My Gym Failed.

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#mizkif

[@flackoroman5373]

I’m a member. The gym is great, but I think some improvements could help! (Depending on costs, etc.) Murals - made it ironforge branded, not anime - need new leg extension machines - organize the machines by: legs, push, pull (maybe? Just a thought. Everything is spaced out in random areas and everything is switched up after an mma fight weekend.) - get more ab equipment/machines - fix all 4 broken cardio treadmills/stair masters - I’d say if possible, get rid of benches and get some combo racks against that wall for efficiency and space. - fix the surround sound - more mirrors - do something with that corner were the old roped off ramp was. It has potential to place 1-2 machines there - maybe some more 25 lb plates - definitely NEED more barbells for the racks you already have. I can never find more than 1-2 of them you can also try back to school promos with student IDs or maybe discounted prices for hospital works, etc. since RR has a decent sized healthcare district

[@chrisrivera236]

This person is right ( I never been there) but considering miz owns the place what your saying is probably accurate

[@Dreamerlok]

Thank you, I might rejoin if that gets fixed. Right now is a bit of a mess.

[@lukaslopezlagos1427]

great advices, constructive criticism

[@Steientube]

Upvoted for the offchance that miz sees this

[@ParallaxHearts]

W comment. Since you're a member, maybe an email to Rob? He'd probably appreciate it - if he wasn't already aware of these.

[@DiscoingGD1989]

UNSOLICITED ADVICE: You seem more concerned with the weights aspect of the gym even though over 2/3 of your revenue is from the fighting memberships. This is a fighting gym; Buy them the damn cage! Unless you plan to shift to a more to a conventional gym, but you'll face a lot more competition and undercutting of the price. Idk your market, but in my market, there's a bunch of sub $30 gyms which have more than you currently offer in workout equipment and amenities (sauna, pool, etc.). I imagine that's the case where you are, which is why excluding the early birds, only ~6% of your revenue is regular gym memberships (6% vs 66% for the fighting memberships). Cater to your fighter's needs/wants. Also, offer your normal gym-goers a free 1-day fight class and a discounted rate for additional classes to help cross sell and add value to the regular membership. If it's $25 for some bum off the street, your members should only pay $10-15 if they want to try a class out. That's my 2 cents.

[@Rickai85]

If I was training at an 'MMA' gym and didn't see a full sized ring or cage, I would walk out

[@blltz4410]

they dont actually care about the gym. this is all just content to them

[@rchyy9217]

@@blltz4410Even more of a reason to get the cage lol

[@lincolnmarklt]

This is expensive advice given for free.

[@HenHouse_Pins]

Miz likes to lift weights not fight. So it really wouldn't align with personal branding.

[@aelam02]

Running a small business isn't easy. I was honestly surprised you all are already turning a profit. Good shit

[@lizardman1303]

Looks like the mma part of the gym is keeping them afloat . Maybe they should do more events or atleast some smokers for the Muay Thai .

[@Woozlewuzzleable]

I'm surprised that I just watched a 16 minute gym commercial that I would never go to because I live in CA. $30,000 a month just in rent is insane.

[@PandaHatesJuice]

Yes but keep in mind all the money he makes from the gym content. Its fine if the gym is only breaking even because they just use this for videos/streams.

[@flyingpancake23]

Its much easier when the personal risk is so low. He doesn't need to also pay for himself to live of the money made at the gym.

[@LetTheWrite1inn]

He'll always have smite

[@Luke-mv5ny]

You should try and do more content like this miz. This is one of your best videos

[@droksid]

Breaking even this early wouldn't be a failure. Turning a profit is fantastic. Great work

[@user.Icarus]

But they aren’t breaking even or turning a profit. They have like 5 owners that aren’t getting paid. Subsidizing the gym with streaming money is not a sustainable business model. If the gym has to be shut down when they stop their streaming careers how is that a successful gym? They can show you all the green numbers they want on the screen, the truth is this gym is a money-sink for them right now; they are losing money, not gaining.

[@Notski]

​@@user.Icarus You didn't watch the vid I'm assuming?

[@Notski]

​@@user.IcarusAlternatively perhaps you know nothing about starting a business?

[@derekarei]

​@user.Icarus just curious, if he's showing seemingly legitimate numbers, where you're getting that they're just pumping in all this cash.

[@butteredpooper7750]

@@user.Icarusbro didn’t even watch the video

[@CoralPolyps]

>The music is really good >Wearing noise-cancelling over-the-ear headphones

[@CoralPolyps]

@@Saivex1 stay a virgin

[@nickgonzales64]

I visited on a work trip and it was cool but there was no water fountain. I know it's been a meme but I was damn thirsty lol.

[@ThisIsAGoodUserNameToo]

need to sell water bottles

[@tweakergoblinslayer8956]

They have water jugs

[@cryptohado]

Yeah they need more water stations for sure. I hate having to walk all the way to the water station when i am in another part of the building.

[@Zed-cb8yz]

dude water fountain do you remember covid

[@lvl5charmander]

@@Zed-cb8yzhow many cases of covid came from water fountains you nonce 😂

[@pokemankirito]

3:20 the poor editor lmaooo

[@toddsmith1969]

😂

[@CosmicFloyd]

16:20 I like how ExtraEmily didnt finish the IronForge Logo Mural in the office 😂

[@kriho02]

FORGE

[@snsdfan00]

i find that as a symbol that there is always something to improve and get better at lol

[@LetTheWrite1inn]

@@CosmicFloyd excuse me sire can I return to your gym sire

[@thelemonwho]

Wasn't she let go? 😂

[@MrFreddy1723]

No mirrors, and one bench is totally unacceptable for any semi serious gym. Great video though and love the transparency. If you're going to have a gym not very far but still semi north/a distance from Austin which probably has tons of options, you gotta get these things sorted. Looking forward to visiting sometime. Hope you succeed.

[@So1rish]

there's like 5 spots to bench Mizkif doesn't even know his own gym hahaha I went there earlier this year twice idk what the membership cost is but it's definitely worth it if less than 60$/month

[@Postermaestro]

@@So1rish 60$/month is not cheap for a small unfinished gym lol

[@So1rish]

@@Postermaestro you've never paid for a gym membership huh? Lol

[@sncaterd]

​@@So1rish I pay $70 a month for a rock climbing gym membership which includes 3 locations, one of which has a full fledged fitness center with weights, cardio equipment, sauna's, yoga classes, cross fit etc. $60 for an unfinished gym is absurd, no wonder they barely have any normal memberships.

[@PeachyCat-3990]

You don't need mirrors to work out. In fact, I'd honestly say they are more harmful than good esp when it comes to being in squat racks or deadlifting.

[@nobaddayskayak]

Here at Austin's premier kayak shop, we salute you. You beat us to profitability by a lot, and we had a goal of 2 years to be profitable. We obviously don't have the marketing reach of a million follower channel but this year we should hit profitability. I'm also working two jobs and look forward to the day i can just focus on kayaks. Keep at it!

[@Hidalgoes]

Your kayak gave my sister chlamydia, who can I speak to about this ?

[@Tom-oj7si]

Keep it up

[@chodeoriki4113]

Quick question. Do you sponsor any KZbinrs streamers that do kayak fishing/streams ? Genuinely interested if that’s available or it’s too expensive atm.

[@Hidalgoes]

my sister caught chlamydia on one of your canoe rentals. Who can I speak with to make this right ?

[@nobaddayskayak]

@@Hidalgoes We've never rented out a canoe, so im not quite sure.

[@MrXBourg]

8:06 as a plumber, it bothers me that the cold line was roughed in on the left and the hot on the right.

[@henriklindberg1646]

@@Saivex1 why are you hating on every comment? are you a bot?

[@hornet-h3v]

@@henriklindberg1646 No he's a plumber.

[@johnnyblaze426]

BLUD GOT THE MITCH JONES SAUNAS 🤣🤣

[@ablative1732]

I was about to say I remember Mitch begging Miz for those at his house, it was so stupid it was hilarious.

[@Sp0il]

Bruh I remember miz specifically bitching about not getting them… boy changed 😭

[@Omit1tulliportin]

Well it's an infrared sauna. Calling it a sauna at all is debatable. It's a joke compared to the real thing.

[@Afterburn7]

Only 2 benches? That's mighty sad, stop buying machines and have more places to squat, bench and do other compound movements. Even the smallest gyms I have been in had at least 6+ benches. Nobody wants to wait in a line or deal with some dumbass doing 3 exercise superset that tells you that the bench is taken...

[@So1rish]

Tbh idk what Mizkif was saying lol I went back in June and they had like 5 places to do bench press 3 were on platforms but you can still bench there lol I did at least xD

[@dominickd16]

I'll be brutally honest he has the funds to get the best equipment and he lives in the USA. Like dude he could have just went with rogue or eleiko and made it a great gym that would bring in people. but instead I noticed it was filled with a bunch of mid equipment mixed with really good equipment.

[@hudsongranade6797]

@@dominickd16 You can't just dump all that money in equipment at the start. You have to have some bad equipment nad upgrade the stuff that people use a lot. No need to spend all the money and go even more in the red.

[@dominickd16]

@@hudsongranade6797 what do you mean. Companies like rogue and Eleiko offer gym build packages and being in USA you can get good deals when ordering a lot including free shipping and assembly. I have bought a lot of home gym equipment and have seen what they offer.

[@sncaterd]

@@hudsongranade6797 You can and you should, its called loans and investments. If it wasn't for the mma stuff, they would be failing HARD and they would have deserved it. Nobody wants to pay normal membership fee's at a new gym just for it to be unfinished with half their equipment being old/used equipment.

[@the_natural_1s]

As a current gym member, I love it here. I love the vibes, the staff, and the equipment. Keep it up!

[@gamefreak173]

this is the cool stuff i love to see influencers do. Alot of them waste away with a podcast but this is genuinely productive. Wish the best for your brand man

[@doomguy8215]

I'd suggest some carnival or fire themed lights guiding people in the tunnel. Light strips that light up like a wave of fire moving towards the GYM 1:13

[@cverlaak]

A good option is Govee, if it needs to be done on the cheap.

[@AcesPrune]

They rent, so it's unlikely that the owner of this district would want them putting stuff all over that street art

[@SUSSYFUNGUS]

@@AcesPrunemizkif had an artist do the art so maybe they can

[@doomguy8215]

@@AcesPrune . They put the art there. It was blank before

[@MarcusKing-zm9gd]

That would be sick

[@Brothrnature]

Been going to the gym for about a month now. Going today to hit legs. The gym is good and everyone seems nice. There is a broken machine in there from time to time, but yall are probably working on that. Overall, good job to all of you.

[@MarkPlier-id9ni]

2:34 patrick bateman when you bring up huey lewis and the news.

[@gstk266]

lets see paul allens gym 🤔

[@MarkPlier-id9ni]

@gstk266 they are coworkers who work at the same place. paul allen is mizkif 😐

[@13th_hero]

Woh bro you got fit, glad to see you get into shape. You'll thank yourself when you hit PRs and start surrounding yourself with more positive people in your life. I hated your content before but this is actually cool. Keep it up.

[@zoneout00]

Better to try and fail than never to have tried at all 😂

[@vahnn0]

Better to have farted but sharted than to never have farted at all.

[@netstormuk]

Did you even watch the video

[@SlavesGaming]

Well you tried 🤷🏽‍♂️

[@MV-uv5kv]

@@vahnn0i

[@MrVble]

I love the brutal honesty. This is a Gym I would support and come to.

[@ItsFactor]

Y'all gotta have preset content days at the gym if you want it to be anything bigger than a meet and greet for streamers. Like you can only go stream there every monday or something to keep normal everyday people happy. Most people don't want to be on film when they're hot and sweaty from working out.

[@leeroyjenkins791]

Thank you I understand it's his gym but shoving a camera in regular people is just gonna make u lose people tbh

[@netstormuk]

An idea for your website would be to have an active members feedback form, that way the customers have a way to voice their concerns, whether it be equipment requests, gym/facility issues etc.

[@FrozenThai]

I think it feels like a warehouse because of the tall ceilings with bright white industrial panel lights, white walls and white grid ceilings. Tone it down, have warmer lights. The seating area by the kitchen should have more downlights/pendants instead.

[@kimmeex]

Colored RGB lights

[@nickb1762]

Lighting is huuuuge.

[@aeon1379]

Add a kettle Bell room with classes. Olympic Weightlifting platforms with available instruction. Get isometric/ Hammerstrength machines instead of too many machines with chains because those require technicians to fix them. Get your Mirrors and also possibly a posing room for bodybuilders. Maybe a room for bodybuilder content creators with its own equipment that can be rented privately. Host powerlifting meets, bodybuilding contest. The power all of you streamers have put together is massive so thats like a force multiplier for anything you do. I believe in your journey. I have not visited yet but will in a few days for the first time. Been outa town for a bit. Very excited to have a workout there.

[@cryptohado]

they do have kettlebells but they are kinda stashed away in the corner. I think moving them to a more accessible location would be beneficial.

[@proxi9777]

Very well done video Miz and good editing Rosii. Love the interviews and I can tell a lot more went into editing than the usual videos. Ironforge is a smashing success and will always enjoy the gym content/business decision making and update videos.

[@Darkshine369]

The style and editing of this video was very high quality. I enjoyed a lot. Doesn’t seem easy at all to start from scratch but it will be very interesting to see how far you guys go with it

[@Tjosenn]

Actually a really professional video and script holy shit this video is really good.

[@Diego-st1mg]

No facts this vid is great

[@dnbaddict]

This was like one big silly gym advertisement that also included actual members. This was some funny stuff!! 😂

[@pieterredert3304]

13:47 DBZA Broly, nice reference

[@dieziy8162]

I didn’t even know that Mizkif had a gym, genuinely happy that it’s working out and hope that it continues, much love

[@ManMaster150]

That was a sick transition Rosii

[@chrisanderson9348]

Mirrors should be step #1 if you want more people to lift there. That would definitely be make or break for me personally

[@Caliloki1]

Love this update on the gym.

[@ManBearJordan]

This was so cool man, love how candid this generation of streamers are.

[@Hypers824]

really good vid miz, hope the gym continues to grow :)

[@DoingNothingKing]

U don’t understand how much I respect u for this & HOPE u don’t give up U are the only streamer who’s pushing working out ect like this as in buying a gym Seriously thank u, gamers need to start being healthy & amazing ur doing thisb

[@TommiSRP]

Turning a profit year 1 is not a failure, it's a solid start. Improvements to the gym and it's marketing is the way to bigger profits, but those things require investment as well.

[@burtos]

To be honest I seriously love the transparency. I'd assume running a gym is difficult, but so is every other business. It's cool that you listen to the community to find out what their wishes and needs are as well. You guys just have to continue making little progressions, step by step. Kaizen!

[@bobbypolo2200]

Marketing to nerds and wondering why people don't show up to your gym SMH 🤣

[@Br8kz]

I love that the gym is succeeding, I pray it continues to grow and grow. Those walls DEFINITELY need to change tho lol

[@existence6250]

Mizkif: we need you to be an investor. Me: Best I can do is moral support.

[@dontmakemegothere7904]

I'm going to be real with you. As someone in North Pflugerville, I'm your target demo person. The gym itself just doesn't have enough equipment for serious lifters. The plates weren't matching when I saw it and it's a massive pet peeve of mine. The price itself it also high for the area, so unless you are particularly interested in doing MMA, it doesn't make sense. Fitness connection is a couple of exits away and the cost per month is $12, while Iron Forge is $55. Should also add there's a handful of IFBB pro's at Fitness Connection. I think you really need to go for a niche and steer that path. Think of iconic gyms like Dragon's Lair in Vegas, it has top of the line equipment, art, and cater to experienced lifters. You need heavy upfront costs if you want to stand out from the saturated gym market of Austin.

[@1ButtonDash]

was never a fan of this dude, I thought he somehow just got lucky on twitch by knowing people. HOWEVER I had no clue he was doing this as I havn't watched twitch in probably goin on 2 years. After watching this video my view totally changed on him. This is not an easy task and deserves a lot of respect. I think the gym looks great. Would 100% sign up for this gym if I lived down in TX. My only suggestion is that I am not sure if I would put anime on the wall. Unless maybe it's some sort of weight lifting anime but don't overdo it, def do not put some weeaboo crap thou. You wanna attract people that lift weights and are into fitness, that audience is not gonna be kids that play computer games all day and watch anime. Might get one or 2 but def wouldn't be anything that could net a profit. Hats off to you and this venture. I am very impressed and I do think this is gonna be a big profit in the future even if currently it isn't as thriving as you'd hoped it would.

[@TitaniumTurbine]

For what it’s worth, I didn’t like him for a long time either but I realized I was totally off on my first impression a few years ago. I’ve realized over the last few months that his start involved not knowing anyone and in fact it really came from him working to make connections (like Ice Poseidon) originally. His dedication, work ethic, honesty, and self-deprecating humor was a major factor in making it. He deserves it too, he really worked hard and has dealt with more than most people to get where he is.

[@cattysplat]

Literally a Saul Goodman money laundering scheme for Twitch income.

[@andrew1983]

Should have gotten mirrors everywhere, months ago, the art doesn't matter nearly as much.

[@purplep1243]

charging 60 dollars a month for a gym with just 1 bench is crazy

[@Relyinglemming6]

2*

[@JasperJHNS]

2 and also its not that crazy

[@dominickd16]

I pay 60 Canadian a month no contract and there is over 10 places to use a bench not even including the free weight area.

[@BananaSlothGames]

I pay 80 a month for a gym with 1 bench but it’s a power lifting gym with specialty equipment I can’t find anywhere else so it’s worth it imo

[@mcplus5785]

Its Not a normal Gym. Its a Fight Gym. So 60 is Not high

[@declan993]

I like how honest you were in this vid. Respect.

[@conatswa5042]

Wanting anime murals in the gym is absolutely horrid

[@skillshappen87]

Damn, Mizkif really working hard to make this gym happen... you guys are kinda profitable and it's because you guys are "working hard" . Shout out to Wake, that's the homie!

[@kennys4]

this is objectively the best youtube vid you've ever made. its exclusive, very informative, and really funny! hope to see more

[@EnlistedReb]

hiring an SEO consultant and shitting on free engineering work is wild

[@cryptohado]

I'm so happy and blessed to be at this gym every day hitting the bags and lifting weights. This shit changed my life chat! Love this gym with all my heart. I drive 40 minutes to get there and love coming here so much!

[@tBeNz0]

I think even Miz would tell you to chill with the glaze lol

[@cryptohado]

@@tBeNz0 im not glazing. This is what i do 3-4 times a week 🤷🏾‍♂️

[@deviss7114]

Starting new businesses is tough, especially since your audience is mainly in the gaming sector. Other influencer owned gyms such as Christian Guzman (AlphaLand), Bradley Martin (Zoo Gym) and Bart Kwan (Barbell Brigade) was already in the fitness sector and I feel like it’s easier for their gyms to grow faster. But your on track tho, keep up the great work being profitable within first year is a very good sign

[@ciarandunne7790]

I feel like most of the people commenting didn’t watch the full video

[@tik-tok]

i won't watch video at all because its clear that title is bait

[@athix2]

Man its been wonderful seeing you grow over the years. This is great to see you have gotten collectibles to a game you love dearly and have gotten to make videos about. These videos are enjoyable and made many smile and laughs. I remember watching you back in covid, especially with your guide videos to help me get over obstacles. I appreciate your work and efforts you make into these videos and I am intrigued to see what you will be doing in the future. When ark 2 comes out I am pretty sure you will be one of the youtubers people will follow for a guide to aid them in there journeys. Good luck to you rassclark

[@housemana]

glazer hoooly

[@andrew1983]

The problem is the location sucks, and %99 of your audience doesn't live in Texas. So most of your members are going to be people who don't even know OTK or watch Twitch.

[@lordfashion9892]

Mizkif is gonna be talkin about ' if you can dodge a wrench, you can dodge a ball' in the next video

[@kitrodriguez992]

I could be wrong, but it started to kind of stop popping off when all the content stopped around it and everyone decided I'll workout offline. I personally loved the gym streams. Hella fun.

[@ibapreppie]

But members of the gym don't want that shit around when they workout.

[@stephenmason9527]

I think that is part of why he did this video. No one knows anything about the gym anymore because everyone stopped going or streaming there. 60% decrease in memberships is ooof

[@kitrodriguez992]

@@ibapreppie Call me stupid, but if you choose to workout at a gym that's owned by literal live streamers who make a living off of showing their faces, doing stupid things online, then tell me you don't want that shit around the gym, wtf are you doing? lol. IronForge probably isn't the place for you then.

[@Lockieez]

​@@kitrodriguez992 But that's still a deterrent when you want to attract locals off the street (like they want to) who will be your core regular membership.

[@kushiro6302]

​@@kitrodriguez992 Well if they want profit they better not target only their audience but outside of them. How many people you think watch streamers + goes to the gym + live near enough to go to this gym? don't think it'll be a lot

[@AdriansWhimsicalASMR]

Genius marketing with this video. I loved the transparrency, this is the future of branding. Good luck, guys!

[@jessem747]

Damn only 6 months in and even making that much is wild. Used to work for a indoor golf club and they weren’t even close to being profitable

[@tBeNz0]

You prob mean mini golf, but my first thought was "well duh, how tf you gonna play golf inside, it would bounce off the ceiling." I will say that I went to Top Golf (half inside, half driving range, and it was a ton of fun and really crowded.

[@charkyicenhour587]

Bryann and Fandy. Wanna take Over, OwnerShip and Melee Fight!!

[@TheJerseyNinja]

Good shit man. The fact that you’re profitable already is really good

[@RaksatiRevolution]

The smoke detector chirp at 4:30. 🤣🤣😂 :edit: and again at 15:16.

[@unknownbeats4490]

Honestly Mizkif should get some influencer’s out to his gym and do some collabs. Not influencers like his friends I’m talking about actual gym bro influencers, it sounds a little cringe but it attracts people who follow those influencers. Most people don’t have the luxury of going to the same gym as the people they follow. But when they see the person they’re following at a gym that is local for them, it gets them at least curious of the gym they saw said person at. I know this because that’s how I found my gym.

[@MPLoura]

I almost pissed myself laughing during the Sauna section. Jesus Christ.

[@atyrantgamer]

Having even this close of success at the 6 month mark is an insane accomplishment in the gym world. Heck I remember the stream where you guys pulled up how many gyms are around you and chat was going crazy lmao

[@Postermaestro]

Well it certainly is not because of the actual gym, it is ass. The MMA trainers seem to be seasoned and what's holding it together.

[@Ryzrr]

its really nice to see miz talk more professional for a change instead of just playing dumb like usual. lol

[@Mia-hr2]

Meme gym.

[@emmanuelmx]

[@FriedChairs]

And clickbait title

[@Real_Gron]

meme comment.

[@banndido7714]

Glad it’s working out and still growing. Ain’t ez starting from nothing and creating something like this and it doing well. Good shit

[@sleepy1629]

lmaoo miz sellin carts and edibles at iron forge. what a great combo, i respect the hustle

[@q0rpz368]

Knut coming back will beef up the gym, we love him and no doubt people would line up to be trained by or to train with him! 🙌💕

[@tBeNz0]

I agree, I just think Miz is too much of a Meme (not like in a bad way, he's just funny), and Knut would garner more respect when it comes to weight training.

[@alextd8346]

Having 2 bench presses is massive it should double your membership for sure

[@BIueVision]

It will be cool to see how it improves over the years.

[@canonogic]

Says owners aren't making any money from it for a while, then asks for investors 😂😂😂

[@canonogic]

@@TembI4999 why invest in something if they aint going to make money from it

[@Luke_MoonWalker]

Paint all the walls black, then add art later. Install really nice LED lighting. Install mirrors. Once done membership will rise.

[@ruew1519]

Why do these big gyms only have like 1-3 benches

[@stevegonzales527]

at this point... with the fan base they all have as social media people. i'd be surprised if they are failing. this is basically considered the nerd gym

[@Raphaeltheraven]

Honestly, breaking even after six months is really good.

[@outrage20]

the ONLY problem is charging $60 a month for a gym membership, and not even have a Cage for MMA fighters. That ring aint worth anything but for Pad work.

[@Jono.]

Miz knows business for sure. Nice title.

[@toshioikene8200]

Gyms are one of the hardest businesses to succeed. Hope you folks do it.

[@dontbanwarren]

So some asterisks to add as someone that lives in Austin and does Boxing/Fencing + uses a gym 3-4x a week: - The vibe here is mega wack, I know multiple people who have visited and felt unwelcome, the inside feels like an under served apartment gym and you can tell some people are here to try and build clout/make content not lift or get in shape. - It's NOT located in or near Austin, it's in Roundrock, it's a roughly 30 minute - 1 hour drive to Ironforge from downtown Austin let alone if you're on the East side or across the river where a LARGE portion of people that don't have home gyms live. The location is just kinda butts for most people, Austin has like 8x the population of Round Rock. - The fight programs are decent, they're def a top 5 option for the stuff they offer for most people's skill level in the immediate area. - A lot of the machines are kind of suspect, I and others would go to a machine and have to swap our daily programs out cause machines aren't working or they are but you can tell it's about to break. - Prices on stuff is a bit suspect, you can tell they're not ordering in bulk or need to get a new person in charge of that. - Mizkif is telling the truth about the smoothie bar, the license(s) required are a PITA to secure.

[@clark85]

I think they know its in roundrock lmao. I imagine the rental costs considerably increase closer to downtown. Think about what your typing lol

[@dontbanwarren]

@@clark85 Not everyone watching this understands the difference between Round Rock and Austin without looking it up on Google maps. Even then a lot of these people haven't drove/ridden through the traffic. All of that stuff and more does in fact matter to the success of a business.

[@youngrootv]

@@clark85he’s speaking to the people that know nothing of the area and the gym obviously dude lol

[@Rickai85]

I can believe the first point. The place looks super empty and barely any character or personality so the vibes would immediately feel off. It seems like not a lot of money was put into the initial opening and they are boasting about Precor machines lol. They are average machines at best and who gets a FAN to do a website for FREE?? You want a job done right then pay the right money for it.

[@Tboltross69]

Y'all should get that wall thing figured out stat. 6 months is kind of crazy...Also, you should decide, are you an mma gym or gym that has mma features.

[@imacoolguyful]

the sauna part was too funny

[@BruceKarrde]

It's true. I've mostly seen Julia stream from the gym. But it's also understandable, as there's only so much you can do.

[@IricAlexis]

Battling theme about anime or not between owner is just stupid, just make questioner from your 590 member onto what their most needed and what they want

[@triniman1219]

MIZ THIS WAS WELL DONE

[@N1NT3NDUD3]

So many commented before even watching 2 mins of the video lol

[@MilkshakeGuruTTV]

Who ever is adding the kingdom hearts music at the end of these vids I love you.

[@Supdoode]

Just like with starting out streaming. Newbies think they need the beefiest PC, expensive equipment to be the best streamer only to get disappointed that no one’s watching them. It’s about them. The come up. The journey. The community. Yall can say I’m talking out my ass but as someone who doesn’t really watch anymore and mostly watches clips,which clips is what usually makes me come back to watch streams and clips now a days is what attracts new people to your content. I’m sure people will still like the content but not if it’s attached to the gym. Based of the little I’ve seen. It’s doesn’t feel like a gym. You’re trying to be serious yet goofing off. Degen goofing off. Yes, you should be able to go to the gym, have fun and be able to chat with people but the vibes are all over the place. Went based off having a twitch community which is scattered internationally?, not majority in one location. Miz isn’t known for being a fitness person regardless of him enjoying working out and being in shape. That’s his thing off stream. Knut is just a buff dude who’s funny and random sometimes. Bradley Martin for example, i don’t watch his videos but i run into clips off Sara safari at his gym. She goofs around but still getting an actual workout. Bradley is known in the fitness community and opened his own gym, yeah they have vlogs and goof off but it’s not the same. Majority of people who show up are actually fitness influencers. Even fly out to collab with him. Yes even non fitness influencers, like even sketch and sneako but that still feels like a gym. And his gym isn’t no where near the size of iron forge. Also just throwing “mma” around doesn’t mean anything. Yes you have fighters that your sponsoring and all but again, y’all jumped way to far ahead in certain areas that weren’t necessary (big ass gym). Is the focus MMA? Or just a “cool gym”. Y’all are streamers. Y’all know the dumb goofy shit that happens with parasocial people and just randoms who go into the gym likes it’s LA fitness or come and go likes it’s a Zumba class. That stream where wake kicked out that dude who was buggin Russel and his girl still made y’all look bad. How? It’s known y’all are gonna have intruders or people who are going to disrupt the environment. Yeah other gyms I’m sure they have the same issues but not in the same way and it still looks bad. If it were full of people who were serious about the gym, people like that one guy would think twice before going in to even just get a normal workout. Is this a serious gym? Or something for streamers and average people to goof off. Again yes you can have fun and goof off but idk, I like of majority of the people who show up but i still can’t take it seriously. This is from a viewer perspective and you can’t force people to do stuff and it can be just to help advertise the gym but i liked seeing others go but then they don’t come back. Like i would’ve loved for emi to keep training for MMA. Make vlogs instead and if you stream, get an actual workout in, not so much taking. Set goals for the day. Not just walk around and talk. It’s like how all the lame KZbinrs and TikTokers went to the same boxing trainer/gym (ten goose boxing?) when fousey first went to him, the dudes character seem like a serious person and i felt fousey was gonna get a reality check and get humbled and it was going that way but they fell into social media scene and focused on the money they could make off the influencers who were only doing it short term. I couldn’t take the owner or the gym serious after that. Are the MMA classes serious? Not something like Zumba class but something a real mma gym would do? Consistent everyday or from what i know, not everyone can go every but they set at least 2 days out of the week to go train. Is it a class that’s sets goals to get good and try to get people to keep coming? Not necessarily to compete in MMA but as workout and just sport/hobbie without competing. Barbell Brigade for example started from the bottom. You can tell because of the community they’ve built, they have members who are just like them with similar interest and goals. You can feel it in the environment that when everyone walks in there, everyone comes with respect and on the same page. The owner “Bart Kwan”. Started off doing skits on YT and still does YT in general. “JKNews” and he’s been known for weightlifting and working out and on his personal channel he posted his workouts, stuff on competing and then he decided to open up a gym cause he couldn’t lift the way he wanted. Ex: dropping weights/bars?, all the weightlifting stuff commercial gyms don’t allow. Also didn’t have equipment to help those who want to work out seriously or trained to compete or avoid the average person in a gym that’s only taking up machines for them to quit after a month or people in general who don’t practice proper gym etiquette. He started in a small warehouse/unit? Eventually got a bigger space and then i think he moved to the final place they’re at now and they’re still trying to go bigger but the current place they have now for the past 10+ years in LA is not even close to as big as Iron Forge and they’ve had loyal costumers for years and make money of their gym attire/workout gear they make. Great quality and well thought out. Their marketing is insane, they’re really about fitness. From what I’m reading in some of the comments of people who are members, the equipment isn’t too great. I’m guessing it’s used equipment. No hate but that’s a big issue if they’re breaking down. I believe both zoo culture and barbell both charge about the same price $100+ yeah not everyone can afford that and it’s cool y’all ain’t sweating not making money as owners but y’all are charging the same as LA fitness. Clearly it’s not a serious gym. Wel price doesn’t decide that but the culture and environs there do. 14:22 your goal. “Just make a cool gym, have it be involved in my brand”. You’re brand is meme guy. Your community isn’t serious either. I’m part of that so I’m not trying to say it’s 100% shit. I know there are a lot of good people but it ain’t it. From what i recall at the beginning. You wanted to do something serious. Your brand isn’t serious. Keep stream miz separate from gym miz. Again as i mentioned about Zoo culture gym and barbell brigade. These guys are known in the fitness community and have small gyms. You’re trying to do too much. It’s awesome, what y’all are trying to do but it also has to make sense. Could’ve gotten a smaller gym. Less rent. More money on better equipment and equipment that’s not normally available at a regular gym and making the environment look and feel more inviting. People will follow or lead themselves by example (you) or monkey see monkey do. Also, i love anime but dont add that to the gym. Edit: also for camp Knut. I liked the first time y’all did it. But actually do somewhat of a transformation, something serious like nick did. No need to get super buff or do anything crazy. Real shit so it can inspire people to workout and eat better and be healthier. Isn’t that the point of fitness? Again that’s not the vibes it’s giving off. All i get from it is “come to my gym, we have mma really cheap👍🏼 and haha hashtag stream!”

[@Supdoode]

Man the yap is real lol

[@baris9444]

I'm not a viewer of your streams but i'm some kinda following your gym journey since the start. Tbh you are doing a really good job and inspiring people to work out. I hope your gym becomes successful

[@DJGrath]

Well considering Mizkifs fan base is all 9 years old or younger, it makes sense no one showed up

[@mrsmith5114]

I don't hate watch, I love watch. Love the break downs from all who run businesses. Thanks for the info.

[@Wolfyeh-gp2hh]

No mirrors in a gym is insane tbh i would not step foot in there 5:20

[@issaciams]

Vanity.

[@nickb1762]

Honestly, I think it’s healthier to not depend on mirrors.

[@Wolfyeh-gp2hh]

@@nickb1762 its better than starring at the wall 100%. Plus i have adhd no way imma stare at a wall for more than 20 mins

[@shadmanbashar6067]

There is no need for an unnecessary selfie or making videos in front of the mirror. You wanna look at yourself then go look at yourself in your home mirror.

[@shadmanbashar6067]

@@Wolfyeh-gp2hh there is no need to stare at wall. Just listen to your music and focus on exercise.

[@EthanSchaner]

That sauna/DDR space is hilarious.

[@Jason-gq8fo]

Camp knut 2 when

[@natemajor6560]

laundry machine would lowkey be fire. And then you could expand to apartments, iron forge apartments LUL

[@hockeymask27]

Oh man that early day haircut I forgot LOL

[@AlbinoManateeNation]

Really enjoyed this video. Thanks for breaking everything down and sharing your experiences running a business. Looking forward to seeing the growth of the gym.