Sony is like a girlfriend. You give everything to her but suddenly, one day, she is going to kick your face and let you down on the floor crying while she goes away...
@haisu356810 жыл бұрын
This is so freaking true it's unbelievable, i've been banned 3 times for unjust reasons
@thomaslat93995 жыл бұрын
Sony is more like a THOT.
@editzedit57235 жыл бұрын
Oof
@bluekoopa76583 жыл бұрын
@@haisu3568 you have a perm ban now? Because you had 3
@AdamF8 Жыл бұрын
@@haisu3568Exactly its so stupid that theres no way to appeal, sony just doesnt care about customers
@TheCphase10 жыл бұрын
this dude seems pretty chill about this loss. props to him for not freaking out over a videogame. that really sucks
@JonDoeIsWaleed10 жыл бұрын
You don't seem that mad. I would flipping shit if that happened to me.
@SkyTightGaming10 жыл бұрын
for the first couple of days I did
@om3g4z3r010 жыл бұрын
Hey people we need to demand SONY an official answer for this if this shit happened to him it can happen to any of us Fucking sign up a petition or something , sony has to fix their shit
@NickAlekseyevich10 жыл бұрын
I wouldn't buy a single Sony product from then on. PS community just lost a great member.
@SkyTightGaming10 жыл бұрын
I bought a lot of stuff
@NickAlekseyevich10 жыл бұрын
***** I could see that and both your passion and faith in Sony PlayStation. It's a huge loss for them. I just wish they would return your account to you and stop their shitservice shenanigans.
@NickAlekseyevich10 жыл бұрын
Alterate to hell that. It ain't some kind of religion to 'convert' anyone. As a PC player I can safely say this sub has stopped being a satirical circlejerk and turned into crap a long time ago. Now the kids there really believe this cult like following we've created a long time ago.
@Ngentots.McKontolssen10 жыл бұрын
Nick J Yea it's complete bullshit, these pcmasterrace retards actually believe in this crap. It's unbelievable, they're no better than hardline religious extremists trying to convert everyone into some cult. Just let people enjoy the things they do and stop forcing your pc shit race crap down other people's throats.
@reddead62925 жыл бұрын
I'm going to change to Xbox the
@SuperDethbringer7 жыл бұрын
I had my account for 8 fucking years and my shit gets banned for no reason, they dont even wanna tell me what I did. This is my first time I get my account banned and they didn't even suspended me so they violated my shit by banning my account forever. I talked to 5 people and they all told me the same thing that they can't help me and that my account is banned forever. You know how much money I spent on my account and how hard I worked to get where I was. I still can't believe it 8 years of my life gone in 1 day
@VIDEOgameDROME10 жыл бұрын
They need to get better security for this. There needs to be a way to secure our digital purchases so this doesn't happen again. Thousands of us have tons of games that we bought or that were free via PS+ ontop of subscription services like PlayStation Plus. If this happened to me I would sell my shit and swear off Sony for life.
@Prettse10 жыл бұрын
If my account was stolen or hacked, I don't think I could take it as easy as you seem to be.
@SkyTightGaming10 жыл бұрын
I cry for days
@UncleZInactive10 жыл бұрын
This is a long-time Playstation veteran, Sony. Great customer service...
@iboxopps4 жыл бұрын
Call playstation support and ask to talk to a supervisor and they’re the ones that lift the bans and just keep fighting
@themecca50410 жыл бұрын
Man this is tough I was wondering why I hadn't seen you online lately keep positive and continue to be great brother
@KingMarkz10 жыл бұрын
Damn that's fucked up. Us reddit users are definitely gonna raise awareness
@456isuperduper45610 жыл бұрын
I applaud you for being calm and what not for losing all of that. I hope you do get your account back, but for not getting super pissed over this is something I wouldn't be able to do.
@crackflush8 жыл бұрын
All people who get banned need to get together. A class action lawsuit must be filed against them. There is no way they should be allowed to ban accounts for bs.
@ukedude85657 жыл бұрын
Same thing happened to me bro. Since then, I too have been getting my games hard copy. I also lost PS+ of course so now I'm just playing offline which I'm okay with. I'm right here with ya bro.
@sirslim76828 жыл бұрын
same thing happened to me yesterday. Have never been so pissed off in my life.
@glasscake10 жыл бұрын
The shirt actually just says "PlayStation". プレステーション。
@SkyTightGaming10 жыл бұрын
thanks now I know.
@KingManga3607 жыл бұрын
update? (do you manage to get your PlayStation account back?)
@wishingW3L10 жыл бұрын
Sony is so shitty when it come to this. This past summer (2014) I got hacked 3 times on the same week. The first time Sony returned my account without making too many questions. I changed password and even the email. By the next day I was hacked a second time, and again Sony gave me my account back without making too many questions. I asked them if there was anything strange because I mean, this is the second time my password is changed without my content but they said that everything seemed fine. And again I changed my password but this time I used a really long and absolute batshit-crazy one. I got hacked a third time only a couple of hours after my account was returned to me for the second time. Thus I called Sony, again, and they tell they can't do anything else for me unless I gave them the serial number of the PS3 where I created my account back in 2006. But that console went YLOD years ago and now here I am. Hundreds of dollars in games all lost and Sony can't do shit, but I think is just them that don't want to do shit. Because I gave them every single piece of info they asked for (except the serial number of the PS3 I bought at launch) from the date the account was created, receipt numbers from multiple digital purchases, date of birth (the hacker somehow changed it even though Sony told me it was impossible), etc. Ironically, I, the owner of the account has less control over it than the fucking hacker. But what hurts me the most is not even all the money I lost in games but the many friends I made playing online through the years. I could add a couple of them on my new account but most of them had complex tags with numbers and stuff that I just can't remember. I have not touched my PS3 since then because it feels so empty and boring now.
@alishiha64834 жыл бұрын
Hey man, idk if you’ll reply to this comment or like it but I just got banned today for absolutely no reason and I’m sorry to hear what happened to you. You deserve better and keep up the awesome content brother.
@SkyTightGaming4 жыл бұрын
Thank you so much I recently called Sony to see if I can get my account back and again it was a no it has been 7 years
@Fanjita10 жыл бұрын
J-tight, I show everything locked on mine as of this morning. I'm not sure if it's because of the servers undergoing maintenance, or if i got banned out of nowhere, now that i see your video, i'm under the same symptoms.
@crazypoptarts0910 жыл бұрын
Holy crap, that TV is massive. Also, sorry to hear you got banned. Hope your issue gets resolved, since this video is spreading around the internet.
@00Glitch10 жыл бұрын
Gotta say that you still had a really good attitude about the situation on the video. I would be depressed and fuming. Bravo for composure! Also, you could possibly do credit card chargebacks to get some of your money back, but Sony won't like that at all ...
@MegaTher1on10 жыл бұрын
Sony has a REAL bad attitude.. Gamers should rally about this and get sony to change it!!!!!!! This happens alot
@SkyTightGaming10 жыл бұрын
I am NOT going to be playing on my Playstation Vita because I would have to buy all those games all over and I'm not going to do that only ps4
@JoseReyesEsko10 жыл бұрын
You need to fight for all your games
@Uplinkpr010 жыл бұрын
Dude you should fight this, this is bs. I have herd you can get your stuff reversed.
@MrBears2510 жыл бұрын
But your account was not in your hands when you got banned
@MrBears2510 жыл бұрын
***** tweet Yoshida
@SkyTightGaming10 жыл бұрын
MrBears25 its a Mitsubishi thanks
@RafaDrummer10010 жыл бұрын
I just wanna say that I respect the fuck out of you for doing this video and telling us, giving us advises to not game share and do crazy shit like that. I have a level 29 account with 108 or 109 platinums and tons of euros invested on it and I would break everything in my house if I could lose it for some reason in the future. Thank you for this video, I respect the shit out of you dude. #NEVERGAMESHARE
@shiitty201110 жыл бұрын
If you were game sharing did you set your console as home console again to see if the games are still locked? Or you can't even log into it at all?
@BeardyMacBeardFace3 жыл бұрын
Not trying to assign blame or anything, just curious, but did you have a strong password and use 2 Factor Authentication? I do, but makes me a bit nervous to remain digital-only. If I ever manage to even SEE an PS5, I'm wondering if I should get the disc version and only buy discs moving forward.
@Fethennour10 жыл бұрын
I really feel sorry for you, bro. Quite surprising Sony can't do anything to solve the problem.
@AnastasiaLUVSU10 жыл бұрын
They can, they just wont.
@Folsomdsf210 жыл бұрын
They can, anyone saying otherwise either A. Is a community manager with no power and unwilling to escalate or B. Completely and utter inept.
@bocatatun10 жыл бұрын
hope someone hear you in the high spheres and help you out! i am really sad for u! respect man!
@BlindMango10 жыл бұрын
This is huge though, All of his *downloaded content and games* that he has *purchased* over the years *is now locked* from him being able to play them on his own console! This video needs to be sent around just for the fact - though it may be in the terms and conditions, that is not at all the correct way of handling your purchases.
@GrimeLabs10 жыл бұрын
Hope you get your stuff back, man.
@DantheManO36O10 жыл бұрын
Dude, that's crazy to lose access to everything that you've bought over the years and there's no way they can reimburse some of the games if not all and or ps plus, at least for being a loyal customer. All that money and dedication gone, sorry man.
@SkyTightGaming10 жыл бұрын
I lost a lot
@Khamomile10 жыл бұрын
You may see yourself as a "loyal customer" but these companies just see you as cash cows. They see your "loyalty" and know you're gonna buy their shit and you'll keep coming back even if shit like this happens. Just like ***** is. He isn't just tossing it out the window, he's just not gonna buy digital anymore, which even that is false because i'm sure he's gonna want to buy DLC for some of the games because he wants to play with his bros on CoD and shit. I feel sorry for you, i honestly do, but this doesn't surprise me.
@heartlesskillaz57497 жыл бұрын
Am really sorry for you i know your feeling except your feeling it really worse i had 20 platinums and 107 purchased i am now not a sony fan anymore
@heartlesskillaz57497 жыл бұрын
Am really sorry for you i know your feeling except your feeling it really worse i had 20 platinums and 107 purchased i am now not a sony fan anymore
@KeyKiller746 жыл бұрын
I feel bad bro because I'm going through the same problem with you been with Sony since day one, now I'm getting suspended every month from Sony. I just got 30 day suspension for something I didn't even do! Any advice on how to keep my account safe?
@SkyTightGaming6 жыл бұрын
Key Killer 74 I know how you feel it's no joke
@realkiller06 жыл бұрын
They charged you 150 dollars for a secure account
@GujinGod10 жыл бұрын
Jeez, that really sucks man. Really puts "buying a PS4" in the negative light for me though. I don't think I coulda handled it as calmly as you did lmao
@Dirtymac7310 жыл бұрын
I feel your pain dude. I got my account jacked on Xbox live like 5 years ago and lost all of my gamer score and my awesome gamer tag that I had since the Xbox live Beta back in the beginning. But your situation is even worse than that. I let is slide but it ruined how I felt about gamer scores and I have not cared about them since. In your case though those games belong to you, so screw that. File a complaint with the Better Business Bureau. Them telling you they can't do anything about it is not a good enough answer. You have years of information showing that its your account. FIGHT FOR IT.
@Chuppackalala10 жыл бұрын
I feel you man I lost so much Shit when I got banned
@austinfkz91794 жыл бұрын
I feel that mine was rank 24, was popular on the game Dreams CaptainCookieCat. I was hacked and banned after I bought something off the store, during the beginning of covid and support wasn't available, wasn't even gamesharing. I contacted support after and they put a chat bot that cuts be off with can't do nothing for you, have a great day.
@knowpain44267 жыл бұрын
I feel this guy real good i experienced almost the same thing except you got it worst 2 weeks ago i got banned on my main account i had 1.8k trophies and 20 platinums and i pre ordered god of war also and lost 2 years of ps plus :3
@MTCLX4 ай бұрын
this hurts 🤕
@antogkou10 жыл бұрын
i hope Sony does something for you, cause they didnt do shit for my ps3 account that got hacked. Lost 10 platinum trophies and all my digital games.
@kafkafx10 жыл бұрын
Good luck bro. I don't even have one platinum trophy... but I have been playing playstation since PS3 and 4 were released... And I can not imagine to loose my account. Honestly, this is crazy, and Sony should respond for this. Regardless was a hacker the one using your account or it was yourself, a life long ban is by far a very exaggerated action from Sony. So, guys, I do never buy digital games because it's unfair that they cost the same or even more than in a physical copy, which is ridiculous because they are saving a lot of money selling it from internet. But here is one more reason not to do it. Yo will loose them all if you are ever banned. Really, Sony??? Unbelievable...
@nonstopmaximum21414 жыл бұрын
I saw a method where you have to contact the UK or AUS support (not sure if it works in the US) and tell them your account is banned, lie on the DOB and give them any year you were born that makes you under 18 and they'll give you a new ban that'll overwrite the previous one since now you'll be banned for registering while underage. You'll need a second person to become the "parent" of the account and ID as proof and it might be unbanned. Let me know if this helps.
@jeromehill74112 жыл бұрын
I’ll feel the same way man. You earn all those trophies as hard work and that happens
@PSXuploads10 жыл бұрын
That sucks bro, hope you get your account back, but how did it get hacked? You got nice Playstation swag btw!
@treasuretrails10 жыл бұрын
I gave you an upvote on reddit, hope I helped.
@paulink10 жыл бұрын
J-tight don't go down without a fight, there have been people permabanned similar to you but have gotten reversals. Don't you know any higher ups after you were on the tester? Don't leave sony alone about this, you deserve your shit back.
@zbug8410 жыл бұрын
Wow man that sucks, but its a good lesson about buying digital products. It's messed up, but they were right in saying that you don't "own" it in all that fine print.
@KillahManjaro10 жыл бұрын
That sucks dude. I wouldn't make another account until I've exhausted all avenues. That's a lot of loot to loose as well as starting over. Does Sony have a Two-factor authentication like Microsoft?
@OboroNinjaLeader10 жыл бұрын
This is one of the reasons I think Physical Copies, will always be better than Digital. You just lost so many games, but you would still have them if they were physical. Of course this isn't the only issue at hand, but it is one of the main points So very sorry that this happened to you dude. I hope it gets sorted out because it is genuinely fucked up Lastly, that TV is beautiful man. I see it is a Mitsubishi, but can you tell me what size it is? I want to upgrade my set in time, and the size of you set seems just about right for me
@kamblack60566 жыл бұрын
Bro same thing with me I’m so pissed I don’t now how I got banned or y I got banned
@andrefrbk10 жыл бұрын
Considering your investment in the company as a fan its pretty shocking they did so little for you. You went so many years active, who ever hacked you must have did something really bad.
@huluanpianfei10 жыл бұрын
Quote from official sony Q&A before ps4 released 'Games you download can be played by users who share your PS4™ system, such as your family and friends. You do not have to log in to the system for other users to play these games.' 'Games you purchase can be downloaded and played on any PS4™ system if you sign in to PSN℠. There is no limit on the number of systems you can use. * Only you can start games that you download.' " You can use up to 2 systems concurrently: the system activated as your "primary" PS4™ system, and one other system." not sure if this will help, but i think game sharing is absolutely fine, and its not against the rule
@huluanpianfei10 жыл бұрын
us.playstation.com/ps4/features/ps4-faq/ here is the link
@SkyTightGaming10 жыл бұрын
G Mason thanks I just send a email to Paul
@worrun150510 жыл бұрын
I've moved from Xbox to PC a couple years ago but I had no idea all your games are digitally stored on PS4? Man that sucks, if I had bought all of those games and lost them all by getting banned I'd fire bomb Sony HQ or some shit haha
@MRshooter-ln4sn6 жыл бұрын
You have a lot great stuff in your account in ps4 and now been taken I feel very sorry dude.😔
@shincj19848 жыл бұрын
This happened to me on my Xbox account I was super pissed
@andrefrbk10 жыл бұрын
If you are truly innocent why not take it to court? Maybe hit up reddit see if you can link up with other PS4 users who have been banned in a similar fashion. Pool some resources together and maybe start a class action lawsuit. You lost a lot of money and time. No reason not to take it to court if you can afford it.
@lionelkashila6637 жыл бұрын
Thanks for post this video i will never game share again
@zenosuke1410 жыл бұрын
Whoever hacked your account deserves a swift kick in ass..... and teeth.
@fusionDX10 жыл бұрын
There's got to be something we can do... This is ridiculous
@j.itshim10 жыл бұрын
That's complete bullshit. That's literally like Sony walking into your living room, taking all of your games, and banning you from PSN. This deserves alot more attention. You even pre-ordered a game and they kept your money? Straight bullying. They'll respond to it if the gaming community makes enough noise, which they SHOULD.
@jamgm8910 жыл бұрын
That's shit, hope you get it sorted mate.
@karlapena39268 жыл бұрын
I got banned beacause my brother reported somebody sobs in the darkness wevolo
@GastonAsston10 жыл бұрын
Damn, that shit sucks! My nephew just got his Steam account back after some asshat hacked his Gmail and he made a support account and got it back in a week.
@SkyTightGaming7 жыл бұрын
I'm reading the comments and yes I am truly mad that account is gone it's not fake it's real I only wish Tony would give it back because it's not my fault but all my money and games that I bought on that account is gone 5 years of PlayStation Plus down the drain
@247GamingChannel10 жыл бұрын
Wow man that's messed up, A simple ban from playing online wouldn't be that bad but to lose all those games you paid for? Wow.
@alexglass361310 жыл бұрын
That sucks but don't just buy physical...you have to make sure that physical copy is actually a fully working game. A physical disc, that requires a patch to be downloaded to work right, or get full features, which is becoming common place, is the same as DRM.
@keon2004 жыл бұрын
6 years later, is your original account still banned? Did they really ban you for nothing and cant even be bothered to unban you? Im curious because i know theyre lying when they say bans cant be reversed. Its sickening
@SkyTightGaming4 жыл бұрын
Yes my s*** still ban
@alii026810 жыл бұрын
We got you brother.
@alanmartinezbrito10 жыл бұрын
I hope you get it back J. Hold on bro.
@loutisflower96716 жыл бұрын
PlayStation is trying to be trash right now
@R3DRAIN8910 жыл бұрын
That sux, that even sony cant help you after all you been for them.
@hifkman10 жыл бұрын
Good that i always buy my games physical so i own them and can sell them if i want
@tunsiehelden10 жыл бұрын
I feel for you bro. Sony's most loyal customer got screwed BY SONY! How big is your tv? It's HUGE! I like it.
@techblade8378 жыл бұрын
Exactly why I buy the phyical copys of my games
@Dougrolley10 жыл бұрын
Hey! I feel your pain matey :( is there no way a banned account can get unbanned ? Even just to save the trophies? I'm gutted and soo want my trophies back , all those hours for nothing :(
@XxNatybebelindaxX9 жыл бұрын
+Doug Rolley not for the trophies only... also for the money :/
@jimmyperkins976 жыл бұрын
im sorry :(
@DrazV210 жыл бұрын
SHARE THIS VIDEO WITH PLAYSTATION, FANS AND EVERYONE!
@rilgill50457 жыл бұрын
rip it's been a while did you get it back?
@SkyTightGaming7 жыл бұрын
WIXXI no still gone
@russianmuffin987 жыл бұрын
wtf man :(
@fxrnobyl8 жыл бұрын
I AM SOO DONE PSN BANNED ME FOR TELLING MY BROTHER WHAT IS MY PHONE NUMBER
@mchlclark9 жыл бұрын
I just got banned for no reason. Well Sony says I hacked somebody and wont say anything else. If you found success in a lifted ban please tell me what I can do. Im really upset and frustrated.
@mchlclark9 жыл бұрын
Yes. I did. If you were talking to me. The comment system is confusing sometimes. It took me a week and a half. There's videos on my channel about my experience. Sony pissed me of so bad, i'm going PC for the next gen. No more consoles for us.
@mchlclark9 жыл бұрын
+King Fifa watch my vids. The vid where I actually got my unban has step by step instructions in comment. I told everything I found out in the vids.
@Inirit10 жыл бұрын
That is really, really awful. How can Sony not fix this?
@TheJamaican2710 жыл бұрын
bro just keep calling and talk to any community person bro don't give up.
@BlackLense10 жыл бұрын
Sorry for your lost man..
@wille101619 жыл бұрын
Same happen here bro. Im hella pissed i had over $1000 of games on my ps4 too damn
@borntorazehell7778 жыл бұрын
best reason why I don't game on Steam/PC and try my best to buy all my games on disc. #saynotodigitalonly
@jeffbriggs19878 жыл бұрын
why were u banned?
@andro8910 жыл бұрын
Dude if you don't know what happened, how do you even know you were hacked? It's seems a little convenient. It's like being questioned by the police, telling them that you're certain you've been framed, but you don't know what you've been framed for.
@lashaya196 жыл бұрын
They are lying about that they can't do nothing
@scan34746 жыл бұрын
God of battlefield I know
@scan34746 жыл бұрын
There scumbags
@SmatfilmsT10 жыл бұрын
I would cry for a year
@Trojance10 жыл бұрын
Seriously uncool Sony. Unban J-tight
@markbaringer50049 жыл бұрын
So here's a little rant. I recently got banned from Playstation over a message that i responded to from another player. We were playing a rated M game and a player messages me "nice hacks" as most do when you whoop their butts. Now with this being said, i responded with the normal "suck my D***". Now they banned me then after calling customer service numerous times to ask why, a few days go by and i finally get an email. All the email said was that i violated the ToS and the reason was "Child Protection". That was the entire E-mail. I then called again asking for the investigation reports as well as who did the investigation and so forth. They had nothing to tell me. They just kept saying you violated the ToS and theres nothing we can do about it. Being part of network security for another fortune 500 company, I had asked them ok transfer me to you superiors. They said that theyre the highest tier that could help them which we all know is BS, the customer support team is at the bottom of the food chain. I then asked to have a number for the investigations office or the network security office. They said they have no phone numbers. I asked then what is an E-mail for them because I am entitled to see the evidence. They said they had no E-mails either. They then however gave me a P.O Box mailing address to send them a letter and i was just dumbfounded. How does a fortune 500 company thats basis is electronics only communicate through the mail. I know this is B.S. but i am at a loss of what to do here. Summary: Over a thousand dollars worth of software has been stolen to me based on the word of a child who not only was breaking the ToS by not being the correct age to play the game but had also started the conversation with me in the first place. Sony, being a billion dollar electronics company, does not help their customers and are unable to communicate than by horseback. And no records to make an appeal or back myself up with. Had no idea it was a kid, the person was playing an adult rated game. Regardless thought id share this with the video.
@arsechips8 жыл бұрын
hey bro can I ask what happened to your account in the end? Are you still banned? thx
@markbaringer50048 жыл бұрын
Yes sir I'm still banned. They told me once an account was banned by the system then all info is deleted therefor can't be retrieved as well as "child protection" being the cause, they're not responsible for giving any warnings nor suspensions. Usually it is a 3 strike program for banning but child protection and hacking is considered an automatic banning.
@TheGameO478 жыл бұрын
+mark baringer Lol they lied to u.U should've spoken to supervisors & got Ur account unbanned like me.I also lifted my permanent ban by talking to supervisors rudely.
@huluanpianfei10 жыл бұрын
this is why i never buy anything digital from psn store, it just not feel safe, all those hackings,ban for no reason,one user can only stick to one particular server :(
10 жыл бұрын
Poor guy :(
@loganizer10110 жыл бұрын
You seem awfully calm about the whole situation. Are you sure you don't know why it was banned? I'm pretty sure they have to provide reasoning if they ban you.
@brahdislloyd10 жыл бұрын
Yo brotha. I'm in the EXACT boat as you. It sucks, was you ever able to get anything situated ??? Please reply. I was banned today, same story as you
@alexnguyen87366 жыл бұрын
Rip feels bad
@hypermetalsonic10 жыл бұрын
This is insane. How did game sharing play a role in this?
@kkrmain196310 жыл бұрын
It didn't. Anyone who claims they got banned for something that isn't breaking the rules (game sharing) is leaving part of the story out.
@silentexility25937 жыл бұрын
same here j-tight
@maxialstar10 жыл бұрын
Oh god, don't worrry man, this was shared on the Spanish forum of one of the best game magazines in Spain, 3Djuegos.com . I really feel so bad for you, you better try again to contact Sony and ask them for your account back, or at least, the money for all the products that you adquired in your account. I was going to give it a try to download content on PSN , but with all the hackers and stuff that's going on, I won't. Greetings.
@someoldgamer90410 жыл бұрын
I got banned from psn (saying I use exploits, this is lying) and I lost all stuff 250 games, dlc, trophies and 7 year from my life. BURN TO HELL SONY if you can't respect customers!!
@TheBublajz10 жыл бұрын
I presume that you have sold your old PS triple. Did you also remove all the accounts from it and reset to factory default? If I were you, I'd find the buyer and rough him up a little, just to be sure.