Michelob commercial - "After Midnight" (1987) - from 1-inch tape

This 1987 Michelob commercial spot features Eric Clapton and "After Midnight." This upload was sourced from a 1-inch tape that was sent to TV stations.

[@MrCodyist]

I had the privilege of playing in this club the night this commercial was shot. For those who care, it was NYC’s “Lone Star Cafe” where the “live” smokey shots were taken… 😉👍😎

[@VPR2B]

That’s amazing - thanks for sharing this golden nugget!

[@tsavolion]

My favorite thing on youtube is reading incredible comments like these!

[@MrDetroit1701]

There was a lot more living then.

[@thesun4650]

Buen dato 👍

[@MrDetroit1701]

There was a lot more life in the old days. People are miserable today.

[@richardingrassia4276]

Legendary commercial for a legendary legend. Eric Clapton

[@shannonhondo260]

I was 12 when this came out and remember my Uncle Shannon playing air guitar to the commercial lol great time to be alive

[@kastore9364]

Call me crazy, but I wish I could live in this commercial for a week. 😎

[@j.michaeledwards2892]

You said it, I couldn't have said it better.....except, be 25 and live in it for a month, or like a Twilight Zone, just never come back, lost forever in the "Smoky Lone Star Cafe"......

[@planetside11]

I’d do it just to be in the same room watching Clapton play

[@gozorak]

Its kind of criminal that the ad ends just as Slowhands solo is heating up.

[@planetside11]

The night belongs to Eric Clapton.

[@pathecolor]

Looks incredible, thanks for uploading! Do you have any more of these Michelob commercials? They're some of my favorite.

[@Rainman71625]

watching these cuz kubrick said so ..

[@tonymctony4551]

This notes for you

[@UFOcapture]

😂😂 god salute ya son, bravo

[@bloppysloppy2283]

I'm sure hermite-like singer/songwriter/guitarist JJ Cale appreciated the nice fat payday this commercial provided.

[@cavy95]

The night belongs to Dylan Mulvany 😂😂

[@billkaldem5099]

Lmao

[@MrDetroit1701]

Today it does! ;)

[@sojnab1]

Absolutely awful

[@leo.68]

Favoloso!💙

[@HectorRodriguez-oz9od]

An alcoholic promotig beer, really ironic!

[@johnstorm9314]

I don't think you understand the definition of 'irony'

[@bradwoods371]

@@johnstorm9314 that’s literally a perfect example of irony.

[@unclexeres]

A recovering alcoholic, it's in one's genes

[@rick3747]

So, he beat the bottle. Give him credit!

[@billkaldem5099]

@@rick3747exactly