John Deere Gone Woke! What Now?

John Deere's woke policies have been exposed by Robby Starbuck on X and Facebook. Tractor Time with Tim responds to this revelation and what it means for our KZbin Channel, viewers and John Deere tractor owners.
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[@keeseywelding]

Not to mention closing factories and moving to Mexico?

[@FrankOBrian-d7c]

That's a real reason to have an issue.

[@andrewsmolenski1357]

@keeseywelding UAW is the cause of the move. Started with the Auto industry.

[@hanzberger8751]

Boycott Deere!

[@mitchp350]

@@andrewsmolenski1357 I agree 100%. Unions were great for what they were meant to do 60 years ago +. Now a days seems they are too greedy for their own good. With today's economy who knows what will happen down the road. Everything seems to have doubled in price in 3-4 years, but wages stayed relatively steady.

[@joehardhat]

It'll be Juan Deere.

[@johntroy3910]

Stand up for your believes or be stood on.....Well Done Tim❤.........Remember Bud Light!!!

[@lo66er80]

Thank you, Tim for bringing this topic up. Woke, DEI, or whatever else it may be called has no place in business or any other of the arenas in life. Silence only bolsters and empowers those bent on pushing their destructive agendas. Your taking a stand on your page is very much appreciated. Keep up the great work!

[@RandyKnight-pu4yc]

Well said and well done Tim. Thank you for the courage to speak out and stand up.

[@rob8823]

They had me at: don't want you to be able to fix your own equipment.

[@robertknight5024]

God Bless you for standing up for your faith.

[@user-oo6vo8fk8v]

Thank You for your stand on your faith Tim! God Bless You!!

[@DavidJohnson-sv7mg]

Thank you Tim and Kristi.

[@paytsides]

Thanks Tim. I’m a salesman at a Deere dealer in Alabama. I emailed them this morning. Man I’m praying they make a correction.

[@firstamendmenttshirt4768]

They probably put you on the naughty list.

[@Chipgillette]

Thank you for bringing this to my attention. Thank you for you testimony I see in your posting of videos. 👮🏻‍♂️🙏 Chip

[@alexchristianson4567]

Thanks for sharing Tim.

[@steventhomson2042]

thank you for bringing this to our attention. if we don’t speak up, this woke movement will continue to grow. calling Deere now!

[@tractorstrailsandlivingfree]

Why cant businesses just stick to making and selling stuff? Well, TSC tried this and relented.

[@fyrman9092]

Thanks to Robby Starbuck. There are a significant amount of farmers and operators of Deere equipment that if they could find a way would drop the brand. Farmers and equipment operators don't have time for political BS.

[@Ron-rs2zl]

TSC not a real farm store.

[@firstamendmenttshirt4768]

​@@Ron-rs2zlWalmart is not a real grocery store.

[@brianhillis3701]

Hobby farm and estate store. ​@@Ron-rs2zl

[@Ron-rs2zl]

@firstamendmenttshirt4768 what's your point?

[@drewwoodworth2634]

Thank you for speaking out about this!

[@johnlipnicki5109]

Good on you Tim!

[@Steve-hc7ix]

Well-spoken Tim.

[@doct0rnic]

Is this real? These stories aren't mentioned on the Deere news feed. Honestly I have trouble believing a stranger on X and Facebook, when someone shared the TSC letter, I couldn't find that same letter on the TSC website nor did it match their public relations statement, I often wonder if these stories are made up by people who want to monetize their websites by causing outrage to get likes and shares.

[@fyredyver]

@@doct0rnic well Deere has come out and stated they’ve stopped doing it so that seems like a confession to me.

[@jerryfischer3988]

Thanks Tim. As a Deere owner and former employee of a large dealer this very sad. I know this cost you to talk about this. Their will be flak coming your way because of this post. I admire your stand. ❤

[@arepadetrigo]

Yes!

[@jarrod7262]

I'm with you 💯

[@joemays5072]

Mr. Tim I’m sorry that it came to you making this video. But I want to THANK YOU for speaking on this! With you having the “reach” to the public that you have. It’s great to finally see some one that will speak against this UNHOLY business! THANK YOU SIR!! God bless you.

[@fyredyver]

I’m buying a tractor this month; was undecided between JD and Kubota. This was enough to push me over to Kubota.

[@KeithFinkFamilyFarm]

Good move. Mine has served me faithfully for 22 years now. Wonderful machine.

[@Bluegroove47]

I was very near to ordering a 66R. But this nonsense has made me switch gears and go with a yanmar instead.

[@DonnieDarko727]

Kioti!

[@liled3]

Just did the same.

[@firstamendmenttshirt4768]

Yanmar or Massey.

[@SabineRiverValley]

Thank you for doing this video, and standing firm on your faith. Much respect...from a TYM guy.

[@pikelander7785]

Thank you Tim and Christy, your perspective is important and valued. For now I will "wait and see", but depending on how Deere responds will determine whether I ever buy their products again. Shame on them for getting divisive and political. Shame on them for abandoning American families.I sent an email to their PR group. CEO John May needs to go.

[@gibsonleather5835]

Well done, Tim. I'm amazed by the level of corporate idiocy these days in what's left of America. I saw where DEI was described as "How to fix a flat tire by letting the air out of the other three." #GodBlessAmerica

[@cerberus2881]

Woke simply means ethical Tim.

[@nochops1781]

LOL

[@oscarwindham6016]

God bless you Tim.

[@eirik101]

I got 2 JD, this helps me, the next one will be a Ventrac..

[@dougclaflin9348]

I agree with you Tim John Deere needs to stay clear of this Crap and just stick to selling tractors and fixing them.

[@Kcolby47]

Well said Tim, and thanks for sharing your well-grounded insight and advice. Blessings

[@jefferyhinrichsen4392]

Good bye Tim. This is your final video for me.

[@tretter1452]

BOT!

[@jdfleetguy28]

Well said my friend.

[@Skynet-1]

Isn't their headquarters in Moline, Illinois?

[@sj81252]

Good on ya’ for taking a stand for Jesus over Deere. Steve Pensacola, FL

[@Not_So_Weird_in_Austin]

I support your 1st amendment right to speak. You can't fix the stupidity of Management including John Deere. I am now shopping for a MX from Orange to go with our Cat Skid Steers for use on our ranch

[@sixgun2719]

Anyone that gets offended when others talk politics they are part of the problem. Everyone of us should be talking politics right now.

[@DanPoston-ij7bf]

Thank you for standing up for the truth and for what you believe!

[@On_The_Farm]

Amen Tim. Spot on.

[@RDJim]

Thanks for covering this. NOW, let's talk about that pond!! Looks pretty full but that's a high bank. Any more plans there?

[@jgdiesel742003]

Tim, im glad to see you have the guts to stand for what you believe in. God is good.

[@acanadianineurope814]

Thank you Tim, for making me even happier that I bought a Kubota. I am going to keep it, too.

[@trainloader9012]

Thank you for your courage to speak out and ensure there is no confusion where you stand on this issue Tim. As always, we appreciate your commitment to your faith first and foremost. One would think Deere, and other corporations that are confused over the beliefs of their real customers, would have learned a valuable lesson from InBev and more recently TSCO. Corporate leadership teams need to be spending more time with their customers and less time catering to the agendas of their ERG’s/BRG’s. Like government, corporations get too big and forget who they serve. One thing they thankfully haven’t seemed to forget about yet is earnings, so stop spending money with Deere until they return to their roots. Their dealer network will get corporate’s attention quickly when people stop coming through the door. Better yet, stop by and tell them we appreciate them being a part of our communities and we will look forward to coming back and spending money with them again when DE figures out what InBev and TSCO have recently learned.

[@FlyingwithRich]

I’m glad you made this video - keep up the good work. People watch your channel because you provide a lot of good information, not because of Deere. If they try to ram this garbage down people’s throats, they will suffer the consequences, not you!

[@richardbarreau2844]

Thanks! For bringing this to our attention and your comments on this issue. Hopefully Deere will decide to stay out of this topic and concentrate on tracks and not get involved in everyone trying to change things. God bless you and your family.

[@user-Redhawk]

I agree with you. Thank you for standing strong. We all need to stand strong together

[@TelescopeJunky]

I can see the channel name changing soon to "Tractor TYMe with TYM". I'm just teasing you Tim, thank you for doing this video. 😊

[@dustinbeebe4828]

Well said brother.

[@PEI_Guy]

I debated commenting or not but felt i should. I must say that I am a little right leaning in my politics and a Christian and share beliefs with the right and left on this issue. I feel that people are free to believe what they want to believe and that corporations and individuals should not tell people how they should feel or what they should believe. Corporations and individuals should really mind their own business when it comes to the beliefs and views of others. Who am I to tell anyone what they should believe. As a Christian I should accept people for who they are not what they are, if i dont agree with them than I don't have to interact with them. The devision in our world is what is bringing society down. We should not push our beliefs on others and we should let others believe what they want. It is individual differences that make a community strong and healthy. Corporations and government have no place in the bedrooms of the nation.

[@monkeycbrown]

I am relieved I bought a Kubota a few months ago. If I had bought a John Deere I would most certainly would get rid of it over this issue.

[@douglasmorton6121]

There are about a dozen companies that I no longer will grant my business too. Whether its a restaurant, a sneaker brand, a beverage or food company, it doesn't matter. If they go out of their way to go against my overall beliefs, I do nothing to benefit their financial stability. That's my personal decision. I am a Heathen conservative, and I fully love and support spirituality for any faith that does not support or pursue evil against others. What I hate is when people, in general, have to isolate others into groups and point out differences in people. (I'll do that now in this example to make a point...) Whether its racial, ethnic, political, sexual, economical, or any other thing that can be categorized, someone always wants to put someone in that separate group. The last time I checked, America was made up of a collective of people from all walks of life, various races, ethnicities, genders or gender identities, political views, and econimic variety. That is what makes our country so darned good! Just being an American amongst Americans! We don't need to group people based on our differences. We should be celebrating and promoting our commonalties as a people belonging to the best country on Earth! Stop the foolishness and start looking at every United States American as a fellow citizen, having all the rights to life, liberty, and the pursuit of happiness as does the next person. Anyway... Thank you Tim for addressing this at least. Stay Safe!!!!

[@Drew6709]

Watch sales go down the toilet.

[@vincegusbar5404]

Thank you for your courage in speaking out about this. It's a shame that such an iconic American name that built this country has gone down this road. Love the channel keep it up!

[@TheRustyGarageandHomestead]

Mr Tim. Thank you for speaking up on this. You said it right. "JUST BUILD TRACTORS"

[@AustinHerrig]

They need to worry less about Wokeness and more about their customers and tractors.

[@PaulOtis]

this on top of moving to Mexico. My Yanmar is looking good. You know what else is looking good? That grass and that pond! Thanks again Tim.

[@coypatton3160]

I have not spoken to my cousin that took over my uncles farming (row crops) totally when he decided to retire a few years ago. They had bern partners in the farming for years and years. My Uncle was JD through and through for years and years and years-I know he ran JD equipment 54+ years ago (some life events that set those years firmly in my history). Any way they still run lots and lots of jd equipment, but a few others have worked their way into his equipment lineup. Lots and lots of other farmers also run JD around here. Probably because of the extensive dealer network. The closest non JD dealership that I can think of is about 40 minutes away. Tough on a parts break down run

[@pootmahgoots8482]

I was looking to upgrade from my old CAT Challenger. Looks like that's not happening.

[@tylerstanley7775]

Good job Tim to stand up for your Christian faith. I’ll see what Deere does and adjust my spend accordingly.

[@finniganshomestead2956]

I was going to buy a JD rotary cutter ...... was..... not happening now. Bill Gates is the biggest non farming farmland owner in America. and is their biggest shareholder.

[@osagejon8972]

Tim you are a good man standing on the faith you proclaim as an example for others.

[@DonnieDarko727]

Thank you for speaking out

[@pumpman8170]

im looking now and was between deere and Massy. Red is looking good. Plus i side with the red in politics too

[@paulmartin8212]

I think anyone that's in the market to buy a piece of equipment will certainly think twice before purchasing. Didn't they learn from bud light or tractor supply. This agenda cannot be forced on anyone, especially God-fearing people like farmers. Let's all pray about the best way to react.

[@MississippiHomesteadJourney]

I think that AB and JD are getting money UNDER the table for pushing this ESG nonsense. I've been avoiding TS as much as possible and it seems that they are changing their tune. TS and JD apparently don't know what their main customer base value.

[@American_Heathen]

To me you are the biggest sales guy. You are the one who helped me get me through your videos for a Deere. I love my little Johnny. Yes I’ll look at a different brand when needing to buy a bigger tractor

[@wyatt007]

We support you!! I agree with everything you said, such a shame.

[@comlbbeau]

I think by and large, most of the homestead/farm community is too busy to spend too much time dabbling in "activism." However, as Edmund Burke is known for saying, "the only thing necessary for the triumph of evil is for good men to do nothing," and perhaps it's time for those of us who support conservative values make our positions clear to corporate America. Make "go woke, go broke" a reality.

[@csmeyer24562]

We can do a lot this November !!

[@Gruuvin1]

We can do a lot more than just vote.

[@mitral5333]

@@csmeyer24562 Agree, but this is much bigger than "just getting the right person into office".

[@TallTexasGMan]

I would say most of their agricultural marker are likely God believing customers too. Way to alienate a whole customer base for less than .1% of a population in which very few are employees or customers.

[@jimreichard4473]

I don't believe I'll be buying any new equipment from John Deere from this point on. Between this , and the layoffs of American employees. I can't see me supporting them anymore. It's a sad time in our Country 😢.

[@adamhorton9416]

This is my last video. Why to guys like Tim think everyone must think and act like just like themselves .

[@TractorTimewithTim]

Fair enough. Sorry to see you go. 1200 episodes, and this is the first on this topic. Seems you are not very tolerant.

[@SLCOutdoors]

Thank you for the info, much appreciated

[@g.h.5057]

Satan is infiltrating everything. We must stand together and stand strong. Thank you Tim and Christy for being an inspiration. From one Christian to another, may GOD continue to bless you. May GOD continue to bless ALL of his children.

[@kevinmontgomery4180]

Tim, you have been a Deere man a long time and I am sure sold a lot for them. I am not in the market for a tractor now but if I were I would Not Consider a JD. Sales hurting can get attention of many companies.

[@kevinmontgomery4180]

Add I support your decision, this puts dealers in a difficult situation. Customer uproar and employees that disagree with Tractor Supply customers do and were stopping shopping. Got the attention quickly.

[@C_CEQUIPMENT]

I got an email from one of my customers today and thought I’d share it with you: Parts Message = Can you make me up some "Oliver" decals to cover up the "woke" John Deere ones on my F735 mower?

[@stevenarnold1960]

Need to bring back the older generation of leaders.

[@karldawnlang8936]

Thank you for the info.

[@DKrage01]

God will not be mocked! I pray these corporate leaders will turn from their ways before it’s too late.

[@randyhughes5160]

If you support the dealers you support the owners

[@dalegodwin6420]

Thanks for your stance on this Tim. Our country needs God. Keep the faith!

[@bradedwards8001]

You just gained my respect Tim. Its a sad day we live in, but Im not going to forget that God is still in control and my faith is in him. Im scared for what the future holds for my children, but we must stay united in our faith.

[@BourbonBoy]

Best tractor brand ever and it decides to commit suicide, just dumb.

[@11sportycj]

I thought surely no blue collar client based company would be this dumb after bud light but here we go again

[@Ron-rs2zl]

JD too big to fail. JD owns you, not the other way around. Lol deal with it.😅

[@mitral5333]

@@Ron-rs2zl wrong...

[@mightyminifarm]

@@Ron-rs2zlha! Nothing is to big to fail buddy boy

[@Ron-rs2zl]

@@mightyminifarm Don't bet on it. It's already been proven. JD is far too big to be worried about a couple of little farmers. Big farmers with millions of dollars (or less) invested in equipment are captive customers. No where to go. Should have boycotted 50 years ago when JD quashed the competition. JD is now one of or the largest TECH companies in the US. Smart tractors and all the technology including AI and autonomous tractors are the future. But hey, good luck!

[@PastorDavidFranklin]

Deere Corporate should simply stick to selling tractors, etc. not aligning itself with any hate, immoral, partialities, anti-Christian, divisive and racist attitudes of others.

[@jollyg83]

Well when it’s run by a bunch of leftists, this is what you get.

[@bob5817]

Keep shining the son light

[@Mr.Champlain]

Tim, Thank you for mentioning this. As a brother in Christ, I appreciate and understand the importance of standing up for one another in the faith against these immoral stances from these companies. Grace and peace.

[@evil_me]

All the it takes for evil to win is for good men to do nothing. I appreciate you bringing it to light here.

[@CVP100]

Some people just live life to hate. JD is against hate!!

[@austinmiller4017]

We don’t want to talk about this stuff, we want to just talk about tractors, but what’s more important is our country! We must stand up for what is right any true just like we did in 1776

[@gtf2584]

just starting

[@fpt264]

I’d bet Vanguard and or Blackrock are behind this. They’re both big on all that stuff. As of March 2024, some of the largest shareholders of Deere & Company (NYSE:DE) include: The Vanguard Group, Inc. 7.8% of shares outstanding Cascade Investment, L.L.C.: 7.1% of shares outstanding Blackrock 6.2%.

[@dennisward5665]

I currently work for an automation company that has the same brand recognition as John Deere and my company is doing the same self execution and our largest stock holders are Blackrock and Vangard. This is just the tip of the iceberg as they say with these investment firms pushing this crap on publicly traded companies!

[@will0629]

@@fpt264 I made sure my 401K divested of these companies. I don’t want them using my resource to promote causes that go against my values

[@igneousc]

hey dummy, vanguard and blackrock don't own 7%+ of DE. You do, I do, etc. It's called index funds, and they simply hold those shares on our behalf.

[@jeeper360]

Time to add labels to all Deere equipment: Pre-woke Deere.

[@Frontpagefab]

I grew up in a Deere family and currently own 1 Deere but after this, I will not purchase another one. I will be looking at other brands.

[@Bakershouse]

Proud of you, Tim. Way to stand by your beliefs. Well done!

[@eightLives_forever]

Sounds like John Deere is due for the Bud Light treatment!!

[@igneousc]

Anheuser-Busch has had 4 straight years of revenue growth LOL

[@fpt264]

You’re a good man Tim, and I can feel your frustration.

[@stevecorley4318]

Thanks Tim & Christy

[@stevepoore2322]

Thanks for the information Tim.

[@d.collier_8280]

Agreed… Time for another corporation boycott! Maybe in some form or another, this is why I was lead to purchase a red tractor and not a Greene tractor.

[@mas5862]

They're completely going against their customer base. Just like bud light did. I'm not selling my tractor but I won't be buying anything new from JD either. It's sad. I'd love the opportunity to be the CEO and turn this company around. I think the bigger issue is their stance on right to repair though. That affects us all much more than this does.

[@SASScowboyCW]

Great video Tim. I'm glad you decided to inform your viewers on the matter.

[@davidshay4773]

I just gave away my last John Deere a month ago to a family member and I now own a Kioti , I am all done over spending and getting less from John Deere.

[@hanzberger8751]

Well as Deere owner, it will be my last. Maybe even get rid of it.

[@mrpete9958]

I'm not surprised. All manufacturers, distributors, and retailers are guilty of being directly or indirectly involved in wokeness.

[@chuckreynolds6098]

Tim, very logical and wise communication. Thanks for courage to stand up for truth and the gospel.

[@ricksdefendbaileynxnadf5394]

Thanks Tim for your comments on this subject. This is a Money decision by John Deere and as a Christian it’s something I choose to not support by buying one of their products. Tractor Supply did the “RIGHT” thing!