Marketing is a Waste of Money Here's Why...

🤝 I help plumbers run their business on auto pilot 💸
www.wealthyplumber.com/thepla...

[@jamesrecknor6752]

Commenting for the algorithm

[@hakimozel1219]

couple mistakes i made last week that were excruciating was not prioritising sold jobs and pushing back quotes instead of going to higher paying jobs

[@jeredwilliams]

Gotta triage those calls!

[@whatamiccallit]

Hey im a plumber in sf. im good at service and rough plumbing. I know im one of the best at residential radiant service and install. Im starting my business and won't have anyone working for me. I got a good amount of side work. I used to work for a company that had service Titan. I like the idea to signing before doing the work and taking the payment on the spot. Is there a software for one guy like that.

[@eddystewart6218]

Check out Markate

[@dirtyd3320]

How many people work at your plumbing company

[@jeredwilliams]

12

[@dirtyd3320]

@jeredwilliams did you at any point get outside investment, to take out loans to cover overhead or for expansion? I have 5 right now. Seems like we could skip a couple years of grinding at this stage if we had that. Just not sure if it's worth doing. But I'm aware I need to add some decent benefits before I can attract real talent. Also been battling with marketing. Most of these agencies haven't done much for us in terms of ROI, and it's takes thousands of dollars to learn they aren't worth a damn.

[@jeredwilliams]

@@dirtyd3320 No. You probably need to charge more. Your business should cashflow enough to grow without outside money.

[@gr8d4ne80]

Commenting because reasons. Keep it up guys

[@surfviking2798]

Commenting for the gains

[@edgardmontiel1947]

Commenting because mustangs suck lol corvettes are way better

[@brasshouse9822]

I don’t think plumbing companies that aren’t spending nearly $1 million a year on marketing have a bad “business model”. I think if your business model figures on a $100 lead generation for every call you do you’ve got a fucked up business model. A restaurant can market all it wants and it will get more business. It can spend a shit load of money on advertising and coupons and everything else and it will get some business but not near as much as simply selling a good product. If your plumbing company brings value to the market and you’re able to generate a profit off of it you will not have to market. You can scale a company and be sustainable without stupid fucking hundred dollar lead generations.

[@Mr-Yan.]

Tell us you have no idea how to keep the volume of work predictable again

[@jeredwilliams]

We spend 6% of gross on marketing. I've seen a lot of businesses come and go. The ones who seem to sick around for the long haul are the ones who consistently spend money on marketing. I agree selling a good product will create return customers and word of mouth referrals but I want to stay at the top of my customers minds as well. Heck Mcdonalds still spends millions on marketing. Everyone knows who Mcdonalds is.Yet they keep spending.

[@brasshouse9822]

@@jeredwilliams that’s just not true and you know it. I’ll guarantee you even in Fairbanks, the plumbing companies that generate the most revenue spend zero dollars in advertising other than maybe sponsoring like golf events or showing cattle and shit like that. They’re not advertising to get individual customers to call them. You know who those companies are, you worked for them while you were coming up in the union. The amount of money you generate is fucking peanuts compared to them. So if you’re talking about making money and sustainability in plumbing, let’s talk about who makes the most money plumbing and sticks around the longest. It’s not the car salesman swindlers. My company does about 250 to 300 K per month in revenue on a nearly 40% gross with zero advertising and about 100 to 120 K that is strictly service. I could double my service department overnight. I just don’t know if I want the headache. I wouldn’t have to advertise a lick to do it. I think your method of trying to get every dollar out of every customer on every call is why you have to advertise. I think you could be a lot closer to 80% to 90% efficient without ads if your prices were more reasonable.