Infomercials Are Very Misleading

I saw this infomercial the other day for an ab muscle toning belt and immediately knew it was something I wanted to talk about on here. Stay tuned for a little surprise at the end...
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#ScottCramer

[@Patterrz]

I love how they say you can use the Ab machine to avoid the Gym, and demonstrate it inside of a Gym

[@Poppipower]

How many badges can you skip with the belt?

[@evanjuleen]

🤣

[@BrownCoatCaptn]

@@Poppipower you win 😂

[@scoutcoolly2019]

Using it in the gym, not only can people judge your fitness level, but also ur intelligence too!!

[@inazonitobe737]

They wanna show you the feature where it flings you out of the doors

[@lifevest1]

I’ve always loved the fitness devices that work one area of the body (like abs) yet in the after photo they all of a sudden have jacked arms, legs, and magically, better hair.

[@AngelVids7]

And a tan!

[@rileyscherer129]

And sometimes tattoos XD

[@freddobernabeu5672]

You can even see in 3:06 that they just change the lighting, in the before photo he's just pushing his stomach out and not flexing

[@PurpleMoth459]

Yooo I never even thought about that

[@queencleopatra007]

And clearer skin!

[@maddiejoy6619]

I love how the ab belt founders have been body building for years, but manage to have prefectly staged before and after photos where they don't look any younger.

[@A_Ducky]

Hahaha this is the best part

[@Harudodo]

You can't have them look younger, that would prove that it takes time! We need to sell a product that has them getting abs in a matter of days!

[@maddiejoy6619]

@@Harudodo Exactly! This is the quickest of quick fixes!

[@starscimitar3086]

There’s tons of stuff on this idea in the bodybuilding community; water weight, bloating, flexing the muscles and (de)hydration are all factors in someone’s physique, and can make a huge difference, like a difference enough to convince ppl pictures taken in the morning, with no water drank, no bloating and a slight pump from a workout and pictures taken 12hrs later after drinking carbonation, not flexing and plenty of water were photos taken upwards of months apart as a “transformation”; you can extremely easily trick ppl

[@Niobesnuppa]

Also, if you look closely at those before photos, it doesn't really look like the same people, like their facial structure is actually different. Must be the magic of the belt!

[@softtbbh4750]

scott bamboozling us with the before and after pictures is the funniest shit i’ve seen all week lmao

[@MiloMurphysLaw]

“Well what if I told you I lied again!? This is the before picture and this is the after picture!”

[@mariaochs]

Me too Omg lol

[@kellibrockett823]

Yess! 💀💀💀💀 Lmao

[@TheBarbequeKid]

​@@MiloMurphysLaw .

[@kitty3257]

Some infomercials are anomalies. One time I saw an ad for a circular saw and I swear to God, it just kept going. How much is there to say about a circular saw? Apparently a lot, because I sat there for a good 20 minutes watching this paradox of a marketing scheme until I became too confused to continue. I have to say though, I certainly remember that product. So maybe it was effective?

[@asdasdv7540]

Was it the dual saw by any chance?

[@AK-sx4zp]

Please tell me the other comment is true

[@kitty3257]

@@asdasdv7540 I think you're right! I searched it up and it seems familiar... and anyway, how many other half-hour long infomercial videos about circular saws are there?

[@asdasdv7540]

@@kitty3257 You never know with informercials, maybe there's a lot of circular saws that companies want to make excessively long ads for.

[@evanjuleen]

Naw hon, cuz you didn't buy it. 😂

[@imaginekudryavka9485]

8:44 Yes, this has bothered me! You could put 50 professionals each with 20 years of experience together in a room, but you wouldn't suddenly have the galaxy-brain benefit of 1000 combined years of experience, you would just have a large pool of varied perspectives and knowledge, but they'd still be limited by their individual experience. It doesn't stack up. This has been a small pet peeve of mine for so long. Yes I know it's just marketing speak and not supposed to be 100% literal, but they do still say it like it means something, it's supposed to be impress you.

[@maximummax7232]

When my algebra math class comes in, we have to start doing quantum physics levels of calculus because of our combined 2000 years of experience

[@santi_super_stunts2573]

@@maximummax7232 lol good one

[@santi_super_stunts2573]

This reminds me when we used to think teachers of a subject knew every possible thing of that subject , thought my math teacher could solve any equation ever , my history teacher knew everything in the past even if it wasn’t recorded

[@angrynoodletwentyfive6463]

the alternative implies some sort of a hive mind situation...

[@monhi64]

I mean me personally I think the concept of it, is like one of the more important factors for success. Experience is one way to put it but it’s more like having different specialties that compliment each other. Like how Steve Jobs needed Wozniak to cover his weak areas. That’s how I’ve always interpreted it, that it’s their experiences add up because they’re different. On an infomercial tho, probably just a load of crap buzzword lol

[@asdfreii]

Scott, you see a useless belt. I see an annual Beer Mile winner’s trophy.

[@kmajorleague]

Conspiracy that Scott uses PEAB (performance enhancing ab belt) in future Beer Mile

[@jgzaz]

I am part of the generation that fell asleep to Bare minerals foundation commercials and woke up to magic bullet commercials on the tv, so I find this both comforting and nostalgic in a way.

[@j-j8984]

Yup, and that air brush one, whatever it was called

[@shipper-of-heart8898]

waking up at 3 am to George Lopez reruns , infomercials for music CD collections, and someone talking for 30 minutes on why a protein powder will cure all your ailments or something

[@aspenisthebest]

my favorite were the wen commercials. Then my mom had a client gift her a whole set of their fancy shampoo/conditioner concoction and it felt like the best day of my life. They smelled SO good and made my hair feel amazing. I miss them now.

[@nomanejane5766]

​@@aspenisthebest i think they changed the formula cuz they ended getting sued for making people go bald. I remember using it and it was great, so something changed

[@unethicaldrinkingwater]

I was obessed with the Wen,Shark vacuum and nutrabullet ads growing up. The wen infomercial was so aesthiclly pleasing

[@syco9154]

You have to respect him for putting time stamps for sponsors

[@cherryred11]

Yessss

[@FatButta]

i skip that shit everytime no cap

[@Tyler_Mulhall]

Yea, i don’t typically skip it but I do appreciate it

[@evanjuleen]

He still gets paid if I skip I though right?

[@BinglesP]

The sad thing is that most sponsors probably don’t allow creators to do that

[@claasguttstein9749]

I was so weirded out by the texts being in German. Didn't expect to see informercials in German in a Scott Cramer video

[@OpqHMg]

Same 😂😂😂 i live in Germany and i was like huh is this a German video

[@jakerockznoodles]

I've been practicing some of my German learning this weekend and initially didn't notice but was thinking "wait... somethings a bit odd here" 😅

[@niklasscholl4362]

@@OpqHMg ey fr hab schon gedacht yt verändert das automatisch💀

[@Trisepta777]

I like how they mention scientific evidence but then the "doctor" is a chiropractor, lol.

[@roxassora2706]

That'd be like using a mechanic to give you advice on an animal

[@StargazerSkyscraper]

@@roxassora2706 I'd say it's more like going to a scientologist for mental health advice lol.

[@roxassora2706]

@@StargazerSkyscraper That too

[@th4tw3irdg1rl]

It's likely because the belt is basically a Tens unit, and a chiropractor is probably the only doctor who would use a tens unit in their practice. It's great for breaking up muscle knots, and not much else.

[@rach_laze]

@@th4tw3irdg1rl TENS are used in pain management practice and rehab/physio units as they disrupt the pain signals and can force the muscles to relax, they're even beimg used in L&D these days. Not a cure all for sure but definitely used by credible doctors if the situation calls for it

[@DBRYT]

Little anecdote: I first came across that total abs belt infomercial while watching comedy central(the airbnb I was staying at had cable) and I legit confused it for an actual program. Like, I thought it was a satirical sort of "skit" and the whole time I was thinking "How is this supposed to be funny?" I don't know what was going through my head that day.

[@kittymcmeowmeow1]

When I first saw an infomercial I was confused because the commercial just never stopped and my show never came back, and then I realized the commercial was the show somehow

[@AlexisTwoLastNames]

golden human moment right there

[@char_shine]

@@kittymcmeowmeow1 we had basic cable when I was a kid so when there was literally nothing better to do on a weekend afternoon I'd sometimes just watch a whole ass infomercial I remember the magic bullet blender... and the shark mop? I guess I like watching pressure washing vids now so makes sense why I'd sit through the last one

[@kittymcmeowmeow1]

@@char_shine yes I would do the same thing when I would stay up all night on Christmas. My favorite was a "nu wave oven" which was basically the 2008 version of an air fryer

[@char_shine]

@@kittymcmeowmeow1 YES I remember that one too!! I wanted one so bad.... I still wanna get an air fryer now lol

[@alixmcknight]

So it’s basically a tens unit? As someone with chronic pain & severe muscle spasms I should be ripped. 😂 You’re always entertaining Scott.

[@pagecarlee626]

They are *technically* different... but mostly yeah similar concept of electronic stimulation. If TENS built muscles my shoulders would be out of control.

[@vloppysagina]

Yo! I've been having some insane lower back and shoulder pain recently (weightlifting & hard physical labor job) Did TENS unit really work for you? I've never tried them and am too frugal to buy without some direct knowledge, I don't know anyone that's ever used one. Thanks!

[@mothboy420]

@@vloppysagina In combination with an adjustment from a chiro, TENS totally helped my lower back pain. Just one $50 appointment and I was able to stand up and walk without pain again lol

[@notagiraffe2867]

@@mothboy420 chiropractors don’t do anything

[@blacklightredlight2945]

@@vloppysagina TENS units are super effective, sometimes too effective. Remember that the pain is gone, but not the damage, so go easy on the hurt part of your body after you get rid of the pain.

[@gabbiee6559]

"Oh I'm sorry. I thought we were just saying things that are outrageous!" Idk why that made me laugh so hard but I feel like I'm going to start using this line from now on

[@BadgerFiresFoam]

"pictures dont lie, but liars can" first one liner in a youtube video to genuinely make me laugh audibly, thank you, you've earned a sub for providing me a laugh

[@dylanreidmiller8562]

The most interesting infomercials are for things that clearly have a genuine use for disabled people but aren't being advertised as such. I know the answer is "ableism" but why not just... advertise to a populous that might actually need the thing you're selling?

[@CarterDeLeo]

I don't think it's ableism, it's probably just a company trying to find a larger market for something they made.

[@jakerockznoodles]

@@CarterDeLeo Yeah, sometimes you want to make a product to sell to help disabled people but to get return on investment you need to sell more units than this market allows for. At that point you either fund it through selling other more "wide market" products or try to convince a wider market that they need this one. Its not hard to see why many would choose the latter. One that confused me, though, was a product that looked like it was designed to make certain kitchen tasks for people with arthritis or rheumatism a bit easier, but then to clean it, it's got all these fiddly little buttons and dials! So how is the presumed target market supposed to use it more than a couple of times, when it will ecome clogged up, gross and/or unusable 🤨

[@chronicallygothic]

@@CarterDeLeo true, but why not mention that it also helps people with disabilities in ads? they never do that, and then people shit on the product saying it’s just for lazy people or has no purpose

[@CarterDeLeo]

@@chronicallygothic I guess that could be them assuming the general audience _was_ ableist and would be less likely to buy something that had an advertised use for disabled people. Which is actually probably true, even if they show non-disabled people using it as well.

[@chronicallygothic]

@@CarterDeLeo yeah i could see that sadly

[@breadphones28]

i remember watching these as a kid and i was so amazed, it sounded totally real to me

[@mekullag9787]

same. Spent quite some time watching these ads and fantasizing about getting ripped while slacking off.

[@juicebox7372]

​@@mekullag9787Imagine a world where all these things worked for real

[@Syd448]

It’s just a giant TENS unit, as someone who has chronic pain I know damn well my back and legs using a TENS unit for 15+ years it didn’t help me losing any weight 🤣

[@bec7080]

They do have machines that can work your muscles adequately but they are typically done in a office and pretty intense. You aren't going to get a super intense set of abs from it but it will stimulate exercise. (They can do less intense versions). It's great for people who can't exercise for certain reasons or for things like minimal butt lifts.

[@JJMcCullough]

Oh man, this was the most hilarious video I have seen on KZbin in a while. Bravo sir. It went in places I did not expect. Great channel!!

[@ezraosterwalder1672]

JJ! Didn’t expect to see you here!

[@keithwoodcrest]

My dad is a physical therapist and he called bullshit on this device, and a ton of others, as soon as it came out lol. He'd always bring TENS units (what this essentially is) home and we'd try them out and use them when we got hurt. I laughed out loud when Scott stood up and revealed he was wearing one the whole time. Great video as always 👍

[@bextomoose]

8:43 This is always funny to me, because it reminds me of Wayne and Brent Gretzky, who hold the NHL record for most combined points by two brothers. The thing is, that's 2,857 for Wayne and 4 for Brent. This comment used to be very general with not much info, as I didn't remember the info very well, as it's been a little while since I heard it, so a big thank you to Mathilide Perrier for providing the info (in the first reply)

[@MatPerrier]

Wayne and Brent Gretzky hold the NHL record for most combined points by two brothers - 2,857 for Wayne and 4 for Brent.

[@AlexisTwoLastNames]

ayy go Brent

[@lugoorstar]

Brent overworking himself smh.

[@NJGuy1973]

@@MatPerrier And the MLB record for home runs by two brothers in 768. Hank Aaron hit 755, Tommie hit 13.

[@hauntedsunsets]

I've also used my share of electric muscle stimulators and they can be absolutely WONDERFUL for pain relief they definitely don't do anything for the muscles themselves. my shoulder muscles are still complete garbage no matter how much I zapped them

[@sytritewarum5720]

Wait, they're good for pain relief? Is there one for the lower back? Asking for both myself, and my grandfather...

[@hauntedsunsets]

@@sytritewarum5720 usually the way you use these for pain relief is by getting a set with a machine and 4 individual pads that let you put them absolutely anywhere! it also includes a variety of settings for different intensities and shock patterns so you can figure out what works best for you they can be expensive but I highly recommend if you're interested and able to make an investment, they help loosen up your muscles and relieve pain really well

[@uneasycylinder]

I saw a couple of these as a child and I’m pretty sure it was very damaging to my mental health LMAO I was a child and I was like hmm this seems credible I think I’m going to develop a little bit of body dysmorphia and bad self image and insecurities even though I am like 10. It’s an incredibly ass and sleazy business and preys on people’s insecurities thank you for making fun of it and calling it out! The continuous lying picture bit really got me cackling.

[@randolpho-]

I remember seeing a similar product years ago, and their claim was you can feel that your pants get looser within "X" amount of minutes after using this belt. Everyone they "interviewed" the before shot everyone's pants were buttoned, zipped, belts buckled. Then in the after shot, the actors were squealing "Oh my gosh, my pants ARE looser, I can barely keep them up." And of course, the After shot everyone's pants were, unbuckled, unbuttoned, zippers halfway down. I'm sure some sucker bought their claim.

[@DiMagnolia]

I feel like it would be potentially helpful for someone with mobility issues like myself so your muscles don’t atrophy. My physical therapist uses electrodes to relax painful knots in my back. So there is a grain of truth to this but their claims are ridiculous and irresponsible.

[@PurpleMoth459]

Yeah I've heard about it for muscle relaxation never heard of it to build muscle though

[@barrothontherocks3325]

it's the classic infomercial thing where something is great for disabilities but they decide they need to market it to lazy people instead to make more money

[@FrenkTheJoy]

Yeah there was a similar product to this a while ago and I think they *did* actually briefly mention that it's helpful for people who need physical therapy in the infomercial for that one.

[@SkiddlyBink]

@@barrothontherocks3325 i think it's less that they "decide" and more like....they wont sell enough if they Just market to people with disabilities, and it gets better visibility if marketed to people without disabilities. take, for example, the snuggie blanket thing, or the eight million kitchen gadgets that are designed for people who struggle to hold knives/crack eggs/whisk stuff.

[@rachelcookie321]

⁠@@SkiddlyBink I remember when fidget spinners and other fidget toys exploded in popularity. They’d really good for people with ADHD or people who just struggle to concentrate and sit still but before they became super popular it wasn’t easy to find them. I never saw them in any stores or ever heard anyone mention fidget toys. But then when the general public started using them, they became super easy to find. And it also made it seem less weird if you used one because everyone was using one, it was cool to use one. I only heard about fidget spinners because they became super popular and I bought one and I really liked it and it helped me concentrate. I will say though that after the trend died out I stopped using it in public because I didn’t want to be seen as weird for still using one when it was seen as an old trend. But at least I know they exist now I can use it at home. There’s also weighted blankets, a few years ago I had only rarely heard of them and they were hard to buy and very expensive. But nowadays everyone wants one and you can find them for pretty cheap at just your local store. My mum bought one a couple years ago and I think she had to buy it online from another country and it was expensive but now you can easily find them here. So they’re a lot easier to buy now which is good for the people who really benefit from having one.

[@1MockingJay]

the ab belt reveal was one of the greatest twists in youtube history

[@katiesnyder6296]

I love when they say it’s been “proven” nothing in science/psychology is ever proven in a real study

[@awikim]

11:40 This plot twist genuinely got me good, well done

[@camhoorn7878]

I HAVE SEEN THIS GUY BEFORE. He was on an episode of that fit to fat to fit show! I wish you would do a video about that show- it's entirely deranged. (great vid, Scott!)

[@rotundrodent]

I always love your swivel transitions, I don’t know why but they always make me smile

[@eleesiasportraits6114]

Same!! Even more so when he starts a sentence during the ad roll and finishes it in the regular video (or vice versa).

[@RafaelScarpa]

14:53 "Well, what if I told you I lied again?!" Top 10 greatest anime betrayals

[@rufusdrumknottvgc]

I'm sick in bed with a cough right now and my body is shaking with the effort of holding back my laughter I think my lungs are going to explode, thank you for this gem of a video Scott Edit: Absolutely lost it at the picture switcheroo stuff at 15:00 how is your humour always so on point Editx2: The offer to Martin to confess on your channel made me reach for my inhaler 😭

[@chronicallygothic]

hope you feel better soon!! 💖 love the icon btw, one of my fave Pokémon!

[@TheBlueberryymuffin]

@@chronicallygothicwhat? That’s a siamese cat

[@TheBlueberryymuffin]

@@chronicallygothicoh 1 yr ago… nvm

[@jzmc7562]

Y’know I have a sneaking suspicion that Scott has a degree in advertising but I don’t know why

[@gur3478]

iirc he does

[@leloyoung1190]

Yess! Dude I miss these infomercials, was a guilty pleasure to stay up at like 2am and watch them as a kid! Might I suggest the vacuum or nutribullet ones? Classics, ya know. Keep up the great work!

[@natelax1367]

I used to love vacuum infomercials. I also watched way too many cooking ones with that old redhead lady.

[@thememeqween]

Same! I miss watching the vacuum ones at 3 am!

[@evanjuleen]

Or perhaps a new Sham-WOW!? 🤣💐

[@MyYoutubeChannelBabyyyy]

I thought I was alone in this!! I would watch *hoursss* of infomercials when I was little

[@weirdshrimpnumber9755]

What about the Air-fryer infomercials? I've seen a lot of those.

[@g-rated3514]

Maybe you can make a game show where the belt will be included. Like answering questions or doing basics tasks with it at full blast

[@TheAfker]

love how the pictures of the 2 guys before and after you can still literally see their abs in the before, and the curve of their back pushing their gut out

[@paulyjerewy1669]

Your in great shape Scott but you've got some work to do so DONT GIVE UP.

[@ScottCramer]

THINK ABOUT THE CHILDREN

[@paulyjerewy1669]

@@ScottCramer I'm feeling so many feelings in my ab area you replied to me out of all the people out there you chose me.

[@djtaitai]

You’re* 💪🏻

[@paulyjerewy1669]

@@djtaitai really.........

[@yasaiaisa8363]

@@paulyjerewy1669 um actually, ellipses only consist of 3 dots really...*💪🏻

[@tinyrat275]

Omg this popped onto my recommended while I’m using my Total Abs(tm) belt!! Haha can’t wait to hear your thoughts on my favorite product! Edit: I can’t believe this. my dreams have been crushed and God is dead.

[@monhi64]

But how hard are your sick rat abs? Rats are all nips you probably have a 30 rack lol

[@marcothedonkey1304]

How much were you paid to says that?

[@AresOrBird]

Im sorry, Tiny Rat.

[@alexshaw8167]

😂😂😂

[@rachelcookie321]

Do you actually own one?

[@iluvtv2]

Been a fan for a long time. This feels like a top 5 video of yours. The belt reveal made me HA out loud.

[@CraftingMenace]

When you pointed out how you hate when people combine experience time, I literally shouted "THANK YOU!" because I too, hate that and think it makes zero sense.

[@transfixedtomography]

i appreciate how scott puts a chapter specifically for the sponsor so we can just easily skip over it

[@_Cotton]

13:30 this is an M-Night Shyamalan level plot twist

[@jaylonlawson4321]

Like really though 🤣

[@IAmMsMystery]

I was way too invested xD

[@JoshClint]

The ab machine bit was absolutely hilarious 😂10,000 crunches and I’m over here eating cookies on break at work

[@lelavic6578]

You should honestly have way more subscribers! You put soo much effort into your videos and it makes my day when I watch them, good job! Keep it up! 🙏🏽😍

[@Ellieescent]

I got an electrotherapy machine from Walgreens for, like, 25 bucks. If you really want to electrocute your stomach, go wild for way cheaper, I guess? (for real, that machine super helps with PT and muscle pain, but a stomach is not somewhere you would want to apply it???) Great vid!

[@moderndaymowgli]

I just started following you not too long ago and you’ve become one of my favorite KZbinrs. I love your videos, the way you edit, your humor, and the topics you choose to talk about. 😎

[@ellifsyaa]

6:50 I love the way Scott said it poor Scott

[@ChuCannon]

OMG. That ab belt reveal really got me, the music cue really makes it. 10/10

[@RAE.ofSunshine]

Just found ur channel and have been binge watching all week. The fact that I made it to a new video within 22 min of the upload time makes me feel better about my day for some reason lol

[@BK-el9jx]

6:40 LMAO!! My brother got hussled buying one these back in the day ...I put it on and that was my reaction as well...it was ridiculous

[@cestlaphie]

I could watch you talk about literally anything with your voice, expressions, your humor and introspections…. but most importantly your mid section.

[@SuperMustache555]

I always love the bits on this channel. Scott puts the most into his videos, and I love it!

[@king24boss]

Scott pulled off the plot twist of the century

[@ZavierG1]

At 8:30 I heard the line "and now" before it cut to a KZbin ad of a guy hucking a snowball at a solar panel and it really threw me off because it seemed like part of the infomercial

[@emilys5008]

I was not expecting the HuHot grill joke😂 I love that place 😂

[@orkid5480]

I look forward to your videos so much!! you're one of the few youtubers that still manage to make me laugh out loud. thank u scott !! :D

[@orkid5480]

i also didnt skip any ads so i hope u make up for that belt soon!!

[@TheBrothersBlue]

when the world needed him most... he returned

[@Theironminer-ky2pg]

nobody cares

[@andrewislastyear1118]

It’s so funny how a 19 minute video can make my day

[@kawaiiconcept7479]

Pretty early on I called it's use being for disability and they were just selling it to a "normie" audience. I would love a whole episode about items actually used for disabled folks whose ADs are targeted to the abled. You could even get some Disabled youtubers to guest and give their opinion.

[@dancefan9000]

I love this vid concept

[@Jiiimbooh]

8:08 Shadows are completely different. Before and after could have been taken minutes apart, but in the "after" photo they emphasized the muscles with clever lighting and possibly makeup.

[@alexg6910]

Babe wake up, there’s a new Scott Cramer video

[@ScottCramer]

😎

[@-Teague-]

Why even have a Babe when Scott exists 😎

[@LukeBowman08]

scott lowkey a babe

[@cormacsmall9442]

Crazy how the freckles on the woman's shoulder at 10:20 just disappear and move around like that.

[@thelonleyUchiha1]

I remember years ago when there was still “the TV guide channel” and their was an infomercial for “the magic bullet” and I used to love it for some strange reason lol

[@JennaEmbers]

really enjoying these videos focusing on ads. and definitely not because you have a degree that allows you to give unique insight in this field.

[@thedestroyasystem]

Thanks Scott, definitely needed a silly goofy video to take my mind off things rn /gen

[@DelightfullyGrace]

Can’t wait for Martin to collab with Scott and spit some straight facts about how to be a Walmart floaty pool dad 😤🔥

[@DelightfullyGrace]

_I’m ready_

[@aaronkortas8336]

Scott you have no idea how much I agree with your stance on "combined years of experience"

[@noctis9805]

youre one fo the few youtubers who still gets me to audibly laugh and gasp thanks for all the content scott

[@Purplesquigglystripe]

The easiest way to build abs is to get an ab wheel (or some flat piece of plastic you can slide on for carpet) and just do a few ab rollouts with proper form every day, gradually pushing your hands out more each time as you get stronger.

[@EarthboundX]

Yeah, ab wheels work pretty well. I've started up doing planks again as well.

[@lucystoner]

i actually first got introduced to ab wheels via informercials 😂

[@HuntersHomeImprovement]

Not the random German in the infomercial just chilling like it’s supposed to be there

[@colevilleproductions]

5:47 i feel like that was him just feeling like he needed to play along and pretend he wasn't in excruciating pain the whole time rather than faking anything

[@Prismatic_Charlie]

"We've been fitness competitors for over 20 years" I thought they meant with each other, like Mr and Mrs Smith vibes, and I loved that for them

[@kenzieb2806]

The sheer amount of plot twists in this video is overwhelming

[@_Cotton]

planet fitness and billy mays, a truly legendary video combination

[@kateribarry]

Start to finish, this video was fire. You had me laughing out loud. 😂

[@greenfox42]

6:15 had me laughing out loud…bravo sir! You’re the best infomercial actor by far #hireScottinfomercials

[@immarissa]

Scott Cramer video starts: “I’m hooked.”

[@DanMarinerMan]

5:41 no context

[@nat2501]

I find it funny that they said they had over 20 years of fitness experience, so they know the “challenge” of getting in shape

[@PearrrC]

Idk how you did it, but it most definitely seems like you’ve generated a good amount of engagement in the comments

[@jackreichel2712]

Scott I need you too do another billy mays video do one of him against that sleezy sham wow guy give him a sham pow please. Please Scott I need this

[@savanahyancey7980]

dude... that reveal was EPIC!!!!!!

[@rew434]

The hips don’t lie… not the tummy, or the pictures! 😎

[@zarlus8]

13:22 lol, never change!

[@IchNachtLiebe]

Here's scientific proof that Scott is the best online personality.... Doctor: His name is definitely Scott. Us: proof.

[@ongog.8701]

I’m too high for this. I have this casted to my TV and keep forgetting I’m watching a Scott Kramer video. I zone out during the clips and think for a split second I’m watching an infomercial on TV.

[@thatchick8796]

Omg thank you so much for actually wearing the belt - best surprise ever. And your photo mind f* afterwards was freakin hilarious.

[@BreakfastStormChaser]

When the world needed him most, HE RETURNED

[@TedCruzisthezodiac]

Total abs is the shake weight for your stomach.

[@citonita2207]

scott's energy this video is just impeccable i am living for his advertising expertise

[@3000deaths1]

9:55 HAAAAIIIIIIRRRR. Why was that the first thing I saw after looking at the video after listening for a bit

[@NikNaksTalk]

Always love your videos Scott! Can’t wait for your next beer mile!

[@JordanKyle]

You went all Christopher Nolan on us there at the end geez

[@ckEagle165]

Oh man! I've been laughing so hard throughout this whole video! 🤣 The subversion of expectations with you actually wearing it, was so freaking funny!

[@reginamachamer821]

11:52 "while I'm going flabby to fabulous.." 😂😂😂

[@jaydenholt8439]

3:04 Anyone else going to point out he said “up to over four inches”? Up to over four? So like, any amount? 2? 17?

[@RaYYTraYY]

big enough to fit around the sun

[@Mattytime]

Anyone else notice this magical piece of future tech is powered by a Pokeball?

[@outrageouslamp4539]

I love how all the "progress" pics just have them pushing out their gut in the before and flexing in the after.

[@fiveoneecho]

If each muscle contraction with this was equivalent to the contraction you get with a crunch, it would be so uncomfortable or painful. Imagine your muscles contracting as if they are picking up half your weight in a sit up but you’re unwillingly contracting muscles in a position where you just end up fighting the pull of the muscles. Edit: okay, actually it doesn’t seem as far off as I was thinking with that demo at the end xD

[@MKOVjinchuriki]

You made me laugh EXTRA with this video. It's your DELIVERY, it's so funny!! XD