Sales Methodologies | MEDDIC sales process

Watch the video and read our article on the MEDDIC sales process: www.pipedrive.com/en/blog/med...
00:00 Intro
00:35 What is MEDDIC sales process and how it can be effective?
01:45 Metrics: Show, don't tell
02:35 Economic buyer: Talking to decision-makers first
03:07 Decision criteria: Understand what criteria is used to make decisions
03:51 Decision process: Keep things moving forward
04:23 Identify pain: Tapping into customers' struggles
05:11 Champion: Advocating on your behalf
In this video, which is part of our series of sales methodologies, we uncover what the MEDDIC sales process is and how it could help you win new business.
The MEDDIC sales approach helps you qualify your leads and also convert them into customers. It is an acronym:
- Metrics
- Economic buyer
- Decision criteria
- Decision process
- Identify pain
- Champion
This MEDDIC sales framework helps you to understand who are the key decision-makers among your prospects and how decisions at your target customers’ companies are made.
You can even turn new customers into advocates, or champions, of your brand and product with the MEDDIC sales process.
The MEDDIC sales process is easy to remember, and you can train in how to perfect it with MEDDIC sales process PDFs and books to guide you, as well as our video and article.
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[@pritampatil799]

Great information... thankyou!

[@pipedrive]

Glad it was helpful!

[@PaiOeShi]

How would one prove in interviews that you can adapt to this methodology when youre currently using one that's more suited for less qualified leads, in other words, making the jump to a company with a better curated pipeline.

[@jordannorchi5472]

Look into Value Selling methodology as that plays into meddic very well- Might help It’s all about listening to the buyer and finding every hook that you need to qualify and close them but it’s very sales-centric. Worth also learning about Gap Selling, it’s similar but is buyer-centric. If you know all three you’re golden

[@BigMurphDogg]

Why is he in a sauna?

[@StaxxOnTech]

Cause he’s dropping that fire 🥵😂

[@TheOrignalTRockz]

Meddic isn’t a process.

[@jacobtop]

I was about to comment the exact same thing :)

[@Anon48657]

True, it is a qualification framework