Power Tool Manufacturers and Who Really Owns Them In 2024

Do you ever wonder who owns Milwaukee tools? How about who manufactures Flex, Makita, or DeWalt? It may surprise you to know that only a handful of companies own your favorite power tool manufacturers. That’s right, most tool brands fall under a parent company that also controls additional brands. We break it down for you…with logos!
*This is the 2024 update to our Power Tool Manufacturers and Who Really Owns Them video from 2019 that many of you loved! Let's see how the landscape has changed in the past 5 years.
#Tools #PowerTools #Brands

[@jronmanbuilds]

TTS parent company was missed (Festool, SawStop, Tanos, etc.) Also the parent company for Metabo and Metabo HPT was missed. Another is the company who makes Worx and Catipillar power tools.

[@joshuaking34]

KKR owns Metabo and Hikoki (rebranded as Metabo HPT in North America).

[@pete_lind]

Mafell, inventor of first portable carpentry power tool 1926 and "Mirka" is missing , Mirka sander manufacturer also make same sanders to Metabo . Of course there are lot special power tool makers either on Bosch or Metabo battery platform, that make tools to one task, like pipe clamp fittings. Einhell cheap power tools in Europe, its 60 year old company , started 2 June 1964.

[@engineer_alv]

Correct: Worx, Caterpillar and Rockwell tools are made by Positec

[@stringlarson1247]

@@joshuaking34 I thought HPT was Hitachi Power Tools.

[@joshuaking34]

@@stringlarson1247 Hitachi sold their power tool division to KKR. HPT stands for Hikoki Power Tools.

[@brucemiller1696]

I have been a woodworker for the last 40 years and have my own shop for the last 10 years. Just wanted to to say Nice Job. 👍💪

[@stringlarson1247]

I can cut a board 3x and it's still too short.

[@agrahazl]

Here is one, "Shop Smith". The only American wood working shop tool maker. All made in the US, minus digital circuit boards. Not battery here, one cord and a mix of tool addon's.

[@davidgold5961]

Started with DeWalt, then Milwaukee, then switched to MAKITA due to them being innovative and having tools others do not offer. Yes, some of it can be expensive, but the quality is excellent. Let’s face it, most tool brands are very good if not excellent. A skilled operator can do a lot with ANY brand of tool.

[@stringlarson1247]

I'm still pretty brand agnostic; however, now with Li-ion being the go to, the battery platform is a big part of the expense.

[@davidgold5961]

@@stringlarson1247 yes, and now that Lithium Ion is standard, the differentiator between these brands is the ruggedness and overall quality. switched to MAKITA because I think the whole concept of having multiple brands under one parent company is a bit disingenuous at best, and it uses the marketing of different brands to engender loyalty and repeat purchases when in reality, the tools are more similar than most men think. Being 100% independent, I trust MAKITA to come up with real innovations, not a “me-too” company.

[@marty2872]

I went the same route and settled on Makita because they were early in the brushless space. Nothing beats brushless and Li-ion.

[@stringlarson1247]

@@marty2872 I've got several of the Milwaukee M12 tools. Not sure if all are brushless. I like the M12 option of having the small or larger battery size. I picked up a corded Makita heatgun recently, and it's impressive. I tried a Li-ion, but they suck batteries down too fast and it's something I only use in the shop. I'm glad to see Makita putting out quality tools.

[@bradjohnson4787]

Hmm . . . I'm glad I got Makita now!

[@williamhoffer9277]

I didn't hear you mention Snap on.

[@arthurritsma3881]

It is important to know that the owner of the brand, is not the same company that produce the tool, but he does determine the quality (and after sale service) . Many production companies produce tools (and parts of tools) for a large number of different brands.

[@Winters11]

What about metabo and festool? And in Europe, what about Einhell, Dexter and Parkside?

[@russellmerritt9935]

If you use these tools hard, till death do us part, Makita and Milwaukee are the best i have seen. Driving timber lock screws and ripping 2x12s seperates the best from the rest.

[@bigrich6750]

Skill has really done a great job creating home owner power tools, like their new contractor table saw that competes with Dewalt at about half the price.

[@pete_lind]

Smaller profit margin ... like Makita PDC01, battery back bag , fit 4 battery , they still sell it for about €600 that list price by Makita , one shop that i use its €250 , they still make profit and it proper Makita . I got from that store the split shaft rotary crass cutter when it came out for 1/2 price, no way i am paying the silly overprice list cost. Now a major Bosch retailer has GCM 12 GDL miter saw for €640 including VAT , thats about 1/2 the price and i bet they are not giving those away.

[@HighWealder]

In England the rhyming slang for Black & Decker is Hack and Wrecker 😂

[@jalton9416]

That is accurate. Black and Decker branded equipment is of poor quality.

[@Raggzzaug11]

Have not heard the name flymo in years! Used a flymo mower with no wheels, worked like a hovercraft , great on wet areas or steep slopes with a rope. Orange deck and I think a 2 stroke brown engine? 1980 ish.

[@sktoh4469]

They are still actively selling in the UK.

[@marccadec6978]

I have one, still gets used weekly and uses jolo engine.1987 model

[@htroberts]

is the picture available somewhere?

[@chrissorensen9511]

Where can I get the graphic as a poster? I teach Engineering students and it would be awesome example of “the tangled web we weave”.

[@BillyStanley]

Ditto

[@DaveJonesAustralia]

Agree, we see glimpses of the graphic but never the full image. Would really appreciate it in a form that can be printed on A3 paper. With a web address and channel branding it would be a nice ad for the channel too.

[@torstenbrunke4026]

This graphic changes every year. So maybe as a collectors graphic "2024 edition", "2025 edition" etc.

[@patrickrutherford6882]

Yes, how to get a poster of the owners

[@thirdnut1]

​@@patrickrutherford6882 or a dart board

[@RayW808]

Cant help but wonder what would happen to most of these companies with Chinese manufacturing if something were to happen with Taiwan.

[@KallePihlajasaari]

Where can we find a PDF poster of the brands. I am a visual learner and there is no way for me to remember what you listed and being able to make meaningful purchase decisions based on common platforms and manufacturers would be great.

[@marcusmoody7092]

What about Festool and Metabo?

[@jimurrata6785]

Hitachi-Koki owns Metabo Oddly enough Festo owns Festool.....

[@slinkytrips]

Chervon is also manufacturing tools for Hilti now, most notably the new oscillating multi tool.

[@btaylor9788]

Absolutely love what you doing here

[@alan-sk7ky]

5:38 erm that's 'Wusster' or 'wooster' Bosch.. Worcester were/are a central heating boiler company based historically and unsurprisingly in the town of Worcester here in England.

[@KatyInesSB]

In Portugal we have power tools like Einhel, Parkside (supermarket tool), Dexter, hitachi, worx, sterwins, metabo. Also we have some power tools talked on video.

[@wrdennig]

Fascinating . . . how about providing a link to a jpg of the final diagram . . . I want to print it out, just for fun.

[@nir8924]

Nice review! Also missing: worx and einhell

[@garycornelisse9228]

Years ago I used to buy Rockwell tools. They were good tools. Do they even exist today?

[@engineer_alv]

they do. They've been owned by Positec (WORX, CAT power tools) and their most popular tool must be their Jaw Horse line of sawhorses

[@russellhorsefield9199]

Speaking about Rockwell tools , they are sold in Mitre 10 hardware stores in Australia.

[@Billyboy194100]

Thanks for the review.

[@Protoolreviews]

Thanks for watching!

[@qapla]

Some woodworking power tools missed include Grizzly, Ricon, Laguna, Harvey ...

[@sergelajeunesse1392]

Hello congradulations on the reserch and info given about the maine tool manufacturers very informative... But i was wondering who makes METABO and WALTER STHIL, DELTA, KING and GENERAL tools ? unless i missed the info ! Thank you

[@brucedymock6635]

Who makes ozito tools please

[@soundknight]

I like the Hasqvarna Svartpillen 401

[@Mckorzi]

Hilti is by far the best quality of all these brands listed here although also the most expensive one. But as so often, especially true with tools, you get what you pay for. No USA or Chinese Made crap can keep up. The bitter truth🤷‍♂️

[@BrewPub]

Hilti makes some tools in China. I had a Hilti TE60 ATC/AVR that was made in Lichenstein but their Nuron line is made in China. The only brands I know of that do not make anything in China are Fein, Mafell, Duss, Lamello and Baier. I have a few Mafell tools and a Baier wall chaser. Mafell makes everyting inhouse at their factory in Fellbach Germany; including their own motors. Mafell is as good as it gets.

[@assassinlexx1993]

Yes they are great tools but bring a pile of cash.

[@wardle2066]

In countries such as Malaysia, South Africa and Panama for example, I am seeing Total and Ingco tools. They all the same but with different brands. They are budget tools, Chinese, but so far, the tools I have bought from them have stood up to the torture. I should add, I have pretty much owned many of the more well known brands, Bosch, Skill, Black and Decker, DeWalt, Makita, Ryobi and few stranger brands like Toro .... Have you encountered these?

[@cogliostronecro5740]

That's why I buy Makita. Makita it's just Makita.

[@stringlarson1247]

I've had various Makita (corded) and one chainsaw (that was a Dolmar dressed as Makita). They were decent. I think they've upped their game in recent years. I've been a Milwaukee user for 40+ years mostly because my mom's industrial supply house carried them and I got them wholesale. Plus they were/are solid. I really like their M12 line because of the 2 battery form factors. I don't really need the size/weight of 18v stuff, the I do have some Metabo 18V because they were half-price at Lowes and their old corded stuff was/is rugged. Porter Cable was good, but have all but disappeared since being acuired.

[@feltdoctor]

As a US consumables manufacturer i have approached, served and continue to serve/supply some of these brands. I'm my segment it is always a race to the bottom. I call it busy work. There is near zero profit while you are required to jump through a maze of regulations, red tape, as their support portals charge you money for the privilege of getting paid in 90 days. We walked away from nearly all of it.

[@bereadyeveryday6764]

Great rundown. Very helpful, thank you! What about Hart and Hyper Tough over at Walmart?

[@kalevipurjo8634]

Stihl as Husqvarna are old and still strong manufactures specially in green works.

[@coolruehle]

Husqvarna is in the shitter. Can't get parts for their junk, along with Poulan

[@kalevipurjo8634]

@@coolruehle I can see that american products are the only ones you trust.

[@romdinks9368]

That was an eye opener. Is there a chart available?

[@leftyz707]

Thanks great job

[@e75short14]

Metabo and Hikoki

[@todd8856]

Snap On Tools 🛠️

[@rtz549]

The fan sold at HF sure looks a lot like the Riobi one.

[@Tome4kkkk]

Also, some reputable brands sell more and more of rebranded generic Chinese made tools. You can find such models e.g. in Bahco and Stanley lineup.

[@ttinnovations3310]

great info and video, thanks

[@arthurritsma3881]

Smart comment. First buy the tool, only to find out that that brand is junk. That Is something a professional cannot afford. He has to earn his living from that. He buys his tools based on experiences with the brand or reputation among his colleagues. This also applies to to a certain extent to the serious DIY where the price-performance ratio is an important factor. If I e.g. buy Makita, Festool or Hilti, I know that I am buying a very well-performing tool. Conclusion, it is important to know which manufacturer support which brand.

[@frios011]

Very cool

[@allentisthammer4763]

Nice job. Head spinner for sure!

[@sobrev1viente]

Emerson manufactures the orange ridgid vacuums, as well the craftsman vacuums, and filters for both, not only the plumbing red and black tools

[@singerap]

I believe Hitachi owns Metabo or maybe it was the other way around. Who owns Fein?

[@leonbarzegar4914]

Good info and educational.

[@Dan-il9rz]

I didn't see Porter Cable, did you cover them? I mostly own Makita, but have a few Porter Cable Routers and bench sander.

[@9HighFlyer9]

Owned by Stanley-Black&Decker shown @ 1:34

[@lazor222]

Kobalt 40v Gen4 and newer products, batteries and chargers are most definitely made by Chervon and no longer Greenworks. In fact a quick look at the products in store next to the skil 40v line will reveal they share a lot of the same small parts. Seems like they are pretty equivalent quality and price wise just built to Lowe's particular specifications, most of which I tend to prefer over the Skil version. Overall I've been happy with my gen4 Kobalt 40v stuff

[@alanhodgson8443]

Which company owns the German brand Einhell, is it an independent company?

[@matrix54190]

What about Parkside Powertools??

[@FearsomeWarrior]

Stanley’s investment is doors/security is wild. They been at that for maybe 15 years now. All the automatic doors and secure heavy doors on any random commercial buildings. A large chunk of them are Stanley. Some interesting diversification when they have money and are able to invest. Panera Bread is heavily divested in veterinary clinics.

[@williamjackson5942]

Divestment means to get out of or uninvest, what are you trying to say?

[@FearsomeWarrior]

@@williamjackson5942 Opps invest. I think I was trying to combine invest and diversify together.

[@sloanNYC]

Doesn't TTI also do Hart for Walmart? They look like rebranded Ryobi tools. EDIT: I see you have them in your graphic, just not in the video. Could add Amazon's Denali brand is just repackaged Skil products too. And I personally like some Vessel hand tools... which seems independent like Knipex and Klein?

[@markkempton4579]

Yes. He mentions Hart in the TTI section.

[@timryder4036]

2:30 seconds he says "Hart Tools"

[@ebenwaterman5858]

What about Hyper Tough from Wall Mart.

[@fr_z_n3727]

Einhell owned by Einhell Germany AG for their Einhell and Ozito tool lines and KWB for drill bits.

[@vipahman]

Would love to know the HPT/Metabo evolution?

[@billynomates920]

worcester bosh saws is good on cheese on toast

[@jpkalishek4586]

Menard's Tool Shop air and electric tools used to be much the same as Harbor Freight's Central Pneumatic and Chicago Electric, some were just the brand sticker changed. I have an oscillating tool and roofing nail gun you can't tell which store they came from as the labels are now worn off. I know the gun came from Menards, at time of purchase I was fighting a wind and wasn't driving the 50+ miles to get to a HF just to dry in a roof before the rain came. I'm not positive where the oscillating tool came from, I may have gotten it while getting other items in Green Bay. Anyway, of late HF has changed most of their lines either moving to other factories or countries so not all the items have an equivalent in the other place.

[@310Cowboys]

Matco & Snap-On

[@rpiester]

Very interesting and informative. In the audio, why is there a bass pulse whenever a logo was flashed on the screen? Very annoying.

[@sharkskin3448]

Fyi, Bosch, Makita, Hitachi Koki are electric motor manufacturers. Some of the many others are as well, but many brands use generic Chinese motors. Sometimes a premium brand gives you a not too premium tool.

[@andrestnt]

Fyi Harbor freight doesn't own its manufacturers. They are rebrander, something like sears craftsman, CF being just a name. We do know who is making tools for them for the most part. The other are different as they own the most of the factories and sell the tools to retailers under their names brands.

[@bdm1000]

Festool, Tanos etc…

[@bbrachman]

Excellent job finding all this ownershop info. My question is who makes quality power tools? When a company is slurped up, does it suffer? Is the previous management and manufacturering left intact? I started with the Ryobi battery system. So, I have to stay with them. For home products, they are fine.

[@timryder4036]

DeWalt has the best batteries hands down. The mechanics of the tools all have their pro's and cons, but the battery tech is where the real game is.

[@christianalvarez7799]

Stanley also installs security systems

[@vcookster3915]

They just recently sold that business

[@LourensVideo]

I would really like to know who makes INGCO.

[@groensewe]

Would this list only include tools distributed in America? As from what I can gather the South African version of Ryobi differs quite a lot from our American cousins across the pond, The South African Ryobi flavor of tools is currently distributed by a company known as Stevens & Co, which, correct me if I am wrong, was Ryobi Japan licensing sold off to Kyocera.

[@petermerrill9797]

I was wondering about Lisle tools

[@rkalle66]

Besides the many brands there are OEM products one company is manufacturing for another and outsourcing of parts of products. Just thinks of the blades or drills or other hardened steel parts many tools are using. How many manufacturers do have a foundry? Some are just assembly lines.

[@JC-ug6ih]

There is another brand that i don't think you mentioned. Who owns "EINHELL" ? its a large brand available in Europe and South Africa, Their head office is in Germany. They are sponsors of the F1 Mercedes team. That's all i know.

[@DanielMeyer-ls5ph]

I think that A C Delco battery powered tools are made in the Milwaukee tool factory.

[@JurassicJenkins]

Very nice, what about WORX, I’m suspecting Black&Decker.

[@jonowilson5302]

What about Hikoki (formally Hitachi)?

[@richadent968]

What did Stanley B&D do with Delti and Porter Cable?

[@gagejernigan5277]

You can get PC at tractor supply

[@joshuaking34]

Delta was sold to Chang Type Industrial in Taiwan.

[@sloanNYC]

@@gagejernigan5277 I believe it is now Tractor Supply house brand... no longer sold broadly.

[@gagejernigan5277]

@@sloanNYC yea cause I haven’t seen it in Lowe’s anymore at all

[@stringlarson1247]

@@gagejernigan5277 Nor at HoDep.

[@regbowdrey]

Good job mate, however, perhaps you could do a piece on where all these tools are actually made? I suspect I already know but happy to be proved wrong

[@thomasburke7995]

Much like VCR war and the DVD battles and the latest apple vers USB .. the battery alliance is going to dominate the future of cordless tools. It is beyond frustrating to have throw out a 350.00 impact wrench because of this propriety battery format like ryobi and older BOSCH post system version when all others have switch to a sliding battery system of the battery alliance.

[@groovygannon]

Snap on. What does snap on own?

[@douglasmontgomery6315]

Can we get a link to download that chart of all the tool manufactures you use ?

[@Protoolreviews]

Check out our full written article, it's the featured image! www.protoolreviews.com/power-tool-manufacturers-who-owns-them/

[@michaelthibault7930]

@Protoolsreview Are you missing a trick by not offering merch(andise) -- T-shirts, for example -- displaying a date-stamped version of the graphic summarizing the information conveyed in this video?

[@JointerMark]

​@@Protoolreviews it's interesting to see, if you follow the links in the article, that there is a Stanley Black and Decker listed as having offices in the Russian Federation...it try us a twisted web of connections.

[@mikemerc74]

Who makes Delta table saws

[@worldtraveler930]

Is the Owatonna Tool Company OTC still it's own company or has it been bought up by others?!? 🤔

[@donbarduca9196]

OTC, which stands for Owatonna Tool Company, is owned by Bosch. Next year in 2025 will mark the 100 year anniversary of the OTC brand. The primary manufacturing plant of OTC, located in Owatonna Minnesota, continues to manufacture premium quality tools and shop equipment.

[@worldtraveler930]

@@donbarduca9196 Voice recognition does a Lousy job of spelling Thanks for the correction and information!!! 🤠👍

[@chrisvaiuso6010]

No mention of where Chervon is headquartered. I wonder why.

[@Jack-Fleming]

Makita also owns Maktec

[@jt9498]

Quite interesting to learn about all these tool manufacturers. I have a question I haven't been able to know in a long time; I bought a double bevel/slide 10" compound miter saw about 20 years ago from a company called RONA (they took over Lowe's here in Canada). It was made in the People's Republic of China. That's all I know about it. Who was the manufacturer of this brand of saw? I'd love to know! Anyone? Anyone? :)

[@capitalinventor4823]

Lowe's came up to Canada and bought Rona. For a long time they ran the two brands, sometimes with a store from one brand just blocks away from the other. Then in the past year or two the company announced that they were rebranding everything under Rona and closing some stores to cut costs. It was like when Best Buy came to Canada, bought Future Shop, and kept both brands going until they eventually settled on Best Buy.

[@stringlarson1247]

Buehler? Buehler? Anyone?

[@beedub28]

Rockwell Delta?

[@robertdavis472]

Should mention Snap-on tools. They are over 100 years old

[@sunalwaysshinesonTVs]

Will second what I imagine many have already said: Festool & SawStop. Also, what's inspiring about this video?

[@DanielGomez-cf6vk]

Masterforce from Menards In The Midwest is owned by chevron tools too!

[@engineer_alv]

Masterforce trademark is owned by Menard's but built under contract by Chervon. That's pretty much the same as Kobalt tools where the branding is owned by Lowe's but Chervon is in charge of Manufacturing

[@stringlarson1247]

I tried to look into their stuff, and just got to Menards. I don't buy the brand, but it is Menards 'house brand'.

[@larsfiers690]

You missed festo (festools) in your list

[@jma8352]

who makes the delta unisaw now?

[@zippydogthemisanthrope483]

Delta is the one I think is missing. They are part of Stanley

[@etiennegregoire3091]

I know i will never buy a so called lifetime warranty tool from Black and Decker or their parents companies. When an expensive Challenger ratchet broke i was asked to mail it to their HQ and after 6 months and multiple calls they sent me back a very cheap one telling me it was equivalent...equivalemt to Dollar Tree quality

[@holgerfritz4819]

Who makes Ozito tools?

[@eladlutz]

How about Snap-On tools?

[@michelll]

Igual a indústria de alimentos e bebidas e a indústria de carros. Ou seja, estamos nas mãos deles...

[@engineer_alv]

also in tech industry and consumer electronics.

[@radwlodarczyk7010]

festool

[@dougaltolan3017]

Next time, use a chart. A bit lime a family tree.

[@jaybee1570]

Emerson will likely sell all their tool brands in the next few years. They are transitioning away from a conglomerate structure to a pure play industrial automation company.

[@mopartony7953]

Was Metabo missing from this list?

[@jimbrink606]

Interesting to know who pays the best investment return

[@tonytunnell9873]

Festool and lamelo sawstop

[@bones549]

So many great historical quality brands whom are mostly garbage and the only thing of quality is their history.