The Greatest Business Failure in YouTube History

[@JoonTheKing]

Use JOONTHEKING to get 55% off your first month at Scentbird sbird.co/45EUskA

[@danielsantiagourtado3430]

You truly are the King! 🫅🫅🫅🫅🫅🫅

[@tam-tam7098]

magnetic wood EDP is an interesting name

[@XXXXX8]

Such a dumb ad.

[@TrickyJebus]

Can you please add english captions? its hard for non native english speakers like I am to catch what most of you're saying

[@WhatMyr]

Scent bird is run by a crazy person

[@purplehaze2358]

Man, the fact that Machinima managed to get away with teetering on the edge of being a scam for so long is almost shocking.

[@FreeArtFreestheWorld]

They did have DSP on the payroll. That should have been a hint that something was up.

[@thaiboypsp3000]

Hindsight is 20/20. It’s not easy to see the scam when it was happening at the time because it really wasn’t easy to get paid on YT at the time…still, fuck Machinima.

[@lingricen8077]

Every top youtube comment starts with ‘Man,’ cuz zoomers are gay

[@criswellpictures]

​@@FreeArtFreestheWorldlmao

[@criswellpictures]

​@@FreeArtFreestheWorldthey also had wings too don't forget

[@MrWaifuTaker]

I'll never forgive Machinima nuking their own channel and destroying many nostalgic videos of Halo 3 and Halo Reach.

[@tonicipirani7659]

Do not judge, and you will not be judged. Do not condemn, and you will not be condemned. Forgive, and you will be forgiven.”

[@doomdimensiondweller5627]

I don't see why they did. A channel with that many views could still collect money from long tail.

[@metroid1859]

There's one that I remember so vividly that unfortunately it's just gone from the internet forever because of how shit they were at archiving called the legend of Halo it was basically a little parody of ocarina of Time with a small dungeon etc. At least a few of them like one life remaining and arby manage to be preserved in some form as well as fan collections of videos from Sanity not included but still I hope the executives of machinima end up on a project where all their life's work is erased forever

[@MrAsianPie]

Same, but for Minecraft Top Tens series

[@XXXXX8]

@@MrAsianPie wow. Trying to imagine being sad about a minecraft top ten video being deleted.

[@sjoerdglaser2794]

As someone who remembered machinima from the end of 00s and the early 10s, I didn't even know they were still around in 2019. I hadn't thought about them for years at that point

[@Contrajoe]

Same here. I remember Freeman's Mind from Machinima but that was roughly 2008-10ish

[@NazriB]

Lies again? Grab Food Butt F**ked

[@damondriver6363]

Same here. I'm 27 and the last time I remember watching machinima was back in 2009 and 2010. I watched the Fallout 3 film series and some of the Black Ops 1 films they had made. After that, i forgot it existed. Thought it died out back in 2012 or 2013. Forgot it existed up until recently, when the founder died from a heart attack way too young. I saw machinima and I was like, woah i remember that channel

[@clearspira]

If you weren't on KZbin around 2008 then you will just not understand how big the Call of Duty celebrity was back then. You've got to remember, this was back before Twitch, Minecraft, Fortnite, GTA5. They were rich and respected and Machinima was the conduit that they expressed themselves.

[@XXXXX8]

Lol, this comment is edited and still reads like shit. Average machinima viewer.

[@yeez13]

It’s horrible to read this knowing where guys/gals like WingsofRedemption, OnlyUseMeBlade, DJ Killa Keemstar, ChriSmoove, FPSRussia, SSSniperwolf (aka Super Sexy Sniper), GirlGoneGamer (Raya Carmona), and others have ended up. - WoR has become a sad & horrible lolcow - Blade became a r*pist diabetic alcoholic who is drinking himself to death on IRL Streams w/ IcePoseidon & “Friends” - Keemstar became a plague of the YT Community…but a necessary evil (don’t @ me) - Chris Smoove practically fell off the face of the earth after his peak as an NBA 2K YTer - FPS Russia/FPS Kyle got raided by Feds for having all those guns (and found with lots of Pot); his manager(?) and weapons/munitions guy was m*rdered by (allegedly) Eastern European mobsters - SSSniperwolf became a huge bully and opportunists to other content creators while stooping to the scummiest of genres of Content Creations to pay her bills after Sausage was (or, at least, implied to have been) exposed as responsible for her gameplay/“skills”: Reaction Content and Dhar Mann videos. Also, possibly f-ing Dhar Mann to maintain relevance - GGG (Raya) failed as a Podcaster after the COD Craze and started an OF to tease her fans of the possibility of seeing her holes At least we have the good times…like Alki Davis being responsible for a magical event in that community’s peak: the Millionaire COD tournament livestream event

[@witchyraptor]

​@@magnolia549nice

[@Assimandeli]

I was on KZbin since 2005- 2006 and I can tell you that being a COD celebrity meant absolutely nothing.

[@clearspira]

@@Assimandeli You clearly weren't watching very closely.

[@billvolk4236]

The way Joon attempts to describe perfume is incredible accidental comedy. "This reminds me of, uh, a very obscure forest. Not a forest that's in the US, but a very good forest nonetheless."

[@montikore]

😂😂😂

[@klaytonalexandermatthews2047]

honestly that type of ad works better on me, rather than someone spouting some pre-written bs that talks about how amazing the product is. This man could sell me rain in Scotland

[@billvolk4236]

@@klaytonalexandermatthews2047 Doing it in your own words is what they want, but that only works when you care, and his utter indifference to the product is palpable here.

[@troodon1096]

All cologne and perfume smell like a mix of alcohol and flowers to me. I wouldn't pay a single cent for any of it.

[@justinweber4977]

​@@troodon1096 I'll buy Brut, but that's a nostalgia factor since it was my grandfather's brand haha

[@thegameplayer125]

what makes machinima's demise so fascinating was how it really reflected the fate of many of its contemporaries. look at similar organizations like channel awesome and rooster teeth, they operated the same exact way machinima did and are now essentially burning down to the ground. hell, yogscast is a mere shadow of its peak. it's not struggling or as corrupt but yogscast isn't exactly much of a powerhouse like it was 5 or so years ago. many of these network organizations are either burning to the ground or are basically at their weakest point they've ever been and are not showing signs of recovering and this is despite the fact that content creator is becoming the career people want to do the most as of now which would make you think these machinima like networks would be thriving with talent rather than being mere relics of the past. it makes you question if machinima crashing and burning was the beginning of the demise of these network based channels with machinima being the 1st domino to fall

[@osirisatot19]

Its kinda what happens to companies started by a bunch of college guys just having fun, no one expected them to blow up to that extent and then the leadership had no idea how to handle it.

[@josephikrakowski1137]

I mean channel awesome is literally just in purgatory, it’s more Doug and his employees rather than a organization

[@osirisatot19]

@@josephikrakowski1137 Yeah but it used to be a large group of creators.

[@AL-lh2ht]

Rooster teeth is not a network. Unless there is some side team/group, roosted teeth was primarily original content, with varies semi independent teams. Roosterteeth are most known for making some of the best webshows on the internet. Not scamming other peoples content.

[@osirisatot19]

@@AL-lh2ht That's not what they're most known for now. Also they have content made by other people, you're splitting hairs.

[@pizowell]

Being partnered with Machinima would have been a dream come true back in the day. A couple of years before they imploded, I recieved an invitation to partner with them, but their poor treatment of partners was commonly known by then, and MCM's overall were a thing of the past. I couldn't delete that email fast enough!

[@godshand6822]

No ya didn't

[@pizowell]

​@@godshand6822ya, I did.

[@omeancollins]

Explains why Bruce, Adam, Lawrence, Joel, James left Machima *before* they shit the bed. PewDePie wasn't the only one who were vocal about Machima, I believe Lost In Place was another one as well.

[@klsecond5755]

KSI did@@omeancollins

[@MandenTV]

Every time you show your face, I’m always shocked that you’re not Asian.

[@multialias4591]

DSP going to be insufferable when he reacts to this in a gold vest. No less than 20 pauses to explain things already explained.

[@RJC813]

You see Jooooon the King makes meaningful documentaries and is definitely not a misery farmer.

[@kenlee4356]

He will claim that he is the reason that machimina got exposed

[@zekeiwa5837]

Watch him try to claim he left when he saw things started to go wrong and not the fact that he was basically kicked and not even Machinima wanted him anymore

[@SleepyDonnnn]

​@@RJC813Wtf is a misery farmer

[@innocentorphan1213]

All while banning anyone in chat reminding him how he outright admitted that Machinima was overpaying him for years. He was basically scamming the scammers and they kicked him out the moment he made noise and they realized he still existed.

[@unityelt]

I was partnered with Machinima, they took like 30 or 40% of my earnings, and they did nothing for me. It was crazy. After YT came up with their own video monetization program, I dropped them. Luckily, my contract was written after scamming KZbin into signing "in perpetuity " contracts.

[@wrestlingkokichi]

I can't believe DSP is going to turn this into an 8 hour reaction video and call it "meaningful content"

[@Sharkmane25]

I can believe it he wanted to react to a 3 minute clip of asmongold talking about him lmo

[@Nandoazul1119]

Good old snort Burnell! 😂

[@jezebulls]

What did DSP do? Or how was DSP a scam?

[@Sharkmane25]

@@jezebulls a lot of lore my dude. Simple one is scamming his patrons out of 1700 for a project 7 reboot that became a possible reboot for a trailer. Lying about almost losing his house to raise money. I mean a lot

[@sswpp8908]

He's going to turn every aspect of this video about him and act like he was aware of all the sketchy stuff despite sticking with Machinima for long.

[@Bhazor]

A total failure, That sold for around $100,000,000. Wipes tears with $50

[@lthefifteenth661]

Thank god that Jon got all his videos salvaged by the fans. Arby n the Chief could have easily been wiped from the internet forever.

[@SplendidCoffee0]

I’m also glad that Ross Scott saw the writing on the wall as early as he did and reuploaded all of Freeman’s Mind.

[@TheHippyProductions]

​@@SplendidCoffee0seriously, even losing one episode with how long it takes him sometimes would be brutal

[@bluegem8582]

Same with....honestly all of nerdcubed's machine videos, he backed them all up and posted them on his channel as one mega video, and I couldn't be happier by that fact

[@stingerjohnny9951]

I remember Arby N the Chief fondly, though I kinda lost interest after the season that was just nihilistic misery porn.

[@nickyiacobazzi8271]

I loved that show!

[@DorzakZitro]

They loved DSP too much and even getting rid of him couldn't save them.

[@d_shuffles]

Darksydephil needed his own segment in this with all his bs and drama with Machinima.

[@innocentorphan1213]

Hope there's a video on this channel about him one day, just to see the outrage from DSP that he's been betrayed by his best friend Joon.

[@Infelious]

@@innocentorphan1213 I think Phil said Joon was making another vid on him. I hope that it contains Phil's own hypocrisies when he was reacting to Joon's vids even. Maybe Joon can have some redemption for being spineless and blocking people asking him why he was working with Phil in the first place.

[@innocentorphan1213]

@@Infelious Yeah DSP himself bragged that he's working as consultant for Joon. Which is what people are skeptical about, because DSP is a known liar and will paint himself as the hero in every situation, so taking his word on anything is lol why would you even. Question is is Joon pulling DSP along and gets the narc's personal take on shit then debunks it on the video, or if he'll make a fluff piece for DSP as DSP is thinking he will. Best case scenario, we get another Sidescrollers interview situation the same year and DSP will erupt in salt when he gets fooled and exposed. Worse case scenario, it's a cringe fluff piece and Joon gets shit on, it won't help DSP anyway so who cares.

[@judgeprime3730]

@@innocentorphan1213lol lets hope the salt flows again 😂😂

[@Landmasters]

One person to bring up in 2010-2011 for this saga is Larry Bundy Jr. I don't know the extent to which his assistance reached, but I know a number of creators for Machinima cited him as helping them find a way out of those awful contracts It is staggering to see such a large catalog of stuff wiped out. Sure the content varied in quality, but that's more than a decade and a half of stuff that is just lost to time

[@DJEylisium]

Larry is an absolute legendary top bloke!

[@Jason0binladen]

You can tell they were just signing anyone because they signed DSP gaming

[@MasticinaAkicta]

The worst is of course that suddenly so many videos went BLACK. *blip* gone. No warning, no ability to download for those who created the videos. No nothing... Just gone. I think there is a lesson there, always keep personal backups.

[@halo129830]

@@user-rz7hg9my6hcan you access those videos on revanced?

[@PANCAKEMINEZZ]

Watching JonCJG (the guy who makes Arby n the Chief) go through the issue with Machinima was painful. You can tell that show is his passion project and to see Machinima just nuke it all was depressing. Luckily he got the series back and was able to reupload it all and continue making it. But damn...

[@arbetor12]

It was insanely shit.

[@10KProductions]

Machinima is such a strange story. Glad you're covering it!

[@gametrekkerisoic]

Don't you dare let DSPGAMING react to this. He is already talking about it on his own channel and trying to cash in on it in July.

[@judgeprime3730]

“Machinima screwed me dude, i did nothing wrong i did everything correct!” 😂

[@metalema6]

I remember those times when all machinima creators told their audience to NEVER sign machinima contracts I loved their creators but the company sucked the life out of them. If they just behaved like decent people they would now be the biggest name on the internet.

[@pavy415]

Machinima I remember when i was a kid everyone wanted to be signed on. I remember i always tried to sign up with them and i always got denied and never approved to being signed on.

[@SUPERMA5TER]

For all the bad Machinima is remembered for, "Gears of Halo Theft Auto V" will forever be a timeless classic in internet history to me.

[@garybrown2039]

Jimmy : "Gears of Halo Theft Auto 5?"

[@SUPERMA5TER]

@@garybrown2039 "But I don't got yo money I don't even know where it iiiiss" 😂😂

[@Mornings]

Really is crazy how it went from being on every video to none in the blink of an eye

[@sosmooth13]

A lot of my early YT days as a kid in the 00’s-10’s was nothing but Machinima productions. After chrissmoove talked about how/why he dropped Machinima, I started noticing others do the same and saw them less and less. That little animation is super nostalgic, but a shame since their company is so scummy.

[@Nahan_Boker94]

The greatest A hole move by machinima is they delete the older videos that define 2003-2010 era in their library. Like Halo series, COD MW2, CSS tournament, some weird but nostalgic animations, etc. After almost monopolize every entertainment in youtube at the time they just throw away those videos. Hope whoever higher ups on machinima never in that positions ever. Well deserved death really.

[@Athrun82]

Wait did they delete their KZbin videos? Didn't they know that this would screw them in the YT algorithm? If so then maybe DSP was telling the truth that Machinima told him to delete videos to defend against false copyright strikes

[@matthewutech5970]

​@@Athrun82 Im not sure how many videos they did delete, but they basically did the next closest thing possible; they deleted their channel and privatized all their videos right before.

[@Theevil6ify]

I remember discovering Two Best Friends Play through Machinima, one of my all time favorite LP groups. And now both Machinima and TBFP (aka Super Best Friends Play) and Sonic For Hire. All of which are now long dead. It's crazy to think how much time has passed when the memories of them feel so fresh

[@JuanWonOne]

Sonic for hire is still going. They are low brow studios now

[@Theevil6ify]

@@JuanWonOne Wow, cool! Thanks for telling me I had no idea

[@AngelLoeza]

ZAIBATZU 4 LYFE

[@manticorephoenix]

Hey the Zaibatsu lives on, just on their own channels, and TBFP videos are still up

[@Theevil6ify]

@@manticorephoenix True but eh, they're just much better together imo. However I do love Matt's Wha Happun series.

[@Merkantoine]

"it's a subscription based service" 3 words to kill an ad

[@eliphas_vlka]

Like 99% of what american ytbrs advertise, i donk now if americans knows anything else then subscription

[@andrewhobbs6776]

@@eliphas_vlkawe do. But our corporations don’t. They’re milking every last dollar out of people with these monthly subscriptions rather than selling a purchase the way it used to be, and arguably should be.

[@Trashboat444]

We all know Machinima failed because they cut ties with their number 1 creator and inspiration DSP

[@zekeiwa5837]

You see, Phil liTurally INVENTED the Machinima genre. Before him, no one ever used it, but back in 2008 when he was working at the helicopter company, he came up with the concept of a machine but also cinema. Nobody called then that, so he was a pioneer and now he's inspired thousands who now owe him for tje term, including Reivewbrah, Pewdiepie, the AVGN, Angry Joe and Channel Awesome

[@christopherrapczynski204]

MeeeeEEEEEEeeeeee. ReeeeeEEEEEEEeeeeeee.

[@Theevil6ify]

C'MON DOOD EVERYONE KNOWS THAT, WHAT'RE U STOOPID??

[@MrLTiger]

lol

[@wrestlingkokichi]

lol the guy that "invented the word playthrough"

[@Alberich_Prince_of_Dwarves]

It's funny, I used to think "machinima" was merely a term used to describe specific World of Warcraft videos. I knew it was also a company that offered money to its creators, but that's about it. Thanks Joon.

[@babylonastronaut]

Actually started with quake, but you get the idea: in engine skits.

[@Alberich_Prince_of_Dwarves]

@@babylonastronaut Okay but my first introduction to the term was WoW videos.

[@babylonastronaut]

@Alberich_Prince_of_Dwarves makes sense to me. Half life machinimas were huge too.

[@AboveEmAllProduction]

You don't make any fkn sense. First you say you thought it was just a specific type of wow videos. - what??? Are u rtarded) then you say you also KNEW it was an entire company offering money to creators. What?? Are you fkn rtarded??

[@sabregunner1]

​@@babylonastronautyup. In engine skits. My introduction was red vs blue

[@drewjensen2798]

Old school respawn inbox with SeaNanners, Hutch, and Sark was so good. The office videos were so good too, especially when things started to take a turn.

[@MisterNightfish]

Oof, did not expect to be reminded of TotalBiscuit today. Him and Geoff (incontrol) are two of my favorite creators that passed way before their time.

[@thecactussword4304]

Incidentally, both legends in their own right in StarCraft.

[@nfsm654]

It’s very unusual for me to feel any emotion for celebrities in general but when TotalBiscuit announced his cancer diagnosis and his passing, my heart broke both times. He was one of the first people I seen wholeheartedly advocate for consumers in the gaming space and when corporations churn out shitty products I really yearn for someone like him to step up and say “No, this is shit, and you can do better..”

[@vsGoliath96]

Dude, I'm not going to lie, TB's passing was the point where I mostly stopped engaging in KZbin gaming content. In an instant, it just wasn't fun anymore.

[@NextNate03]

*Contracts* In the USA, you have to be 18 or older to sign a contract. Alot of content creators they had contracts with was underage when they signed their contracts. Most of the contracts are not valid because of that.

[@lisapop5219]

Dead serious, if you don't know what a word means, get a lawyer or look it up. I get young & dumb. Perpetuity essentially means forever.

[@neroticobsession]

Exactly this! And if I may add on slightly, words with 'ity' at the end are usually words to describe.. themselves? I don't know if that makes sense. But an example is "purity" which is just "pure" and this one, "Perpetuity" which is "perpetual" and a perpetual force is something that we hear about which just means a force that goes on forever.

[@OdaSwifteye]

I remember subbing for Arby and the Chief and then unsubbing when I noticed that one channel was uploading dozens of videos a week and most of it was unwatchable trash.

[@tonyt_mp4744]

Machinima is the worst. Especially for allowing DSP to have a platform.

[@chrismcmeekin8470]

Everybody knows that Machinima went down because they fired DSP, that was the beginning of the end. The brand was never the same, and they could never fully recover after such a loss.

[@AE1OU]

I will never forget the fun videos from the old machinima crew did before moving on to their own things at Funhaus and Internet Today. Machinima's smelly corrupted ceo can remain in prison for destroying machinima

[@michikip45]

The Internet today boys really went on to thrive and I couldn’t be happier for them! I miss the crew being bigger around them but I’ll always love those two boys giving the news and now talking shit about their ex employers LMAO

[@AE1OU]

@@michikip45 it's the crossover that gets it right

[@mxmissy]

I always hated that I was subscribed to a Machinima account when Ricky and Elliot were ETC. I'm happy that they've gone off and done their thing, Internet Today has been absolutely crushing it. Honestly, so proud of them, and I tell everyone I know to watch them.

[@mxmissy]

I always hated that I was subscribed to a Machinima account when Ricky and Elliot were ETC. I'm happy that they've gone off and done their thing, Internet Today has been absolutely crushing it. Honestly, so proud of them, and I tell everyone I know to watch them.

[@christinecrawford]

​​​@@michikip45I love Ricky and Eliot and am very happy for them and all of their success! I think their channel is my favorite on all of KZbin. (Although, I do miss Shibby, Hundar and Phil) And the Internet Today community is awesome! It's one of the only comment sections that I'll venture into regularly.

[@jakefoley9539]

As someone who still makes machinima, I couldn't be happier this company crashed and burned, releasing their stranglehold on an art form I've been working with since before they existed.

[@babylonastronaut]

o7

[@jakefoley9539]

@@babylonastronaut o7

[@kieranhurst8543]

>calling machinima an art form. Lmao get real

[@jakefoley9539]

@@kieranhurst8543 Art Form is defined as "any activity regarded as a medium of imaginative or creative self-expression." So I stand by that descriptive.

[@I-See-In-The-Dark]

Wtf does it mean to make a Machinima lol

[@miguelb5661]

That sponsor ad was hilarious! Can't wait to sign up to Scentbird so i can start smelling like an electrical cord and leather.😂

[@Labyrinth6000]

Love the classic KZbin classic era of 2006, it’s nearly unrecognizable to now since it got bought by Google later that year for $2 Billion

[@youngthinker1]

One of the biggest items within the business world, which is not talked about at all, is the exit strategy. No matter the venture, no matter the idea, if you lack a concrete way out, then you will find yourself in trouble. With hindsight, I would of written the company charter in such a way that would dissolve the company if a certain earnings threshold is not met. In addition, since the company relied heavily on KZbin, and the partner program was well known at that time, then I would work out a contract with KZbin in such a manner as to be a hiring agency, or simply poached completely dry for some flat some. In either case, the company's focus shifts from trying to be a mini-youtube, to being a strong contender for a venting company, or an easy way out when things go terribly. Doubling down on bad money always goes worse. The ones you hear about in history class are the exception to the rule, not the rule itself.

[@SollowP]

I remember being subscribed to Machinima for a VERY short period. There were good shows on the channel, but being subscribed to it in order to getting notified about those shows was absolutely useless since your feed got spammed with 100s of videos with 'Guy talking over CoD/Halo gameplay.'

[@MitsyWuzHere]

I'm so glad Ross Scott (Freeman's Mind, Civil Protection) was defensive about his intellectual property and was able to keep his videos up on his channel

[@yarr_bro]

Machinima *was* KZbin back then

[@Zeb75]

You can’t be serious about the Dsp thing. Your kidding right? He is an awful human.

[@DAVFEARON]

lets hope Joon doesnt turn into a Denthead

[@bluedistortions]

​@@DAVFEARONworry averted 😂

[@Spikemouth]

I know I'm a few months late in this but it seems relevant given the video. In 2012, I was a contestant on a show that aired on the Machinima Prime channel called The Controller. During the filming of that show, they had signed me to one of these Machinima contracts at the time despite not having a KZbin channel at the time. This contract was the start of KZbin for me but I soon found out during filming that Machinima leadership were super scummy. They had tried to replace me early in filming due to not being picked internally. Instead, I was picked by Bunim and Murray Productions. When the show aired a few months later, Machinima hosted a live stream with the cast but replaced me with another Machinima content creator. This stream led to Hecz, xJawz, Temper and others at Machinima talking shit about me during the live stream. At the time, I was signed to Fnatic's Halo team so it was basically me vs Machinima even though they had signed me to a contract during filming of the show. So they signed me to a contract during filming and promised to work with me on my channel. Then proceeded to try to replace me during filming for one of their own creators and then talked shit about me during a live stream to promote the show. I proceeded to move on from Machinima. I ended up working a deal with Twitch with Fnatic's help and left KZbin behind at the time.

[@brunoleal5123]

The one thing I’m glad happened is that Ricky and Eliot from ETC left when they did. Internet Today surviving and continuing is a blessing

[@legendoffupa]

DSP saw it all coming! And yet he still stuck around when times got tough. In no way shape or form did he ever do anything wrong, it was all Machininas fault.

[@manticorephoenix]

Snort (Mouth fart)

[@matthewutech5970]

"Yet he still stuck around" was EXACTLY the problem. When companies like Machinina start screwing over creators, the last thing you want to do *as a creator* is stick with them, say nothing, and twiddle your thumbs as they fuck over everybody. Generally, the legal term for that isn't witness, but *accessory.*

[@WelcomeToDERPLAND]

I dont believe the machinima founder for a goddamn second when he claimed creators were creating fake contracts to create controversy, what boolshiet.

[@crnkmnky]

That wasn't the founder. 🙃

[@RavenTwoAlpha]

Not sure if you know, but DSP is planning on using this video for one of his begging streams.

[@Vaniity_Velvet]

The sad reality is Machina probably could have continued to exist in a smaller capacity if they stepped back from the spotlight and focused on just being an MCN. MCN's still exist, people still use them. Screenwave is probably the biggest around still, at least in America. But, no one hosts their videos on just Screen-Wave's channel/site(s) Screenwave just works behind the scenes, gets their cut. There's a conversation to be had still about just how useful MCN's are, again Screenwave as an example their only client they seem to really do anything for is AVGN, everyone else is left to fend for themselves for the most part. But an MCN could still absolutely function as a Middle-Man between Content Creators, Sponsors and the Platform(s) them/it's self. In theory an MCN could handle the Logistical side of the business while you deal with just the creative side.

[@coolman229]

I'll never forgive Machinima for buying up some of my favorite machinimas and either never continuing them or destroying them and then cancelling them

[@generichuman2044]

The deletion of their entire catalogue is something I will always be angry at. Every now and then I will get a wave of nostalgia around creators like Seananners and Tejbz. I search out their old content but half of it doesn't even exist anymore and internet archival wasn't a hot topic 10-15 years ago

[@lwandomadikizela2213]

DSP will milk this video hard since he partnered with Machinima. Machinima died after getting too big for their boots and forcing creators to a horrible contract.

[@gabrielgonzales8362]

Grew up on machinima, loved bro team pill and DigitalPh33r back in the day, feels like a life time ago

[@Sqdlow]

Machinima nuking their channels was such a massive loss. Thousands of great videos from 09-2014 gone.

[@beatziegraham6928]

I still remember when Chuggaaconroy uploaded his Mother 3 let’s play episode of him fighting Pokey on Machinima. Now I’ll never be able to see it again.

[@naught_.]

I think he actually re-uploaded it as an unlisted video on the playlist.

[@talynhastime9343]

I was introduced to Two Best Friends (now defunct) through Machinima. This story is one of the biggest arguments for why third-party internet archiving is extremely important. Peoples’ entire backlog, and viewers’ most nostalgic memories, just gone up in flames in a millisecond. It’s criminal, is what it was.

[@Ruthlesss86]

Let's be honest Dspgaming killed machina... anything dsp touches turns to garbage almost instantly

[@innocentorphan1213]

The reverse Midas. Anything he's involved with ends up in bankruptcy and failure, and DSP will gloat how they deserved it and he hated them, a 180 on how he acted when they were associated with him.

[@ItsOver9000Productions]

Machinima crashed and burned and out of those ashes Ricky and Eliot of Internet Today rose to greatness. Love those boys.

[@stang9806]

love that they developed a consistent fan base, ive been watching them for about 10 years now

[@drewhomeyer2889]

Couldn’t agree with you more. Internet Today is fantastic

[@ItsOver9000Productions]

@@stang9806 Same. I remember the first episode of ETC News and have never missed anything since.

[@stang9806]

@@ItsOver9000Productionswish another creepy text theater would happen again 😭

[@jdng86]

I like them, but sometimes their videos get too depressing to watch.

[@djlmfaoivan]

Etc news is still running I’m so happy to see everyone going to different studios

[@issaicx]

I’m subscribed to Internet Today, and hearing them shit on machinma any chance they can get and revealing some insider story’s is always a treat

[@level3xfactor]

Of course WB would buy a tanking company like Machinima 😂

[@1buszybudy13]

LOL

[@MegaDarkness5000]

Then they got their hands on Rooster Teeth, and they went away has well.

[@amberhernandez]

The news that Anthony and Ian are taking back Smosh coming right after this video was a warm, welcome surprise. They're reclaiming their brand after so long

[@DevilboyScooby]

I remember applying for a Machinima partnership back in the day. Seems I dodged a bullet or fifty.

[@nichT2440]

looking forward to your puff piece on DSP

[@bluedistortions]

It's out

[@MovieEggman]

Remember back in 2013 (exactly 10 years ago) when all of my favorite content creators had the Machinima logo intro in the beginning or the end of each of their videos.

[@mattemattics5667]

I’ll give Machinima this: while it existed, it was a phenomenal time in the gaming comminity

[@riverbedoverland]

Wish we could go back and watch the trove of videos, but sadly not existing anymore: it’s just a fragment in time. You really did just have to be there to feel how great the gaming community was back then.

[@Rabbitlord108]

Never forget that Hasbro worked with them to do the animated stuff for the Transformers Prime Wars Trilogy.

[@Bob-wr4vg]

Hope you're doing well, Joon. Your videos are great

[@mrpojsomnoj3313]

Networks made by mobsters, platforms made by scammers, world never changes...

[@bananajones4121]

The second-biggest business failure on KZbin is Darksydephil.

[@Slop_Dogg]

it’s funny to me that enough time has passed that pewpiepie has nostalgic fans. i guess I was too old, just always seemed like a kids thing

[@nobody13Roxas1]

Machinima was one of the first youtube channels I found as a kid. I watched every two best friends play and Christopher Walkenthroughs when I found the channel I was hooked. Same with the actual machinima's they did in Super Mario 64 and Grand theft auto 4. I hate that all the videos are gone but I'm glad that the company can't screw creators anymore

[@nobody13Roxas1]

Also Ten FTW and inside gaming were peak too.

[@Rurike]

Boy i kinda remember growing through this transition, going from being subscribed directly for all the fun content, to just being subscribed to promotional channels that would just tell you when it showed up on machinima cause it was just so overinflated with random vids (which even the promo channels started to make fun of), to just sorta forgetting machinima was even around after all my favorite creators left

[@b0zz1380y]

Sonic for hire was my go to at machinima. Thank god someone saved it and did a reup

[@amberbaum4079]

Thank you for making this video. I was never into the YT sphere when I was a teen, despite me playing video games. When I used YT then it was almost always for music. So whenever Machinima was mentioned I always heard it in the context of them being super shitty to content creators and cc's speaking out against them.

[@Darth001]

Same music only back in the day before KZbin had ads it was great

[@ShadeTavish]

Nijisanji saw this and took it personally and as a challenge

[@SB-eh5gd]

Your videos are so well done and slick. Edits on point. Always look forward to more 👑

[@Larry]

The Levi's/PewDiePie thing is really the beginning of the end for Machinima.

[@helio_shows]

You here again 😏

[@ThatOneGuy7550]

Please cover the rise and fall of Screwattack

[@plaguedocvirtue]

Remember when micro-transactions were a F2P games thing only? Good times.

[@Aetheriol]

genuinely shocked someone on the internet actually pronounced edinburgh right

[@colinr0380]

Next up is Worcestershire

[@Penance2277]

I miss Ten FTW. I used to watch it back when I was in high school, and I wish I could watch again.

[@deadchannelshow]

Early Machinima upload of Red vs Blue were unauthorized (they stole it), founder of Rooster Teeth Burnie Burns has said. Only years later when Rooster Teeth had begun doing sponsored content with Machinima, did episodes begin being licensed legally (Burnie claimed their major reason for their short partnership was to have Machinima respond to their request). 5:06

[@umbrellacorpsecurity6511]

Before I watch the video "The Greatest Business Failure in KZbin History" can i guess that the video is about DSP ?

[@ABCEasyas--]

I haven’t even thought about Mashitnima in 13 years.

[@HugeAckMan420]

Just like Darksydephil, the company was sank by its own etardationray

[@mikerochburns4104]

I swear, everything DSP touches...

[@MrAsianPie]

Someone’s gotta back door their account and re-release all of their private videos. I’ve been trying to find old Top Ten Minecraft lists from back in 2010-2013. I’ve only managed to find a half dozen on Archive and Wayback…

[@M4TTYN]

i want the first of many gamer poop videos and just so fucked years worth of iconic videos *poof* gone it's criminal dude!

[@BlueHair0]

I remember watching Sonic For Hire for the first time on the Machinima KZbin channel. Good times.

[@That_Guy78]

In talks with Time Warner. Well, Time Warner managed to throw away half of their worth on AOL, so... I suppose they had been shopping around for ways to lose money.

[@bruno17289]

Insane they got away with everything and managed to sell the company for millions of dollars.

[@bluedistortions]

THEY CANT KEEP GETTING AWAY WITH THIS

[@Claasic]

I sadly was partnered and signed a contract with machining , lost so much revenue as I got promised lots of things that never came true , im the beginning it looked great , but everything was a whole scheme

[@amaannaqvi8417]

Been here since the Wings video, seeing your growth as a creator has been a wonder to see. Hope the best for the channel and it's only up from here 💪🏽

[@paytenvandyke9945]

Rip total biscuit 😢

[@TimothyCHenderson]

"I think he works now... at Twitter". Of course he does.

[@RandomVideoGameFacts]

18:29 I watched this video to relax a bit, and nothing is more relaxing than the sound effects from Sonic Heroes. It's just a great memory from my childhood...

[@ygthemoth9425]

They deserved it for booting DSP.