J. Cole APOLOGIZES to Kendrick Lamar…

[@Spectre0799]

Yall thought he was joking when he said 'Might Delete Later' 😅

[@thisismychannel4174]

🚽👨🚽

[@TOPSTARrap]

Spectre any updates on the WDTY vid?

[@Spectre0799]

Should be back tomorrow ​@@TOPSTARrap

[@anchor5453]

My favorite parody creator spotted

[@605gbird]

Hi Spectre

[@dt9792]

He wanted smoke, hinted at being higher ranking than kdot for years - made a halfassed diss, then folded without kdot even responding lol. Wth

[@vaughnville]

Crazy man. Worst part for me is it seems Cole's taking it VERY personally. Basically by admitting he didn't want to take it down a personal route, he ended up just lying about stuff cause he wasn't creative enough to come up with competative responses. All this after puffing his chest out begging for competitors scattered over years of guest verses.

[@ethanm9167]

It’s hilarious that he called Kendrick irrelevant and fallen off, BUT ONE VERSE and it’s caused all this. Kendrick the Candyman or someshit.

[@willdavis3951]

I couldn't get sleep for 2 days... Sounds like my wife

[@naicdlc6523]

@@willdavis3951ONG 😂😂

[@ZeokWTF]

Fr, unbelievable

[@jackmilligan4128]

Bro really called himself Muhammad Ali and backed down to the battle

[@Fiendy]

More like Curtis Harper 😂😅

[@Malverde888]

Muhammad L e

[@nameisamine]

I'll never understand how J Cole, at 39, lacked the courage to resist peer pressure for a diss response he didn't believe in, yet found the courage to deliver a speech that humiliated him and damaged his reputation.

[@Philiqification]

Aubrey put him up to it. That's my theory, Aubrey sweet-talked him and used his leverage like "Look bro I got you your first number one, and honestly you're better at this whole conscious rap shit than Kendrick so can you go at this dude please? I'd appreciate it bro, you know I rock with you :)"

[@jaredwaldner8567]

​@@Philiqificationreach but possible

[@94ULTRAWAV]

You nailed it!! Man’s grown asl feeling peer pressure.

[@M.A.A.MD3ad]

You guys thinking drake is the fucking puppet master is so hilarious to me​@@Philiqification

[@kaibunker9149]

J.Cole said TPAB put people to sleep and then proceeded to not sleep. Kdot is truly the boogeyman

[@KidCudiGlazer]

He shoulda just put on tpab and his problems would’ve been fixed

[@LucinaMeow]

I remember you was conflicted.

[@arreanousley6304]

😂😂😂😂

[@morgancrookston7285]

@@KidCudiGlazeri mean it works for me hahahah

[@mcbiggy1322]

What was coLe thinking when he said that. Smh

[@Nickotron]

The fact that he was making references to Jay-Z vs Nas, one of the greatest rap feuds in rap history, in 7 Minute Drill just makes it so much worse that he dropped a quick excuse for an apology and surrendered.

[@d7b50]

I’m so confused why you are acting like Cole doing exactly this isn’t 100% who he is and he’s always been. Look how the whole lil pump thing played out, pump disrespected Cole constantly and it ended with Cole sitting pump down and giving him game in an interview. If we are talking about the fact that Cole dipped his toe in the water with 7 minute and then bowed out, I completely understand and agree with that move being whack , but acting like Cole NEEDS to hop in the ring with Kendrick to prove something is corny as f. The way people started disrespecting Cole overnight is crazy as f

[@mocapcow2933]

@@d7b50Cole himself for the past 3 years of features was trying to prove he’s the best rapper. A foundation of the genre is competitiveness, you can’t say you’re the best and refuse to compete. Like I got friends, but I’ll still prove I’m better than than at like basketball, no disrespect but they can’t come close. Same with rap, Cole should come out swinging trying to prove he’s the best, no matter who it’s against. With Pump, Cole was punching down on an artist most people hate already. You can’t say you’re the best rapper and refuse the compete.

[@collind7158]

​@@d7b50yeah bro you sound crazy for this. J. Cole has put on this persona that he's very chill and he doesn't want to hurt any careers but if someone did test him that he would end it if he had to, Yes, he has dropped beefs in the past. And yes he has always been that person who cares about the true shit in life but it is entirely Cole's fault that he put out verse after verse saying he's Muhammad Ali that he has the caller ID that people don't really want smoke with him, And that you wouldn't really make it back if He didn't want to. So what you either have to accept is that Cole lies in his disses to make his verse sound better which now it will make it sound worse, Or you have to accept that he is specifically scared of Kendrick. Those are your only two options

[@Smitty72]

Uhh it actually makes sense since Hov also apologized too

[@twofamous9988]

@@collind7158 kendrick started this beef so idk why you say that its coles fault when really, he was the one getting dissed first. all he did was clap back and then he realized that the rap beef was kind of whack so he took the mature response after and came out with a statement. also, he did say the Caller ID stuff (not necessarily towards k dot) but he LITERALLY PRAISED KENDRICK, so idk why you think he initiated it

[@JustiBuns]

Lu can stop glazing now bc 7 Minute Drill and this apology shows why he is a walking contradiction lol.

[@Coolgamer54321]

Ive genuinely seen such illogical d riding

[@JarrydTIme]

Any tough talk "I'm the goat" and "keep the stick" or whatever from Cole is just immediately goofy and cringe from now on.

[@Coolgamer54321]

That FPS verse was so fire people were convinced he can make an argument now its all in the bin

[@JarrydTIme]

@@Coolgamer54321 yeah, and I could just tell listening to 7 min, Cole wasn't really dissing foreal and talking about "I'm the first one to clenchin". It's funny too bc he talked about the Ville and how he seen his homies die from drugs and violence and said rap beef is nothing to him, but 2 nights after it dropped it was clearly not nothing lol

[@caffeineloverrr-kk9vw]

he better rap about butterflies and rainbows in the fall off cuz i wont be able to take his big talk seriously 😭

[@ryte6933]

​@@caffeineloverrr-kk9vwyooooo😂😂😂

[@olivermolloy1054]

I’d fucking cry if Kendrick dropped a diss track anyway and ended j cole 💀💀💀

[@LucinaMeow]

Honestly hoping for it after that lame apology.

[@dronakathuria6893]

Ended J Cole? Bro stop with the KDot meatriding

[@007Dirtysouth]

@@dronakathuria6893Lol you Cole Stan’s hurt😂

[@dronakathuria6893]

@@007Dirtysouth bro tbh, it is indeed a bit sad... but idc much....Cole is still a phenomenal artist and the best out there right now artistically & rapping wise....Jay Z lost to nas, but does that make you flame him?

[@SchweinerSchinkler]

@@007Dirtysouth conscious hip hop isn’t really my thing so i’m neutral in this beef but i gotta say the kendrick meatriders are glazing so hard that some of the comments make me physically cringe. Worse than carti stans 😂

[@zakariahmardon5702]

BRO NOBODY and I mean NOBODY competes with Kendrick on a "song concept level".

[@2whanne]

Yeah he lost me with that horrible take

[@veasley1215]

And that’s not even just mainstream, that’s pure hip-hop PERIOD

[@euganieldamiao8084]

even when it comes to complimenting or matching others concepts in ft. like the verse he gave on Lil Wayne's Mona Lisa

[@RyhanLDN]

Clearly never heard food and liquor. Lupe birthed Kendrick.

[@wgo523]

For real Even Cole's best work he sometimes totally gets off topic in weird ways

[@aidanmccarthy8278]

Kendrick with one verse does more damage than other artists entire albums

[@anarchistsalute]

Kind of like how "Oh, the control verse was just a moment." Yeah.....but we're still talking about it...10 years later. It's not as benign as Drake, Cole, and anyone else who tried to downplay it as. His verse made an impact which is what you want. He did it with Control and then he did it with Like That. They're not some fleeting moment, but an event. Drake's use of ghostwriters and Story of Adidon are not just moments, but have gone on and been cemented as events as well within Hip Hop/Rap.

[@Goated_ChrisBrown]

I love Kdot but the glazing is WILD, this guy left the planet for 5 years and dropped the most underwhelming Album in Hip Hop, he ain't on Jay or Nas level

[@thatopitsoane6213]

@@Goated_ChrisBrown when talking about Nas is Illmatic and about Jay its Reasonable Doubt...Kendrick dropped at least 2 classics with less time on the field

[@Goated_ChrisBrown]

@@thatopitsoane6213 TPAB & GKMC Carry his discog, Jay and Nas have way better catalogs, and are superior lyricists

[@Beamken]

@@Goated_ChrisBrownthat’s the problem, they’re just more active and the quality is good but it’s like stat padding. If Kendrick was just as active the talk would be different. Prime example is like that, I got more from that verse than some of the half baked songs on might delete later

[@TheDanimal91]

"he's still in better form" that made me laugh cmon man you can't diss the dude, apologize 3 days later and still be in better form. J. Cole said he was Muhammad Ali and then he got scared. Kendrick won

[@AlfredoJrLazo]

Muhammad Ali would never get scared

[@lucafini8768]

Kendrick appeared arrogant and dissed cole for no reason. Cole appeared mature and smarter

[@AlfredoJrLazo]

@@lucafini8768 🤡

[@AlfredoJrLazo]

@@lucafini8768 lmao these lames highlighted ur reply, I’m unfollowing this goofy channel

[@Cardii-B]

Kendrick Stans narratives are crazy. Pretending he was scared, rather than Cole being a nice guy who didn't wanna crash out on his friend lol, Kendrick didn't even diss the man

[@ItsTaken__]

You gotta admit Lu looking goofy now😂 saying it was 1-0

[@williammcclung6092]

He was when their video dropped. Buddy was gobbling over a subpar diss

[@nkululekonkush3403]

Dude😂😂😂

[@turboshazed7370]

He's not goofy. People who are always laughing like a hyena in the comments are.

[@Flame2piece]

😭😭 you right though

[@sweep_swoop]

@@williammcclung6092post nut clarity goes crazy ☠️

[@DIAND90210]

So basically, Cole realized he was conflicted, misusing his influence, abusing his power full of resentment, a resentment that turned into a deep depression

[@stormtrooper955]

Stop it 😭😂

[@bo55man_bo55man]

😂

[@sito25gonzalez]

Lu is glazing Cole so hard after he was hyped for his bars lmao

[@caasieu]

He don't wanna believe his goat just conceited his own buttcheecks to Kendrick

[@Djnxclips]

You see this how all jCole fans acting rn 😂

[@wasabijones4571]

can y’all stop with the Lu glazing stuff, Lu’s the only guy thats well rounded with this one

[@lacer28]

people cant have different opinions now and not be called glazing 😭

[@AliFrankTheTank]

@@Djnxclipsthey in hiding

[@Jayy77955]

J Cole being a more superior rapper than Kendrick on a song concept level is fucking WILD 😭

[@RainFannan]

Lu acting like kendrick hasnt already proved his lyrical and rapping ability and killed every feature he's ever been on . He has multiple classic albums, verses, and awards/ praise to back it up. He has nothing to prove so instead of making popcorn music to look cool and maintain popularity hes pushing his artistry by making bold conceptual albums with actual messages and going outside of his comfort zone . He's not just settling for making pop songs with good raps but not saying anything. How can you as a real rap fan hate a pure artist .

[@AIG0801]

Y’all really gotta demand more from Kendrick. He hasn’t proven anything since 2017. Morale is not what y’all think it is to the masses.

[@matthewko1019]

@@AIG0801typical dumb j cole fan

[@JadenZee-q5b]

Mmbts was a great album however the off season had better rapping and cole has been consistently dropping verse of the year contenders throughout the 2020s. When we're talking abt rappers rn cole takes it

[@stormtrooper955]

Exactly what I’ve been telling everyone, Kendrick is past the stage of proving himself I mean what more do you want GKMC, TPAB, DAMN wth do people want I hear them saying MMBS was mid like bro mid that shit was a f$chin trophy.

[@stormtrooper955]

That’s the thing if you’re a Kendrick fan you’ll know he done with the masses, that album was a healing album not to prove his the best or he can rap no but his a mortal man with issues stemming from childhood just like everyone man alive why not take down the pen from trying to be hard but to actually deal with our souls ? People are afraid to confront themselves that’s why the album was heavily hated

[@pp3917]

Lu has Kendrick not showed you enough? Kendrick went on a five year hiatus and Cole still trying to catch up. He don’t need to drop anymore music, his legacy is set. Cole still needs to prove himself. Cole doesn’t have a GKMC, cole doesn’t have a TPAB. Kendrick been absent for almost a year and all it took is one verse to shake up the game. That is simply impact that cole will never have. Fuck the bars, cole can drop 100 more verses and it still won’t top kendrick

[@mocapcow2933]

Hip hop is the only genre where an artists needs like 8 albums and be consistently great for people to even consider you the goat. No way people saying Kendrick still hasn’t proved himself. In other genres, mf can drop 1 classic and be called one of the best in their genre. Kendrick dropped two classic back to back and people arguing that he hasn’t proved himself currently is crazy

[@chrisb.heckons637]

@@mocapcow2933 i mean ms lauryn hil only did 1 and she's considered one of the goats (not just female rapper, but of all time as well). I think Kendrick is but obviously we will see. i do think if he drops another classic that at least ties with gkmc would satisfy the spot for everyone. cuz it will show he still has it even with how long he takes to drop

[@2pacshakur282]

zip it up when you're done stan

[@mocapcow2933]

@@chrisb.heckons637 only reason we can call her the goat is because she only did one. No ine expect more, it’s like when someone dies, people can finally give them their flowers. Hell, I remember back in 2016 even, people said you were “trying to be different” or called you pretentious for liking MF DOOM, but when he died, now everyone loves him. Since Kendrick hasn’t retired or died, people don’t want to call him what he is.

[@mocapcow2933]

@DailyDoseAfrica again, another rapper that has retired. And when he comes out, he delivers amazing verses. But he is retired and was amazing in OutKast. And for 90s rap in general, people have given it enough time to crown great people. Like Nas is the goat, but anyone after 2010, doesn’t matter, isn’t solidified for some reason

[@Jainimations]

Luca's glazing is insane how is J Cole the greatest rapper alive and better than Kendrick in "song concepts" are we serious???? 😭

[@KidCudiGlazer]

MF looked at We Cry Together and Fever and was like yeah Cole got better song concepts

[@VODA44]

@@KidCudiGlazer not to mention sing about me, the art of peer pressure, how much a dollar cost, the list is endless...the fuck does cole have? wet dreamz? lol.

[@LucinaMeow]

​@@KidCudiGlazerfever is better conceptionally compared to how much a dollar cost. If you disagree with me you're just a j cole hater!!!

[@ArchThaBoss]

Any opinion that isn’t the same as your is glazing? This is the shit I’m talkin bout right here. “I’m right and your ______if you don’t agree”

[@jadencandelario7880]

@@LucinaMeowWHATTTT ? Man ya a lost cause

[@KidCudiGlazer]

I mean I respect Cole for doing what he thought was the right thing, and overall he just seems like a chill and down to earth guy that wouldn’t wanna get in any rap beefs. But also it defo will have a negative impact on his GOAT status in the community

[@HeII0_th3r3]

he shouldnt have dropped a diss in the first place tho or shoulda waited for kendrick to respond back he doesnt realize that the beef wasnt real its hiphop this would never get past music.

[@shinobu37]

He will never be a goat candidate after that apology.

[@kob4918]

The top 3 discussion with Cole involved is over

[@sven7037]

Yeah but you can't say I am the GOAT and how no rappers want smoke and run when Kung Fu Kenny want smoke lol Kendrick knew that boy is not built like that

[@yesmk000]

but thats more because the rap community is toxic asf. this was the right thing to do. though cole has good songs (albums overall are pretty mid tho) and shows a lot of talent, he was never truly in that conversation to begin with. also kendrick barely even dissed him, it was clearly more towards drake but since the community is stupid and wants action he got pressured into making a half assed diss. he was in an impossible situation

[@mcman8694]

J Cole stained his career with this one, and it was his choice to release the song. No one’s fault but his own. He basically bowed down to Kendrick.

[@SP2Crazy]

It’s a definite stain on his career, I mean respect to him for owning up to it, but why release it in the first place if you aren’t prepared to battle😂

[@brytewatkins2107]

Bro what 😂

[@_luvo]

Peer pressured and pressured by the media

[@mayfield0707961]

No one is taking his spot in the big three please stop that narrative 😂. Apology or not ain’t nobody out rapping him

[@axelcracauer5829]

He was never in the big three

[@VODA44]

the glazing is astronomical

[@DrRAZI99]

Especially from Lu

[@SchweinerSchinkler]

Nfr glazing cole like crazy and the comments glazing k dot. 50% of the people in the comments would happily give kendrick head if they had the chance 😂 I’m 100% sure of that

[@Satsuionly]

It’s absolutely disgusting

[@mysaintlaurent566]

“Don’t mess with album mode Cole” 😭😭😭😭 Now yall can stop glazing him

[@collegedropout2766]

it wasn't glazing tho bro been on another level at this shit he just don't wanna do it

[@semi__colon]

@@collegedropout2766 cap

[@pemp9606]

They are coping soooooo hard. They can’t admit that Kendrick is the king of hip hop still, no matter how many features Cole has.

[@MaxiTaxiRusso]

@@collegedropout2766 bro ur pfp is a kanye album, u better be backing k dot

[@aidanmccarthy8278]

Don’t poke the bear or he’ll growl at you then apologize 😂

[@limsrusill]

#2 apologized. #3 kept his mouth shut. King Kendrick.

[@AliFrankTheTank]

hell yea big sean did stay silent

[@kleatise52]

@@AliFrankTheTanklil baby >>big Sean

[@IlIllIIIlll]

​@@AliFrankTheTank 😭😭😭

[@joebidenjr5902]

lmao J Cole was never number 2

[@sdm_za]

Nah Drake is cooking

[@taffyroosevelt7809]

People who already hated Cole are having a field day over this

[@Ericsond14]

The only thing to hate about Cole is his fandom and this apologies will feed 4 generations for slander material

[@kristoamadeus4441]

@@Ericsond14I didn’t like him after the noname thing. Bro was so ignorant and could’ve helped everyone out by giving noname or someone who knew more than he did a platform instead of mopping and saying he doesn’t read

[@tap-insouthsudan7040]

I'm a Kendrick Fan and you can't hate cole he's very honorable man.

[@taffyroosevelt7809]

@@kristoamadeus4441 He’s cool with Noname now, and even she said that they both could’ve handled it better and that he’s friends with her now

[@freedomm]

All of hip hop in disarray because of one verse from Kendrick. Last time anything similar happened was Control which also had rappers responding and then apologetic. Kendrick really is Candy Man.

[@Abdullah-vg1uc]

Kendrick is a clout chaser like Takashi69. He does nothing for rap for the 7 years and decided to pop up to diss the top rappers

[@freedomm]

@@Abdullah-vg1uc A clout chaser is 100% focused on working the algorithm which is the complete opposite of Kendrick who avoids the spotlight most of the time.

[@Zack_dr24]

@@Abdullah-vg1uc Since Control Kendrick dropped one of the most important albums ever in TPAB, won a Pulitzer with DAMN, gave an introspective album in Mr Morale... not even mentioning features, 3/3 rap album of the year, 2 tours.. But yeah "nothing" for rap.

[@GetInVan]

It’s so crazy how hard Lu was riding for that garbage ass track 😭 but this is all part of the chess move, right?

[@1manband_j270]

kendrick will always b better then cole in every aspect of rap

[@untitled3426]

Always has been, always will be.

[@chief-long-john]

Punchlines and voice probably not but literally everything else yes

[@hrtfeltt_]

@@chief-long-john dude kendricks voice is better but punchlines thats all cole

[@chief-long-john]

@@hrtfeltt_ I think Kendrick's voice dynamics are better but I think Cole's voice is more generally pleasing

[@Coolgamer54321]

@@chief-long-john more generic and boring yeah sure

[@Infamousbnh]

J. Cole has never been better than Kendrick.

[@kash1295]

Never

[@Goated_ChrisBrown]

I mean I like Kdot more but Cole has been better for years now, Kdot last Album was absolute garbage, but 2011 - 2017 Kdot>>>any Cole

[@jslf1871]

I know, right? People are acting like J. Cole’s feature run is something special. K. Dot’s 2015-2018 features > J. Cole’s 2020-2023 features. Kendrick taking a break from hip hop doesn’t erase all the history he’s made.

[@lucynaaa]

@@Goated_ChrisBrownmmatbs absolute garbage??? are you on something??

[@Philiqification]

Never ever ever. That whole narrative is just completely out of touch with reality.

[@ConglomerateBoyz]

Cole isn’t built for the throne. Kendrick has been itching for this. Drake needs to give Kendrick what he wants. There’s sadly no big 3 currently and Kendrick is proving this. It’s just big him…

[@williamjones1776]

Cole definitely has what it takes, catalog, attitude, longevity etc.

[@imjustken1]

@@williamjones1776well he just lost and this is always gonna be brought up..

[@LucinaMeow]

​@@williamjones1776he doesnt have the attitude. He is way too soft.

[@RB-.-]

@@williamjones1776 He doesn't have the catalogue

[@BlackGodKing-oi2gr]

@@williamjones1776 He doesn’t have the catalog really. He’s never been in the GOAT debate

[@evaneddytv]

“The Fall Off” is now literal

[@TOPSTARrap]

jokes aside he’s nowhere near a falloff quality wise

[@LucinaMeow]

​@@TOPSTARrap"might delete later" is definitely his worst work in a while. He better drop a blueprint type record for the fall off like he promised otherwise it's gonna be one of the biggest dissapointments.

[@mandem2362]

​@@LucinaMeow MDL is literally just a bunch of loosies and him just fucking around for the most part. I still find it better than KOD.

[@LucinaMeow]

​@@mandem2362 I know but it's still really dissapointing. I do hope he makes a comeback after this disaster because this was pretty embarrassing.

[@andriymendoza8105]

nah 7 min drill had some crazy bars yall just glazing kendrick

[@lkh1093]

As a man it’s a respectable move BUT as a rapper it wasn’t a great move

[@Adays700]

As a man it’s a bad move because of everything he’s been saying. It’s not consistent with his own words. Cole has been saying he wasn’t going to start shit with anyone but also how he’d destroy anyone that does start beef with him. Like all the time. So he’s not being true to himself. He’s being a hypocrite in every way.

[@mocapcow2933]

As a person it isn’t respectable. You gotta have a backbone, you can’t be saying you’re the best then not try to prove it. Cole could just tried proving he’s a better rapper and not lie his ass off about TPAB being boring.

[@nameisamine]

@@mocapcow2933 I think, in Cole's mind, he would argue him being pressured into making '7m drill' in the first is where he lacked a backbone, and his apology is his correction of that. Actively choosing to humiliate yourself on the global stage and being raked over the coals, and not caring bc it's what you truly believe...? That's a different kind of courage. Not a smart move but if it helps him sleep better at night, and he can take the ridicule that comes from this, good for him.

[@Abcadeaz]

Bruh has a permanent bronze, that simple. Every "goat" "greatest rapper" etc bar is gunna completely lose its meaning

[@ramendahomie]

yup. i been a fan since 2011 and now every i want smoke bar just sounds silly.

[@Adays700]

It’s annoying seeing many of the Cole stans trying to defend it saying “he’s staying true to himself.” Cole has been saying he wasn’t going to start shit with anyone but also how he’d destroy anyone that does start beef with him. Like all the time. So he’s not being true to himself. He’s being a hypocrite in every way. And it’s not mature at all.

[@shrimpscampin]

Thank you, I'm disappointed but not surprised people aren't seeing right thru the "I'm tryna align with God/I felt bad, spiritually" bs

[@ayabongamapukata6025]

​@@shrimpscampinexactly! where was all that spiritually when he said "but rn i feel like Muhammad ali" nah cole beeeen wanting smoke😭even on one of my favorite tracks of his "january 28" he's been saying he's at the top and ready to be tested and the minute someone stepped in ring with him he's taping out? 😂🤣nah bro got scaredand acting like it's a peace thing 😭he just scared of kung fu kenny

[@NXMAD85]

Unfortunately, you're right. It's like he lets real Hip-hop fans down

[@tjrmakhetha]

I hate how J Cole is being praised for being mature when he only found maturity after dissing🙄🙄🙄🙄🙄🙄

[@malikai5643]

wild lmao

[@Philiqification]

Yeah it's so fucking cringe bro, all this bullshit about being the bigger man is just damage control. Cole threw rocks and tried to hide his hand, that's not maturity that's cowardice.

[@dysonspheretxi]

Damn... Cole let Nas down again...

[@norfside9173]

Bro you can’t be the best rapper when another rapper that feels he’s the best calls you out and you tap out

[@daanw6270]

Exactly. And the fact that he raps about being the best ALL THE FUCKING TIME is the sad part.

[@ELGUAPOIV]

J Fold can never say he's the king again 😅

[@caasieu]

Real hip-hop heads saw that from the beginning but his fans begged everybody to give him a chance cause "his pen game is crazy" and now look...

[@fitsgerald953]

hahahahahaha J Fold is crazy 😂😂😂

[@morgancrookston7285]

kendrick lamear

[@slackstarfish8133]

Lu and all the Cole fans who acted like the diss was good are punching the air rn💀

[@SabrumBaker]

No more GOAT debates. You can’t claim the best and the greatest and then when you’re tested you both drop a trash track and then back down. Absolutely not. Kendrick is about to clean this shit up real quick

[@majorisker]

Them comparing Drake to a pitbull backed into a corner is so funny to me. I think y’all really overestimate how “battle tested” he is. The moment things got too hot for him he ran. I like Drake but he just isn’t all that.

[@ME-gs6yn]

Cole will never live this down. It’s a permanent stain on his career and legacy. So weird seeing all these Cole fans talking just tel days ago about Cole flaming Kendrick are now all peace and love. You’re looking phony

[@SweaterSwagg]

Bro it's insane

[@ei8714]

MY GRANDMA ONCE TOLD ME IF YOU GOT NOTHING GOOD TO DAY DON’T SAY NOTHING AT ALL. 😅

[@know.504]

Bro its crazy how this is a hip hop channel but y'all condone this anti hip hop behaviour

[@mindworm7689]

FACTS

[@nameisamine]

their commentary was pretty measured from all of the perspectives...are you sure you watched the video?

[@SweaterSwagg]

The channel's great but at the end of the day they're young and Italian lol

[@turboshazed7370]

J Cole DID NOT NEED to apologize but honestly... i kinda wish he just posted his honesty about having no desire to fire back. Doesn't matter what a bunch of nobodies on Twitter say. People will always find an excuse to clown on someone unless its Kanye.

[@indoorplant2392]

Cuz Ye the goat

[@Overthehedgedanime]

@@indoorplant2392naw stop

[@morgancrookston7285]

@@indoorplant2392not even close

[@AlmightyHoward]

I deadass can agree and would’ve respect that even more than going on stage and basically wave the white flag. As a fan of all 3 my biggest issue is if this was Drake he’ll get crucified including any other emcee but these Cole fans can’t help but make excuses for Cole like there’s no way you can justify this dude

[@mahkamsaeed]

Ye and Kendrick are the kings

[@picklesandwich5949]

The best apart about this is that now that Cole backed out Drake NEEDS to respond. If Kendrick and Cole kept going at it everyone would forget about the main target of Kendrick's diss which is Drake, not Cole. Now that Cole is officially out of the picture, this only leaves Drake.

[@Abdullah-vg1uc]

Drake doesn't need to respond. Drake is still number one. Kendrick needs to drop a diss if he wants number 1

[@wowzercowzeram406]

"Drake has never shyed away from a battle" bro all he does is sneak diss people then never follow up

[@mocapcow2933]

Tbf, Drake did drop back 2 back. Cole could never drop back 2 back

[@Tjay1112]

Drake has directly dissed Common, Jay-Z, Meek, Pusha, Kendrick, Tory Lanez. It’s not sneak dissing if the recipient doesn’t respond.

[@noctiuagus1369]

​@@Tjay1112he literally didn't respond to 4 of those people after they hit him back

[@Ericsond14]

The light skin bias is insane

[@Abdullah-vg1uc]

How many diss tracks does kendrick have ???? ​@@noctiuagus1369

[@officialasa]

So upsetting. I just rlly hope his career isn’t damaged by this bc that would rlly be a crying shame

[@elrichi8166]

Cole might lose the immature fans who only know no role modelz and first person shooter and can’t like both him and Kendrick simultaneously and just want drama, but to those who can appreciate his entire legacy and the music Cole himself feels is genuine will stand by him. We won’t just not listen to the fall off and his entire catalogue because he didn’t want to beef with someone he respects.

[@officialasa]

@@elrichi8166well said. I certainly won’t stop listening

[@farraribeats]

Like you guys said rap is a sport and disses are part of the sport. I wanted to see shots fired, not an apology. It’s been a while since we had a rap beef that got hip-hop fans excited.

[@alexxccccxbbb9952]

The thing is Cole doesn’t want too throw shots at him. That doesn’t mean Cole doesn’t think he’s the better rapper. Also, what could Cole possibly make fun of Kendrick about?

[@alexxccccxbbb9952]

There was no winning in this situation for Cole

[@SopranosFan57]

The Fall Off is a fitting name for J Folds new album

[@danielhartman6947]

I’ve heard Ant say “can of worms” more times than I’ve seen my family💀💀💀

[@Kruz.Lee17]

I like Cole and I’m still looking forward to The Fall Off, but J Cole and his Stan’s can’t claim he’s number one anymore. He officially said he doesn’t want smoke after years of claiming he’s the best. “They threw bronze at me” no J Cole, you just gave yourself the bronze.

[@rileyyy01]

Imagine clapping back and thinking to yourself in front of 52000 people “I shouldn’t have done this”😂

[@HeatleyBros]

The main problem I have with all of it, is that the music and the “hunger” j cole - had - was based on something he didn’t believe so it discounts the energy he had on that run.

[@BlackGodKing-oi2gr]

He’s no different from other niggas in the game who pretend to be something they’re not. He’s just better at faking it. Some folks will not care as long as the music is good. People will lie to themselves to keep the allusion going

[@mocapcow2933]

You gotta think Cole was playing a character now. Did he ever believe anything he said

[@HeatleyBros]

@@mocapcow2933 🤷‍♂️that’s …a pretty good call out.. eeeshh it’s not lookin good!

[@Juniormore97]

It’s hard to diss someone when there’s no real hatred between them

[@daanw6270]

Then he should stop saying he'd smoke anyone that would come for him, because clearly, he can't.

[@JoeyBeans302]

First person apologist a.k.a J Cole

[@SimplyJuanny]

People don’t get this. They want him to give fake energy because that’s what they are used to

[@JoeyBeans302]

@@SimplyJuanny fake energy.?…he started this on first person shooter….hes been saying for 3-4 years he’s the best and he wish a mother fucker would…well a mother fucker did, and he took his mic and went home….everything he’s been saying for the last 3-4 years has been lies…if anyone gave out fake energy it’s Cole.

[@bolder2009]

​@@SimplyJuannyThat fake energy is what HE put out there.🤷‍♂️

[@FreeSmokeMac]

Lu stop folding you was hyping that mid like a mf 😂😂

[@Coolgamer54321]

not surprised his favorite rapper is Cole I swear to god everyone person I know who has him as their favorite is a cornball

[@raisondetra5652]

It's not over til Kendrick says it's over

[@Coolgamer54321]

honestly kendrick should pack Cole up just for being this near sighted and clueless

[@tap-insouthsudan7040]

​@@Coolgamer54321I disagree I'm Kendrick Fan if he does he's lame, why kick a brother when he's down?

[@aaryasharma4940]

​@@tap-insouthsudan7040 Cole is not down, he made the diss with his own confirmation and should've thought it through if it could backfire and now he's apologizing for the cap he said in 7 min drill. Honestly I'm a big Kendrick fan too but I don't want Kendrick to cook Cole or anything coz Cole apologized but I'd accept it coz we'd at least hear some quality music which was long gone from the Hip Hop game

[@Coolgamer54321]

@@tap-insouthsudan7040 bro if someone jumps you then the next day says, oh my bad bruh that was outta line big mistake, u just gone be like oh yeah all good bro kumbaya wtv like wtf, im yapping but if kendrick wants to annihilate Cole I dont blame him

[@peterbanda4411]

I don’t wanna hear no big talk on the fall off. Let him just tell us stories like the good old days

[@nba_dooooor]

I never understood the hype around 7 Minute Drill, how you gonna come at Kendricks discography 😭

[@Abdullah-vg1uc]

It's a rap battle. The fact that Cole disqualified one of Kendricks classic does hurt Kendricks legacy

[@aaryasharma4940]

​@@Abdullah-vg1uc it doesn't hurt Kendrick's legacy, if anything it just hurt Cole's legacy. Cole said TPAB is boring (as if he isn't known for boring songs lol) and he himself took back that statement from the song how tf does that hurt Kendrick's legacy

[@Abdullah-vg1uc]

@@aaryasharma4940 alot of people came out and admitted that the album was overrated

[@Abdullah-vg1uc]

@@aaryasharma4940 it hurts Kendrick legacy because now people outside of the Kendrick fan base no more need to lie and say that the album was great because most of them could not get through to listening to it because the album was so boring but now that everyone was able to admit that the album was overrated it gets disqualified form his catalog as a classic

[@rodelite6129]

"Foldin' clothes" hits different now.

[@ME-gs6yn]

Lu’s glazing got the shit shining

[@Simba000]

J Cole was never the rapper y'all thought he was. He's good but he's Logic, Joey Badass and Wale good. Y'all let a couple rapptiy bars gas you up. None of this comes as a suprise to me lmao

[@SweaterSwagg]

They can't believe it lol

[@Simba000]

@@SweaterSwagg they had to find out the hard way lmao

[@MetalSonic420]

Most insane display of not standing on business. This is a major stain on J. Cole's record.

[@Coolgamer54321]

yes and no, he was never gonna be in that #1 conversation even is The Fall Off is an Illmatic one album dont change narratives

[@jadadaniels-ey4mc]

its really not

[@QaatilXIII]

​@@jadadaniels-ey4mc it is though

[@jadadaniels-ey4mc]

@@QaatilXIII I'm being objective.. im a fan of both rappers. like a real fan of both of they music..most recently on kdot side. he didnt body him. it was good tho

[@malvinelpinnoy]

It's like a one-sided relationship where you have Cole seeing Kendrick in a way that Kendrick doesn't see him in

[@89Earthquake]

This is a great marketing strategy for The Fall Off(I’m delusional)😭

[@haphduzn612]

The cope that the dude on the left is putting off is pretty OD. I don’t dislike J Cole. I think he’s insanely talented and, in the last few years, has stepped up his own game. He should be considered as one of the best. But he can never be number one. He’s been taking the stance that he’s the best. If you are, you can’t drop music where that’s the case and go and hide when the one dude who can challenge you comes outside and says, hold on, I’m not gone yet. Until Kendrick hangs it up, he is the best, period. Not Cole(cuz he’s scared), not Drake(cuz he’s scared). Drake can, maybe do some damage here. This is clown shoes funny shit. J Cole is exactly what’s wrong with these younger gen fans. I don’t care that Cole is the best until he’s challenged, or that Drake has ghostwriters, not one of them cats can run a fade? Trash. The opposite of hip-hop.

[@superguy1230]

Cole songs won’t hit the same anymore cause now we know he was doing a lot of cappin 🧢 “I grew up in the ville so I’m good when it’s tension” 😂 Yeah bro clearly not, he couldn’t sleep for 2 nights after dropping 1 light diss. I was rooting for J Cole in all this but now I hope Kendrick drops a full on diss record and slaughters this guy.

[@michelangelo3286]

Long story short, Kendrick needs to drop that diss track ASAP

[@tap-insouthsudan7040]

No he doesn't

[@anchor5453]

Why am i lowkey not surprised he apologized

[@Coolgamer54321]

nah not even Coles biggest hater couldn't have written such a ridiculous turn of events

[@caasieu]

They calling him J Fold and J Cold feet 🤦

[@jadadaniels-ey4mc]

shit corny lol

[@themonarch620]

A massive blunder for Cole. Not the diss but the apology. The diss was not good but not terrible either, even if you dont like it you have to push trough it. There is no ctr+Z in this game.

[@dev8870]

I love both Kendrick and Cole but cole really took an L with this one, staying out of the beef is understandable, none of us really expected cole to even reply, but you can't just come out, diss someone, say you're the undisputed #1 and that you'll "humble" him and later bow down yourself. Just doesn't make sense

[@LegendGaming-nx8em]

"I remember you was conflicted Misusing your influence Sometimes I did the same Abusing my power, full of resentment Resentment that turned into a deep depression"

[@slottmachine]

Best comment 🥇

[@Kickinthescience]

Kendrick looking like the boogeyman right now

[@tap-insouthsudan7040]

He's always been!!!!

[@andreworeilly5676]

I’m surprised the NFR guys aren’t more frustrated and shocked by this considering how much love they have for hip hop. They should know damn straight that in hip hop there is no excuse at all for this AT ALL! Especially when Cole has been saying for years that no rapper wants any smoke with him and when he gets challenged he backs down, invalidating so much of his lyrics. It’s genuinely an insult to the entire genre.

[@HxnterExclusive]

I love Cole. But even that crackhead MGK never apologized to Em for the disses. 😳 that says something

[@turboshazed7370]

Nothing would be any different if he did.

[@KidCudiGlazer]

Then went on to be the worst pop punk artists ever, not really comparable

[@RavyToor]

Bruh those two actually disliked each other and Cole is saying he doesn't even dislike Kendrick

[@diemonder]

@thialhoinj1971 man i hope he shows cole mercy and doesn't do that shit 😂😂 i know cole said he'd take it on the chin but mannnn i don't want kendrick to smoke him like that after this, just take the W and go for drake next. massive kendrick fan here btw, i just wanna see kdot finally get at drake after all these years, this jcole shit was a side mission and he was never the main target anyway

[@SchweinerSchinkler]

@@KidCudiGlazer worst pop punk artist? Mate look at his numbers. It’s the same with drake. Someone that successful can’t be trash. Y’all are just weird. Kinda like feminists lol “my opinion is correct and everyone else is factually wrong”

[@tron_the7the9]

Was just listening to the podcast, now i get a whole new vid to watch. U guys are killing it 👊💥

[@NFRPodcast]

Appreciate you!

[@jacksonmaloney8520]

It makes sense. I swear so many of the bars on the 7-minute drill were clearly coming from a place that Cole himself didn't believe or subscribe. Cole's 4 Your Eyez Only was directly inspired by TPAB so the whole entire line about Kendrick's discography just seemed like a lie to begin with.

[@ARWG]

Luca sounds so sad, It's hilarious. Also, what in the world are you talking about brother. 14:22

[@Colecowan808]

Internet is buggin full of kids , adults know the situation, long live king Cole

[@iangarcia1585]

I think this is the perfect time for me to say that Freddie Gibbs is a better rapper and makes better music than J Cole

[@kokoBuSiLiCa]

I had an argument with a number of people that were attacking J.Cole for what he did. We gotta understand that what he did is actually the most humble and authentic move I've ever seen from a rapper at the top. I get it that a regular fan will look down on this move, however as a person that actually writes rap for 15+ years, I gotta say that what Cole did is HARDER than any diss track that he would have delivered. The man just doesn't want to shoot on other people without a deeper point, the man is enlightened and is in touch with his ego which he can actually control this time. Hip hop is in a loss with Cole's move, I won't argue that and I do understand the perspective of any regular fan that would go after Cole, however, people need to understand the other perspective as well, the artist perspective. I see this move as the most honest and authentic move an artist at the top has ever made. It's easy to have a bloated ego and fake-confidence, especially in hip-hop, but it's a bit harder to have self-awareness and to choose the right path.

[@nebo_amebo]

Exactly. Cole doesn't owe anything to anyone. However disappointed people may be, at the end of the day, it's his life and career.

[@kokoBuSiLiCa]

@@nebo_amebo fans as fans just want to see feud and disses. I'm all up for the lyrical battle, but this is something else. There's human and artistic emotion involved, there's psychology involved from Cole's side that I can recognize and respect. So yeah, I understand why people are mad, but as you said, Cole doesn't owe anything to anyone.

[@mani6142]

Hot take: j Cole was never in “the big 3” theres at least 4 people off the top of my head that are more deserving of that position especially on cultural impact alone.

[@SweaterSwagg]

cook

[@StayBlessed47]

Yall out of yall minds to think Cole vs Kendrick was ever a thing or going to be a thing, when J Cole has always praised Kendrick.

[@treyreese2226]

I understand giving Cole credit for owning up to what he sees as a mistake but from an objective view as a fan of rap and hip hop it was absolutely the worst thing he could have done for himself

[@daanw6270]

This is fucking sad for hiphop. Cole is clearly not on the same level with the giants. Of course he can rap, but if you talk a lot of shit and can't back it up, you're not a real one. Can you imagine Nas, Pac, Biggie, Eminem or Jay Z would ever do something like this? I can't.

[@avalosalex1993]

I don’t want anyone bringing up J. Fold as a top rapper, it’s over

[@kofiokoh8109]

Nuuh, I really wasn’t a Cole fan but after what I saw, I am going to consume EVERYTHING COLE. Feels like Andre 3K made alive. I am really impressed!

[@FinnSeesGhosts]

Bruh J. Cole fans will say he’s mature for doing this but if we’re being real, if he really was that mature and self conscious he wouldn’t have dropped it in the first place. He can get his sorry ass outta the rap game.

[@zenithmalhotra4172]

Lu is the biggest glazer.

[@bananasplit298]

Drake and his ghost writers terrified they lost an ally

[@olamideakinola7297]

J. Cole bows down to K-Dot: Your majesty Kendrick: That’s more I like it

[@MitchSmokes]

Coles career is in shambles right now

[@DFMusic811]

The issue is not him saying his heart wasn't in it after the diss. The problem is being a hypocrite, claiming top dog status for years and dropping numerous verses on how nobody can fuck with him, then back pedaling when someone finally called him out on it. He didn't have to get into this in the first place as Like That was 90% Drake shots anyway.

[@Skillz-e7y]

I’m a Kendrick fan I still respect J. Cole🐐

[@Satsuionly]

Yea for sure but his fans are disgusting and they shall no pain… idgaf!

[@Life0fGreg]

Thank you for covering this

[@axelcracauer5829]

JID in the top3 before cole (this is true before the beef too but now more people will realize this)

[@89Earthquake]

Naw it’s Future before JID, just because Future has the impact , sales and discography to back it up

[@mocapcow2933]

Big 3 and top 3 two different categories. Future definitely deserving of a spot, ds2 probably still the most played party album

[@slottmachine]

⁠@@89Earthquakegive it 5 years.

[@sven7037]

Cole please don't ever ever say you are the best don't say your the GOAT just say you are happy to be here we don't want the fall off to be you talking about how great you are no we don't want it sir.

[@maxgsamelov4219]

J. Fold 🤦

[@JeD.87]

🗣

[@halormc]

Damn j cole seriously loves his brothers