lucky! I appreciate you and rooting for you to make it big!

[@boidae8139]

I tell most of my customers that don’t understand why stuff is, to check out your channel. Great unbiased resource.

[@EnthusiastsGarage]

KZbin keeps lowering ad revenue and it’s getting tougher to keep investing time in videos.

[@blinblinthing]

If we keep using ad blockers, buying less products etc, there is just going to be less ad-revenue to go around.

[@LuckyLopez777]

Very true!

[@Chthonian121]

@@blinblinthing I will never stop using Ad Blockers.

[@timothythompson4036]

Lucky, I like your channel and your honesty. People don't realize how tough and competitive being a KZbin creator is. There is a guy Brian who runs the channel Flying Wheels, he got divorced from his wife because he was pouring so much money into his channel. He started flipping high end cars just to get views. The whole thing blew up in his face.

[@vladimus9749]

Lucky, you put out knowledge and insights that aren't found anywhere else. You've saved me thousands because I've followed your completely free tips. Don't listen to the naysayers and keep crushing it!

[@LuckyLopez777]

Thanks. I ignore the negative people. They will come around

[@WTF-sh4is]

Lucky is a legend. Love your content, been watching for years! And I’m not a dealer or related to car industry in any way. Keep it up man! Sorry the 6x6 series isn’t paying off as expected.

[@TydiriumPilot]

Honestly, I feel like you aren't getting the amount of views your deserve. You're providing insightful content and not just clickbait.

[@davidsc2978]

I say Lucky is one of the best contributors on YT. Quite often I come away knowing something more about business from industry, banking, consumers, manufacturers, or dealers. What a great channel!

[@MaxoticsTV]

In a way, I think this video is you reminding yourself never to lose track of your original vision. The pressures are immense. I'm rooting for you!

[@LuckyLopez777]

Thanks 🙏

[@AllThingzReal]

Doing KZbin shorts will kill your channel but will increase your subs. You should be doing car give away where people buy raffles and fire your videographer. Your editing is even that crazy.

[@nc7169]

Appreciate the honesty and what really goes into making money on KZbin.

[@Dogfather66227]

I appreciate your insightful commentary regarding the financial aspects of KZbin. I offer that some of my most watched channels are openly sponsored by [usually] related companies. This allows them to produce more relevant content. And as long as I can recognize any biases on the part of the presenter(s) it’s something I can live with.

[@TropicTrdr]

Your channel and Jay Leno's Garage are the only automotive channels that I watch. I'm not in the business but I worked for a car dealer in the 1970's before I joined the Navy and your stories resonate. I mainly watch KZbin for real estate, financial, home renovation and boat repair advice. I'm dumping channels where I start seeing drama or cry face, sensationalist headlines, excesive flexxing or other click bait tactics. They've run out of material and now the bad advice is coming.

[@jacekmadej34]

It was obvious the gravy train couldn’t last forever

[@Horatio1886build]

People that have not started and run a business often have no idea. Almost any business is tons of work. In the end the addition and subtraction multiplication and division is the reality. Do something because “ you love it” or want to “ give back” only works for a while. It has to make money eventually or you won’t love it so much anymore when you’re broke.

[@LuckyLopez777]

Very true

[@Steverino70]

Enjoy your channel. I am blown away with the costs to produce these videos. Thanks for what you do!

[@melanieschafer1297]

I appreciate your insight, Lucky! I like all the videos you make and I hope off my subscription over the years, you make some money from me watching. Thank you for caring enough to educate the public and me!

[@garygeiger4890]

Stay the course Lucky - Your a great balance of information / entertainment / authenticity!

[@btbuildz]

I am a small creator in the automotive space and working to be monetized is a struggle. But at the same time I do it for the challenge.

[@alanbriggs86]

I've never seen your channel before this video, and I'm now a subscriber, I love everything you just said. Sad how vicious some people can be, we can only hope they hear this message.

[@Forwardfurniture12019]

Hey from Edmonton. Been following you since the days you had a couple hundred subs. Watched you grow and still love the content. As long as it makes sense, keep on keeping on.

[@ScottLeonard]

I’m a KZbinr and silly spent $200k on a car thinking it would get me more views; wrong

[@JohnStedman-d4s]

My Firm is based in the UK and we operate in major European markets as well. This gives us a wide range of influences and helps to smooth out the inevitable ups and downs as the various (and very different) economies go through their financial cycles. Lucky mentioned that 80% of his Views are from the USA, and that is a vulnerable situation to be in. As that rather isolated country deals with a recession (even if most Americans will not admit this) it is becoming obvious that many car owners will be forced to reduce their car budgets and will, perhaps for the first time in their lives, have to quickly learn how to deal with the disadvantages of owning cars that are seven to ten years old and require constant maintenance and repair. Therefore, it is likely that KZbin automotive Channels will need to move away from the "Trust Fund Baby" and "Entertainment" market and into a much more practical, realistic, serious and affordable world. Egos will suffer, fantasies about "supercars" will be forgotten and those who believed in the hype will disappear. The Real World is arriving in the 50 States, and the internet will be faced with a rocky road. Better buckle up...

[@raiden031]

I never would have thought a KZbin channel with 500k subscribers would be losing money

[@roys-d9x]

Same. I had no idea

[@cdzrocks]

It depends on the cpms (cost per thousand impressions) but just to give you an idea of what youtubers competition is getting the 2024 olympics streaming cpms were in the 30-50 cpm. Somebody with 500k subs tends to average 50k views. So we are talking about $120-$250 per upload if he matched olympic level cpms which I highly doubt.

[@austinkoziol6072]

I watch every one of your videos Lucky. This one is obviously different in content, but I loved hearing your insight!! I will continue to be a huge fan and watch every one that comes on my feed!! 🤙🏻

[@LuckyLopez777]

Awesome! Thank you!

[@bluescityguy]

This video is why I watch your channel (and I am not even a car guy) - appreciate you!

[@Tony.Ruiz08]

Great video Lucky! Really spoke the truth about the hard work that comes behind every video. Much respect & admiration 💪 always supporting small & big channels, it’s all about the journey.

[@rusttooresurrection813]

One of the best reviews of the platform I have watched!

[@tonyoliver2330]

Lucky I’m so glad I found your channel. I think in business most of it is mindset. Can you do a video or series on training yourself to think in the way of a successful car dealer? Your videos on other dealers make it sound like they get caught up in pride and childish emotions

[@brianchudzik7829]

Thank you for what you do, and more importantly, HOW you do it!

[@johnanderson9735]

Great perspective! Thanks for the honesty.

[@PierreNFriends]

New automotive youtuber here! A lot of fact to this video and definitely introduces the new reality to a lot of us trying to make it in the industry.

[@MrBeefsnorkel]

former auto tech, former business owner (im traveling the US currently!) - first thing that comes to my mind is a business that you can report a loss sure comes in handy in tax season. i think you're smarter than you give off. which is refreshing. i remember i wanted to come work for you because i liked your content so much! shout out from AZ

[@Jay7682]

Love your videos. As you keep it real Lucky. That's why I subscribed.

[@MarcoTLX]

Thank you for posting this, it helps small automotive KZbinrs like myself not be discouraged by the much bigger pages, as now I know it’s not so pretty at the top as it is being on the lower end of automotive KZbin.

[@LateBrake8]

Music to my ears. Makes me wanna get into content creation and go against the status quo, just for myself. We appreciate you Lucky

[@randyfarbowich5443]

I appreciate your honesty. Your a good person without every meeting you. 👍👍👍

[@LuckyLopez777]

I appreciate that

[@simonchen6698]

I really appreciate that your videos don't do that slow zoom thing to make your vid look "interesting" or cut closer and farther away randomly.

[@gloofisearch]

Hi Lucky, this was actually one of your best videos. The problem is society itself. Like when in a small town, with maybe 50k people, a Walmart opens up. Everybody goes to that Walmart and all the small shops that have been there for 30-40 years are closing down. Than the people ask "Why did they close?". The thing is that we are all very lazy and a majority of people do not understand the business/ROI logic behind it and most do not care.

[@markczarnecki7251]

Excellent commentary, Lucky. A great reminder for how much time and money is poured into these passions or endeavours. On another note, some channels do lose their audience as they seem to become less relatable and more showy.

[@maynezoscar]

Keep doing you're thing Lucky. I appreciate you.

[@jbcope1000]

Liked and comment. I can barely post a Pic on IG. Can't imagine making a whole video. Thanks for the videos

[@nealhere]

Glad you keep at it. Nice to know a bit of the inside of the biz.

[@pascalxus]

Thank you for sharing your numbers! I like the fact that your so real!

[@wmejia4122]

I had no idea it's that hard to pull it off on KZbin. 😮Thanks for the enlightenment, Lucky! Really appreciate your hard work and honesty! 👍

[@S2NAZ]

Not an easy business you tube. You all make it look easy. As long as the content is relatable people will still stay on board YT.

[@danielaltuzarra5872]

I really like your content you are helping me a lot in starting buying and selling cars and want to grow to a hole dealer ship thank you so much for all the tips and info

[@rabeeaalhashimy7530]

That's why I watch you.. keep pushing 👍

[@shawnbrigance3993]

Hang in there Lucky, wishing only the best fortune for you, you always have good and interesting and informative content. I do my best to hit like on all the channels that I watch, just something small that I can do, keep making the bucks!

[@LuckyLopez777]

Thank you, I will 🙏

[@whatsamattayu3257]

I like your channel because you're very honest and don't, as my mother-in-law used to say, "Cry with a loaf of bread under your arm."

[@chepegoes9626]

YOU KEEP IT REAL AND FOR THAT WE RESPECT YOU MAN.. KEEP PUSHING..

[@j-baz6454]

Thank you for your tranparency. It's much appreciated.

[@richardfoster9784]

You mentioned the 6x6 i haven’t seen any more about it. I like all your content keep up the good work

[@jaymorrison5895]

I appreciate your content! Promote what ever brand is willing to pay you! Your time and content should be compensated financially!

[@LuckyLopez777]

I wish that would be amazing

[@wendellmontgomery4172]

Really appreciate your rich content vids, Lucky !!

[@Outsider.Reviews]

I think a lot of KZbinrs will need to reevaluate their overhead. I don't make any money either but I have no payroll and no studio. I'm just hustling and grinding and staying the course hoping good things will come.

[@CUSTOMWORKS7.3PSD]

No Doubt Lucky I worked for little over 3 years to build a diesel channel and the google ads really doesn't pay much I just started a 2nd channel (automotive) and I realize its not about the money I really really enjoy the process, planning, editing and producing a product I love trying to meet the same quality of a movie that is my goal The only thing that grinds me is watchers always asking how to fix there engine instead of actually watching the video's that show how to do it Grrrr !

[@alibashir6699]

The reason I watch your video versus other car guru because you have facts check🙌🏾💯.

[@jeremymunro9727]

Great video! We need more people giving us facts and explaining how the ad /sponsors work.

[@LuckyLopez777]

Yes we do

[@babyschuerman]

Keep this up dude this channel is gold 😊😊

[@DIYPrecisionTool]

So much hypocrisy from those that want to make money but don't want anyone else to be successful. Most have absolutely no clue what it takes to be profitable in a business venture.

[@LuckyLopez777]

10000%

[@BigBisalreadytaken]

You touched on one reason automotive KZbin is dying - the "Look, I just bought a **** for $400,000 !" videos are getting old. Most people don't have multiple hours each day to watch videos so they are more choosy. Schmee is a perfect example. His views per video are really down because it's boring now. Guys like DDE have basically burned their bridges with so many that I'd be surprised if they last much longer. Car guys doing other content, like showers, is really sad but can be enjoyable at times. At times... I hope the good ones thrive, and the mediocre ones get better. They're good people.

[@JavierBustamante-xh3ln]

You have the best videos in town very educational.

[@wespotter6985]

South Main Auto is here to stay. Low budget, high quality

[@tiny_e43]

I like to watch your channel to keep up with the car market particularly used cars. I don't care too much about what people advertise. What I find annoying are the channels now have 4+ sponsor spots in an hour show.

[@gh5588]

Great channel Lucky. Keep up the great work. G from the UK.

[@LuckyLopez777]

Thanks, will do!

[@TT-co3gj]

I refuse to watch Doug and Hoovie anymore . They have morphed into something that is not relatable to average people

[@Sandra-sm5iq]

I love the small channels most of them have heart. One of my favorites is unWrecked

[@AaronLove980]

Thank you for making this video you are a blessing for automotive KZbin

[@builtfromthebottom]

The issue is everyone is digesting short term content and us automotive guys don’t see a point in making long form video on KZbin if we spend 100 hours on a video just to get 16k views. It’s not about the money for me more about making something that people actually watch.

[@nitrosrt4]

i appreciate your love of creating content, im not watching ads or sponsored vids if i can help it. i know youtube is an advertising platform, but in at least 15 years of watching i dont come here to buy stuff. for me youtube is for info and entertainment. i dont watch any big channels anymore, cleetus and heavy d were the worst offenders. the constant bombardment of random shit i wasnt interested in was weird, at the very least show sponsored stuff thats highly related to what your talking about, but im not watching that either.

[@samshere6128]

That’s why I do this KZbin for fun I find making videos on KZbin as this fun thing I can use to document my life as I level up in life I honestly don’t care about making money from this

[@yayinternets]

I have been subscribed for several years but had no idea you were doing a build. The algorithm must have not pushed that content much as it seems like I watch most of your videos.

[@mikeely9732]

Keep it up Lucky. Unfortunately most only see the finished product and not the effort, time and money it takes to get it done. “Illegitimati non carborundum”. Don’t let the bastards grind you down.

[@SirCarlosMusicBMI]

🌴🌴🌴. Hi 👋🏼 Lucky Thank you for being so honest. I’m sure that this is why you’re a very successful business man. Keep doing what you do and enjoy the ride. I really appreciate Good people 🙏. Blessings from Paso Robles, California, Carlos

[@DaKidMel33]

Haters gonna hate appreciate what you do lucky 💯

[@markczarnecki7251]

Unlike some, I appreciate you sharing some numbers and explaining the thought process. It's not "sky is falling" stuff., as some have claimed. That's what you get for being candid and honest. Good grief.

[@JoseEspinoza-ki5zv]

Thanks for your honesty nobody’s wanted to talk about the financial aspect of the business bcs is hard 👍🙏👌

[@michaeray2673]

Lucky, as an average viewer I am good with whatever you do on your channel. Do what you need to do to keep it worthwhile for you. The g6x6 was no interest to me, do an old fj and I’ll be interested

[@LuckyLopez777]

Turbo smart car got 100k views I will do some more cool projects

[@MSJChem]

Oversaturation is also an issue. These days there are so many more channels offering similar content. Add that to the fact that ad revenue is down and it is spread over more channels.

[@williamroberts8768]

KZbin is also being more restrictive with certain words in content. Fortunately, KZbin is not the only video streaming service available.

[@sokratzmmf]

KZbin is oversaturated.

[@bnim85]

Thanks for doing what you do brother!

[@LuckyLopez777]

Thanks for the support 🙏

[@nitrosrt4]

comments reminded me of my main gripe. i pay for no ads, i would pay more, but theres no getting away from in video sponsored ads, besides manually skipping or unsubscribing. youtube ad system makes youtube unwatchable if your not paying, i wouldnt even consider it.

[@iceman9678]

Lucky, thank you for your content. What changes or incentives can auto manufacturers do to alter their business models improve sales?

[@mlara98796]

Lonely only fans girls😂😂😂😂I love ya lucky! I’m always going to support your channel man!💪🏽😎

[@LuckyLopez777]

Appreciate it!!!!!!

[@shoobidyboop8634]

Thx for sharing your numbers, another reason yours is a channel worth watching.

[@LuckyLopez777]

I appreciate that!

[@PremierAutoMan86]

Absolutely, everything is either redundant or disguised commercials for brands.

[@LuckyLopez777]

Facts

[@jackmehoff8920]

Automotive KZbin is not dying. It’s just you. & you wonder why many credit unions don’t want to deal with you

[@Vinnyfostertv]

😂😂😂😂😂😂😂😂

[@baldrad1]

THX LUCKY! Economic reality!