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Let’s Talk Business in partnership with Business Week Afrika !
Marketing strategy Vs Marketing budget. Which one comes first?
The best approach to take when it comes to the order of operations for your marketing efforts is to first determine what you want to accomplish with your marketing efforts (marketing strategy). Once you've determined your goals, you can begin to break down the budget and strategy that aligns with those goals (marketing budget).
Do you have a marketing strategy? Would you like help creating one? Let us know on karibu@sndbxgroup.com