MBA, LUMS and Corporate Job at a Multi-National Company | Out of Sync Podcast

In this episode, Affan Cheema, marketing manager at Nestle, shares valuable marketing insights drawn from over thirteen years of experience. He delves into corporate marketing strategies and their relationship with people. Whether it's launching a product or aligning a brand with the passion points of people, he shares valuable strategies for fostering connections between brands and consumers.
Tune in to explore corporate insights!
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00:00 Introduction
02:10 Early Life and education
04:48 Team Leader and Production
05:15 Nestle continuous Excellence
07:10 Changing careers
10:05 Competition in MBA
11:30 Visits to 26 countries
13:55 What is a brand?
17:20 Why are certain brands trusted more than others?
22:26 Difference between corporate and local marketing
26:30 Successful campaign in Nestle for purelife
27:50 Top university graduates in Nestle
31:55 Working consecutively for Nestle for 13 years
34:05 Story of a Chinese farmer
37:25 AI in marketing
41:01 Dealing with highs and lows of corporate
43:11 Skillsets to master in corporate
44:10 Is corporate culture toxic?
47:08 MBA from LUMS
Affan Cheema's LinkedIn: / affan-cheema-97185143
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