Meat Without Animals: The Future Of Food | Bruce Friedrich | TEDxGateway

Plant-based and cultivated meat are poised to transform the global food system. In an eye-opening talk, food innovator Bruce Friedrich shows how government support can move this industry forward, revolutionizing the way we eat. Bruce Friedrich is cofounder and executive director of The Good Food Institute (GFI), an international nonprofit that is fostering a sustainable, healthy and just agricultural system through food innovation. With branches in the United States, India, Israel, Brazil, Europe and Asia Pacific, GFI is accelerating the production of plant-based and cell-based meat, eggs and dairy in order to bolster the global protein supply while protecting our environment, promoting global health, and preventing food insecurity and animal cruelty.
Friedrich has penned op-eds for the Wall Street Journal, USA Today, the Los Angeles Times, Chicago Tribune, Wired and many other publications. He has appeared on The Today Show, NBC Nightly News, CBS Evening News and a variety of programs on MSNBC, Fox News, and CNN. Friedrich holds distinguished degrees from Georgetown University Law Center, Johns Hopkins University and the London School of Economics. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx

[@kmyrhow]

Absolutely phenomenal discussion. Thank you, Bruce. Excellent exposure of the global meat industry.

[@teegees]

Not to mention a massive reduction in animals suffering all over the planet

[@aylbdrmadison1051]

Thank you. Not even the regressives have a reply for this one. Although I'm surprised one of them didn't say it was all "Obama's fault", since that or it was "Clinton's fault" is the basis for most of their arguments these days.

[@magdal3nam.353]

It's vegan diet cause of more killed animals

[@magdal3nam.353]

@Mike Hill opposite

[@CydiaStyle]

Magdal3na M. I’m interested in your opinion. Could you post a scientific study here, I would like to know more about it.

[@CydiaStyle]

The Guy With Unpopular Opinion wtf dude.. even if we didn’t know, why should continue?! *facepalm*

[@someguy2135]

He didn't even mention that animal agriculture makes epidemics and pandemics much more likely. Examples include swine flu, bird flu, SARS, MERS, and possibly this current pandemic. The last pandemic in 1918 originated in a poultry farm here in the USA. Conditions in factory farms are especially problematic.

[@itouchtheskyslowlifeitaly]

Thank you so much for talking of the advance of technology and foods innovation. Lovely watching and listening to you here on the top of the Italian mountain. Thanks to KZbin and Tedx.

[@mikeskylark1594]

That's the most important video of all times!

[@aticosmos5156]

Very positive direction, I was already into the idea, but this video is very well done... no puns intended lol

[@mjdailamy4550]

@Eric M he obfuscated and conflated everything. Abominable agent of Big Ag

[@aticosmos5156]

I don't know about the guy presenting the case, I just know that livestock takes a lot of land and resources to produce and going vegan is not realistic for most people so this is a good solution for those problems

[@aticosmos5156]

@Eric M what health concerns do you mean? Are you against meat in general like vegan is a better direction or you mean lab meat isn't safe or something like that?

[@rosariosk]

@@aticosmos5156 how will you grow without livestock- stay enlightened how crops are grown

[@aticosmos5156]

@Rosario Selvakumar what do you mean by "grow without livestock" and "stay enlightened how crops are grown", there is no livestock in this case...

[@793lefty]

Think of the plant meat cultivators in laboratory safe conditions being spared the PTSD and health risks that animal processing workers go through!

[@user-vn7ce5ig1z]

They don't all get PTSD; some ("hopefully"? most 😕 🤦) do, but some people go into that field specifically because it's a way for them to exhibit violence and cruelty and kill without going to jail. :-|

[@793lefty]

@Joe Curry We all see and operate based on completely different lenses, cultivated through past life experiences. I don't know what leads ppl to do aweful things, but I have a suspension it has to do with the fact that they lack the experiences I have gone through that have made me more and more compassionate. I pity the soul who has not known as much love as I've been lucky enough to know. I can't imagine who I'd be without my love and my pain.

[@forisma]

True. Not only mental problems, but physical health gets damaged as well. One friend of mine told me about her step father who damaged his health through work in a poultry slaughter house.

[@793lefty]

@@user-vn7ce5ig1z To this, I say that it gives society a chance to weed out those individuals and get them the help they need to be rehabilitated or imprisoned if they don'twant to change, I suppose. We can't save everyone. But I believe it shouldn't be due to lack of effort.

[@793lefty]

@Joe Curry yo, I'm not sure if you thought I meant spiritually clean? It wasn't a statement on religion. I meant laboratory meat aka "clean" meat. No cancerous lumps grown into it. No dangerous bacteria or antibiotics. I honestly think if everyone learned about all the edible plants and how to cook them, if we could get that to be common knowledge, fake meats would likely be a rarity in day to day meals. But as the world is, people won't change if they have to compromise on the taste. I hate it, but facts are just that. So if this is how we go about change, and people can get behind this method over oppressing animals, then I'm all for it.

[@MinimalistEnglish]

Wow! What a great movement to get behind. I definitely want to see much more innovation. I don't believe that a real solution to these problems (in our lifetimes at least) can be found any other way.

[@cynthiasnyder1561]

Lol. The least of our problems.

[@isabellezablocki7447]

Imagine a world where animals are not killed anymore on a daily basis!

[@soccerlegend9780]

I think that's how nature works 🤔

[@beaelliott3181]

Eden.Paradise.Eutopia.Heaven-on-Earth!

[@graemegourlay2850]

The most compelling and reasoned description of why and how fundamental change in meat production is needed.

[@trivonnereid8877]

@Bitterkind they say lab grown meat's healthier than natural meat

[@JadeTrading]

I want to try that meat without animals! It’s hard to find them in Korea.

[@trac204]

There's so many types of mock meat in Korea, you can even get fake Lamb, just have a look around :")

[@JadeTrading]

Trac Fake lamb? Wow didn’t know

[@trac204]

@Joe Curry it really depends bro, my taste buds changed almost overnight, but what actually changed was my perception. I cant stomach the thought of eating a dead body so im grateful for the plant based replacements. Its all a mindset, you dont even need mock meats, you just need a bit of mindfulness and gratitude for what you have in the pantry

[@kimsmith819]

@@trac204 i couldn't eat that pretend meat

[@IRCW]

I’m telling you what we eat is killing us

[@mjdailamy4550]

Yes, starches and sugars. Plant foods

[@IRCW]

Mehrdad Dalamie processed food

[@JaysonT1]

If you eat sugar, yeah.

[@apteryx7080]

Grass fed meat heals ! I am proof. I was plant based for many years, healed all my health issues by ditching a plant based diet.

[@Listen2DeathMetal]

@@apteryx7080 It's far more likely that you had a food sensitivity or gut issue rather than being healed by meat. You take that sensitivity out of the diet then think it's the meat that healed you. So it's not being plant based rather taking a component/food item out of your diet such as foods high in anti-nutrients and oxalates... Simply take these trigger foods out or lower them

[@chandlerc1971]

I learned this in HS environment science coarse, crazy how many adults don't know this!

[@forisma]

It's not that crazy, because college education is only for privileged people.

[@beaelliott3181]

Fossils...70year old vegetarian here.:)

[@RoshiiMusic]

When plant based and lab grown meat become cheaper than normal meat, then I believe that's when we'll see a serious change in the meat market.

[@trivonnereid8877]

yeah

[@FanOfYiruma]

yup，serious change

[@beaelliott3181]

The meat industry is heavily subsidized. Change this and lab meat becomes competitive. ...cheaper...

[@TheREALLYBADGAMERS]

Thank God. An environmentalist with actual solutions, not just "tear down the system"

[@robertthompson5501]

And spent our tax dollars in "pork barrel " project.

[@asifiqbalmohd82]

Nice topic for Indian audiences

[@mikaelnielsen7374]

This is the future of food! Thanks, Bruce!

[@hippieista7323]

This is so interesting that it was posted right before COVID 19 and the slaughterhouse outbreaks. It is almost like the Universe is going to make us mind and make the change.

[@SamuelSchehrer]

R W 💯

[@hofmdnt]

R W 💯💯💯

[@rogerlewis6488]

There weren't outbreaks at the slaughterhouses. That was the excuse used to close them down. The slaughterhouses are all owned by the people pushing this fake and harmful food substitute on us. It is as toxic to us as palm oil and corn syrup which are the main two components of the current obesity epidemic, and I think you will find the same people behind these products.

[@aylbdrmadison1051]

@Roger Lewis : So the same people who own the slaughter houses are the ones conspiring to shut them down? Can you say: _logic?_ I wouldn't be at all surprised if you also believe China created covid19 and *attacked themselves* with it when they could have just as easily sent one infected person on a plane to anywhere else in the world and no one would ever have known. Not even that first infected person would need to know.

[@simonjamestatt3613]

Spot on Laura. I agree with you. If we aren't going to change on our own, the Universe will do it for us.

[@Fanimik]

Great fantastic fabulous idea 💡 ❤❤

[@NYCeesFinest]

We can save the planet and the animals at the same time.

[@MaryFern213]

I really really hope we get to this. It would be beneficial for the human system, the poor animals, the environment, the technology. Hope people get our of having a close mind towards this.

[@antheablackmore5838]

Mary Villa ludicrous...where could this go wrong I wonder

[@JaysonT1]

@@antheablackmore5838 it already went wrong

[@kielysmith3233]

Thanks for sharing, Bruce!

[@Latifiboy]

I have such a passion for this good morality That even if I am not supported I will do my best to build a home workshop to produce this surprise as soon as possible I praise your team

[@freiac4645]

This was such an enlightening talk - thank you!

[@chawa8324]

So amazing!!!!

[@mingjie6717]

Plant-based and cultured meat have the potential to revolutionize the global food chain. Food pioneer Bruce Friedrich demonstrates how government backing may propel this business ahead, transforming the way we eat, in an eye-opening discussion. Plant-based diets are associated with a number of health advantages, including a decreased risk of type 2 diabetes and heart disease.

[@lucreziabertoni8996]

That's inspiring! Thank you for sharing!

[@thomasbeach5458]

I need a burger now! I really would like to try a 1/4 burger of this. I would happily pay $20 or $30 for it if I could find some. It would be like using a cell phone before they were commonplace.

[@DisruptiveWealthCreation]

Beyond Meat and Impossible Meat is the answer to those people who cannot go Vegan. Government needs to help. Agree with you 100% !!!

[@LeonaWorldwide]

We are competing for food with livestock! What an interesting, viscous cycle.

[@RyanR156]

It’s the circle of life, it’s how it’s meant to be

[@tom4412]

I don’t want to eat grass, do you ?

[@Medatom-ly6qt]

Its alife periodic rounds we just take our things carefully, and leave, live with peace.

[@tom4412]

Bitterkind Grass .....the green stuff that grows in fields, that cattle eat. The cattle then poo on the eaten off plant, then the grass grows back again. The cycle continues. Has done for 10’s of thousands of years.

[@tom4412]

Bitterkind There are thousands of species of edible plants in the world. In fact there’s even thousands of species of grasses. 90+ % of what cattle eat is grass, so there’s not much point in focusing on the -10%. Who wants to eat Soya meal and wheat feed any way

[@sliferdragon]

MuhammadAdnanBinMastapar_SEU224 Thank you for the explanation. I totally agree we need more support from government to ensure plant-based meat can be affordable to all household. As we know, people did not buy plant-based meat because of their expensive price and people rather buy meat product although they know plant-based meat is much healthier. If this industry can get more fund from government, they can improve the quality of plant-based meat and they can also produce much affordable product to consumer.

[@robertfoertsch]

Added, To My Research Library, Sharing Through TheTRUTH Network...

[@Poetic.rajvir]

Such an amazing idea!❤

[@dhirajjadhav29]

@@Mrbadu72 actually they are stopping world to great reset. If we are not reduce meat consumption then great reset not far.

[@codychideraa6806]

I want plant based meat as long as it tastes just like meat

[@Vikingbiznitch]

It does! Drop by a burger king or Carl's jr. and try one. It will shock you... so good.

[@joshuareynolds23]

@@Vikingbiznitch no the texture and the taste is off doesn't taste anything like a well grilled burger. Same thing with bacon chicken and steak.

[@magdal3nam.353]

What about vitamin a. B. B12. D3. K2. And more? This is in animal food only

[@nathanhon1784]

It’s mentioned countries who seize the opportunity of cultured meat and plant based meat would have bragging rights. Well, Singapore is on track to become a part of that group, it passed a law that made cultured meat legal. The most innovative country at its finest. Looks like that time is really now.

[@p3nut523]

Me being in the agricultural field in my peoples organisation I'll definitely be involving both plant based and cultivated meat. I'm pretty sure many will choose cultivated meat and I hope people can choose plant based aswell

[@trivonnereid8877]

yeah

[@remixgod6869]

I love a good burger like anyone but seriously those Impossible Burger Patties ARE YUMMY!! My first time trying it I was Very Skeptical but Honestly my burger came out wayyy better than what I was expecting. It was not Beany & cardboard like. It was juicy & I enjoyed the Texture. I enjoyed it soo much I made a 2nd burger. My spouse was all like “I can tell it’s not beef” but real talk... I really enjoyed it & don’t really care if it’s not “real beef” it made a Wonderful Burger & you just need to try it for yourself. It’ll surprise you 💯

[@getfreemazes]

how much were you paid for this statement?

[@detay2426]

Did you notice that it BLEEDS TOO??😳😳😳

[@nataliee5501]

@Eric M you forgot fused DNA. How many species? Altogether around 50. Yummy!

[@mjdailamy4550]

Have you investigated their ingredients or is that too much to ask

[@mjdailamy4550]

@Joe Curry abhorrent

[@pratikshapandey8027]

Yes please start this and don't exploit innocent animals for taste🙏

[@nataliee5501]

You better find out what is in inside. Mind you if you eat soy, you are jarred in serious trouble

[@MARISRUBINS]

@@nataliee5501 I hear it a lot, but I eat soy (notmodified) for last 13 years, all blood test and general health perfect (i'm a male)

[@nataliee5501]

@@MARISRUBINS i am a doctor. Firstly soy is not nature, so it is genetically engineered. I mean to say made with gram negative bacteria and fungi with the ability to alter DNA. They are latent mostly in the intestines and will cause serious health problems in the future, mostly lysosomal storage diseases. Wheatgrass for example is not the same as wheat grain. All grains are genetically engineered foods, same with tomatoes, sunflower seeds, phyllium husk etc. Plant based anything is not plant and has no nutrients, but will obliterate your body. All life is made of MICROORGANISMS they are responsible for everything. Cell signalling, cell transportation, all nutrients, repair DNA, they are the immune and remove toxins, gram negatives and radiation. Now turn all of that in reverse. Do not i repeat, do not get near bio, or plant based anything, they are all genetically engineered. If the origin of the plant is considered a pest or is aggressive stay away. If you want to eat properly may i suggest you eat your food raw. When you cook you kill the MICROORGANISMS so might as well not eat. Stay away from cow milk. Goat's milk cheese and yoghurt are similar to mother's milk. I hope this helps. This channel is very friendly with Gates, Rockefeller and Bezos, who have invested millions with the Monsanto group, to provide genetically engineered foods. Please watch your supplements also. Anything that says flavouring, salt, protein, added vitamins such as riboflavin b2. STAY AWAY. if you drink bottled water add lemon and use lots of apple mother cider vinegar.

[@MARISRUBINS]

@@nataliee5501 Ok, your science doesn't work, because I feel great :) I eat mostly tofu though. I live in Europe we don't have here modified soy in products (seriously never seen in my life :-)

[@nataliee5501]

@@MARISRUBINS i don't believe you read my comment. Soy are a manmade invention such as grains etc. And the diseases progress slowly and are not instantaneous. Perhaps if you learnt how to make plastic, you would gain knowledge on gram negatives. I wish you the very best.

[@Peace-vs9yi]

Up for it❤❤❤

[@forthesakeofallah2818]

Excellent

[@stopscammingman]

Very promising.

[@arjunnair7145]

I support this and may this be the meat Revolution

[@keizer3452]

If you support this then you support the agenda of the Elite ! And you and your health are not included in this future !

[@snowleopard7952]

Those PETA videos on the internet, as sad and cruel as they are, they made me a vegan. I go back and forth a bit, but for the last 20 years, i’ve been mostly aware and the older i get, the more disgusted and disappointed i am with humanity on this subject😞

[@zahlex]

@DJ Well said!

[@forisma]

I became vegan after seeing a shredded chicks undercover video.

[@forisma]

@DJ I tend to disagree. If a person doesn't go all the way, they keep cheating. Like most of the people who try to loose weight can't stop at 1 cookie, they eat a whole package. All the people I know who tried vegan but didn't want to call themselves that, stopped being 'plant based' at some point. Because the temptation is just too big. And it's quite difficult to be a vegan, let's be honest.

[@JaysonT1]

@@forisma That's because Vegans are dip shits.

[@FishOholic17]

Lmao

[@vascoamaralgrilo]

Thanks!

[@vishwachidambaran1298]

Good talk. New idea for me. I really pray that the ‘time’ comes. Iam not, coz I choose to become a vegetarian when I was 15, after watching a slaughter house picture... but coz I really don’t believe in killing animals to satisfy one’s taste buds.. My family members are all meat eaters and I cook for them but I really pray they respect every animalz life just like humans.

[@simpleremedies1374]

I love this.

[@tjguidry7753]

No no no no no ........natural is the best ....they got meds they can't get right n kill ppl what u think this Gon do ?

[@SuperBhavanishankar]

@@tjguidry7753 who said cultured meat is not natural? U want natural to abuse the nature n environment?

[@tjguidry7753]

One day the population will learn how we become what we eat..... If we eat unnatural stuff become unnatural life style..... Everything is connected up to us to be able to see the highest vision

[@tjguidry7753]

@@SuperBhavanishankar I stop eating meat in 2010 cuz I really care about the planet ....... But u care so u still eat meat.......

[@SuperBhavanishankar]

@@tjguidry7753 clean meat is meat, my friend.

[@hershchat]

IT.IS.HAPPENING!

[@manixreal]

So inspiring

[@HotwiredFlamingo]

One of these spokespersons came to my highschool a few years ago to lecture us about food. Fast forward 4 years and I'm sitting here on a 2 week fast, so neither veggies or meat. I think I beat the system.

[@azizaabubakirova8026]

👏👏

[@RaspelRa]

I don't eat anything that poops

[@JaysonT1]

You must not eat anything. If it's alive, it poops.

[@RaspelRa]

Jayson T idk have you ever seen a carrot take a s**t?

[@skippydoo4208]

@@RaspelRa yes i have

[@RaspelRa]

@@skippydoo4208 I'll make sure to keep away from the kinds of carrots you eat

[@pinkydiengdoh7040]

Hehehehe good one!!

[@t.shamiliyi7906]

SHAMILIY_SEU224 I completely agree that we need more assistance from the government to make sure that plant-based meat is affordable for every household. In a perceptive speech, food pioneer Bruce Friedrich demonstrates how government assistance can advance this sector and transform how we eat. As is well known, despite the fact that plant-based meat is way healthier, consumers choose to purchase meat products due to the higher cost of plant-based meat. The quality of plant-based meat could be improved, and producers could create much more reasonably priced goods for consumers, if this sector of the economy could receive more funding from the government.

[@lorenzobusato]

Show 👏🏼

[@blobbo5995]

mark rober used cups and a liquid a couple times to illustrate what's happening in energy loss, pouring sun to plants to animals then to humans, and spilling a lot, compared to sun to plants to humans and spilling less.

[@nurudeenkamilu9339]

What is the effect of this innovation on human health when compared to consumption to natural meat?

[@enyabthegreat9993]

Yeah, like where does he think cows get protein from? Grass? Also I dont want to have to take a pill in the morning so I dont get a B12 deficiency

[@Ara_Ara2]

@@enyabthegreat9993 Actually, cows should only be eating grass, mass-produced cow products just feed cows antibiotics and artificial hormones.

[@Ara_Ara2]

Eating/the production meat is bad for the environment and the animals are usually in inhumane conditions. So artificially produced meat doesn't have the negative effects of producing meat

[@nestortorres3392]

@@Ara_Ara2 because they are not humans

[@AM-fh7ek]

@@Ara_Ara2 you just need to stop mass producing in such conditions. This doesn't happen in my country, we have very good meat because animals are kept old school style like actual animals outside on pastures.

[@thequraishis6550]

Loved it

[@ashikanaik51]

Thanks.

[@ssccgl1543]

Only Indians know that being vegetarian is easy. We have so many delicious options in veg.

[@apteryx7080]

you also have some of the worst stats for heart disease and diabetes in India.. so.. maybe a vegetarian diet is not so great ?

[@GauravSingh-ku5xy]

@@apteryx7080 Exactly. Idk why tf these idiots are so over-patriotic. Guy hasn't even tasted food from bunch of other countries and starts the sentence with, "Only Indians".

[@mjdailamy4550]

Yeah, hence predominance of diabetes in India. Fools

[@theav2000]

@@mjdailamy4550 Diabetes comes from too much refined wheat, sugar, oils. Also 60% of people in India do eat meat. So don't blame it on vegetarianism. It can be done right too.

[@meendadrip7300]

I Don't eat Meat.

[@tom4412]

Your mum did

[@jukio02]

I'm a Star Trek fan, so I'm excited for this tech.

[@Keinapappa]

25 years ago all of my friends had a mobile phone. GSM phones were quite common at that time all over the world.

[@calvinfletcher4699]

these are great ideas but where I live, the animals are range fed in u farmable land and pretty much live untouched until they are rounded up for the chosen ones to be slaughtered. these aren't eating crops they're eating grass and sagebrush. t

[@MichaBusch]

Yes, that is a very good point. The problem is the animal factories, where animals eat soy and grains, for which the soil needs to be plowed, which releases a lot of CO2 into the atmosphere. Pastured animals actually help keeping the CO2 sequestered into the soil. Also the problem with 'eating meat is unhealthy', I guess we need to know what kind of meat are people eating? Grass-fed free range? Or stuffed with soy and antibiotics?

[@aisadal2521]

I really hope this becomes a staple soon

[@nataliee5501]

You are joking surely.

[@veryconfused9768]

I also wish for it to become staple

[@amazinggrace9675]

There is a term for this.... Conflict of Interest

[@__-tz6xx]

I want to be vegan but it is hard to avoid cheeses and meat when so many people eat meat around me and there are a lot of restaurants which don't have many vegetarian options and I can't get my mind around that it is a meal that will make me satiated without eating meat.

[@TheDarkL0rd]

Then don't be vegan, we don't brutally punch cows to get milk, tho I understand the meat part, just buy some from a trusted dealer that doesn't torture animals.

[@hairsavior]

I hope we add cannabis to this meat salad...

[@chamannawaz8731]

Yes you can see my videos on my youtube channel for entertainment

[@sushanalone]

only as an option.

[@aidananimation123]

beyond meat = buy that stock for profits if you believe this guy

[@forisma]

Yes, it's the only vegan company on the stock market as we speak. I own their stock 👌The change is inevitable, because the planet is suffering great deal.

[@tkolenko]

@@forisma Dengerous BS

[@forisma]

@@tkolenko let's agree to disagree. I don't care what you think.

[@tkolenko]

@@forisma I am sure you don't. My comment is not about you. its about the ideas you are promotig here

[@forisma]

@@tkolenko it's funny that you don't seem to think that you are the one who's promoting ideas as well. Again, let's agree to disagree. Our planet can't be saved anyway, so I don't care if I'm able to change someone's mind.

[@xxsnow_angelxx3953]

I didn't know about cultivated meat! That's so cool

[@muhdhafiz7979]

MUHAMAD HAFIZ BIN ZAINUDEEN_SEU224 The explanation about the future food meat is great. To avoid the climate breakdown in future we need to reduce eating meat. Instead of educate others about the reduction of meat-eating, we need to change our daily diet plan in the way to protect this future food. Plant based meat is a great idea to increase uses of plant and also reduce uses in meat.

[@hindsightpov4218]

Humans are bringing on their own doom.

[@jeffcensored2937]

Nope, hideous nwo globalists are orchestrating mass depopulation.

[@JaysonT1]

@@jeffcensored2937 yeah whatever

[@juliehambrook4006]

We are Omnivores. Our bodies are genetically built to eat clean meat with vegetables not grain.

[@robertthompson5501]

@Joe Curry Do you live in a City? In North Dakota there is plenty of productive land. We export food to the world.

[@AustenSummers]

Wow so deep

[@InvestBetter.]

I must have missed a meating......

[@thedopestsoulleo8743]

😂😂😂😂

[@enyabthegreat9993]

This is amazing

[@lazarussoul8221]

Woke AF haha

[@shawnmacaluso9256]

Agreed.

[@sunilrayudu6237]

Unbelievable 😋😋😋

[@hervekongo3226]

All is about money and power

[@taylinnelson3788]

Yes, which is why it's so important to use rhetoric that appeals to people in power because the people who have the power to change these situations will only care if they know it will benefit them. By talking about the economic impacts and the prestige of forerunning these types of innovations, he is essentially trying to appeal to those who have the power to affect the kind of massive changes needed for something like this to occur.

[@Mixedbag456]

As a lover of meat, I just hope we can improve, to save more animals. I'm all for plant based meat and cultivation if it will help save the Earth, and of course every species on it.

[@s.zander6211]

Episode 2 : wheat without plants!

[@carsonbarlow348]

That day may come...

[@UnchainedRain7]

👏👏👏

[@turningpoint4238]

Really interesting paper thats free from RethinkX on their website on the future of a large part of farming. This is aimed more at the USA but also is relevant for the rest of the world. Basically says fermentation farming is going to disrupt the agricultural world starting in about 5 years and after 20 agriculture as we know it has changed. I'm looking into this as a very small time investor.

[@kazun5317]

EAT　TOFU　MEAT　！！！

[@guitar.charrr]

It's saddening to see how much negativity people are commenting towards this. Why not be more open minded to trying new ways instead of being stubborn and hateful towards ideas that could save millions of animals?

[@davonc7973]

So true

[@iulianmititel3552]

@@anupma_sama thats wrong. humans are animals, but animals arent humans

[@iulianmititel3552]

is not about being stubborn. is just a preference. how would u feel if i would come to u randomly and tell u that u have to eat meat from now on? exactly. let people eat whatever they want.

[@mjdailamy4550]

Shut up. And millions of these animals will die unattended then? Have you thought about that? Or your brain is incapable of that rational?

[@Mazaveli]

There won’t be millions of animals if we didn’t eat them

[@trivonnereid8877]

things are changing

[@JezraelUBS]

Ong Jezrael_SEU 224 Remarkable explanation by Bruce Friedrich. However, I believe that lots of us will support " The Future of Food". This is because the time that needs to produce a meat which is taste the same or better is lesser. Furthermore, old method which used to produce the meat will cause negative impact such as population, spewing vehicles, gas-guzzling pollution and many more, to avoid this we need two options, which is plant-based meat and grow the cells directly. In my opinion, plant-based meat is much more efficient, which cost lesser and taste better. Plant-based meat are also higher in fiber and other nutrients, and are definitely more sustainable

[@timebot000]

I'm all for locust harvesting

[@Saljarba87]

Come to the Middle East.. there is a wave hitting the desert areas... have at it

[@md-kz1ks]

After all, we all going vegan baby!!!!

[@Santhanamranjith]

It doesn't meant cattles are not doing good to human I think!!!

[@elizabethelizabeth7408]

Brilliant talk! Thank you very much

[@santibude87]

regenerative farming is the solution

[@tkolenko]

There is no money to be made in regenerative farming .

[@twoissas]

@@tkolenko just imagine how many other businesses could be developed with having other options ....biggest payoff, OUR PLANET!

[@tkolenko]

@@twoissas You are so naive?

[@forisma]

No, it's not. It's been proven that this kind of farming is impossible. You still have all the problems and all the pollution.

[@twoissas]

@@forisma Science much? Your answer answers my question.

[@lisanguyen2397]

Thanks for this video. I have so much love for all animals and I hope we can one day end animals suffering and replace meat with a better alternative. The vegetarian products at most local stores have kind of bland taste with little options. I still eat meat but reduced consumption amounts

[@Listen2DeathMetal]

Admirable, however can you truly love a sentient being and still be involved with their death?

[@matlatpower7472]

Here an interesting question. If you make neat that is biological similar to a human being and you eat it, does that consider as cannibalism.

[@carolyneverett762]

He sadly failed to mention the horrible pain factory farmed animals experience, most never seeing the sun or feeling a blade of grass. Obesity is the #2 preventable death in this country. Another reason for people to eat more plant based food.

[@funnyanimation818]

“Four legs good, two legs bad.”

[@thushyanthanhype]

Finally, a company going to owe the meat production and will have the rights to produce meat and the rest of the world should depend on its production. A simple local farmer will not be able to breed cattles. Again, this is not natural and not certain what impact this artificial meat going to have on the human hormones. Overall this is going to be "a trillion dollar Business plan"

[@sanjitamarathe9489]

Hey. U can't tell the plan

[@magdal3nam.353]

We need farms

[@victormd1100]

There are many companies working on this field already, probably farmers will begin to change into this direction once it starts getting a boost too.

[@informationispower2456]

Why Don't We Have Food Replacement Pills? Kindly Implement this technology.

[@darkofius]

While I listened with interest to the expose, the comparison of cultivated meat with renewable energy is "inappropriate", the culprit of our climate problems, a fossil fuel industry gets much more in form of direct, indirect, and induced support, and the numbers a staggering, we are having cumulative figures in trillions.

[@Saljarba87]

Dude, you lost me when you quoted World Health Organization 😖

[@alessaapathy]

My Nontraditional Life Because there’s a lot of conspiracy theorist quacks in these comments

[@Saljarba87]

@@MyNontraditionalLife their honesty level is questionable

[@Saljarba87]

@@alessaapathy u know best

[@sridhu4u]

Our future is artificial.

[@TrejoS1.80.3.]

Nice

[@Fanimik]

❤❤❤❤🌱🌱🌱🌱🌱🌱🌱🌱🌱🌱

[@ujjwalsharma8295]

Hindus are so proud of your team😇

[@sachiperez]

2:47 i stand up and try to sell my sandwich for 9 times its value!

[@user-jy8ck5jy2d]

Ng Yu Xuan_SEU224 A very good explanation about the future of food, which the meat is without animals. In my opinion, this new production of food in the future can enable us to maintain our health, as climate change will affect the fleshy and calorie of protein as well. I believe that the meat without animals, which is using the plant-based meat to produce the food is more healthy than meat with old production before. I agree with this future of food that food is produced by using plant-based meat, which can help us to maintain our health better in the future.

[@sitiaishahamni2806]

SITI AISHAH AMNI_SEU224 Great explanation about the future food of meat. I agree that we need to reduce in eating meat to avoid the climate breakdown in future. Plus, instead of educate others about the reduction of meat-eating, we need ourselves to start change our daily food in the way to protect this future food. I think the idea of plant based meat such a great idea to increase uses of plant and also reduce uses in meat.