Pre-orders will RUIN your clothing brand

[@1ayden]

SCALABLE REPUTATION

[@DaveNash]

S C A L A B L E

[@JoeGaffneyX]

EXACTLY the video I needed on this topic right now, great timing

[@DaveNash]

🙏🙏 We all needed to hear this at some point or another. Thanks for watching 💪

[@SwipinWithSolo]

Glad I found this channel, confirmed my thoughts exactly

[@DaveNash]

thanks for tuning in bro, glad it helped 🙌🏽

[@drejaquez]

Love these videos dudes too real

[@DaveNash]

no worries bro appreciate you! thanks for watching

[@sznato8]

Watch all your content. You have now become my mentor:) You speak knowledge I cant find anywhere else on this platform

[@DaveNash]

Thank you for the kind words! The reason iI started posting is bcuz i couldnt find anyone posting similar info. It has to be said!

[@AnuEletu]

Really Good man ! Just subscribed! Since we moved to premade customers are happier. It’s you taking the risk and betting on yourself ! And it works you just need good marketing! Also quit TikTok to focus on Ig and it’s just more streamlined

[@DaveNash]

Hell yeah! Focus is crucial. Thanks for tuning in & subscribing! 🤞🏽🙏

[@jimpodolski7871]

Great content man

[@benvb8457]

Amazing man. Proud of a fellow Pinoy ❤❤❤

[@DaveNash]

thank you so much bro!

[@kstyleslit]

Do whats best for you. Luxury designer brands still use pre order/ pre sale method. All that matters is how you present it

[@DaveNash]

People don't know what's best for themselves, that's why I made the video. Once someone makes a luxury brand doing 7 figures and understands how to build customer trust at scale, they can start using preorder method responsibly to boost sales. Even I do preorders still, but mine are usually around 2 week waits and only for 1 product out of 30 on the store at a time when it goes out of stock

[@justin4653]

But Apple and video games ONLY do preorders for its products, so it is preorders method or poor transparency and quality??? You can send your product next day, but still have poor quality. So preorders aren’t bad, just terrible marketing and quality of product or service.

[@laitooo9574]

first comment ever for me. Love your content .

[@DaveNash]

appreciate you my friend. thanks for tuning in! more always coming :)

[@MindBodyStoic]

How do you feel about holding majority inventory for your drops such as hoodies, sweats, tees, essential denim, and then doing a very unique pre-order design drop? Build trust with your customers with inventory held drops, while building your sms list, and then every now and then do a very unique pre order drop (designs no other brand has thought of) while providing production updates and staying on top of email/dm responses

[@DaveNash]

That set-up should be fine...Just keep a relationship with the customer where they can, on average, expect high quality service + communication. There are time and places to use pre-orders.

[@4herrr]

Great video, looking forward to more videos with great value,hope you get to more big places

[@DaveNash]

🙌🏽🙌🏽

[@FITLIVEX]

Possibly make a vid on how to source a quality 3PL? Heard horror stories on 3PL’s squeezing every last dime from brands + they hold your valuable inventory

[@DaveNash]

Will keep that in mind! 🙏 thanks for the suggestion

[@Idkwhat__]

Great value content as always! Really helpful information for where im at right now. ❤

[@DaveNash]

glad it helped! ❤❤

[@LangHelmut]

Its definitely feasable that a brand's whole brand has the pre order model cooked into the branding and marketing, with the product type and quality/exclusivity being that you are receiving a work of art, if you will. My humble 1000 customers will eagerly wait with anticipation for a new issue of a piece(s) of fine china dishwear each quarter as it is appropriate and standard to do so. That is the business. (Yes, I am comparing my fashion designs to dine china 😁. i guess even better is to then add, sell somethin ancillary that doesn't have to be long waited and pre order then boom./ ...... I also feel like selling a "streetwear" ish, graphic heavy, very niche aesthetic brand at that high rate,.. on blanks. dilutes the brand and is headed to the garbage and is built for the owner to shutter it and use it as case study to start their mentor business, or just have a pivot in general, which is wonderful!!! I just think a higher quality brand in terms of make and lasting appeal can succeed under the pre order model. But what do i know, thanks for helping me think critically, i have a lot of decisions to make.😂 I just felt compelled to add my 2 cents. Wonderful content, thank you for leading!!

[@DaveNash]

@@LangHelmut the more luxury and detailed your brand and pieces are the less you should do preorder because why would you make a customer who pays $300 for a jacket wait? they are VIP big spenders, dont make them wait

[@LangHelmut]

I MEANT TO ADD THAT, THE WHOLE CONTEXT OF MY RESPONSE WAS INITIALLY, I SAW YOU REPLY TO SOMEONE SAYING TO THE EFFECT OF, THERE ARE TIMES WHEN PRE ORDER IS APPROPRIATE. YOU SPECIFICALLY MENTIONED EARLIER ON, JUST STARTING OUT. BUT IN YOUR OPINION, WHEN ELSE. MAY YOU OLEASE DO A VIDEO ON THE : POSSIBLE/A BETTER WAY(S) TO DO PRE ORDER??

[@LangHelmut]

​@@DaveNash I actually will have a Bespoke brand later with the "custom"... The original what I'm talking is not custom, that's just what it costs, I draw inspiration from Rick Owens, it's kinda like that, dare I say

[@DaveNash]

@@LangHelmut there is only one way. you just take money then fulfill after. its very simple

[@LangHelmut]

Sorry, I missed the context of you response. My thinking is that's exactly why they would wait.

[@markhanebuthsanchez]

Damn, very good game

[@DaveNash]

appreciate dat 🤝

[@VitAmine1106]

I understand your perspective on pre-orders but I’m curious about how we can gauge sales potential without them. Pre-orders often help assess public interest and fund production. What do you suggest as alternative ways to test demand before launching a product?

[@DaveNash]

you can do preorder for first 1-2 drops to ensure demand otherwise - be confident in your ability to design good product

[@VitAmine1106]

@@DaveNash thank you for everything bro & dont forget that you deserve what you have!!

[@Jahmik]

I would still use the pre order method for my first drop, im 16 and just don’t have the capital for 50 tracksuits. But i would still like your opinion on it.

[@DaveNash]

in this situation you should use preorder. if you dont have capital you have no option. otherwise, get a job and save up!

[@brockjohnson9774]

So starting out, if I make the investment to buy bulk inventory instead of preorder, when do you know when to replenish inventory? i.e i start with 100 shirts, 35 medium, i start gaining some traction and getting my first customers, how do you determine when to re-order when suppliers can take almost a month+?

[@ROULERVREY]

I was just in Jersey city

[@DaveNash]

hell yea, thats home base‼️

[@patrykfudali9284]

How many premade garments would you recommend ordering when starting a clothing brand? I have like 10 solid designs and savings.

[@DaveNash]

order your manufacturer MOQ. 100 max per style.

[@patrykfudali9284]

@@DaveNashout of the 10 designs. Would you recommend ordering let’s say 3-4 ‘best ones’ and then the rest as you grow your fan base? Also before ordering a bulk, would you advise on testing? So, ordering a sample and posting it on socials to get peoples feedback? Incase they don’t think it’s good? Or take a risk

[@wiksztylooni5451]

What is your opinion about releasing the first drop with 4-6 items, streetwear fashion designs, all in 1 month pre-order? Or would it be better without pre-order?

[@DaveNash]

You can do either one. Just know there are consequences for both, stated in the vid!

[@SamFlora_stan]

subscribed, asians always right

[@DaveNash]

thank u family

[@jimpodolski7871]

Bro how do you find models? I live in a city where I know no one except my wife. How do I find people I do a shoot on with my clothes?

[@DaveNash]

model agency

[@jimpodolski7871]

@@DaveNash won’t that be too expensive though bro? I fear it will eat away all my budget

[@jimpodolski7871]

Quick question bro where do you get your models?

[@DaveNash]

model agencies

[@jimpodolski7871]

@@DaveNash ain’t it a lot of money though?

[@ansonliss1670]

banger

[@DaveNash]

appreciate that 🖤🖤

[@BlumKage]

what if your first starting out and you dont have the money to order like 1k-10k bulks

[@DaveNash]

You only need 50-100 to start! Should run u around 2-2.5k max

[@Linkilan]

crazy goat

[@DaveNash]

thank you gang

[@ibraggs]

goat

[@DaveNash]

🐐🐐🐐 thats you bro

[@TheOverpowered1]

so much game

[@DaveNash]

🙌🏽🙌🏽 appreciate thatp

[@Uglyk]

love your content man

[@DaveNash]

Thank u 🙏🙏

[@polarpressurewashpolar]

could you please help me man do you have discord

[@DaveNash]

no discord bro! but check back soon, we'll be dropping a community at some point

[@marcomarin1196]

@@DaveNash will you be helping new people or only those with a brand? Think I have a decent amount saved up from freelancing. Also I vaguely remember hearing not to start in fashion do you agree with this?

[@DaveNash]

@@marcomarin1196 hey my 1 on 1 program helps people with a brand, but i will have a course and skool available for those who are starting. maybe in 1-2 months! fashion is tough, but doable if u have the passion and money saved!