Google Tag Manager Tutorial - Getting Started (Plus The NEW Google Tag)

Рет қаралды 65,652

Күн бұрын

Learn how to get started with Google Tag Manager (GTM). In this video, you will learn what Google Tag Manager is, terminology (including tags, triggers, and variables), how to add Google Tag Manager to your website, and how to send data to Google Analytics using the new Google Tag.
YOUR EXTRA RESOURCES:
○ Google Tag Manager quiz - lovesdata.co/8eC+Q+
○ GA4 tutorial - • Google Analytics 4 Tut...
○ Shopify tutorial - • Setting Up GA4 On Shop...
○ WooCommerce tutorial - • How To Install Google ...
○ Squarespace tutorial - • How To Install GA4 (Go...
○ Thinkific tutorial - • Install Google Analyti...
○ Google Tag Manager course (paid) - www.lovesdata.com/courses/goo...
GOOGLE TAG MANAGER TUTORIAL SERIES:
Lesson 1: (That's this video)
Lesson 2: Adding Tags - • How to Add New Tags in...
Lesson 3: Preview and Test Tags - • How to Preview and Tes...
Lesson 4: Migrating to GTM - • Migrating To Google Ta...
Lesson 5: Track Conversions - • Track Conversions with...
Lesson 6: Track clicks, buttons & forms - • Track Clicks, Buttons ...
Lesson 7: GTM Tips and Tricks - • Google Tag Manager Tip...
JUMP TO A TOPIC:
00:00 Introduction
00:40 Benefits of Google Tag Manager
01:32 Tags
02:07 Triggers
02:40 Variables
03:19 Create an account and container
04:18 Installing Google Tag Manager
06:54 Adding a tag
07:25 Adding Google Analytics
10:00 Important points and conclusion
Join our courses: www.lovesdata.com/courses
Subscribe for more videos: kzbin.info_c...
#GoogleTagManager #GoogleTagManagerTutorial

Пікірлер: 63

@mayuribhagat1231 4 ай бұрын

The best part about all your videos is the simplicity and clarity. The pace at which you explain is perfect to follow! Some functionalities of GA4... Tag Manage can be overwhelming but your tutorial build confidence to beginners! I really appreciate your efforts for creating such content.

@valcirxaves 8 ай бұрын

Wow, this video is simply amazing! There is no content available with this quality in Brazil. I am impressed with the level of excellence presented in this video.

@annayoung3144 9 ай бұрын

I not only find this tutorial clear and helpful, but also your voice is very calming😄

@drjulierasmussen1732 7 ай бұрын

Thank you Benjamin! Great pace and very helpful. I'm going to follow your playlist and I've subscribed.

@michaelvandinther 5 ай бұрын

Fantastic information. Very clear instructions, using the latest version of GTM or associated services. Can be so confusing, when other channels reference something that is out of date and not what you see on screen. Dan, thanks so much.

@nikolajstam 4 ай бұрын

Thank you for this very clear video! One question: I have both my GA4 and Google Ads account linked to the same Google Tag, but I only set up the Google Tag trigger as a GA4 Page View. Should I add the Google Ads AW-XXX somewhere within GTM or does having the linkage to the same Google Tag from within Google Ads itself suffice? Thank you very much.

@XCollabStudios.videos 3 ай бұрын

Thank you! I found this very helpful and informative.

@sumantabasu4450 Ай бұрын

Very well explained, great tutorial!!

@LovesData 10 ай бұрын

Finished this tutorial? Take the GTM quiz to test your skills 👉 lovesdata.co/8eC+Q+

@joanajimenezfernandez8657 3 ай бұрын

I really appreciate how did you explain things, thanks

@christopherthomas2990 19 күн бұрын

This is very helpful! Do you have a video for implementing google tags across Webflow?

@AnalyticsAbir 7 ай бұрын

_Awesome and highly useful video._

@PeakDistrictSEO 8 ай бұрын

Thanks. This video was super useful as it covered this new Gtag...another thing Google just seem to roll out without much explanation. :)

@stanley_steezy 22 күн бұрын

This was a great video. Thank you

@liamduff88 15 күн бұрын

Thanks for the video, I am a bit confused about the submit situation at the end. Does this mean that I cant have the google tags manager tag and the google analytics tag at the same time? if so which one am I supposed to keep? are both connected to my google ads account now? please let me know which of your videos I can watch to understand this situation. Thanks again

@customerpath610 4 ай бұрын

Thanks so much. Up and running now. I had the wrong init tag installed. The consent tag. Fixed now. Thank you 🤩

@InterStellar11.11WebDesign 6 ай бұрын

Thank You. This was very helpful. When I was gonna choose the information from Google Analytics in Data Stream. I had 2 account with the same name. Is that correct? Could you do a tutorial on Hostinger and integrations of Google Analytics? Thank you so much in advance.

@AppleBlossomWellness-gw7uj 3 ай бұрын

If I already have code in my can I still add the GTM code? I also use clickmagiclk to track my metrics but want to add googles GTMs to train the robot on earlier metrics like clicks instead of just sales that come from clickmagick

@MelissaFortune 10 ай бұрын

Ty for this! Good stuff

@LovesData 10 ай бұрын

I’m glad you liked it! Thanks for watching!

@AMoktar 13 күн бұрын

Thanks a lot bro

@mohammaddanyalshahzad1918 Ай бұрын

hi, do you have a video explaining tag manager connection with coded websites? not wordpress or shopidy.??

@jeypireyes 5 ай бұрын

Thank you for this info, could you please do a video explaining how to add the Code container to a Funnel in Gohighlevel. Thank you

@johnrobert5187 12 күн бұрын

Hi there, thanks for the great tutorial. I would really appreciate it If you could please answer this question for me. I already had google analytics installed on my wordpress website. At the end of your video you say " You will need to remove this at the same time as you publish your changes" could you please clarify ? Do you mean: I have to completely remove google analytics first from my website and then click submit in google tag manager? Thanks in advance.

@gauravkonwar9358 2 ай бұрын

i added the snippet of GTM manually to my website. now for analytics will I have to paste its snippet again? i haven't done it till and my analytics is not showing any view count or info

@palanikarthicks5187 5 ай бұрын

Can we do it in Power BI ?

@siekkurracs8697 2 ай бұрын

If I currently have Google Site Kit on my WordPress site should I remove it before hitting submit, if I follow the steps in this video? Does anyone know and can give me insight on this? Thanks

@alejandroquiroz4568 28 күн бұрын

Muy buen video. :)

@user-vt9gx3xg6h 4 ай бұрын

Hello, what is the difference between implementing the GA4 tag directly as a tag, or through a google tag manager. Does it have more advantages to do it through GTM so we can use the variable of GA4 "measurement ID" later on? Thanks for very valuable course.

@LovesData 4 ай бұрын

There's more flexibility using GTM. I suggest watching the full series to get a feel for things: kzbin.info/aero/PL1vNrn711L8SnLqvJ_W0sofsVST7ldXXV

@toastysweetbrat 2 ай бұрын

Thank you for the video! One part confused me. Are you saying that we only need the GA4 tag and don't need google tag manager? I heard we need both.

@LovesData 2 ай бұрын

You will need the Google Tag (for GA4) configured inside Google Tag Manager.

@AnimotionLabStudio 6 ай бұрын

After successfully implementing GTM using your tutorial, I'm unsure whether I should uninstall the Google Site Kit plugin for WordPress. I initially added the GTM code as functions via functions.php but later removed them since your tutorial seems to say they are not needed anymore? Could you clarify whether uninstalling Google Site Kit is recommended after GTM setup? I want to avoid redundancy and ensure the correct configuration. Thanks for your guidance.

@home-vibes 4 ай бұрын

Have you find out? I have the same situation.

@hyolmu 4 ай бұрын

Sir, at this time I am using Gtag, How can I move to Gtm?

@andrasszerencses 8 ай бұрын

finally a clear explanation how to make that miserable GA4 work with GTM

@freddiemyboy215 24 күн бұрын

thx

@oliviersilvestre66 9 ай бұрын

Hi, thanks for this practical tutorial. Question: When adding the "Google Tag | GA4 | Page View" tag, you chose the Tag Type = "Google tag" and not the Google Analytics Tag. I'm confused. What is the difference between the Google Tag and the Google Analytics Tab in the context of this tutorial? Thanks in advance. O

@LovesData 9 ай бұрын

It’s the same whether you select ‘Google Analytics’ first or not.

@vertronics 8 ай бұрын

@@LovesData Are you saying we no longer need a GA4 configuration tag?

@tomstexasrealty 5 ай бұрын

Could Google make this any more confusing?

@shopbeonline 6 ай бұрын

Thanks for the informative video. You have mentioned about removing "it" regarding Google Analytics from your site before publishing changes, can you please explain what do you mean? If I have site kit linked to the Analytics and Tag Manager, and I have site kit add the snippets for both (Analytics and Tag manager) to the website, is this correct?

@LovesData 6 ай бұрын

If you already have Google Analytics installed on your website, then add GTM and add Google Analytics to GTM - you will have Google Analytics installed twice.

@shopbeonline 6 ай бұрын

@@LovesDataIf I understand you correctly, by adding a tag in GTM, this essentially adds the snippets for say Analytics / Meta Pixel etc, to the website directly. So these snippets do not have to be added to the child theme > header.php . Is my understanding correct?

@LovesData 6 ай бұрын

@@shopbeonlinethat’s correct

@DannyVolt 2 ай бұрын

@@LovesData GA4 is already installed but if I add it to GTM would that affect the data already collected by GA4?

@MeganBennettAUS 9 ай бұрын

Great overview, thanks Benjamin.

@user-gw4jm3en4u 5 ай бұрын

For salesforce

@MichaelBaskin-eu4th 10 ай бұрын

Hey man, I love your videos! I used you to help me set up calendly listener, but there is something wrong with my Google Ads "over-recording" conversions, and I'm worried it's messing with my ad. How much to solve my problems?! I feel like I'm closing to fixing it, but it's not my area and would love help. michael

@JB04111 9 ай бұрын

You got double Purchase events? Same problem here.. When im testing and doing a (test) purchase its giving me 2 purchase events + one ads_conversion_Aankoop_1.

@user-vd9em5wt2s 6 ай бұрын

I don't have the "create new tag"-buttom in my overview. Do you know why?

@shaykhatifahmedshorts2700 6 ай бұрын

Because you don't have a full administrator access

@Hussein_Hamad 2 ай бұрын

6:48 Make a video about Consent Mode v2 Explanation and Set Up with "Complianz - GDPR/CCPA Cookie Consent"

@LovesData 2 ай бұрын

I have a video covering Consent Mode v2 and Cookiebot over here: kzbin.info/www/bejne/jZmrn2yboq5-fqs I imagine the steps for Complianz are probably similar.