I can’t believe I was there when bangtan bombs had no subtitles😭😭 back then bighit would still respond to us on twitter and we hounded them on this 😂 glad that it worked and took a lot of work load off of the army translators, we love you apagos, y’all were and still are the pillars of our fandom
that first video with subs with ice creams was revolutionary
@ysabelleortiz4138 Жыл бұрын
i was there... i remember us trending something like " bighit put subtitles to.... " it trended no.1 and glad they listened
@teo-hw8ur Жыл бұрын
It's just BTS PAVED THE WAY.
@zeromega4541 Жыл бұрын
BTS are marketing geniuses that's the secret to their success. They where from a small company and couldn't compete with the huge marketing budgets so they did something completely obvious now. They marketed directly to fans instead of going through the industry channels but they didn't market to Korea they marketed to the world.
@blossom6693 Жыл бұрын
But now yt, Hanteo and Spotify come together and filtering stream at massive rate and like crazy 2 day views were totally taken off and Hanteo delete 700k sale without explanation 😢 Company doing nothing about it and other group celebrating it.😢😢😢😢 let's stream the mv army 💜💜💜💜💜
@xoooxzzzz5744 Жыл бұрын
it's because they listen to their fans. Armys keep giving ideas like we want sub and it'll be better if people have access to this and this and stuff like that. They actually listen and that makes a huge difference.
@Jess1013 Жыл бұрын
I remember when Black Swan dropped and there was just collective ARMY confusion 😂We were all following the comeback map, the Art Film performance of Black Swan had already released in January, we had gone through both ON music videos by the end of February. Nothing else was on the comeback map after the ON official mv. We were all focused on making sure ON was successful and preparing for the tour (😢). Then here they come on March 4, 2020 out of nowhere with this music video with Jin in the thumbnail looking like a sexy vampire. Whole TL was in flames, like they really Beyoncé’d tf outta us 😭😭😭😭😭
@hayleylow Жыл бұрын
Bro when bts first started the love yourself trilogy and talking about mental health, they got so much shit for it. Mental health is a taboo topic in SK, it’s gotten a bit better now, thankfully. Back then haters were saying bts was using mental health as a marketing tool and disregarding what they say, calling them awful names. It was vile.
@moonchild7425 Жыл бұрын
Run BTS episodes popularized official personality content in the form of episodes too! Before that, personality content was only created by variety shows. Since BTS switched into self content creation by Run BTS after getting immense disrespect from variety show hosts, it became the most popular personality content from a k-pop act.
@moonchild7425 Жыл бұрын
Compilation videos- "Funny moments" compilations were popularized by ARMY. Even though we weren't the first ones to create them. Since that was one of the easiest way ARMY found to promote BTS and their fun personalities to a wider audience as BTS was getting popular, this source became one of the biggest ways to market other kpop groups. And nowadays you can find "funny moments/try not to laugh challenges" videos even for the most boring personalities, since instead of marketing music, the fandoms rely heavily on marketing ONLY personalities of idols. A mistake ARMY never did.
@moonchild7425 Жыл бұрын
And did you know about the platform V-app? The one where artists used to make vlives, and just recently it got dissolved by weverse. V-app was an application found by naver and started in 2016, and was heavily promoted by BTS. BTS was the face of V-app till the very end. BTS' first V-app introduction was one of the very first videos on that app. Run BTS episodes were then showcased on the app, in order to boost it's traction. And that is exactly what happened. V-app was later bought by Weverse and all it's vlives were transferred to weverse.
@moonchild7425 Жыл бұрын
BTS games, another trend. We have multiple official BTS games including the most recent one called In The Seom. Again, popularized by BTS. BTS documentary series. Paid series focused on the tour, Burn The Stage and all. Now idols have made docu series on Netflix and all. BT21 and Tinytan, Maple Story, BTS mattel dolls (no matter how much we dislike it haha 😅), were all popularized by BTS. Now everybody's got their own collaborations with design houses as such.
@calixaa3427 Жыл бұрын
that 'they put english subtitles on their mvs' is so fucking genuis.
@hayleylow Жыл бұрын
A lot of K-pop artist didn’t have English translations bcs a lot of the lyrics back then made no sense😭 there were some exceptions of course but most of it was gibberish. It was one of the reasons why K-pop wasn’t the main genre that SK gp listened to, it was k indie and k hiphop
@princesserika9899 Жыл бұрын
About the trend of storylines and narrative music videos, While watching this video, it made me feel more inspired as a person who dreams of becoming a writer and wanting to create stories just to share with others. BTS indeed inspired a lot of people ☺️💗
@Rockermom59 Жыл бұрын
EDIT: I noticed other groups started saying "I love myself" or many variations of it in their music and it was bugging me. Great to hear her address it - everyone is noticing. But hey, that's what you do when you're trying to get to the top of the ladder with BTS. Problem is the pinnacle of the ladder is in the clouds and unfortunately they'll never get that high. Besides, there's only room for one - and that one is BTS. No, BTS isn't popular in the US because of subtitles. Americans, we, are lazy about things like that. They started adding the subtitles BECAUSE of their growing fan base. As their popularity exploded, so many more English/no other language speakers became ARMY. 💜
@Armymom1984 Жыл бұрын
I’m glad someone else said it. I’ve been noticing other people talking about loving yourself after Bts got bigger. Maybe they think they’ll get more fame if they say the same things Bts does. That’s not how it works. You have to really mean it and you have to make good and relatable music. You also have to be really good to your fans. Bts is the best. Stray Kids are even getting bigger because they are great to their fans. The fans matter so much.
@boraaalaanddd Жыл бұрын
Everything that BTS started and did (amazing things) which some haters still refuse to acknowledge. But the more other people deny (they're still in denial til today) BTS' success the more these Seven Men soar higher and higher. If they're not talented as what haters say, they wouldn't be able to last this long. *BTS paved the way and that's a fact.* Other idols think so too.
@kanitilko7074 Жыл бұрын
The legends BTS 🙌
@moonchild7425 Жыл бұрын
My comment got deleted, 😅 Anyways, here's what I wrote. BTS has been an influence to the k-pop industry in a number of ways. It has been to the point where k-pop stans hardly believe that a lot of things normalised in kpop nowadays have been heavily influenced and popularized by BTS since all of these trends have become a common part of the industry now. But that doesn't eliminate the fact that it was BTS who popularized a lot of elements of k-pop. ARMY, just like BTS, has been influential in popularizing trends on the fandom level.
@Kookiepookie2025 Жыл бұрын
"Bts paved the way " scary sentence for many lol 😂
@Maraaha55 Жыл бұрын
And of course you remember that in their early years BTS were called plagiarists for 'copying' concepts that already existed widely in the industry, like hair colour or school uniforms: yet here we are today with multiple groups directly copying the love yourself concept but doing it in a trivial and superficial way. Any criticisms of them? none that you'd notice. Increasingly obvious that the hate that BTS got was driven by the industry not by normal people.
@ayoidek6571 Жыл бұрын
BTS paved
@alongshushu Жыл бұрын
But antis and haters never agree with this ..they just born to hate...
@angartsnirex Жыл бұрын
Bts paved the mf way
@aryadhotre Жыл бұрын
TRUEST THING EVER SAID
@maya-leigh8340 Жыл бұрын
We're bts the first one in kpop industry to do song challenges. I remember there was a bts challenge for IDOL back in 2018 everyone did it ,even locals and people from other fandoms .
@moonchild7425 Жыл бұрын
Yes Black Swan was a pre-release single lmao how did you not know that. 😂
@MsKaz1000 Жыл бұрын
that and On was the start of my ARMY journey and I remember when everyone was so surprised and excited about it
@krishukarki Жыл бұрын
It's basically BTS PAVED THE WAY
@lilmeowmeow6987 Жыл бұрын
9:13 yeesss it wass and we struggled so much to identify who sings which part as we didn't have any clue lol 😂 finally they performed on James Corden then we got to know who sang which part🤩 for some considerable time it was the best selling song of US as i remember
@moonchild7425 Жыл бұрын
Oh yes and the [Singing in Korean] too 😂😂
@lnc0rrekt_pastw0rd61 Жыл бұрын
Bruh I remember Twitter armys fighting about who sings the first 2 line [if its jimin or jk] and I said both of them and I got spammed clown emojis like bro I was right mfs😂😂😭
@user-vv7hc7kb5o Жыл бұрын
@@lnc0rrekt_pastw0rd61 lmaooooo armys were on ur head like "guys look at what this clown is saying" but yeah in the song itself the way they stacked the vocals was so intentionally and amazingly done in the context of the song and the whole album as a whole with it being Map of the soul /SEVEN/ so in basically in the whole song 2+ members r singing, harmonizing at the same time with one member being more prominent at his own individual part but not without the rest of them blended in together. if u listen closely u can recognise who is at that part but when they sing it live then u know u know and just enjoy the ride
@SnapCracklyPop Жыл бұрын
9:07 Yes, and the Art Film (dance troupe, orchestral version MV) came out first, then they performed the original version on Corden (but we still have not heard the original studio track yet 😆 because MOTS: 7 was not released yet), and then when MOTS & ON finally released, 2 weeks after, without warning, they dropped the Black Swan Official MV. I remember when I saw the tweet, I panicked lol. I clicked that link to the MV so fast 😂
@lumenardens Жыл бұрын
the sad thing is.. the other groups/companies don‘t use love yourself as a concept to actually help their fans and casual listeners to accept themselves, but just use it cus „it worked for BTS, it should work for us too“.
@moniqvnueva3937 Жыл бұрын
Supporting u Kelsey. Sometimes the darkness can be overwhelming but always pls don't let go of any caring and helping hands who are holding u close
@chantikastore Жыл бұрын
Totally agreed. BTS PAVED THE WAY
@gawkgawk6969 Жыл бұрын
Yess!! More boracity
@zilehuma5156 Жыл бұрын
Like one of my classmate who is not BTS army have mobile cover of Suga's BT21 and when I saw I was like wow ...
@somethinggreatishappening8536 Жыл бұрын
BTS are legends.
@BansheePurple Жыл бұрын
FACTS. BTS PAVED THE WAY! New fans may not know this but the majority of the content and interactions y'all enjoy now in kpop trended or started with BTS. They really changed SO many things, they are the main inspiration of what kpop is now today from the concepts to the messages, promotions, media content and more because other companies followed their steps and the reason why now some idols also dream and aim bigger things watching BTS' global success.
@lifeasjacky Жыл бұрын
3:17 I think it’s rather the other way around, because when they became so popular outside of South Korea, they probably thought it would be a good idea to add the English subtitles. So no I don’t think they became so popular because they had English subtitles. I mean shitty music can also have subs but that doesn’t make it any better.
@Kookiepookie2025 Жыл бұрын
Yes they wanted to share the message with the world too since they work so hard on the lyrics
@triplej8666 Жыл бұрын
BTS did not create the first trilogy. Shinee's 3-part Misconception series came out 5 months before BTS debut, and contained 3 different albums
@cacaujota1 Жыл бұрын
He may not have been the first, but he popularized it. Since when they did it was very successful, it encouraged others to do the same. I think in the video she says that he created the trend, and not that he was the first one to do it.
@krystinekristine5284 Жыл бұрын
Bts paved the way❤❤❤
@blackbeauty6903 Жыл бұрын
18:49 periodddddddddttt
@HinataUchihaInuzuka9 Жыл бұрын
And that's on BTS PAVED THE WAY
@Jo-AR7 Жыл бұрын
Yes pleeeaaassseee Bora city is the best 💜💜💜 Thanks💜
@normacruz6345 Жыл бұрын
I came across some videos of BTS with no subs, I saved them regardless. I love watching them though I don't understand what they say!💜💜💜💜💜💜💜💜💜💜💜
@manalzahra1039 Жыл бұрын
Man seeing this video i miss my ot7 😭
@anitaherbert10376 ай бұрын
RM 148 IQ, fluent in English, and Bang PD a super savy experienced music industry savant.
@Mistysilvermist Жыл бұрын
BTS didn’t push this. Everyone was doing ending fairies lmao This is just making common things look like they pushed these things. Psy might’ve said that but other groups had subs as well. K-pop was mainly going towards the Korean audience so why would they put subs for English speakers? Koreans tried but ofc they didn’t have the social media and other resources groups have now. Again, groups like 2ne1,glam, and many more were making songs about loving themselves. That doesn’t mean BTS pushed it. Especially the moonbyul clip, mamamoo have always pushed loving yourself A lot of this is just reaching 🤷🏽♀️
@user-vv7hc7kb5o Жыл бұрын
aaahh you're mad everything in boracitys video is correct lol
@Mistysilvermist Жыл бұрын
@g100 sure, if that helps you sleep
@blossom6693 Жыл бұрын
It BTS who has collaborated with UNICEF for ly CAMPAIGN, they get hate for the concept too. And about reaching , they are the one who were thrown out of industry and they find their audience and now their reach is everyone issue but no one battle a eye when they were not even invited to MAMA for rookie award although they had enough achievement to go, BTS only have army and army did everything for them including album sale in us , we are the one who placed album on us store btw and every company now sending their album there
@suga4661 Жыл бұрын
I'm not shocked at all they're just paved the way so it's popular MY LOVE !!!!!!
@peace8484 Жыл бұрын
BTS basically did everything
@lumenardens Жыл бұрын
I‘m a 2013 Army and a 2007 Kpop fan and if I remember correctly BTS/Bighit didn‘t start the english subtitles on MVs. They might have started coherent and good english translated subtitles, but english subs over all happened before their time. I remember EXO (debuted a year earlier) already having them on their first MV and I think JYP artists like 2PM, Wonder Girls and Missa A had them in 2011. It wasn‘t common, but cus JYP also tried to venture into the US market with Rain and Wonder Girls, it makes sense he would add english subs. Which might‘ve been something Bang PD took with him when he left JYP (he was a producer there and he‘s a friend of JYP) and thought to use it with BTS too.
@somethinggreatishappening8536 Жыл бұрын
14:37 And that's exactly why I can't take other groups seriously and meet them with wariness. Few groups really prove themselves. Although, most of the time, I also think a lot of it is due to the companies behind them and the environment they create for their artists. BTS marketing team are the real pros, thinking ahead and also managing what they have with excellence.
@starpol5506 Жыл бұрын
BTS PAVED THE WAY
@bbe93743 ай бұрын
13:19 am i the only one who finds it so uncanny the way they are saying 'i love me' , ' i love myself'???
@rihalimunggaran3541 Жыл бұрын
BTS is king
@morgana72702 ай бұрын
Hi from 2024,there is now a kdrama based on the BU.
@jonnapajares3969 Жыл бұрын
bts is always trends😍😍🥰😅💜💜💜im army forever
@Ha-young_is_Just_Too_Fine Жыл бұрын
Such a shame all these group's are copying just bcos BTS did it, no originality
@mamejoe2043 Жыл бұрын
Period 😂😂 😂 they lack skills
@butnamjoongunshot2510 Жыл бұрын
I JUST KNOW THAT MANY DUMB PEOPLE ARE GONNA MISS THE POINT OF THE VIDEO ON PURPOSE TO TALK SHIT ABOUT BTS AND ARMYS
@kristal3346 Жыл бұрын
As someone who has been an army for so so so long now, these types of videos really piss me off. BTS are amazing but a lot of these trends that armys claim they did not create or even make trendy. Armys just love to take and claim credit for any little thing. Ending fairies have been a thing since music shows began. Fun ending fairies have been a thing for a long time but it's usually only done by more senior idols and they don't promote as often on those shows as much as younger groups. Comeback maps are typical called comeback schedules and every group/artist does it. A comeback was announced, a schedule for the release of concept photos, mvs, etc was released. It's an extremely common thing.
@butnamjoongunshot2510 Жыл бұрын
ANOTHER ONE........... you missed the point of the video
@user-vv7hc7kb5o Жыл бұрын
comeback MAPS did start from bts no matter what u say lmao and yes bts popularized/brought to life ending fairies again since bwl in 2019
@vijayaarakeri6519 Жыл бұрын
Created a "trend" and they absolutely did . Say thank you to BTS that your favs are crossing 100M views these days 🎉 good day
@kristal3346 Жыл бұрын
@@vijayaarakeri6519 babe, look at my pfp. What Korean man do u see? BTS has been my favs since 2016. My comment is not about taking anything away from BTS, it's about how some armys will claim things that other kpop idols have already done and saying that BTS did it first. 😘😘