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We are in the middle of a huge change to Facebook ads tracking.
Since iOS 14.5 tracking the actions people take on our website, after they click on a Facebook ad or Instagram has been difficult.
As advertisers, we were required to complete a series of extra steps.
Fortunately the AEM is being retired and we no longer have use Aggregated Event Measurement for a whole bunch of technical things that were necessary until very recently.
In this video I discuss what this means for Facebook advertisers.
#facebookads #facebookadstracking
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If you have a Facebook ads budget of $3k per month or more, we'd love to speak with you and discuss how we can help you achieve fantastic results.
You can find out more about our services and book a free 30-minute strategy session with us here: heathmedia.co....
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CONSULTING SESSIONS with our Facebook & Instagram ads experts:
Interested in having one of our Facebook ad account managers look at your ad campaigns and make real time recommendations to help you get better results?
Or answer any questions you have about Facebook & Instagram advertising?
You can book a session here: heathmedia.co....
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FREE WEBINAR:
You can watch my free webinar called "3 Killer Facebook Ad Strategies To Double (or More!) Your Revenue" here: event.webinarj...
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