Renny Gleeson: 404, the story of a page not found

[@ElliotLaFave]

why wasn't this video 4:04 mins long that would make sense

[@VerdiHeinz]

I logged just to say that. It would be awesome if they can shave off 3 seconds :-)

[@尼维熊小]

I'm a Chinese college student. This ted talk is our listening materials on listening courses, but my earphones the school offers was broken, which means I have to watch this video on KZbin while others use classroom's earphones. lol

[@Jabberdau]

Jeez, this guy needs a day off or something if he gets a mental breakdown everytime he gets a 404

[@Kareem_Bassiouni]

Full of imagination. Amazing how he is referring to a broken relationship with a 404. Every word adds something to tge big picture he was drawing to come to "a simple mistake can remind me of y I should love u". He is an artist not a computer geek.

[@Pushtrak]

It's a 404, not a fuckin' tragedy.

[@HiAdrian]

I wish i could at least see the name of the video that has been removed (from my playlists). "This videos is private" or "The account associated with this video has been terminated" means i won't ever find out what i lost.

[@levankhachidze3030]

So nearly everyone is familiar with this "404 not found" sign but it was a really good experience for me . It gave me so much good info . It's always good to hear this kind of information and TEDtalks always comes up with real good stuff.

[@NoQuo]

what you are saying is that this WHOLE TED TALK is about the DESIGN and not the message @0:53. Yes people have been doing it since the 90s, but it means that a failure like this is like one in real life. You don't want it, it doesn't feel good, but you can make it better, because mistakes can make you a better person.

[@derekrichardt]

Get this, the next video that opens up in the TED playlist gives you a 404 error. Ironic, and funny.

[@Dunter_An]

Renny has stronger feelings about the 404 error than some people have about their lives. He does, however, do a good job of highlighting the importance of identity in brands

[@morthim]

it is like going to a starbucks- that is all. a 404 is like going to a starbucks. you get there; you are confused; you wonder how you got there and why you remain there, and then leave.

[@TheBagleboy]

the last 17 words moved me quite deeply

[@АлександрТюлин-ц4е]

That's wahat she said!

[@thandokuhlebrianmsane7043]

Good illustration!

[@hefeweizen0723]

We can only imagin how good it would feel for the one who put the 404th like for this video

[@natelindquist7045]

Every company should start building their sites with a 404 page, eventually someone will reach those 404s for sure.

[@Riverdale270]

This video gave me a 404 feeling. But not the feeling he talked about. Just the "oh well, let's get outta here" feeling.

[@edwnx0]

i wish my life was good enough that a 404 page is a serious problem.

[@gulzatamandyk8143]

WHO WANTS TO EXPLAIN ME THE LAST WORDS BOUT "WHY I LOVE YOU" 3:54. PLEASE!

[@MrInfinityyy]

There is no "404 feeling". You hit a 404 page, click back and find the right page..

[@un2mensch]

Hilarious and original 404 pages were around well before 2000, so I highly doubt someone putting a silly youtube clip on theirs is in any way related to the phenomenon.

[@Vikt0rEremita]

with any luck this TED will be 404'd.

[@GestionEmpresaria]

Eso se llama convertir problemas en oportunidades, me encanta este concepto y la forma de presentarlo.

[@essellar]

No, it's not. Error pages are as important to site design (and thus your marketing effort) as your index page is. No aspect of the user experience should ever be ignored or minimized-unless you also want to minimize your user base.

[@goneutt]

There's a serious bit of irony in that the 6th video in the set brings up a "this is marked private" which is pretty much a 404.

[@martinwhitfield1362]

404 - The bicycle wall is not big enough.

[@NicklasUlvnas]

He didn't have error 418 on the list... If you dont want to google it, the error msg is “I’m A Teapot” :)

[@dmitrylopunov5070]

Little things, done right, actually matter! I think I can use it in my daily routines. Not to be late on meetings... if we promise something, we should execute the promise, be nice and so on.

[@Zalaniar]

Actually, it kind of is! The actual content ends right around 4:04.

[@bettinakuwait]

Brilliant. Taking a dead end and converting it to a potential opportunity. Very smart.

[@essellar]

Except that it IS a big deal, and not enough people know that. If you've ever designed or developed a site that didn't have error pages that are both useful an in-character for the site, then you're doing it wrong. It's not about being clever, it's about reducing user frustration AND effective marketing. Fail there, and you may as well be doing million-record bubble sorts on every page serve-it'll have the same effect on your users.

[@FuryBrazil]

Hey Kid, you didn't get the message did you? Watch it again, it is worth it.

[@JackMayerz]

This is actually the most spectacular idea I've heard in a long time.

[@Dewkeeper]

TED talks all have fairly short time allotments, even when the talks have a lot to cover, in order to compress the information into an interesting presentation; I'm glad you enjoyed this talk but in contrast I don't think he said much anything of particular interest. Personal anecdotes are there for flavor, not to make the meat of the talk.

[@SamHooton]

We are not interested in the topic of 404 error pages, but we think the guy explains it in an interesting way. Our favourite part of the video was the video of the cyclist crashing, but we also liked the Coca-Cola error page, which we thought well very well-designed.

[@AndrewNystrom]

Love that +Renny's talk was @4:04 long.

[@EdmondKachale]

+Andrew Nystrom Hahaha! Wow! Was it deliberate?

[@NeroCat9999vr]

I went to a website after watching this ( Typing in the full URL myself ) AND GOT A DAMN 404

[@momentocatartico1991]

UniTo Lettorato Inglese 2 brought me here

[@Dewkeeper]

There's no reason to jump to that conclusion; we disagree on it, and we both have our reasons for why we think what we do; as sensible individuals we can understand both sides of an argument and choose to change our minds or not. What works for some people doesn't work for others.

[@TadaGanIarracht]

"Error 404: Teleportation subject not found"

[@Truthiness231]

I'm confused as to why so many disliked this (other than having to see 404 pages; they do annoy, I'll grant you). 404 pages need polish, just like the rest of one's site. Take a look at the error pages of a AAA website vs. what one used to expect (the browser default error page), and it's more than obvious that what this guy is saying needs to be taken seriously.

[@daiadawn2823]

I think that you have to take advantage of the problems you face in the internet in order to be able to promote your brand. But, you have to be very creative to design a very nice logo to catch the attention of people that are always online because it's very important to leave in their mind your brand to be remembered every day.

[@caseygtr]

No, you can refer to a number family/series like that. I've even seen computer GPU card families series referred to like that, for example the nvidia 7xx aka GeForce 7 series.

[@Dewkeeper]

4 minutes is long when the thing you're saying can be expressed in 30 seconds or less.

[@TheGerogero]

Sure took a long time to explain something so simple.

[@hychilloutman]

It is nice and sweet. This guy sees the big picture behind little things. And it is just four minutes, stop complaining!

[@ChristopherJManess]

Great speech; simple, direct, humorous, case and point.

[@AnastasiiaLomaka]

Never paid attention to that. After watching this video I'll look it up

[@asemadoszhan2565]

His speech was interesting, Ted is always awesome. When i see the 404 page, It felt like a slap in a face. You whant to find smt on the internet , but здравствуй 404 page

[@ReverendMagnificent]

One of the single most basic things to know about hosting your own site/server.. "ErrorDocument 404 custom_404.html".. But if people unrelated to the tech sector are interested in this stuff, it's worth putting here I guess.

[@TheCreateAUsername]

Uh oh I had Error 404 on this video.

[@Truthiness231]

IKR... the notion that someone thinks "404 means nothing" just fried some of the circuitry in my brain... I can understand someone who isn't a software engineer not being able to understand - say - abstraction, but how could anyone who uses a computer on a regular basis not understand error codes are enumerated? *brain locks up and has to be rebooted*

[@elyezerf58]

Build a nice route for 404 page is a obligation for a serious company who aims to improve the relationship with their partners. A lot of big companies still don't have a 404 page.

[@MozQit0]

Anyone who thinks that someone who pronounces URL as "earl" is a noob, is a noob. "yew-are-ell" is 3 syllables, "earl" is 1 syllable; he just saved 0.4 seconds. *deal with it*

[@muhmin7]

Why don't youtube embedded this video into their 404 page?

[@NerdyLiberal]

I don't know about Germany, but here in America people often shorten the two syllable "zero" to "oh"

[@ChristopherJManess]

Skip to 0:15

[@eaglewolfzen]

As long as the 404 page is always rendered as a harmless background image and a couple links on the side, I wouldnt mind advertisements on the web like this, especially if the ad is witty.

[@adsky_z0pach196]

Nice balls man

[@kagehina6074]

I suppose Mista can say a lot about 404 error

[@CharlieTV]

calling a zebra a rah because it saves time and you don't sound like an idiot. sounds legit.

[@Kiwikoool]

You don't HAVE to watch the embedded video.

[@EmilyXie-p4f]

Nice talk!love the opinion about 404 pages,I wanna try one!

[@Phelan666]

4 minutes? Long? ADD much?

[@gabrielagrando6575]

This is very interesting! I've never thought of this point of view. This is a good way to inovate the company identity!

[@eduardodefreitas4313]

You go, girl!

[@lucky12345115]

It's just like saying if loving you is wrong,I don't want to be right....

[@princeofexcess]

it is except there is a ted overlay at the end...

[@pedrohadek]

It is a shame this video is not 4:04 minutes long.

[@rodovre]

He just discovered Internet? This has been going on for decades already. Try the funniest one by looking for 'depressed server 404 error.

[@tk3eazee]

I had no idea how to follow him on this. :(

[@begumercemal7204]

Good talk. I remember that I laughed at half of speech. To put a comic video to 404 not found's page is great idea.

[@Dewkeeper]

Well sure, but if you look back at for example the recent talk on making books, there was clearly a red thread that was being constantly developed with each segment; here it's very meandering and not very well connected, and the conclusion only draws on about half of the talk.

[@ИбрагимАбайханов]

Yes, 404 page drive me wild

[@IseeRightThrough2you]

1:38 Beautiful artwork! I'd like to know who drew that.

[@Crashofvoid]

1:38

[@ron7006]

or they should play this video when you get a 404 page. And, when you turn the computer off, it should actually stay on for you.

[@heatherlifediary]

Nice presentation. Really enjoyed your examples about the 404 pages, especially the coca cola one. Likes the optimistic perspective over there.

[@samlvn]

Yes, that's right, I agree with you, the ideas contained in the video are extraordinary. One example of a 404 page that we can take is that when the internet connection fails, there is usually a dinosaur game on Google.

[@Crazyrat84]

Nice little talk, would like it to be a little longer and more in depth tho.

[@neoxavier]

not it is not. one thousand is one followed with three zeroes, not three ohs.

[@TigerTzu]

Has the world ran out of science? I only ask because that must be the case if you guys found this topic to be worth making into a TEDtalks...

[@McPrfctday]

someone's jealous

[@Dr.HazharGhaderi]

1:06 he should've chose 4xy or something since x need not be equal to y...(just saying).

[@MrA5729]

TED is always awesome :)

[@MrWhiteBlur]

I can always tell when people are not programmers or coders.

[@csaksimanLevi]

It IS correct, but only when you say it out loud.

[@organdva]

Solve problems for adults please. Like unemployment, that is a fucking BAD experience.

[@raileanulucian]

hey TED, could I do a presentation of the 402 page, (Payment Required ) ? this annoys the shit out of me

[@Brentishleaf]

I blame the intro

[@delatroy]

301 on a 404 page!

[@raileanulucian]

One of humanity greatest problem, how pretty is the 404 page...right along malaria and famine

[@csaksimanLevi]

You realize, that in english zero can be substituted with O, do you?

[@Crazybenjiwoo]

404... comment not found.

[@eagleeye1975]

Why would anyone feel any truly negative emotion when they hit a 404? What kind of emo shit is this? It's not a "broken relationship"... it's a file that wasn't found... bad link, page removed... bit fricking deal.

[@neoxavier]

you realise, that it is not correct to substitute zero with O, do you ?

[@neoxavier]

which "people" you are referring to? just because your "people" say it, it does not mean it corrects. btw, nice use of language. it shows your personality immediately.

[@Zralf]

this guy is leaking his breakup all over the palce.

[@ChuckJonesAAA]

I think I'm going to like this! 404 Page Not Found.

[@mrensayne]

Great, this guy is trying to shove advertizements down our throat EVEN when we hit an error page now. "You didn't find the page you wanted? O well, buy some Coca-Cola instead." This isn't helping people...

[@Hondeer]

Glad I dont go to Starbucks.

[@system3142]

just fine for 4 minutes

how old is he? i could not this information

[@gulzatamandyk8143]

Who's here