Moog Corporate Buyout

[@Wagoo]

I was with you until the Behringer hate. They are completely different markets. Moog's death.. and hopeful continuation has nothing to do with Behringer. Moog One has a lot of issues.. bad design with thin oscillators overdriving the mixer in a really weird hollow fizzy way.. the lack of firmware updates.. why can't you modulate FX parameters like in the Deepmind? I have Moogs and Behringers.. both are great

[@michelvondenhoff9673]

Behringer changes prices (for retailers) on the fly. I know two local shops that do not carry them due to this. One does backorder but at fixed price.

[@Wagoo]

@@michelvondenhoff9673 I don't see the big deal with that? I used to admin the backend systems for a large retailer and prices stock would be available at would vary all the time. The price on the site was determined in part based on the prices we could get stock at. Also, when you are dealing with stock from overseas, then the effective price is going to change all the time anyway just due to variability in exchange rates. So you need to have the ability to deal with variations in stock price. If they are small local shops, perhaps they just did not have that flexibility. Behringer are also known to drop the price on their products after a year or two, if the product sells enough to get to the point it has payed off the setup cost for its production line (~$100k outlay to setup all the automation)

[@cameramann2225]

I own several MOOG Synths and have been a Moog Fan since the 70s. So let me put this into perspective for you youngsters out there. This was inevitable and I am glad to see a company like InMusic stepping up and NOT letting MOOG go Bankrupt, AGAIN! What most do not know is that MOOG was in a lot of debt! So If you believed that MOOG, with its current business model, would sustain itself for another 5 years without a serious cashflow injection, then you puffed one too many in the 70s, bruh! As it relates to Behringer, I personally am glad that they are copying the originals and giving a younger generation the opportunity to experience analog. I know several artists/keyboardists that started with a Behringer that now own and appreciate a true Model D. One is on tour with Steve Lacy today. If you cannot afford a MOOG right now, get your hands on the Behringer Model D. It is a great learning experience and you will appreciate your MOOG when you finally graduate to one. And you will get a Moog, this too is inevitable. As an old head who has owned and sold several businesses including two recording studios, I get it and am glad they made this move. Now the MOOG Legacy can continue. Without this buyout, the company would have died! Now, with the cash flow behind them, they will be able to create the synths they could have only dreamed of without it.

[@maulsby]

But we probably won’t because free software can sound even better than hardware 90% of the time if you know what you’re doing…

[@georgegeorgio1751]

@@maulsby Partially true.

[@dodgingrain3695]

Unfortunately, Moog was run like a hippie collective. Having owned Moog's I've never been that impressed with the sound. They sound ok but the value proposition is terrible compared to alternatives. And then there is the Achilles heal of Moog, the filter kills the bass when the resonance is used which is a symptom of old analog filter designs. Some of the newer analog filters such as the filters in the 3rd wave compensate for that issue.

[@maulsby]

“Moogs have a sound that Behringers simply can’t match” *proceeds to play the most boring synth bass I’ve ever heard that could be reproduced by a potato*

[@adrianmaule7128]

There have been guys like this pooping on Behringer since the 90s. The Behringer Model D has THE SAME SOUND as a Moog Model D. The Moog is a boutique item. That goes for most of their instruments. What's nice about Moog - until now they were employee owned, build in the USA (at least assembled), and had great service. Behringer has basically NO service, fine...get what you pay for in that department. But just like the old Behringer gates and compressors that guys like you poop on, they function and sound the same as the instruments that they cloned from Expired patents. Plus the Behringer builds are fine. They don't cheap out on the build quality. Just a different process using established and public tech. I'm proud you can afford Moog for everything. Lots of people can't. But now we ALL can afford the VERY SAME SOUND.

[@Sonikbytes]

Many people say that Behringer is crap and it is true that it will not sound exactly like the original ones they try to recreate and for the price point and some materials used will have to be cheaper. What about Roland and Korg? Nobody bashing them. To be fair in my opinion they make cheap plastic crap just as the Behringer does. Roland with their toy-like line of boutiques digital synths with limited polyphony and not sounding same as the original ones did. Where are Roland's true analog synths, lol? They don't care! The high failure rate of some components. Yep, my fantom XR will forever be crippled without a working LCD. Korg's clones aren't exactly spot on too. Moog although quality sound and design is unsustainable in the economy where people don't have enough money for basic necessities of life. The geniuses at Moog didn't factor that in...company like Berhringer did.

[@ChristopherJenkins73]

Well said!

[@gadjox]

Behringer stated they'll focus on original designs from now on. We'll see, but the upcoming Proton looks really good on paper.

[@Sonikbytes]

@@gadjox I bet that they will milk the 'cloning' market for as long as people will be willing to buy. They just got started with poly's. They will be doing new designs at the same time. Once they venture into the DSP driven synths they will dominate the market in sales volume. Their modular assembling methodology will allow they to spew out these at an astounding rate as long as we have the raw materials

[@tomwawer5714]

I have only a Mavis my only hw synch but I completely agree the tone is fantastic. I can make lots of organic sounds which are so fleshy. I wonder is there any news how inmusic is doing?

[@rexterrocks]

I absolutely love Behringer and their synths. I love playing music and I learned to play using a really cheap guitar because I couldn't afford a Fender or a Gibson back then, it got me playing, isn't that the point of budget instruments? Behringer enable people to afford synths and learn to use them. Music should be for everyone.

[@jekanyika]

True

[@Scott__C]

So many great brands other than Fender and Gibson that make good guitars for not a ton of money. Schecter and the PRS SE line are great guitars with good quality control.

[@allkeyspro6606]

Music is for everyone, there are just better choices than supporting Behringer and their unscrupulous business practices. Buy Roland, low end Moog, Korg, Dreadbox.....lots of other affordable options!

[@rexterrocks]

@@allkeyspro6606 I own a lot of lower priced name synths but the Behringer 2600 is a great example of what I mean about making affordable synths for everyone. It was something that's usually out of peoples price range,and there's nothing like the Model D for the price. They also say they're working on the VCS3, which is impossible for most of us to get an original of. I'd love one.

[@deadmanwalking6342]

Dont worry, be happy, Behringer will cure your "national tragedy" with all sorts of copies to splendid prices!

[@HOLLASOUNDS]

I have a Behringer Monopoly and it's not Mahhh ok it's a quality product, as far as I can feel and see.

[@RayDAider1]

Makes me want to go out and buy a big Moog, because I believe this move to inMusic will make the current and previous modern models that much more sought after...which is actually why I want one especially now...I have a Werkstatt-01 that I will never get rid of.

[@markwoodson2020]

I don't hate any company. Just can't justify spending moog money when my musical skill is amateur at best and I have a mortgage and family.

[@allkeyspro6606]

Certainly understandable! Sounds like you’re acting responsibly!

[@love4eulogy]

Dude talking mad shit on Behringer! Haha I want a minimoog but 5K!!! Cmon man, I know it’s a piece of history and worth it if you can afford it but the Poly-D sounds huge. 90% there my friend. Behringer is bringing back history. Giving synth heads with minimal cash flow a chance to have and play something tactile. As good??? Nope but who cares!

[@maulsby]

Tactile is the key word. I’ve heard software sound completely indistinguishable from hardware in many instances. It’s just not as fun to use.

[@mannygrossman]

Just proudly bought a Behringer Toro an hour ago. I simply do not care one iota about the notion of being "loyal" to any brand, particularly Moog. I mean, if Behringer is making clones that sound almost as good or equally as good, then what exactly am I paying for in a Moog? The name? Sorry, means nothing anymore. Another thing that is confusing is didn't Moog already go through all this in the 70's? I remember they were bought by all sorts of conglomerates and multi nationals. Anyhow, an overpriced brand that caters to knob twiddlers and hipsters gets sold to a Chinese company. It's the way of the world. Maybe now people will be able to afford these things.

[@frankjamesbonarrigo7162]

Synthpro says the minimoog clone by behringer is almost an exact match.

[@77advanced]

I think nothing will change, they will continue to assemble moogs from chinese parts, chips and boards as they have been doing for at least ten years.

[@DJFonzi]

Lol. "Moog buyout" headline becomes another Behringer complainfest. I really liked the part about Behringer users being the ones "on their sandboxes."

[@allkeyspro6606]

I know....soapboxes

[@DJFonzi]

@@allkeyspro6606 I honestly wasn't correcting. I feel like the I hear more "BEHRINGER SUX!!!!" coming from soapbox perches, honestly.

[@Zaccyonline]

Great sounds Jeff. 👍

[@allkeyspro6606]

Many thanks!

[@cubdukat]

I couldn't believe that when I first saw it. Bob Moog must be spinning in his grave. Then again, maybe Moog's quality control will rub off on inMusic's brands. That being said, I disagree about the "good-stuff-is-expensive" argument. On one level, it's true, but I refuse to believe that something like the Moog One is ten-grand good. There's no reason Moog couldn't release something like the late Little Phatty for those of us who don't trade on Wall Street.

[@GNeuman]

Sorry, I think your reaction to the Behringer Pro1 is way off. I owned the original back in the early 90s, it sounded great but the build quality was very poor. I paid top dollar for it, the dealer FLEECED me, was glad to see the back of it because even then I knew it was a ticking time bomb of potential repair bills. The Behringer Pro1 is BRILLIANT, make no mistake.

[@dominicpinchott7432]

I just got into modular synthesis and started with the Moog Studio set. I love them so far. I hope this turns out to be good for Moog and the music industry. I was excited to go see their factory in Ashville. Hopefully it will stay a place of innovation and manufacturing.

[@allkeyspro6606]

I share your hopes!

[@decimal1815]

You repair your modern Moogs? With their surface mount PCBs, and Chinese-made components? Impressive. My soldering skills are not good enough for that..

[@danwentz]

The first really Moogy thing I discovered as a kid was oscillator sync on a Moog Prodigy, assigned that “wah” to the mod wheel, ran it thru a DOD analog delay and I never looked back

[@hulkslayer626]

This video turned weird... i thought it was about Moog being acquired, and then somehow became about how bad Behringer is...?! That's like talking about Rolls Royce Phantom production being moved to another country and then talking about how bad Chrysler 300's are 🤷

[@wallisliss]

It's hard getting old. I'm 67 and unbelievable change is everywhere.

[@marcusvaldes]

And there always will be.

[@CinematicLaboratory]

Let's just be happy that Behringer did not acquire Moog and consider the possibility that Moog can really expand on development while cutting down production cost. The biggest 'risk' I see is that Moog was employee owned so in a few years they may have all quit and a completely new team will be calling the shots. Regardless, the company also survived after Bob passed away. The name will live on forever and it will always be iconic.

[@MaNuLaToROfficial]

Great video but you should at least give them the benefit of doubt and give em a few years before you judge a company. no offense great video just rambling lol thanks again. new subscriber here btw and am looking forward to more of your videos in the future!

[@ge0rgeharris218]

Can't beat the depth and the warmth of a Moog that's for sure! Sounds great and inspiring!

[@TODDTAMANENDCLARK]

I have been using MOOG synthesizers in my recordings since 1975. Between synthesizers and effects pedals, I currently own nineteen hardware products from MOOG. (I have owned an additional nine MOOG hardware items in the past.) I also have twenty-two MOOG software products. I own exactly one BEHRINGER unit: a 2600 GRAY MEANIE, and yes, it is "meh" when compared to the original ARP 2600 GRAY MEANIE that I owned in the 1980s!

[@EnochLight]

“National tragedy”? Hyperbole much? Jesus - Moog - an American company - was bought by another American company. Not to mention, InMusic literally saved Akai and is making some of the best groove boxes on the planet. Relax, Moog will be fine. Employees wanted a big payday and they got it.

[@terrorbytez6537]

Akai was not saved lol have you seen what they are doing to thier customers? they literally "upgraded" their MPC with only 2gb of ram and called it a "plus" and slapped a almost 2k price tag on it lol....GTFO. They are MILKING those cats lmao. Alessis, Numark......alll trash now.

[@RedFishBlueFish]

@@terrorbytez6537 And so folks won't buy the crappy 2gb of RAM rev MPC for almost $2k. Take a valium, kiddo. The market always shakes out shitty products and their producers, and they always go the way of the dinosaur.

[@ChromosomeSyndicate]

@@RedFishBlueFishwhy so negative. Time is evolving

[@ChromosomeSyndicate]

Meh ok man man man what a crap .

[@Rhythmicons]

Moog Synthesizer Connoisseur here who is also not concerned about this. One has to separate their sincere affinity for the brand and all that it has accomplished from the COMPANY and its operations. Because the Moog of today isn't even the Moog of 20 years ago, and Bob's legacy is better served than with simple lip service. There is a reason why so many folks like Cyril Lance have left in droves.

[@kookle658]

I think I'll defer to the guy who did the new dune soundtrack with the behinger 2600. Wonderful playing by the way

[@allkeyspro6606]

Thanks!

[@allkeyspro6606]

I had the 2600. I think in the right hands, it’s probably pretty good!

[@shadbever2149]

Absolutely! I've also seen a couple Deepmind 12's in Profesional studios as well it's one hell of a pad maker!

[@braveheartsbeardstudios]

Deepmind 12 is so much my favorite I also bought its rack mount twin to carry on international trips.

[@KeytarKris]

I almost fell into chasing after Behringer clones myself until I realized a clone can only imitate the original. Awesome channel man.

[@allkeyspro6606]

Thanks so much!

[@lundsweden]

You could argue the Moog old school is a clone itself. The Behringer Model D actually sounds really good.

[@KeytarKris]

@@lundsweden I actually have the Behringer Model D myself. It’s an awesome synth. I also have a Behringer MS-1, the Roland SH101 clone, as well and they are both awesome and affordable synths. Kool as they are they are still clones.

[@anonymoushuman8344]

You make good points. I do like how there are lots of inexpensive starter synths around that young people who don't have much money can get into without too much difficulty. And Moog has things for them, too.

[@manuelgonzales6483]

I love my Behringer gear ❤️. The worth of any artist is the ability to overcome ANY perceived deficiency of their tools... J S Bach

[@John-e4p1x]

Love my RD-09.

[@toddburris4311]

Have a Pro One and Wasp. Love both in spite of build quality.

[@philippeb1507]

J S ❤

[@rexterrocks]

I love my Behringer 2600, I own Korgs, Rolands, Moogs, and Behringer and they're all valid for creating music.

[@lundsweden]

@@toddburris4311 Behringer's build quality is actually better than the 70s Norlin era Moogs such as the Micromoog and Multimoog, with their cheap, thin, flexible and wonky plastic front panels and fibreboard bases

[@Sycokay]

inMusic is a US company, so fwiw Moog stays at home. And buyouts probably did benefit as much companies as it ruined. Since Moog has a pretty big fanbase (not me, I think they are overhyped) and is able to sell at high prises I don't see them going down in these days.

[@adrianmccombe625]

We can all have our opinion but Behringer are introducing sythesizers to younger people especially from deprived backgrounds. You cannot complain about them, they have their place. These kids grow up and like yourself eventually buy a Moog. It's like complaining about VST's, I just don't get it.

[@ChristopherJenkins73]

Behringer Just started dropping gear.. so that is not really a fair statement to make. HOW MANY BEHRINGERS ARE IN PROFESSIONAL STUDIOS? To get a mini moog for 300.00 (model d) and it sounds as good as it does! Is just a way for many people to get their hands on that sound that otherwise they could never afford a mini moog.

[@halfblackhalfamasian]

I thought the same thing. Professionals are making money by making music. A lot of people can't afford and don't see the value in buying a $1200 synth when they can get one or two synths for half the price when all they're doing is trying to not think about real life for an hour or two.

[@issiewizzie]

There is sentiment from passionate uses, and is the reality of business. How many moog units do you think they need to sell to breakeven? maybe in a few months, they would probably have filled for bankruptcy. The synth market is not as big as we might think. Moog is not like korg/Roland /Yamaha as they have their hands other businesses FYI, This is not the first time the company has gone through acquisitions

[@timsim83]

New synth inventors are born every day. This void will be filled with new-punk-synth technology and it will blow our collective mind!

[@KyleWhitlock-Music]

My hope is that the buyout will make Moogs more Affordable for the rest of us! This while keeping the quality the same

[@JKC40]

tbh, i'm worried knowing what inMusic did to Alesis....

[@nicolasstrawberry4148]

The only Moog I own is the Sub 25 and I absolutely love...in a perfect world I'd own a MiniMoog Model D but the price is way out of range right now, so yes...I bought the Behringer Poly D because its the closest I can get to a real Model D for now and having said that, I have no regrets, especially for what it cost. Its definitely a lot of fun to play and fart around with and at the end of the day if you know what you're doing you can come up with some nice patches and make it sound good in the mix. One day I hope to get a real Model D but this will have to do for now.

[@adastra123]

I am saddened to hear this about Moog. But I am a carer for my mother and cant afford a Moog. I appreciate Behringer for giving me the opportunity to afford something that resembles the real thing. When one ownes a Moog or an Arp or Buchla they own a piece of engineering art that feels and looks beautiful like the teac and walnut finish on a Rolls Royce. If people had more money they would certainly buy a moog eventually . Good video and point well made , though i use Behringers at moment.

[@Gustavoguerreroofficial]

I enjoyed the video! I share a lot of the same sentiment regarding Moog! Cheers!

[@caloykoy1]

It is sad news. I hope the employees still have a considerable/fair amount of shares even under the new ownership.

[@temporoboto]

I think the employees sold their shares as part of the buy out, I could be wrong though.

[@kvmoore1]

Nice soloing at the end!!!

[@michaels8607]

Let's dig in. Just because Moogs and others were widely used in studios does not mean those machines are some kind of special gatekeepers. First of all, in the past, there were not many choices, and even 1/3 of the machines were built like garbage, so they aged and cost more to maintain than to buy. Yes, I do have a vintage analog synth, yet I paid $250,and now that goes for $1000, so I know I dodged a bullet. I have 5 samplers, so sampling a Moog or making the same sounds is nothing, at a fraction of the price. I think it's funny how some Moog cheerleaders are butthurt, cry, and complain about Behringer, because they are beating overpriced brands at their own game. The arguments about Behringer VS Moog only matter to Moog purists, who grandstand because they paid $6999 for something like the Moog One. It's the same exact grandstanding when someone compares a Supra to an Audi TT, and it's just not that serious. I will probably get a few Moogs soon, before this new company waters down the product and makes them glorified DAW controllers. We can see how easily DAWS and cheaper gear can recreate bands like BOC. I find it curious why Behringer gets under so many people's skin, when so many other brands are copying each others romplers/workstations.There's so much great gear out here that does 1,000 times more than most Moogs ,and If I had $6999 I would get a Quantum and Andromeda A6 together instead, for example. Stevie Wonder not using Behringer was perhaps the most stooopidist thing (new word) i ever heard this year. First of all there were no Behringer clones for him to play at the height of his career..duhhhh... So Stevie, Bernie Worrell, Rick Wakeman, and a whole generation of top artists could afford to have the best available. I mean really, we have FM..Virtual synths... Granular..Wavetables. etc....and so many worlds we can explore with hardware/software samplers...Bottom line, for the common consumer, they are not leaving the clubs or burning CDs because they used Behringer instead of Moog. Samplers changed the whole game, and NOT ripping records with them... I want a Matriarch badly,yet I never got so insane I worshipped any inanimate objects...

[@mattdelany6799]

Michaels is broke

[@michaels8607]

@@mattdelany6799 Is that what your Momma told you when she finished servicing me? Damn she talks a lot..hahahahaha

[@GlenBerry]

I've seen LOTS of worried people posting about the Moog buyout on the internet, and I just have to wonder. Do those folks even realize the ownership of the Moog brand had already changed multiple times in the past? No matter who owned it, the brand was always considered a premium brand of analog synths. As long as the demand for the product remains strong, I believe the brand will continue to exist. Likewise, as long as there are enough purchasers of Moog instruments who expect and demand high quality instruments, I would expect the brand to remain a premium brand. Nothing lasts forever, and there are no guarantees in life, but I wouldn't panic over Moog just yet. The brand has already survived quite a lot. I suspect, it will last awhile longer. 🙂

[@pfmmodule5144]

Never going to let go of my Moogfest Grandmother

[@chrollo7102]

9:48 Yessir! Nice stuff. Jammin'

[@travellogger5080]

Auch, all i can afford is behringer now days!!! Life in Denver is becoming more expensive!!!

[@n0tett]

My primary prejudice with Moog is that it's what just about everyone has used, through the dawn of the synthesizer, to make popular music. Why would I want an instrument that produces music that's already been produced? Stating that this is a matter of money when Moog DFAM, Subharmonican and Mother-32 sell for ~$500 used? What about the Moog Mavis? $250?

[@boilinabag]

yo. bought my first mini moog in 73. bought 3 memorymoogs in 82. had the first ones converted to the 'new' midi. have had all sorts of their stuff. now my moog is an app. so is my studio. i like what behringer is doing, but they aint the same.

[@synthsamuraiproductions]

Great video and demo sounds at the halfway mark.

[@allkeyspro6606]

Thanks!

[@amackclassic6737]

I love that i bought my Grandmother before the buyout.

[@ge0rgeharris218]

As soon as I heard the other day about the buyout I started to worry about Quality! And I am worried about Moog Music being dragged down into the mire! Thanks for this video!

[@SeattleFocusBlue]

I think it's way too soon to suggest Moog quality will take a hit from the buyout. Moog has already said they will control engineering and design. For all the trust in Moog by Moog owners I suggest you trust Moog as much as you have all these years. And to realize that for a lot of us who have no interest in performance or using a studio ... there are options now. Moog does live off their legacy when they were about the only synth mfr around. They aren't anymore... that I am thankful for that there are other options. If Moog was the only option a lot of us would never get into playing synths. It's not a prejudice that we can't afford it. It's a recognition that Moog is designed for professional stage/studio level folks who have the bucks to buy their gear. Hobbyists in general don't care to own gear the pros use. We like to tinker, often without presets, making sounds that frankly Moog can't do at all. Your whole review here is pitching the idea that if musicians aren't Mooging they have no business making music.

[@marklholloway]

Moog was in financial trouble and looking for a buyer. Horrible macro economy, inflation, high interest rates, workers wanting to unionize, being 49% employee owned, no company can sustain all those factors combined in the music industry. While I’m not a fan of corporate takeovers, at least Focusrite is respectable and has let Sequential stay true to their identity. InMusic was started by failing companies acquiring failing companies. It’s very sad to see. I feel like it’s s meme and not real life.

[@triplebeam23]

This is exactly why i purchased my matriarch last month who knows what kind of business practices i wanted the quality.. im scared it will go away

[@rickenbacker472]

Moog have a long and eventful corporate history including buyouts and bankruptcy over the years. This is nothing new for Moog.

[@RockLobster223]

It seems strange to me that you state this is a "sad day" for Moog fans, when actually if they'd not been bought out the alternative would have been that they likely went into receivership. Surely the lesser of those 2 "evils" has happened, so why so sad?

[@anier1582]

Great vid

[@braveheartsbeardstudios]

Neither the Beringers, or the Moogs, or the Roland/Studio Electronics Moog clone, or the Akais, or the many software clones of Moogs (even the ones issued by Moog), or the Moog modular clones, in my studio noticed the InMusic acquisition of Moog... They still make music together just like always....

[@jimicrumb3700]

I couldn't afford a moog, so i bought an op1f and sampled some.

[@stolatbao]

It's really sad, kind of needing to grab a Grandmother before they go. I have the Matriarch after years of wanting to get a Moog after playing a Minimoog in my 20's, my friend got given one in the early 90's. Lets hope for the best, hopefully not the end.

[@colourbasscolourbassweapon2135]

yeah fr

[@Rhythmicons]

Nothing like a free Moog!

[@stolatbao]

@@Rhythmicons I know, he joined a band that split up a few months later and got the Moog as a gift, I’m guessing analog was not as loved in those days by most. We loved it and it set the bar high for me. Think he sold it for around 6k in the end.

[@Rhythmicons]

@@stolatbao My father was given a Micromoog by a guy who just got bored with it. It is still in my studio!

[@lovelydonkey]

Couldn't help yourself bashing behringer. Thought it was about the buyout. Sad

[@jekanyika]

Same

[@colourbasscolourbassweapon2135]

i love my grandmother moog

[@tekrahmuzik777]

I really enjoyed everyone comments. Most of you have good points. Yes everyone should be able to afford what they really want or the "sounds" that they want. Wish you all the best way to achieve your sound...not sure about bashing Behringer lol

[@jekanyika]

I agree

[@delscoville]

I've never owned one, but was close to getting one, but opted for a Sequential instead. But I still have a love for Moog, because we just won't have what we have today without Moog. So I'm not happy about the purchase of Moog. Sequential was purchased last year by Novation, but Novation is known for it's good support and quality. InMusic, has poor support and cheaply made gear. So really hoping Moog can keep the quality up.

[@connor_flanigan]

I thought Sequential was owned by Focusrite?

[@77advanced]

Sequential purchased by Focusrite, just lke novation. Honestly sequential made a much more clever decision than moog.

[@delscoville]

@@connor_flanigan Yeah Focusrite. Was thinking of Novation which is also under Focusrite, because support for a new board for my Sequebtial was followed up by Novation.

[@mk1st]

Last month I purchased a Matriarch after they dropped the price by $500. Was this price drop related to this buyout? It is such a great instrument and I've whiled away many hours exploring. Not having presets forces one to keep moving and exploring. I've learned so much from it compared to all my other synths that have presets (the easy way out of a sonic jam IMO). This synth seems to me to perfectly represent the Moog philosophy but I'm skeptical that a new corporate overlord will be able to continue with that. Things change to be sure, but there are still loads of products out there that come from the "pre InMusic" times, hopefully I can pick some up.

[@kevgh3869]

Thanks Mister White.

[@jekanyika]

5:58 Why would someone want to get rid of their Moog due to a change of ownership? If you already own one it was made under the previous regime.

[@michelvondenhoff9673]

Saying Behringer does what Moog does is like saying a Lada can do 60 mph like a Rolls Royce.

[@al.cavalu]

Not a Lada, but a Honda.

[@Gustavoguerreroofficial]

amen

[@allkeyspro6606]

Indeed!

[@gunnarwaage4343]

Well talking about low end, it has less to do with your synth but everything to do with those 3" speakers

[@allkeyspro6606]

LOL I have a pair of 8" Adams and a sub. The small speakers are my second pair!

[@polymoog800]

I knew something was happening since Amos left the team. It's a loss for all of us. I wonder what will happen with the technical support for the existing products...

[@Rhythmicons]

How long has that been? The only people that are there who were there 20 years ago are Mike Adams and Steve Dunnington.

[@polymoog800]

@@Rhythmicons Was Director of Product Development more then 15 years. He was the main brain of the last productions, Moog ONE, Matriarch and others...

[@KarlMiller-DjKarl]

I always wanted to own an old Moog synth... Waiting for a good deal on one... ☮🔥🎹

[@ernestbuckley8671]

Its a sad day for Moog but I sincerely hope the new $$$ behind them will propel Moog to develop new synth designs. I also hope the quality remains.

[@lundsweden]

I doubt this buyout will result in better products. Moog was bought by a mega corporation back in the 70s, a company called Norlin. After the Norlin buyout, we got the Polymoog, Micromoog and Multimoog, Rouge, Source and a few other variants on the same theme. But the Minimoog had the magic of Bob and his small team of engineers in it, these newer synths were a bit passe. Norlin gave up and Moog disappeared by 1985. The Memorymoog was their last product, and an engineering disaster. Bob meanwhile founded Big Briar, and this would eventually become the new Moog music. But Bob's been gone for quite a while now, and what has Moog done since? Bob may have only been a team leader, not engineering every detail, BUT the products were more interesting with him at the helm. Now we're back to another Corp-rot takeover, I guess this is better than Moog going out of business and disappearing, but I don't hold out much hope for exciting new products.

[@theleastsignificantbit4794]

I bought a Behringer RD-9. It sounds great. And I will not buy a Behringer clone of a synth in production. I also own several Moogs. Someone in the instrument business told me that Moog has had severe cash flow problems. This is hearsay, so keep that in mind. I think it was a death by a thousand cuts: inefficient production methods, focusing too much on the past, labor issues, Covid, competition by indies, unethical cloning of their products, snd supply chain issues. I guess we’ll see what happens.

[@codewizard58]

In the end, I do not have access to the financials of Moog, so I have no means to judge this deal. I would like to see the Moog brand being gifted to the Bob Moog Foundation. I have done three of the engineering tracks at Moogfest so I have met many of the Moog engineers. I am not a musician so music is for fun, but I own around 16 Moog synths plus many others. My guess is that there will not be another Moogfest or Moog Circuit bending competition.

[@allkeyspro6606]

I can only hope that this is not the end of this great company!

[@Rhythmicons]

I don't think MMK is interested in that at all.

[@archivestereo]

You came up with a bass line that sounds a lot like the one on Boogie On Reggae woman.

[@surfthetsunami5596]

Moog was 49 % employee owned and I was really hoping it would eventually become 100% employee owned. This is a tragedy. For those of us who have a vision of co-ops and collectives replacing the corporate model in a post nation state system, it was super rad to have moog in the van of that movement. I known the company wasn't perfect, but with the workers organizing a union, it might have been on its way. Now a god damn vampire corporation will do what they do; ruin everything they touch with their short sighted lust for profit. Those psychopaths won't be in charge forever. This is war. class war. Taking moog was a war crime.

[@Gustavoguerreroofficial]

I so agree with you regarding what you said about Berinhger and their fans.

[@Demoulous]

I have the same fears dude, sad to see this happening to Moog considering their astounding legacy and contributions to the world of music. On the matter of Behringer , I do like their resurrection series as their Solina clone is awesome. Not so happy with them cloning Moog's active products (DFAM/etc.) tho, its a bit underhanded.

[@davidpetersonharvey]

Companies have been doing it with synths since they were first created. Arp was sued for the filters on the 2600 by Moog and Moog won. They had to change the filters. Behringer actually recreates both in the Gray Meanie version of the 2600.

[@lesizmor9079]

Behringer started life in a very underhanded way, ripping off early Mackie mixers. They will continue being underhanded, and making low-ball products that sound marginal and break in about a year.

[@zoundsic]

Uli or no uli were they able to compete in the more recession proof market range, probably not. Nothing but themselves stopped them making budget versions. Gamble with brand and lifestyle premium market, I'm sad too because could see this cycle coming again and they weren't ready.

[@railinly610]

I hear you about Moog, which is why i watched the video. Why bring behringer into it though? They didn't buy Moog.....yet.

[@iantanner7579]

But they're not quality instruments... Hell friend, now I'm not trying to be negative, nor confrontational, not my style at all, but I do feel too many people give Moog a free pass, because Bob is such a legend and amazing individual. But owning a Moog product is not all sunshine and lollypops. I've had many Moog's since the 90s, love the sound, hate the, all too frequent, servicing and repairs. And a few years back, - After receiving two faulty Grandmothers', the third worked fine for a week, only to develop a crackly cutoff knob, - Moog told me knob ware isn't covered in the guarantee, - I told them I'd only had the unit a week, and that the initial two sent were DOA, - they said "sorry but there's nothing we can do..' So personally, Moog has been dead to me already for a couple of years, as someone who is now retired, I can't really afford to buy expensive, yet inferior products, no matter how good they sound. - And I know for a fact that I'm one of many stung by their lackluster QC. As I say, legendary sound no doubt, but QC has never been great, and that's not Bob's fault. If InMusic can reduce cost and improve QC, I might try their first product, - just to feel what they're like. Personally, with so many new company's appearing over recent years, I no longer feel the need to own too much Moog gear, in fact after the GrandMother experience, I sold most if it. Now I'm mainly just Roland, Korg, ARP, dreadbox, Elektron, Arturia and Doepfer, Make Noise. - love to ALL, feel no hate

[@christianalexander9801]

It is so upsetting. I literally just switched from being a full time drummer to buying a Subsequent 37 and then a Matriarch this year. They have given me creative life. The tone is just incredible. I was about to get a moog tattoo.. 😂 still may but it just sucks man.

[@EnochLight]

If you’re that upset about a for-profit company being sold *AFTER* you bought a product of theirs that will continue to work just fine, you should probably re-evaluate your life.

[@christianalexander9801]

@@EnochLight Always re-evaluating my life. Thanks for the advice...

[@googlingthevoid]

This feels like both a celebration and mourning of Moog. I had the same thought as you: Moog before and Moog after InMusic. I’ve had a Matriarch and Slim Phatty in the past before. Regret selling the Matriarch. A Minimoog, Subsequent 37 or Matriarch will be in my music space soon.

[@russellyoung6498]

Love your enthusiasm, and at no point did I feel a rant, just massive disappointment. We can only hope for the future, I love my four Moogs and it has been a lifetime dream to own and play them. Thank you.

[@vaspers]

You made me love my Moog Sub 37 and Matriarch more! I agree with you about Bare Ringer garbage. I will not allow it in my studio either.

[@mattdelany6799]

I have 4 minimoogs. You can buy them for 200,000 u.s. dollars. And that’s a deal.

[@ParadiseFound909]

Sub 47 is one of the best synths ever made and after owning moog copies and plugins people don't know what they are missing not owning the real deal.

[@frankjamesbonarrigo7162]

The vintage stuff never seems to go down in price, no matter what

[@ChromosomeSyndicate]

Your professional playing skills are very much Moog without bushings on the Keyboard . Who are you to tell people what a good instrument is.

[@SpikesStudio3]

Yep. We have walked this path before.

[@PedroMiguel-if3ll]

As long as they lower their prices, its all good!

[@PeteCalandra]

Right on brother! We come from a generation that grew up with the big names in synthesis and we have already seen what happened to companies like Moog, Arp and Oberheim once those companies got sold.

[@Rhythmicons]

When Norlin took over Moog they still produced the Minis and modulars but we also got other things like the Micro, Prodigy, Taurus, Polymoog, etc which probably wouldn't have ever existed had a venture capitalist not stepped in. The products were fine, but it was the designers themselves who were relegated to figurehead statuses.

[@cubdukat]

And with the exception of ARP, the founders were able to wrest their names back from their previous owners and come back again (unfortunately, the rights to the ARP name reverted back to Alan Pearlman's estate, and they haven't decided what they want to do). I do wonder what's going to happen with Oberheim now that Dave Smith's gone; they're actually making the OB-X8. I hope that won't be the only true new Obie out there.

[@Rhythmicons]

@@cubdukat Moog owned the ARP copyright there for awhile. Oberheim's operation seems to have been off since he was keeping us drooling over that Son of Four Voice. His influencer lottery roll out of the most recent batch of the higher-priced Two Voice disappointed a lot of folks. I wish Tom-O the best though and at the very least, hope that they start peddling that Oberheim merch.

[@juliantaylor70]

Sequential / Dave Smith sold to Focusrite ewwwwwwwwwwwwwwww

[@Rhythmicons]

@@juliantaylor70 I was okay with that because Dave cashed the hell out at a primo time and probably knew it.

[@RunOfTheHind]

If they do for Moog what they did for the Akai brand, you in trouble, lol.

[@alanmodimages]

If they do for Moog like they did for Denon DJ on the other hand, then we will be lucky!

[@HOLLASOUNDS]

I only care about Akai midi keyboards and not there modern MPCs, does that sum it up?

[@jthek2000]

Moog starts giving 10% off there stores now to stir more interest.

[@juliantaylor70]

They'll bring in the MBAs doing their stupid infinite profits dumbshit