1960 Chrysler Vehicle Line Up Dealer Promo Film

1960 Chrysler Vehicle Line Up Dealer Promo Film. Includes Chrysler Windsor, Saratoga and New Yorker.
Mopar is a registered trademark of Chrysler Group LLC. Master Tech series training materials are the property of Chrysler Group LLC and are used with permission.
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[@torstenheling3830]

I love these promotional videos. They’re hilarious. And I was born in 1958, so I lived through those years. Not as an adult but a kid. But, I still love these old promo videos.

[@jgrothou]

I happily buy all of this - hook, line and sinker.

[@kirbywaite1586]

The swivel seat is fantastic.

[@fob1xxl]

I always liked the 1960 Chrysler style. The beautiful canted fins and taillights. I'm a child of the fifties, so anything that had fins caught my eye ! The grill very similar to what we see today.

[@jamesslick4790]

My aunt had a '60 New Yorker, As a kid I was mesmerized by that instrument cluster. And Chrysler had an "Astrodome" 5 years before Houston!, LOL!

[@rickloera9468]

Astradome.

[@torstenheling3830]

It definitely looks „sharp.“. Lol. These old promo videos for salesmen are hilarious. I was born in 1958, but this days were great. Love them.

[@keepout7439]

I Love these old Mopars, I used to own a 1965 Newport, 1964 K with a 413 cross rams 2 four barrels, and a 1971 Chrysler 300 with a 440, all were awesome cars

[@joeford860]

Beautiful vehicles.

[@johntechwriter]

I grew up in Canada, where my mother's car, a 1960 Windsor coupe, was nearly identical to the car in this presentation. I was only 10 at the time but I remember it well. (Even at that age I was already a car guy.) The car was stunningly beautiful, very cleanly designed for that era. I’m assuming this was Virgil Exner's work. The New Yorker's unnecessary guilding detracts from the beauty of the basic design. The interior was equally spectacular, especially the 3-D “Astrodome” electroluminescent instrument panel. It had no equal, before or since. Chrysler's engineering prowess made it the “car guy's” American manufacturer right through the '60s. But after 1971 or so, the company spiraled downward until saved by Lee Iacocca, who introduced the K-car and later the minivan. Drivers' cars these were not, which made room for the Germans to go after my Dad's dollars, and later my own.

[@jonathanmorrisey5771]

These cars were designed to be comfortable, when driving was meant to be a pleasure, not a road race.

[@geoben1810]

@ John Techwriter Up until you stated that Ioccoca "saved" Chrysler by introducing the K car I agreed with your assessment of Chrysler as an automobile manufacturer. You're right about Chrysler. They were beautiful, and technically advanced cars. But history has proven that Ioccoca and his kaka car were both dismal FAILURES. And Reagan helped bail him out. Ioccoca had NOTHING to do with Chrysler's success. Just sayin'.

[@fairfaxcat1312]

The motor company called the instrument panel lighting “panelescent lighting.”

[@jamesslick4790]

@@geoben1810 I was around as an adult back then. (Reagan got my first Republican presidential primary vote in 1976, sadly he lost THAT year...) Reagan had NOTHING to do with the Chrysler bailout, that happened in 1979, Thats one year before Reagan was (finally) elected and two years before Reagan was President. It was Carter that bailed out Chrysler. Reagan would have vetoed the "Chrysler Corporation Loan Guarantee Act " He was against such "programs". 🤦‍♂️

[@rickloera9468]

My parents had a 1962 Chrysler Newport from New til it was totaled by a drunk driver November 3,1972. 2 door hardtop and beautiful car. The 62's were called the Plucked Chickens because the fins from 1961 were hacked off. Virgil Exner was replaced by Elwood Englel who was behind the 1961 Lincoln Continental. If you look at the 1964 through 1966 Imperial you will see the 1961 Continentals influence. Virgil Exner got the short end of the stick when Chrysler ousted him. If you look at the Exner years at Chrysler, his designs are timeless.

[@eduardoquirino8131]

My Dad had a '60 Chrysler Saratoga 4 door with a flight sweep deck. My Mom wanted a light pink color, it didn't matter, the moment we rode in that car, it was a solid body with a heavenly ride. It was like a jet plane, smooth, fast and stop quickly. And the style? No car could really match it except the New Yorker 2 door hard top or the 300. I was 15 years old and drove it around while my Dad was out or busy. I had no license, but because it was a really great handling car, I snuck it out. That's how assuring and tempting it was.

[@asteverino8569]

Liked the narration style. Two styles.

[@torstenheling3830]

The women will love the swivel seats!!!

[@stardustdreamfactory1947]

Love these promo films!

[@dj33036]

I failed my first drivers test in a '60 Windsor. I later passed using my Uncles '63 Thunderbird.

[@jamesslick4790]

Well, a '63 T-Bird IS easier to parallel park than a '60 Windsor, I know I took my first test in aunt's "62 Imperial...Not easy! My father's '62 Corvair? Peice Of Cake! - Passed!

[@ijsmale]

finest of the Forward Look!

[@cacti4268]

give me

[@5610winston]

Best looking car ever in the history of Chrysler Corporation, from any division.

[@mosesberkowitz3298]

Really? What about the Dodge Omni?

[@jamesslick4790]

@@mosesberkowitz3298 Nah, The Plymouth Horizon was WAYYY nicer styled than the Omni.

[@tonychasey7990]

I would have to say the the 60 Imperial and the 61 300G are my favorite Chryslers. I have owned a 71 Imperial for 27 years now. And yes, the fuselage era kicks ass!

[@keithdukes5990]

Absolute works of art compared to todays jelly moulds! When America was at it's Zenith with cars, culture & class! How could a country fall so far in just 60yrs?🤔😞😓

[@fairfaxcat1312]

Ironic that this ‘60 had inside hood release and my ‘69 doesn’t.

[@HITEKSTRANGER]

Absolutely beautiful cars !!! They have always struck my fancy with a 10 pound sledge hammer baby. 👍🇨🇦😄

[@TheOneJPtv]

I was today years old when I found out Chrysler/Mopar built the Best cars in American history.

[@jamesslick4790]

It's interesting that Chrysler moved the interior content of the prior high range down to the lower priced lines. You would not see that now (or hell,not that often THEN). The usual move was to move the higher NAME down to the lower line. Case in point: CHEVROLET; The 1981 Impala was contentwise, a 1971 Biscayne, a 1981 Caprice was a 1971 Bel-Air.

[@TheDejael]

Exner Excellence!

[@georgegeorge6810]

swiveling front seats great idea.

[@paulcheek5711]

a big roomy car the way it should be. looks good even today

[@kenbob1071]

The length of that wagon is unreal!

[@philojudaeusofalexandria9556]

9 passenger lol. You'd have to buy a bus to fit 9 passengers today.

[@stephenholland5930]

219.6"

[@petermata5488]

now that is a chrysler supposed look like and the back ground is so leave it to beaver

[@mosesberkowitz3298]

These are great pieces of Automotive History, but please, the title should say "Filmstrip" not "Film". I love that they call the front bumper a gullwing bumper. Thanks for posting!

[@jamesslick4790]

Well, To be fair...A filmstrip is still a film (as opposed to the many,many films on KZbin that get labeled as "videos").

[@fairfaxcat1312]

@@jamesslick4790 I don’t know about the rest of our fine KZbin commentators but I’m certainly about ready to let loose with a powerful fart.

[@jamesslick4790]

@@fairfaxcat1312 As long as it's a Supercharged, Fuel injected, fart in a hemispheric combustion chamber, it fits the automotive theme. 🧨🎇🎆

[@fairfaxcat1312]

Lamentable that one of our fine KZbin commentators, indeed one “John Texas,” characterized many of the comments about these presentations as “snide” creations of “some smartass.”

[@rayfridley6649]

Manual transmission models had a floor-mounted shifter, much like that of the Valiant.

[@seed_drill7135]

They had to due to the gauge cluster.

[@samuelmaddoxsr.8923]

My first car. Wish I had one

[@geoben1810]

I was 4yrs old when this came out. Didn't see too many around by the time I was 12. But the few that were were sweet. 👍🏻😉

[@andrewhowarth4578]

Looks like it's parked outside the Cleaver house!

[@ricardorodrigues7304]

muito lindo, parabéns.

[@torstenheling3830]

I sure like the „sportiness.“. Lol.

[@fubarmodelyard1392]

I'll take one New Yorker 4 door hardtop wagon. In black

[@larryhawkins3294]

Polly Bergen drove a New Yorker 4 Dr hardtop wagon in the original version of Cape Fear.

[@RobertPlattBell]

8:43 "Never mind, George, you wouldn't understand!"

[@billbright1755]

Driver centered,,, road guide hood, bumper for today’s heavy traffic.

[@displayfireworks1]

10:13 Sounds like Mike Wallace from 60 minutes

[@melockavich9596]

I will take it

[@torstenheling3830]

We all know how women like „smart“ colors and fabrics in the interior!!

[@larryhawkins3294]

Windsor's interiors were not as nice as the Ford Galaxie and Chevy Impala. Also in a Windsor you had to pay for the optional electric clock which was standard on Galaxie and Impala.

[@LearnAboutFlow]

The George character is a famous Hollywood actor although I can't place his name. I know he was in at least one classic horror movie.

[@bobtepedino5661]

I think George is played by Thorough Ravenscroft, of "Mr. Grinch" fame.

[@andrewhowarth4578]

George Fenneman. Famous announcer best known as Groucho's announcer on You Bet Your Life.

[@chapmyers9272]

Believe you’re correct@@andrewhowarth4578.

[@alphonsocarioti512]

George sounds like Joseph Ruskin

[@wiibaron]

Never seen a hardtop station wagon before.

[@5610winston]

+wiibaron Buick Caballero from 1957, and an Olds wagon, Mercury offered two- and four-door hardtop wagons in '57 and '58, and if memory doesn't prove me false, I think Rambler and Ambassador offered a four-door hardtop wagon from '57 through '60.

[@wiibaron]

5610winston Well since I was born in 62 and didn't 'notice' cars until 74 or so that would explain why I never saw one before. They were all rusted out junkers by then...

[@mdogg1604]

Buick, Mercury and I think Olds offered them. They are beautiful and quite scarce.

[@brianlinke1856]

Difficult if not impossible to sell outside the U.S. Simply too large for Europe, takes too much fuel, sharp curved roads or 'hairpin' turns would present real handling issues. The cost of the car (and cost of up keep), plus low resale value would doom this product anywhere else...not much of a 'world car'. But that was the U.S. in 1960. Car makers had all the market they ever thought they would need with domestic sales alone.

[@torstenheling3830]

Well, gosh, I hope they have a cigarette lighter and ashtray for every seat!

[@TheDejael]

Looks like sepiatone or faded red Eastmancolor.

[@timothylines3867]

who remembers a slant 6 243 cid used in 1 ton trucks ??

[@rickloera9468]

Sounds like Bob Barker

[@Tennesseestorm76]

I think it is. lol.

[@fairfaxcat1312]

Yep.

[@seed_drill7135]

Year to year design changes seem so quaint but wasteful through today’s eyes, where Chrysler’s only had one refresh since 2005! And the switch to unibody construction was a far bigger deal than sheet metal, but they didn’t want to push it too hard since Imperial was still body on frame.

[@kirbywaite1586]

The overall tone of this is so crass.

[@jime386]

jeezus chrysler

[@Roshake77]

George FTW

[@andrew.greatvideoaccardo416]

Does anyone know if it is Mike Wallace ? I would bet that it is .

[@griveramx]

I hated how that other guy interrupted George in this video.

[@LearnAboutFlow]

I think George was supposed to represent corporate marketing, something salesmen hated. The other guy was 'one of their own' and didn't want to hear all the corporate doublespeak. Of course, IRL no salesman would believe any of it, but that's the concept.

[@Johnnycdrums]

Headlights and front end look good, the back is too flamboyant.

[@jgrothou]

I feel like Chrysler was hesitant to ditch the fins because they’d had success with them in the late 50s.

[@martinloney6322]

The way women were spoken of is so awful.

[@margiemcintosh7221]

Christine

[@erics9754]

was a fury.

[@jamesslick4790]

@@erics9754 YEP!, And a body on frame '58 PLYMOUTH Fury at that. These are Unibody CHRYSLERS, Jeez. After that movie All MoPars with fins are "Christine" to some. It's like when people call a '59 Cadillac a "Batmobile". Not only does a '59 Caddy not even resemble the '60s Batmobile, The '60s Batmobile was a design based off of a '50s Lincoln show car.

[@heffoandjuff5903]

Hey "George", why don't you shut your pie hole and let this other announcer who continually insults ones intelligence who keeps droning on about a substandard car compared to a Chevrolet speak?!

[@HC-cb4yp]

8:40 So they incorporated gay bashing into the narrative...

[@mileswrich]

wtf are you talking about?

[@HC-cb4yp]

@@mileswrich Go to the timecode. With a lisp: "WHO was talking about WOMEN?!" "Nevermind, George - you wouldn't understand..." If they had used a black person's voice, the other guy would have said something about watermelons. It's a surprising bit of ugly humor - in a corporate training film - that shows you that all this talk about the patriarchy - listen to what they say about women in this - isn't totally overblown.