Mickeleh’s Last Video (for Steve Jobs)

[@Paint]

Holy moly what a story! I had no idea you worked closely in Apple.

[@garyc]

What an amazing story! Loved the DVD extra: "One day you'll be able to do all this on a Mac." :D

[@mickeleh]

+Gary C Bless you for sticking it out through the Extras. ;)

[@DanLayton]

+Gary C +mickeleh, I quite enjoyed that too!

[@SimonClark]

You're a great storyteller! You should do a series of you telling old stories by a campfire.

[@skx9159]

Started following you on my old account some time ago and this why; I adore your storytelling style and love your voice too :) I wish I could remember what led me to you in the first place but whatever it was, long may it continue

[@mickeleh]

+Sharna N Thanks for sticking around.

[@racegrooves]

Thanks for sharing your story! It was a fantastic listen!

[@EliseBauer]

Michael, how in the world do you speak for 13 minutes straight with no "ahs" or "uhms"? I bow down to you. Great story, thanks!

[@mickeleh]

+Elise Bauer 1. teleprompter (it's an iPad app plus a bit of hardware) and 2. editing. 3. lots of time writing and polishing. thanks.

[@craigers6122]

You made videos in 1997? Great video! Love you Mickeleh

[@liammcnulty1987]

Brilliant story, thanks for sharing with us. It's refreshing to see regular KZbin updates from you, they've been sorely missed. Hopefully you stick around :)

[@mickeleh]

+liammcnulty1987 Thanks much. Thanks for the encouragement. We'll see.

[@Dellmclain]

Wonderful. Absolutely wonderful! I knew from the moment we visited at that table in the industry lounge at Vidcon that you needed to share your experiences with this community. There are too many on the platform and in the industry that need to hear about the journey to this great democratization of media and information. Thanks so much for sharing. Fascinating!

[@DanLayton]

Such a cool story!! So glad you have these you can share with us!

[@mickeleh]

+Daniel J. Layton Thanks. Glad you enjoyed it.

[@atk_ogre2185]

im very happy your active again; i missed you,Mr Mikele

[@abrightman]

"...total total steve-ness." Kinda says it all. Great story, Michael. And equally great storytelling.

[@OneRandomLeo]

I've known you for over a decade on YT and started working at Apple (Developer Support) 2 years ago. What a beautiful crossover 💕

[@kmr15mhs]

This was so fascinating!! I always love seeing your videos! You're the best!

[@hubertcumberdale2008]

I absolutely enjoyed hearing your story. Glad you stuck around to edit this on your Mac. 😉

[@mickeleh]

+Dome Woo Me, too.

[@Perspectologist]

Thanks for sharing this. I had really missed your videos during the lull.

[@mickeleh]

+Perspectologist Thanks. Missed you, too.

[@Eiseverythings]

You are a very good storyteller!

[@mickeleh]

+EisforEmz I appreciate that.

[@epschwartzmusic]

That's a hell of a story.

[@Gromitdog1]

Thank you for making this insiders view available.

[@larryjames007]

I love behind the scene stories like this. Thanks for sharing.

[@benaaronmusic]

Last video!? Don't scare me like that. I really enjoy your stories, Mickeleh. Thanks again for sharing.

[@mindbenderrx]

A lovely story that I'm glad you chose to share.

[@PogieJoe]

What a phenomenal intro. Pulled you in from the start. Just a heads up though: the annotations at the end aren't there!

[@mickeleh]

+PogieJoe I put them in. I wonder where they went. I'll fix.

[@mickeleh]

+PogieJoe They're there. Hmmm. Are you watching on mobile? Annotations don't show up on mobile.

[@PogieJoe]

***** Hm...on a laptop actually. Checked to make sure they were on. Must be a glitch!

[@scratchingcat]

Great backstory! You should have also told him that you can cure hiccups.

[@mickeleh]

+scratchingcat I guess I should have. If I had ever seen him with hiccups, I surely would have.

[@martha_s]

Fascinating video. I'm glad you played a small part in saving Apple too!

[@Viva_Reverie]

...Huh, that's actually a pretty interesting story. :o

[@blindpringles]

I've really missed these kinds of videos. Hope you're doing well.

[@mickeleh]

+blindpringles I am. Very well. Much better than last year. And thanks.

[@ianm8201]

Absolutely fascinating. So does this mean you've been fictionalised in the recent Steve Jobs film? Or was your main involvement inbetween the three acts? (I don't know if you mentioned anything like that in the review; I try and avoid reviews so I can keep my mind clear of other opinions until I've seen/read/etc. the thing in question, sorry)

[@michaelkrumbein5807]

The extras were definitely worth sticking around for. "One more thing" indeed.

[@votd1290]

That was fascinating! Thanks for sharing.

[@evilgiraffey]

I love hearing your stories so much.

[@chillinkansai]

I love these stories! Thanks Mickeleh!!

[@mickeleh]

+chillinkansai Thanks so much. I'll whip up some more.

[@chrisespinosa9409]

And we’re grateful for the part you played, Michael.

[@mickeleh]

+Chris Espinosa Thanks, Chris.

[@Nhoj31neirbo47]

Fascinating stories. It is a rare individual that effect significant change in the world by force of will. Steve Jobs was one.

[@UFOBobTV]

Great story. Thanks for sharing.

[@AliJardz]

Best opening few lines ever.

[@mickeleh]

+Ali Jardz Thanks.

[@vampirica89]

If I ever have a carrier one bit as interesting as yours was, I'd be very happy. :) (As of now, I haven't even been employed, but I hope to graduate soon.)

[@thatzak]

Michael, this is incredible!

[@mickeleh]

+thatzak It was pretty incredible being part o that moment.

[@ChristopherKorody]

nice! what a horrible time that was till the savior arrived

[@FrancescaGeorgiou]

You have an absolutely wonderful way of telling stories

[@mickeleh]

+Francesca Georgiou Thanks so much.

[@leokimvideo]

Your apple stories are always amazing. I have been in iJail for 2.5 years now, out with all the windoze PC's and in with Apple stuff. It was a great start but Apple seems to be lost in past greatness. The iWatch when no one needs a watch, bloated iPads chasing the Microsoft failed Surface that no one uses. I once had a boss who made binary decisions. I think that's a sign of greatness. Apple is still caught up in it's own hype, but it's past hype now. Where are the stunning new products? Sadly here in Oz apple's use for education has lost. Apple has still not penetrated the business market even though they throw away business products. This still surprises me. Maybe it's time Apple had you back onboard considering how you have helped them in the past. Just look at Apple Inc share price..OUCH. Between 2009 to 2015 Apple ruled, today it's again an open market.

[@mickeleh]

+leokimvideo Thanks for the vote of confidence, but I don't think I'm in a position to help them now. As for the stunning new products, Apple plays if very close to the vest with a lot of secrecy. So there's no way to know if they are in the pipeline or not. Two of the more interesting rumors concern an Apple automobile (slated, maybe, for the end of the decade), and a virtual reality or augmented reality headset. VR and AR is just coming to the market now, but at prices that make it very exotic. But prices will be driven down and I expect we'll see something in three or four years. (uninformed guess).

[@PsimanUK]

Fantastic video. You're quite the storyteller, Mickeleh.

[@mickeleh]

+PsimanUK thanks.

[@Mjhaider1985]

First comment as a youtube red subscriber. great story

[@mickeleh]

+Michael Haider Welcome. Thanks.

[@RishapWiliam]

Really interesting story. At the time I was building and selling PCs and the only people that wouldn't touch them were creatives, and to be honest, the creative software available on the Apple at the time was far and away better than the PC. I remember trying to add memory to an old Mac all in one and hearing a hiss as the seal around the monitor tube broke - haven't tried to fix anything Apple since! Had forgotten how bad things truly were for apple - amazing how one man's insight, focus and determination turned things around so completely.

[@bernardthedisappointedowl6938]

Your story telling skills are owlishly impressive today my human friend - Not sure I could have ever worked with Steve though - all that visionary positivity, - unless of course it was some kind of scone production company, ^oo^

[@ljmastertroll]

You're fired! :D

[@michellethalakottur9218]

oh i loved this interesting snippet. Walter Isaacson should have picked up on this!

[@DaveJGiles]

This was fascinating. What an insight

[@mickeleh]

+Dave J Giles Thanks, Dave. Glad you stopped by.

[@DaveJGiles]

the pleasure is all mine. i'm glad you're making videos again. i'm not a doctor who watcher, so i don't watch your reviews, but live for the other stuff

[@fivebyfivewhat]

I love your Apple stories!

[@NickyTannock]

The more I hear about Steve Jobs, the harsher he seems. Is that really what's needed to be successful?

[@mickeleh]

+Michael Tannock That is, of course, the ultimate question about Steve.

[@northwindkey]

Tbf, during this era, the harshness was warranted by the company's complete lack of direction. I mean, Apple had a fairly decent Unix system called A/UX just lying around for years collecting dust that they could've used to save the Mac in the early 90s and never even had to get NeXT to get a good Unix system. They just let it wither away and die. I mean, wouldn't you be ridiculously pissed off if you saw a company you helped build lose itself in decisions like that, especially if you had been forced out specifically because the company said they wanted more focus? That's the great irony of this. Jobs was the one starting a million different projects against Apple's wishes in 1985, causing him to get kicked out. But in 1997, Apple were the ones losing focus and Jobs was the one who needed to, essentially, give them the same lesson they gave him. You could argue that firing Jobs and bringing him back were both the two best decisions Apple ever made.

[@BlahBleeBlahBlah]

+mickeleh Thank you for sharing your insight into the dire situation at Apple back in 1997 and Steve's vision and determination. I recently found these old Apple gems on the Internet Archive, I was wondering if you involved with the production of Sculley's presentations in 1990/1991? This was one of the last largely successful product launches pre-Steve (The LC line in particular). I thought the production was quite humorous - the news room to cross between demos and of course the stuffy power-suits of the early 90's! archive.org/details/AppleUserGroupConnectionForNovember1990_659

[@RSHekscher]

Awesome story!

[@garishyellowshirt]

Very interesting how Pirates of Silicon Valley casts the Bill Gates appearance at the 1997 keynote as Steve accepting the dominance of Microsoft over Apple, with Gates taking the place of Big Brother from the 1984 ad, with Steve saying he regrets how large Bill Gates was in comparison to him. It ignores all the context you give it of all the benefits that came with the negotiation, which were ultimately crucial in Apple's return to the business.

[@mickeleh]

+Yaseen Kader Big business meetings, like rock concerts, all use big screens to magnify the image of the speaker. Nobody ever notices or complains. Except when it's an Apple event, where everyone likes to bring up the 1984 commercial. The price of creating an iconic ad, I guess.

[@BananaNeil]

Also, I think you have told this story to someone before ;]

[@mickeleh]

+BananaNeil Pieces of it. Maybe. Never the whole thing.

[@evan]

P good story bro

[@mickeleh]

+Evan Edinger Thanks. It I'd known you were coming, I'd have thrown in some puns.

[@BananaNeil]

Lastly, MORE APPLE VIDEOS PLEASE! O_O

[@SpuTalks]

+BananaNeil I second this request by the lion, rawr. (Also right back at cha!)

[@mickeleh]

+BananaNeil An Apple for the Lion. Coming up. In a bit.

[@ondank]

If your out of steve stories, then tell other stories because you really do tell stories well.

[@DartanionLondon]

Good stuff :)

[@mickeleh]

+Dartanion London Thanks

[@BananaNeil]

You mention that you are glad to have done your small part to "save he company"... But I think you mean "save the cult". =P

[@mickeleh]

+BananaNeil I said what I meant. I you heard something different that's you.