Jaguar Rebrand - Version 2.0

[@robertgaraboncias8852]

It says something when one guy can come up with a better advertisement than an entire marketing department.

[@markaurelius61]

That's because the marketing department had its heart in the wrong place for a car ad. It's some silly diktat from above.

[@goodson77784]

yeah it means they're doing a bad job on purpose.

[@Rambo3426]

Its actually quite genius marketing when people start doing ads for them for free

[@russellferrera1]

It's safe to say that this video is much better than the original video from Jaguar.

[@have_you_no_empathy_mon]

Nah the original slayyed it had like a Star Trek space travelesque vibe. Sadly most people didn’t get it. You need to realise art and passion.

[@jit100758]

Even if they do a video of me sitting in the toilet holding a toy car would still be better than what Jag created.

[@have_you_no_empathy_mon]

@@jit100758 exactly. My original comment was a joke.

[@have_you_no_empathy_mon]

Yup awful ad

[@Swiftershock]

@@have_you_no_empathy_mon Please do us all a Favor and get help!

[@ianmc87]

A million times better than the actual ad they released.

[@Lentlebeanify]

Please jaguar, hire this guy to fix things! 😆

[@valerieSMITH-l7e]

OMG - you are so right they hired the wrong guy…. Here you go Jaguar, this is your perfect ad, drop the other garbage

[@buggerlugz6753]

He obviously doesn't have a glittery see-through top........so didn't fit the hiring criteria.

[@TheWilferch]

Trouble is....the CEO is the problem foisting his personal lifestyle on us and threatening his staff with lawsuits if they dare to speak out against his current ad campaign.....either as rebuttal by them officially or if they do this in private social media posts. England, a "democracy"......

[@Admiral5K]

hirering ai?

[@martinday2815]

Are you kidding? This looks the work of a proper marketing department and advertising company who know what they are doing and who knows their market and company history. Great work, this is the advert that jaguar should have rolled.

[@Blueprint160475]

Who ever pull this off. Is more interested in marketing a vehicle than their mental or diversified orientation. This is a great presentation. Company should have hired you.

[@Varna_Buses_Lantane]

Jaguar CEO won a LGBTQ award and he basically tried to advertise his new refrigerator to people who literally don't confirm they have a d!ck or a pμssy yet would drive a car

[@MordechaiK89]

Wow a real commercial for Jag that reflects a new direction without insulting the original fan base. See Tata, it can be done.

[@LF_63]

Now, this IS how you make an ad !

[@thediplomaticdreamer]

This is the real commercial! someone must of hacked Jaguar and switched the videos.

[@SnowDrift-bh7wb]

0:10 I could swear this is the silhouette of a Porsche 911.

[@TheWilferch]

Agree

[@SnowDrift-bh7wb]

@@TheWilferch funny enough: 911s are iconic and nobody felt the urge to change the design language for like 60 years. Au contraire: they preserved it! Therefore a 911 is immediately recognizable, regardless from which decade. Jaguar, however, thinks it had to dump it's iconic (pre Callum) design and reinvent itself for at least the 3rd time. How could they expect a different outcome if they always do the same mistake??

[@TheWilferch]

@@SnowDrift-bh7wb ..being a long-time Porsche fanatic and prior owner, I can relate. That said, keeping 911 DNA for as long as Porsche did....was paramount for a small, specialist builder. That said, even they went astray (some may say) with their water-cooled models, and certainly with their 3rd party designed "square" shaped 914.... so there are subsets of this question where other makers went a bit off the rails.

[@itz.waleey]

I don't what's more WORST, The Official Jag ad or the fact they THREATENED their Decent Minded Employees.

[@rajanicn9269]

yes finally a jaguar ad that actually looks like it is a jaguar ad

[@backtotheprius]

Absolutely amazing-now I want to be a jaguar! Well done !

[@blackrifle6736]

*An absolute tour de force without the pink wierdos. Bravo! Subscribed.*

[@patricksober2023]

This is the ad played in a alternate timeline of earth .

[@blueharvest77]

Where's all the weirdos? You can't sell this car without the weirdos.

[@lcisso8584]

This is so much better in many ways

[@FredScuttle456]

This, THIS is the advert which Jaguar should've used.

[@Zarus95]

Finally a jaguar commercial that makes sense.

[@karx11erx]

The problem with Jaguar is that its boss is trying to push his world view into the face of everybody else, telling them his is superior and the way to go. The jag ad is about marketing something entirely different from a car. Btw, this "ad" here is excellent imo.

[@pennusuozzi7636]

This is excellent! It makes me want to buy a Jag. The actual ad gave me a headache

[@Groaznic]

This video made me consider buying a Jaguar.

[@clgr6593]

lol you fool

[@clementjomathew4294]

That typography is sick! 🔥🔥🔥

[@the_average_juel]

I’m officially subbed.

[@thetechnocrat4979]

Now that's, how it should have been!

[@TheCentralScrutinizerAgain]

You can`t rebrand what the ceo has said, but, much better job. The latest Volvo ad will blow anything out of the water though, that is fantastic.

[@bradjohnson4143]

WELL DONE SIR

[@mrbesserwisser7447]

Absolutely brilliant! THIS is the ad they should use.

[@langdonfairchild1st805]

So much talent out there. Jaguar pick a woke one.

[@HeavenScent2110]

This looks beautiful

[@Shadaole]

Can I go to this version of parallel universe?

[@lynnb2262]

SO Much better...You are hired!

[@Bebou.1]

Jaguar takes note 📝

[@cdncitizen4700]

They probably won't... they're busy hurling insults at anyone who doesn't align or conform - accusing them of "Vile Hatred"

[@Bebou.1]

@ 💀 can you tell me the name of the CEO marketing ?

[@cdncitizen4700]

@@Bebou.1 For the original Jaguar ad... His/they/their name is Adrian Mardell.... and won some kind of LGBTQ+ Corporate alignment award... who knew?

[@FredScuttle456]

@@Bebou.1 Raw Dong Lover.

[@endrefarsang5203]

Wow, great job.This is a million times better video than jaguars androgun teletubbies.

[@TexasScout]

If they had shown this commercial instead of the Faguar commercial everything would’ve been fine.

[@marsupialpianist1450]

Identity crisis solved! Send them the bill

[@markbrenneman5219]

This needs to happen…period.

[@LamborghiniCountach-b6y]

That sneak peek of the front end of the car looked much better than that toaster on wheels jaguar called a car in their commercial

[@RyneLanders]

Holy hell, this is SOOOOO much better

[@elchotoful]

Great work, the music and sounds are so cool too, working better in this advertising than the original

[@x-rinanimationchannel3687]

Only if this was the actual Rebrand promo video by Jaguar😌

[@gregorystewart6539]

OMG ! Brilliant. I want to own a new Jaguar. It is unfortunate the company will soon go out of business. Corporate suicide.

[@GiesbertNijhuis]

Why is everybody so upset about this Jaguar video. I think it looks great.

[@gregsheehan8259]

Well Done !

[@glynnhughes8647]

Yeh, looking better!!!!!

[@markusfreund6961]

Yup, that's how it's done. Fun fact: the Faguar "rebrand" is God's gift to every aspiring media creative with his head screwed on correctly who wants to present his chops to potential employers.

[@eucliduschaumeau8813]

Jag should have hired a halfway decent advert agency. An ad like yours is much better.

[@TheWilferch]

It's not a question of which ad agency was hired....it's a question of the CEO forcing his lifestyle choice on the brand...and onto us.

[@Jazna1]

Okay, now that's a rebrand. I'd love to see the new car unveiled. That other ad ... I'm afraid to see what's coming.

[@janijoni5115]

WOWOWWWWWWWWW THIS IS SOOOOOOOO MUCH BETTER

[@Acarsfault]

Same colors, same music, different message ....

[@fionadixon4u]

Love it!!!! Makes me interested to look at one. Maybe Jaguar's target audience is completely changing hence the ad with no car in it ad?!

[@Kuhgar1]

Jow - genauso sollte es aussehen ! Ein Webespot ohne überdicken "ichbinquereundmagesvonhinten" Zeigefiger ;-)

[@kidvolcanodotcom]

That´s what "but we´ve always did it like this" looks like.

[@Starbugs007]

Astonishing that presentation can make you either feel like a fool or a cool person…..I like to feel like a cool person….

[@davidmirga647]

Perhaps the marketing head is brilliant... I don't understand why no one notices. Jaguar has likely executed one of the best marketing moves ever. Everyone is talking about and sharing the clip featuring only colorful people, with no car in sight, and commenting that Jaguar is destroying itself. But everywhere, this is being discussed, and the car itself is incredibly stunning. Truly wow. While everyone criticizes these new marketing "losers," I think it's all been a tactic from the start. If that's really the case, this person is a genius.

[@TheWilferch]

People have mentioned this already....however, once the initial "talk" blows over....we still have a problem. A net negative.

[@veronic3205]

Amazing 👍👍👍

[@TheWilferch]

You fell into the Jag CEO's trap to offer them a FREE ....and GREAT.... ad.

[@itzyoung]

If they decide to upload something similar... Let's say that we know where they took inspiration :)

[@tarronsage862]

BRILLIANT!!!!!!!!!!!!! Best ad I have seen yet in this whole "jagmire". I loved it. Jaguar CEO should do the following: Make a public apology to its customer base and stock holders. Then do this ad as a re-release.

[@E7DMG]

Thats more like it

[@robinburn4974]

Are they advertising a silver sheet ?

[@cdncitizen4700]

The first one advertised a "rock" in a 1966 Star Trek landscape. Considering Jaguar isn't making cars for 3 years while they rebrand for electric, this "silver sheet" look is miles ahead of the "rock".

[@quouikxoo]

Now we're talking

[@tedsmith6137]

Just like so many adverts these days. After watching it I don't know any more about the product than I did before.

[@TheEmpressPalpatine]

They should use your ad. It is definitely better. (Make sure they pay you.)

[@andreabettinelli2728]

The interior shot is made with A.I. 😳

[@kyleklintok7730]

So...this isn't a real ad?

[@TheWilferch]

no, obviously..the current he/him CEO wouldn't approve.

[@eternal_winter8713]

It has the gay club beat, the anti-patriarchal Barbie desert sands, the odd buzzwords, and it’s a million times better than the original. Great job!

[@the_average_juel]

Please yes. Oh god yes.

[@officialstevenma]

These slogans are the vocabulary of GenAI, but the overall proof of concept is killer. Nonetheless, I do think any press is good press, besides, it's probably the best thing to happen for a brand that's falling far out of relevance.

[@annkelly7103]

Good luck with that.

[@fmgmuer]

Great. I love it.

[@Lapsio]

this ad implies that Jaguar would supposedly sell some exciting cars while they most likely plan to fill their lineup with oversized microwaves exclusively

[@bobomarley7341]

Fired the CEO

[@mikeh2613]

Our family owned a Jag back in the late 60s when they were a Jaguar. Quality through & through. I am now in a position to be able to purchase a Jag if I wish. Not in a million years would I have a Jag after the way the company has gone woke bonkers🤮

[@windgods1414]

Notice all the car adds before all the Jaguar content posts, they smell blood in the water.

[@mrfishsticks266]

Its good, but I don't think its gonna change their plans

[@etiennegreyling6190]

Great fkn video.

[@Scalarissa]

Nice ❤

[@xuacu_creativo]

This music is cool without the Teletubbies in the background

[@jeromerussellewis]

😻🙏👍

[@steveoh9285]

I’d rather get around on a 30 year old skateboard than get caught driving a Jaguar.

[@jayblair4344]

Firetruck not included

[@GMK189-f2k]

Just get rid of fart knocker techno music and it would be perfect.

[@douglasstrother6584]

I didn't know that Tata Motors (India) owns Jaguar. "Tatas" is slang for breasts, according to Urban Dictionary: breasts of utmost quality, girth and perkiness. Beautiful Bollywood Tatas should be part of the re-rebranding!

[@Think666_]

You know the advert was this bad on purpose to benefit from all the free meme ads?

[@MisterBlaine102]

Needs more pucker.

[@vincedangelo3676]

I see a very nice car 😅

[@buggerlugz6753]

Just saved them £10m quid and an entire DEI led marketing team annual salaries.........

[@JOELwindows7]

the real copy nothing😂😂😂 cool and good 😁😁😁😁😁

[@MJ-zo5gb]

I like the original better….but it’s probably because I’m a gay, trans non-binary that wears pastel colors and never smiles and wants a $130,000 electric car…

[@FredScuttle456]

I walk like I've got a buttplug up my bottom and I liked the original as well. We need more adverts which exclusively address people who advertise on Grindr.

[@Gonzo72-lc9gx]

It is Faguar anyway

[@bratwurst5934]

Cool ad

[@mcoop8464]

If i ever get really rich, Im not buying this brand.

[@emendoz1]

Looks like a Porsche.

[@dibyajyotibiswal1890]

Why it’s more look like Porsche 911

[@KD-cg9iq]

Jaguar will sell nothing and be happy.....

[@NobodyAsked-xh8cs]

You will use a political phrase and a ton of periods for likes and by happy...........

[@gymusen]

The ai slop is better ngl

[@johnmackenzie3030]

Yes better

[@192dude]

👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍👍

[@r2drone227]

They should have done this instead of that other piece of 💩