Legal Turmoil in Gourmet Cookie World

[@DoubleDoubleWithOnions]

I visited their website but left immediately. I had to accept cookies.

[@ringsystemmusic]

AUGGGH

[@ripvanrevs]

Websites are always trying to shove those cookies down my throat and they never taste that good.

[@MG-tp2ix]

😂😂😂

[@toriless]

yeah, no cookies to get my cookies

[@tedmoss]

OK, your joke is better than mine.

[@rjay7019]

My son is a pastry chef and once after a job change his former employer kept calling him for his recipes for something. He finally told them "I guess you should have given me the raise I asked for" 👍 they stopped calling and had to stop offering the item because they just couldn't make it the same way and their customers were complaining ❤️

[@MrArtVendelay]

100 Thumbs up to your son.

[@michaelhanson5773]

Nice... Glad that worked out for him. I have heard some stories where someone comes up with a recipe and when they leave the place tries to get it from them claiming since they came up with it while working there it was their property.

[@waterandafter]

@@michaelhanson5773 Kind of like when any other place you work they own anything you create while there.

[@C.Church]

In my youth I would have felt guilty and given it to them then years later been disappointed in myself. The life of someone raised as a scapegoat. :(

[@NovaNinja_]

@@michaelhanson5773 That's how it works though. If you're getting paid for work the work belongs to the company.

[@dougjones9493]

Judge, that's the way the Cookie crumbles, case dismissed 🥳

[@jwb2814]

Nice

[@solidzane]

"It's a B. E. A. Utiful day!" -Bruce Almighty

[@duckiekraft6893]

I know the owner of a cookie shop in my town that has been there for over 50 years (not the owner, but the shop, the owner's had it for the past 10 or so). She was sent a cease and desist by Crumbl Cookies for a chocolate chip cookie the store has been making since the 1970's (also one of it's most popular cookies). I know she involved her lawyer and they told her not to worry about it because her shop has been around a LOT longer than Crumbl Cookies (in fact, she's been owner longer than Crumbl Cookies has been around, just thought of that). After I heard that, I won't have anything to do with Crumbl Cookies. Just because you have "cookie" in your company name doesn't mean you suddenly own the rights to all cookies and how they're made.

[@toriless]

Famous Amos should sue THEM for infringement upon them, so should Mrs Fields. They need to be sued into bankruptcy

[@frozencanary4522]

The purp is described as being covered in blue fur and having two large bulbous eyes on the top of his head.

[@toriless]

You make me want to grimace

[@alexm566]

641 megabytes means very little without context. 10 megabytes can be a single photo, few seconds of video or thousands of pages of text.

[@volvo09]

Yeah, there is no context at all. They also say they work hard to protect their recipe, yet also accuse an ex employee of being able to grab a bunch of data?

[@crazzywolfie]

considering it is recipes i would assume it is likely text documents and if so that 641MB could be a lot of info.

[@lanaj1107]

@@crazzywolfie it's a LOT of data! A 300 page book is about 8 megabytes.

[@toriless]

Yeah, but 2 MB is more likely

[@tonymouannes]

By gourmet they mean over priced. Their cookies are so expensive. The most they can do is add tiny amounts of expensive flavors, that wouldn't even cost more then the sugar in the cookie. Their margin is huge. I can see why they would have so much proprietary cookie related data. Also I don't think someone would benefit much from stealing their recipes as it's easy to figure out how to make good cookies. Unless it's market study data or future expansion plans, those are the most valuable secrets they might have.

[@jamesgorman5241]

Sometimes companies drag each other in to court to get orders that prevent them from selling a product Apple and Samsung have done it to each other over the years.

[@parkerlong2658]

Well tbh if I had to geuss it's most likely future cookie ideas. Alot of restaurants and snack brands prepare food ideas years in advance especially with how large some are. I imagine the idea is worth more money then the recipe. Because each novel cookie can marginally increase sales of all cookies.

[@thejohnbeck]

The thing is, they are so dang big, I can only eat 1/4 at a time.

[@duckiekraft6893]

They seem to only have three main cookie bases, and all of their cookies come from those bases. Sugar, brownie, and chocolate chip. That's it. All of these "varieties" are just variations of those three.

[@tedmoss]

@@duckiekraft6893 We could add raisin-oatmeal, peanut butter and ?

[@kennethwiggins4396]

Maybe this case will be known as the: “Dirty Dough-Zen” 😂

[@haneyoakie14]

Ya gotta look out for the Zen!

[@patriot9455]

Is the CCP one of the investors????????????????????????????????????????????????

[@briangarrow448]

Lee Marvin approves.

[@MikeBrown-ii3pt]

I see what you did there!

[@jeromethiel4323]

Holy crap! Old enough to get that, and dad humor enough to appreciate it. Well played, sir, well played! ^-^

[@rnreajr9184]

It was pretty funny the first time I saw a billboard advertising Dirty Dough as "...so good that we're being sued!" But the bottom line is that it is all an eye-rolling situation, and the cookie places all seem to be selling plenty.

[@tedmoss]

Fake controversy, been done for years.

[@jonathanbailey4904]

"You mean to tell me your cookies are made with flour, sugar, butter, salt and chocolate chips? That's our recipe!"

[@darksu6947]

You forgot the vanilla extract

[@BlackJesus8463]

Sue me!

[@DoubleDoubleWithOnions]

@@darksu6947 Can't use vanilla extract. He's Mormon.

[@rjay7019]

@@DoubleDoubleWithOnions 😂😂😂😂

[@darksu6947]

@@DoubleDoubleWithOnions 😆

[@bergmanoswell879]

Silly lawsuits? That's the way the cookie crumbles...

[@LoneTiger]

_"It's like watching two bald men fight over a comb... who cares?"_ Dr. Evil.

[@haneyoakie14]

C is for cookie, and that’s good enough for me! - C. Monster

[@mrchrislatino]

Dominoes dropped the 30 minute guarantee because of numerous traffic violations and accidents with drivers trying to make the deadline.

[@MardukTheSunGodInsideMe]

I'm going to start selling slices of premium white bread in a box. Like 4 or 6 slices laid flat. They'll love it.

[@rediscoveringamerica3003]

Oh, I'm going to have fun with this! I'm guessing having the right recipe can have the company rolling in the dough, so the baker will put in all their chips to try and make the business rise. Of course if someone else figures out their recipe and bakes up a better business, the first will have no recourse. And that's how the cookie crumbles.

[@GeorgeSu15]

When I saw this title, I immediately thought "OMG SOMEONE IS SUING PEPPERIDGE FARM CAUSE THEIR COOKIES ARE NOT COOKIES"

[@jonkeau5155]

This was about 20 years ago, a major Cici’s franchise owner told me one pizza cost them $1.15-$1.25 each to make, these days I don’t see it being more than $1.75, and cost of pizza ingredients wouldn’t have to go up much to make it far better, even $2.00-$2.25 a pizza would make a significant difference in quality! That $20 meat lovers Mazzio’s, Domino’s, or Pizza Hut pizza probably costs less than $2.50 to make!

[@ripvanrevs]

Around the year 2000 I could make a 14" 2 item pizza for about $2. We didn't skimp on toppings but didn't overload them either. I worked for Little Caesars in the middle 80s when they had two 14" deluxe pizzas for $10!! We were making about 1,400 pizzas a week. My food cost ran about 30% which would make the cost of each pizza $1.50. The best thing at cici's was the cinnamon rolls. Those things were amazing. I tried a cinnamon pizza but never thought it tasted good enough to sell.

[@Fireguy97]

Exactly. The most expensive pizza items is meat. Pizza places are a money printing operation. A friend owned a pizza franchise. They trained him in everything. He was told that it would take about 5 years to pay off the franchise costs. He did it in less than three years. Two years later he had two million in the bank. His pizza store was in a small city with only 5,000 residents.

[@cathlive267]

@@Fireguy97 wrong. The most expensive item on a pizza is the cheese by a HUGE margin. On a 3600 dollar food order foe little ceasers, 3000 of that is just cheese.

[@cathlive267]

@@Fireguy97 and I don't belive for a second had 2 mil in the bank. In a town of 5000 I bet he isn't anywhere close to 100 grand in net sales each month, let alone that much gross profit lmao. Even John Schmatter didn't do that well and he became Papa John......

[@2themaster]

@@Fireguy97 A buddy opened a little Caesars in 2008. He convinced his parents to refinance the house and pull out $150k for him. He fully paid off the house in less than 2 years. He even paid the original $38k balance on the house as a thank you.

[@theprodigalstranger5259]

Looks like Ben is Steves paralegal for the day. Cops Confounded by Crumbl Cookie Caper!

[@Illyria1217]

Crumbl was caught on video using Betty Crocker cookie mix from a box to make their cookies! Lol.

[@williamhoward8732]

I remember back in college our professor told us the back story of Dominos marketing campaign of 30 minutes or the pizza is free. Domino's had actually done their research and found that they could get to any address within their delivery range in twenty minutes or less. So actually they were really guaranteeing sub par service. Who knew?

[@CrankyBeach]

Some years back a friend of mine tried and tried to reverse-engineer the Red Lobster cheese biscuits. She never felt that she got it quite right. Now you can buy the official mix at the grocery store.

[@summerforever6736]

Costco sell them as a mix right now!

[@scotcoon1186]

A friend's mom figured it out right before the mix came available.

[@ljwhitmire200]

Tried Crumbl. Nothing special. Prices are outrageous. I don't think they'll make it long term. Their pricing at our local shop is humorous: $4/cookie, $20/4 cookies, $26/6 cookies! I don't think they can do math or they think we can't. :P

[@JusticeTbone]

*Cookie Monster crying “why..why...why?”

[@terriyoung2389]

I knew as soon as I saw the thumbnail that this was about Crumbl. We lived in Portland where the ships were opening, lines out the door for cookies that cost $40 a dozen with half not completely baked? I wouldn’t call this “gourmet”, but that’s me. Yes I’ve tried Crumbl, but they were a gift. Cannot say if spend money on these.

[@heehaw8401]

Some are made from a boxed mix you can buy in most grocery stores! Crazy!

[@ringsystemmusic]

Every time I go into a Crumbl it smells like milk that’s about to go off.

[@ripvanrevs]

I've never heard of them.

[@toriless]

Why would you put cookies on a ship??

[@neverstoplearning7214]

They are ok but very overpriced

[@OldMajor]

*The Cookie Nazi says... NO Cookies for you 1 year!*

[@BlackJesus8463]

These cookies are making me thirsty.

[@darksu6947]

Off to the gulag with you!

[@jonkeau5155]

This is going to be extremely hard for Krumble to prove.

[@theoneandonlyufomini-bot]

This sounds like what the nestle chairman said, "water is not a human right, it should be privatized"

[@michaeldenison7339]

The suit also includes Crave, also a Utah fancy cookie maker with a rotating menu.

[@L337f33t]

Don’t forget Steve, there’s even “ghost” kitchens now! “Fake” restaurants with weird names that are really subsidiaries of other chains. It’s all the rage on food delivery apps.

[@ringsystemmusic]

There was a big ghost kitchen fad in 2021, it all seems to have blown over now. Can’t remember the last time I got a ghost kitchen order. - app delivery driver

[@markeastridge9649]

MrBeast Burger ghost kitchening saving the grill part of a friends bar and grill. I think this model is here to stay, just a catering variation.

[@JasonW.]

I accidentally ordered from a Ghost restaurant before. All I got was a plate full of sheet.

[@L337f33t]

@@JasonW. 🤣🤣🤣

[@L337f33t]

@@ringsystemmusic interesting 🤔 think it was mainly the pandemic that spurred it on? Then when the demand dropped it stopped being a profitable model?

[@howlinhobbit]

nice that you mentioned Famous Amos there at the end. as soon as I saw your video title I thought about ol’ Famous and his lawsuit(s).

[@JasonW.]

As Mrs. Garrett once probably said, "Don't count your cookies until they Crumbl!"

[@stephentthomas]

I managed a Dominos 2006-2010, at the height of the 5-5-5 deal. 3 medium 1-topping pizzas for $5 each. Then it became $5.55 each. Those pizzas were about $1.65 in food cost at the time.

[@Money4Nothing]

But how much was overhead and ebita?

[@Voltaic_Fire]

That's just the way the cookie crumbles.

[@dongrant5827]

In other news, Spacely Sprockets sues Cogswell Cogs for putting teeth on their gears…

[@eddiehuff7366]

Actual costs are deceptive. When I worked for a bean company my Phd. boss once told me....the can is 10 cents, the sauce (for pork and beans) is 3 cents, and the beans are 1 cent. At that time the can of P&Beans sold retail for 33 cents.

[@dkhnova]

It's my understanding that retail markup like that is basically completely normal. The cost to produce the product at the factory is one thing. But you still got to pay for transportation and the cost of running a retail store (rent, utilities, wages, etc.).

[@Skarry]

I operated my stores with a rough estimate of: Thirty percent product, thirty percent labor, ten percent overhead, ten percent taxes, ten percent reinvested, ten percent profit. It was accurate and worked as a good balance for a long time. Until the vidCo killed us.

[@kimlground206]

It is pretty common in the packaged food industry (cans of anything, yogurt, ice cream, condiments, ...) - your costs break down like this from highest to lowest: Advertising and promotion Packaging Distribution Labor Ingredients

[@Fireguy97]

Yes, but you still have taxes, utilities, building costs, staff costs including benefits, transportation, advertising, and countless other overhead costs. You can't only count the $0.14 cost for the can and beans.

[@toriless]

Wrong, bean are 20%, heat is 20%, can is 5%, wholesale profit is 30%, retail cost is 20% leaving 5% profit at the grocery.

[@Iceaxehikes]

2 cups flour, 1/3 cup sugar, 1 tablespoon baking powder, 2 teaspoons baking soda, dash salt, mix. Grate 1 stick of frozen butter into dry ingredients. Combine 1 egg with 1/2 cup sour cream and 1 teaspoon of vanilla in a seperate bowl and add to dry ingredients. Mix all and press dough, do not fold. Pres dough into 1/4" thick round pancake and sprinkle with sugar. Divide into 12 parts using a knife or pizza cutter. Place onto cookie sheet on parchment paper. Bake for 9 minutes at 350. Scones.

[@billgodwin4884]

3 count em, 3 thumbs up.

[@michaelmoorrees3585]

Above, 506 bytes of data, not 740MB. I counted (including spaces and carriage returns).

[@daleford8411]

A literal storm in a dunking teacup cup

[@C.Church]

Years ago I learned only maybe 2 people (ish) have access to the Coke recipe. Too bad the cookie companies didn't watch Spongebob and know these things are stolen. Note to self. If I invent a good recipe dont put it on KZbin. Dont start a company and tell the workers how to make it. Lock up the special part of the recipe, pre-mix it in secret, and give THAT to the workers.

[@seanmaury7844]

Lawsuit, lawsuit...the American way🙉

[@SandrA-hr5zk]

Crumbl has made it out here to California. I think they've opened like 3 or 4 stores in a relatively small area. For something "gourmet" I would expect one store, as something special, not something you pick up for lunch every day. But I've never stepped foot in one. A friend told me he went in to try it, saw the prices on the menu and walked out. I prefer to stick to a local cookie maker. $2 for a fresh made cookie and buck more for a hot tea to go with it. Since there's only one location, it makes it even more enticing to go there when we're near.

[@maxsdad538]

Never seen them, but I'm told they're in Walmart.

[@Bobs-Wrigles5555]

Ben appearing on WLLZ, Steve's RHS

[@censors_starve]

Not gonna lie. Kinda hate that this was the top comment. I didn't even get a chance to look before I saw your comment. Lol though today it kinda sticks out more compared to some of his other hiding places

[@Bobs-Wrigles5555]

@@censors_starve Sorry to disappoint, I try to abstain when he's this obvious, but enthusiasm got the better of me

[@censors_starve]

@Bob's Wrigles lol all good. At least it wasn't one of those head scratches, those are the fun ones to look for where it's like "I think I see Ben laying down flat under the car but is it?"

[@Bobs-Wrigles5555]

@@censors_starve Unfortunately those are the ones I'm best at😉😊

[@censors_starve]

@Bob's Wrigles I will keep an eye out for your comment next time I can't find Ben lol

[@chieft3357]

Dirty Dough Cookie, to me, that's not the best name for a cookie company. What makes it dirty, the assumption that they stole a recipe from another cookie company. I hope for a quick resolution to this because it's so crazy.

[@danielparrish5438]

Krispy Kreme Donuts also exploded here in South Texas opening dozens of stores ....... in a little over 2 years most of them shut down.. The problem was these were franchised stores that failed to pay Krispy Kreme the amount of money written in their contracts. Krispy Kreme sued and the stores had to remove the brand name and change the way they made the donuts. Most stores just closed and never reopened after the lawsuit.

[@AFloridaSon]

Sounds like Dirty Dough believes espionage is the recipe for success.

[@merrydaye4763]

Their behavior means I will never pay over $5 for 1 cookie.

[@ripvanrevs]

I would if it is big enough!!🍪🍪🍪🍪🍪🍪

[@osmanvincent1975]

My understanding is that delivery is cheaper than the cost of maintaining a sit down service with service and clean up

[@zatoth13]

We have Crumbls in the Raleigh Durham area of NC. They are very good but very costly. They offer some unique flavors such as moon cake, French toast and candy bar themed but these rotate and you get four cookies for around 13-15 dollars. Maybe the proprietary information is done of these recipes. I like Crumbls, but I can get gourmet cookies at Wegman’s and a few other places at lower or comparable prices and get more cookies.

[@nes999]

Crumbl is like 5 - 7 per cookie. I don't understand why people bring dozens locally. The line is always around the block.

[@timthefosterdad]

They are good, but no where near worth the cost.

[@Bob-Lob-Law]

You put the lime in the cookie dough and mix them both together You put the lime in the cookie dough and then you sue your brother I said " 🎶Doctor , is there something I can take🎵" I said " 🎵 Doctor, to make him litigate 🎶"

[@rockyroad7345]

I said "doctor that dirty dough be fake" I said "doctor what can I take, doctor to relieve this belly ache?"

[@3_up_moon]

The brothers are the ones being sued, one is not suing the other.

[@coop5329]

Good one!

[@thebigdawg61]

A business model can be protected. Two examples...1. CarMax sued Auto Nation for copying their idea for selling used cars AND WON. 2. A Texas chain called Taco Cabana sued a chain called Two Pesos for copying their concept for a quick serve Mexican food restaurant AND WON. There is one thing that makes this particular case kind of ridiculous, I can get the recipe for pretty much any Mrs. Fields cookie with a quick Google search.

[@amazincrackmonkey7176]

Does anybody remember when the cruffin recipe was stolen and two months later dunkin donuts came out with same thing

[@philiprizek6384]

Here's one a pizza chain opened up in Topeka called toppers some company based out of Wisconsin and they gave us three free pizzas delivered

[@adam37886]

We have pharmaceutical sales reps bring us crumbl cookies from time to time. They are good, but.... I saw a post showing big name, premixed cake boxes sitting in their mixing area. It seems they use store bought cake mixes to make their cookies. So, can it really be 'their' recipes when they are literally using someone else's premixed product to make their product?

[@adam37886]

@@Avendesora I just see the humor in them suing over someone using 'their' recipes when they are using someone else's in the first place.

[@neverstoplearning7214]

Good points

[@Baughbe]

We have a couple of overpriced cookie stores in my town, large university and they advertise to the students parents to send 'study packages'. Never ordered from them myself, I know how to cook....

[@toriless]

"Study Packages", so caffeine pizza dough

[@Dan.Solo.Chicago]

I don't recall Little Caeser's doing delivery,maybe they did, but the pizza pizza thing made them the place to go for every kid's birthday party, school events, anything that required food for a large amount of people, Little Ceasars was there. Dominos did have better pizza, but they just couldn't compete with the two for one deal. So, they started the whole "delivered in 30 min or it's free" campaign. That, and a new mascot character for their commercials, The Noid. It was a hit too. Pizza Hut kind or rested on their laurels, as they had been around much longer than their new competition. I'm not sure that worked out well for them. The did have one good campaign with the Book It program with schools to promote reading. Kids would write a book report, and the teacher would fill out a slip for a free personal pan pizza. I loved that. I loved it because my aunt was a grade school principal and just gave us a stack of those Book It slips. We just had to fill it out convincingly and have an adult sign it as verification. We got all the free pizza we wanted.

[@LMacNeill]

Little Caesars did do delivery for a short while in a few select markets. I can remember being able to get delivery from them, but it's been many, many years now.

[@stephenjacks8196]

Domino's: "Flavored with real cheese". Little Caesars: "Too cheap to use fake cheese". Pizza Hut: "We use real cheese and olive oil."

[@july8xx]

My wife and I were shopping and decided to buy a Dominos pizza while we were out, we had not had one for a long time. After we started eating it we remembered why it had been a long time. It sucked, a piece of cardboard with tomato sauce and cheep cheese. I still go back to my local place in walking distance from my house. They have two shops, one here and one 1200 miles away in my home town in New York.

[@twistedhillbilly6157]

Lil Creasers in my are DID deliver and had no restaurants to go to

[@Dan.Solo.Chicago]

Has anyone had Costco’s pizza? I’m amazed how good it is. I’m from Chicago, so there’s a LOT of places for me to choose from, but I’ve been all about Costco pizza lately. It’s so good. I don’t have a Costco membership, but since I’m only going there to buy the pizza, I just made a xerox copy of my moms card and laminated it with some clear packing tape. It’s just enough to get me in the door and that’s all I need.

[@geneticdisorder1900]

I worked on a Mrs. Fields Cookie store, like any scumbag corporation, they don’t pay their bills to contractors.

[@ottopartz1]

The name "dirty dough" really doesn't inspire confidence in me for getting a safe product to eat!!

[@robertknight4672]

Fun fact Oreo cookies are actually a knockoff of the Hydrox cookie.

[@jeromethiel4323]

Pizza places have gone insane. I was going to order Dominos the other night, but 2, 12" pizzas was going to be $46 delivered. I noped right out of that order. Insanity. I could order 2 pizzas, of a larger size in a grocery store, buy additional toppings (cheese, etc.), a 12 pack of beer, and it would STILL be cheaper. Yes, i want the convenience of the delivery, but i am not going to be bent over for the privilege. In short, eff off with those prices, Dominos.

[@cylonred8902]

Propriatary info would be what and how Crumbl adds to the cookie/cake mix in order to make the dough. Crumbl is an expensive "fresh baked" cookie that you generally have to wait for so they can be baked. They are merely ok.

[@cylonred8902]

@@KameraShy All that would have to be done is slightly change the recipe and boom - new one. I know a pastry chef who made a recipe for cinnamon rolls and someone used it to start a bakery. He was thrilled for them...

[@zeeblats]

Steve talks cookies then his stomach rumbles. Custard Creams are my favourite

[@thebigdawg61]

Cookie Nazi: "NO COOKIES FOR YOU!" Elaine: "That's right Cookie Nazi, I've got macaron, oatmeal craisin, peanut butter, chocolate chip, white chocolate macadamia, brownie and shortbread. You're through."

[@dans550]

Institute for justice should have a look at this

[@stephenjacks8196]

Domino's: "Flavored with real cheese".

[@kenbrown2808]

I figured out pretty quick, that you were still getting the same amount of pizza per dollar from little Caesar's as I was getting from Dominos. meanwhile, the long term pizza restaurant in my town holds their market share by making pizza where the cost of ingredients isn't de minimus.

[@Fuckyoubloodymoron]

You could've said that properly in English or Latin. You chose - neither. 😅

[@Fuckyoubloodymoron]

After posting my comment I realized I hadn't watched the video yet and started to worry about context. I see the reference being made now, but I am confident Steve said it correctly.

[@JasonW.]

Domino's, to me, tastes like cardboard with sauce.

[@C.Church]

@@Fuckyoubloodymoron The OP is speaking ironically. He is saying the ingredients aren't crap. (My interprtation).

[@kenbrown2808]

@@JasonW. "you get what you pay for" my dad.

[@derek20la]

2:49 You basically described the computer term "clean room reverse engineering"

[@claudiodiaz9752]

That sounds like a April fool's joke article.

[@KabobHope]

The Onion strikes again.

[@StevenMTilleyBRLA]

I read this lawsuit itself LOL

[@Al.W7263]

I guess that's the way the cookie crumbles.

[@62Cristoforo]

I’ve been baking and selling gourmet cookies for the past 20 years. Your recipe is a trade secret, and should be kept that way, but your ingredients list is required by law, in descending order of quantity.

[@toriless]

No! Order of QUANTITY and legally first only.

[@busboy262]

Although your vids are legal, I always have to remember that they're often taken from news. These vids nearly always make me think of questions. And that's a good thing. For instance: One party claims that recipes (other confidential docs?) were stolen by a former employee AND was provided to their competitor. They even name the alleged thief. It appears to me to be the central basis of the claim. That evidence is what I'd really like to see.

[@kellychristus2496]

I went to school with a brother of the CEO of Crumbl Cookies, and let's just say he wasn't all that pleasant of a person. . . What I find most silly is the trademark claim.

[@groermaik]

Hundo, unfolded, in front of the first column of law books on the left side of the first shelf of the main cabinet. 623.

[@patriot9455]

And nobody wins until the lawyers are paid, lol.

[@thomaspc0]

Krispy Kreme store closures: that's what happens when your reputation exceeds what you deliver.

[@shermanhofacker4428]

I don't like Krispy Kream dough nuts, but I wish there were a Spudnut shop near me! We had one in Bentonville for a while and I got off work bout the time they were coming out of the fryer. Getting several BEFORE they went through the enrober and were covered with sugar was fantastic! Naked Spudnuts were the best.

[@Truckngirl]

Didn't we already go through cookie litigation with "Famous Amos" as a trademarked brand name and the rise and fall of Wally Amos?

[@toriless]

He is out now. Look up Heaven Sent Chicken too. He has 2 stores.

[@benmoore1097]

We have Crumbl here, in Evansville, IN. Haven't been. Heard they aren't that great, and WAY overpriced

[@tony_25or6to4]

Reminds me of Phoebe's grandmother's secrets chocolate chip cookie recipe. In the end, it was the recipe on the back of the Nestle package.

[@MikeBrown-ii3pt]

My knowledge of store bought cookies is a little bigger than Steves because it also includes Pecan Sandies and Nutter Butter. However, I'm pretty sure that I'd never buy a brand called Dirty Dough!

[@tryagain8003]

Guess this will be a case to see where the cookie crumbles

[@mikezupancic2182]

The only crumbl recipe that shouldn't be stolen is the absurd price they charge.

[@kpw84u2]

My knowledge of cookie manufacturers ends at the tips of my fingers of outstretched hands... 🤣😂🤣

[@mickgibson370]

I invented soaps, mildewcides, and insecticides. I could not figure out how their other companies were coming up with the same product with in 90 days. The company owner was telling the other companies what the product will being drunk at the shows... And they developed the same the product and uses my reports for the government! And he could not figure way! One of them there were carpet cleaners 30 years ago!

[@andrewharrison1194]

This story takes the biscuit.

[@toriless]

Famous Amos diluted into nothing

[@MJCLAXDEN]

You would have thought that Steve would have said that you could give away a second pizza and it wouldn't cost a lot of dough.

[@solidzane]

Everybody should check out Todd Wilbur and his "Top Secret Recipes" books. He got his start making food clones by trying to recreate Mrs. Fields cookies, and he returned to that recipe on a short lived CMT series "Top Secret Recipe". He has several recipe books for foods and drinks from all sorts of restaurants. Cinnabon, KFC, Domino's, outback... He also has a channel here on YT.

[@tjseagrove]

Krispy Kreme is rockn’ it in South Carolina. Up north we had cake like donuts where these are more doughy. Just a different texture and taste.

[@garfieldsmith332]

Lawsuit!. Well that is how the cookie crumbles.

[@southernguy35]

Obviously, they're suing because they kneed the dough.

[@sugarpacketchad]

that's a nice looking $100 bill behind you under the WRIF 101 sticker!

[@mr-vet]

Never heard of either of them…but I live in Virginia, an hour west of DC

[@Traderjoe]

I’m surprised Crumbl hasn’t made a social media platform, because it sure sounds like the name of one

[@notsureigaf]

9:02 same thing happened here in the NYC suburbs circa 2000, Krispy Kreme burst onto the scene like the Kool-Aid Man and there were lines out the door at all of them... a few years later every single one was gone. I guess once the novelty wore off they couldn't really compete with Dunkin, which has a store roughly every 1/4 mile here. Shame too because Dunkin sucks. Recently we've started having Tim Horton's pop up in a few places, it'll be interesting to see if they fare better than KK did.

[@ripvanrevs]

KK expanded way too fast and ran into a lot of financial problems.

[@TimeToCheckReality]

I have seen articles about the way they sell their franchises and their marketing of them. Massive hype as each one opens that makes them sound sooooooo special. Then let the franchise sink into competition with other places. Their donuts really are not that special. Any raised donut that is fresh out of the oil and glazed is just as good. In the 70's there was a shop in Madison WI that made donuts for many places, late at night so they would be fresh when shops opened. If you knew where it was, you could go there at bar time (18 state at the time and it was a couple blocks off the Wisconsin campus) you could buy absolutely fresh donuts of many kinds. A lot of purchases by hungry students.

[@notsureigaf]

​@@TimeToCheckReality oh yeah, a cream-filled KK donut once in awhile is a guilty pleasure for me but there are many better independent donut shops even out here in the suburbs - North Fork, Doughology, Once Bitten, Glenn Wayne Bakery just to name a few. And once you cross the city line there's a whole bunch more, like Dough, Doughnut Plant, Angelina Bakery, Fan Fan... really no reason to go to any of the chain places, but people do all the time. Sometimes convenience trumps everything else I guess. All that said, if I had to choose between only Dunkin and Krispy Kreme with a gun to my head, KK wins every time.

[@Skarry]

@@TimeToCheckReality they don't have cruellers. So I'm out.

[@toriless]

I never buy doughnuts, so I do not care. I feel the same about leather burgers by McD, BoogerKing. etc.

[@RobDucharme]

Most 2-for-1 pizza is a scam. I worked for such a place in the 90s and I can promise you, when you ordered two large for $23 (I think that's what it was), there was no way ONE pizza cost that much. Especially since we sold one large for maybe a bit more than half of that (so yes, small discount to buy two, but not buy one get one free).

[@GeorgieB1965]

In my opinion, Famous Amos was more well known for the infomercials featuring the founder of the company more than anything else. Cookie itself was overpriced and wasn't anything of note.

[@guysabol8743]

One company I had worked for The Broadway Dept stores, Anaheim, Calif, HQ in L.A. had one grumpy client in their chafing dish restaurant. The lady had ordered a special cookie. And it was so good, she asked about the recipe. The waitress told her it would be on the bill. When she saw the bill sent to her by mail, she was astounded to see a price tag of $250. For the recipe ::enclosed::.she called them and tried to get the charges removed, but was told THEY cannot be removed once a recipe is send in mail. So she thought about it for a few days, then put it in the Internet, as a good cookie and it cost me $250. Am sharing it with everybody. the recipe made a hit and she was rewarded with about $2500, totality for use of same recipe. Of course The Broadway did ask her to cease sending it out. Her reply well simply return my $260, and I shall cease publishing it! Broadway declined, and since then has gone Bankrupt!

[@cmorris9494]

Don't get the cookie monster involved or this will get a lot worse.

[@NIGHTOWL-jf9zt]

Recipe espionage. That's how the cookie crumbles. HAHAHAHAHA