How We Optimize an Amazon PPC Campaign in 2024

[@ElcinG-wf5gc]

Thank you for these tips. Could you also make a video about the campaign organization? Which campaigns do you start for a small account, and what will their structure be? I really appreciate your content. This channel's videos are resourceful.

[@Nomadzppc]

Yes!! Thank you so much for this idea :)

[@homecrown]

Hi first of all great video. Now please let me know how many products we should add in 1 ad group and secondly if we have a variations products with color variations only everything in same should we add all the varients in 1 ad group or separate in different campaigns.

[@homecrown]

Please let me know the best bidding strategy and when we should use down only , up and down , fixed bids.

[@SeanSmithPPC]

Amazing tips! Clear campaign structuring and precise keyword management are key.

[@davepit]

What about campaigns where there is not a ton of data/volume. Even looking back 65 days does not give us statistically relevant data on a lot of keywords, for example. How would you suggest dealing with that?

[@Nomadzppc]

Thanks for the question @davepit. Be more aggressive! You need to kickstart your campaigns. No point in having them running if there isn't enough data. Set a hard budget and do everything you can to hit that for at least 1-2 weeks.

[@davepit]

@@Nomadzppc What about longer tail stuff and keywords that just simply don't have the volume? Not everything is going to have statistically relevant data in 7 days, let alone the 65 day limit....especially when it comes to clicks.

[@WeezyZZ]

I dont understand one thing. How can I avoid spending for Product Pages? From my experiece the only way is to power the bid to the amount which wont be enough to show on product Pages and increase placement for rest of and TOS.Is that correct? Or there is other way to do it?

[@Nomadzppc]

Correct that is the idea, we have a system in-house that we always follow, but yes that is the right approach

[@raffaelepolichetti6197]

hello, do you make private coaching? I need your help - I am Italian

[@Nomadzppc]

Hello @raffaelepolichetti6197, you can send us a message here www.nomadz.com/#cta-form.

[@cromwellmatheau3000]

Thanks:)

[@Bowlingkeystep]

Ciao, per caso fai consulenza privata, sono un self Publisher, uso molto le amazon ads. come posso contattarti nel caso?

[@Nomadzppc]

Compila questo modulo per contattarci: www.nomadz.com/contact - grazie!

[@NormLanier]

The echo audio is horrible.

[@Nomadzppc]

The audio seems fine from our end, we will check again in the next YT video.