[Solution] Amazon SEO Keywords Not Ranking

[@MyAmazonGuy]

How MAG is Cutting Edge, Hiring us Leads to 20% Better SEO on Day 1! myamazonguy.com/search-term-optimization/

[@Didisayhi]

I just launched a product after completing your SEO and PPC course and we are selling like crazy!! We sold over 275 units!! All your credit man!!!

[@MyAmazonGuy]

Great to hear!

[@amir7sada]

About the declining trend of brand share in the sales funnel, it is not a matter of conversion per se. In case of the second example, it is a high-volume phrase that your ASIN is not appearing on TOS as much, and therefore, it is losing out on CTR. Regarding the add to cart and purchase, the same argument that the customer is exposed to many good choices (products) derived from the high volume phrase, and therefore, much more choosier. You might say it boils down to conversion, but it goes beyond the visuals. I think the pricing is a big factor to investigate as well.

[@MyAmazonGuy]

Great analysis. Pricing absolutely has a component too

[@rifatrashidadnan7613]

I don't understand 1 point.Does Including spanish phrases work in Us or other English market. People don't search spanish or German phrased in english marketplaces then why should we include those. If it is for indexing then won’t it happen that eventually amazon indexes english phrases as well even without including spanish ones? My 2nd question is: Through search analytics we can understand exact keywords people use. What should be our approach for title and other keywords. Say my product is a notebook for father on fathers day. Some of the searched phrases are fathers day gifts fathers day gifts from daughter fathers day gifts from wife dad gifts fathers day gifts from son father's day gifts gifts for dad fathers day gifts from kids Etc. Can you please guide me what would YOU USE in your title, subtitle and other areas to cover those popular phrases for a fathers that specific notebook?

[@MyAmazonGuy]

Works in USA.

[@MyAmazonGuy]

Hit maximum exact matches you can in all seo fields.

[@ralphc7182]

Great video! As you go down the funnel of the search query performance, how much of a difference between each part of the funnel does there need to be in order to see an increase or decrease in rank?

[@MyAmazonGuy]

Hard to give a succinct answer here. Less competitors easier it becomes

[@ralphc7182]

@@MyAmazonGuy Thanks for your reply. What needs to be improved if you're seeing a decrease between cart adds and purchases in the SQF?

[@lafamillemustafa]

Thanks sir Steven I learn alot 😊😊 Eventhough I'm already done SEO at MAG School still this one help alot in the future whenever I'll be accepted as an intern at MAG 😊😊😊

[@MyAmazonGuy]

Glad it helped!

[@Hayden-k8d]

Hi Steven, I'm new to your channel and finding your content very useful - thank you! You mention in your video example about including the phrase "sage candles for cleansing house" in multiple locations (e.g. alt text, A+ content text, bullet points). From my understanding, repeating keywords has no impact on SEO, but this must be wrong. Do you only not repeat keywords if they are already included in the product title? Thank you! Hayden

[@MyAmazonGuy]

Repeating keywords in different sections like alt text, A+ content, and bullet points helps with indexing. You don't need to repeat keywords in the title, but diversifying keyword placement across other sections boosts visibility.

[@nftdolphin5881]

Great info as always! Going to check my brand analytics right now as I am having this issue. Does this translate to PPC also as I find my ads show up much less with lower CVR?

[@maciejmoneyberg6673]

As always...pure value ....Thank YOU

[@MyAmazonGuy]

Glad you enjoyed it

[@SqueaksUofA]

Maybe that slight dip on Purchase share versus the Add to Cart share is from people who have added your item to their cart, but not completed the purchase yet. I know I will sometimes leave things in my cart as long as 2 weeks before I decide to purchase it or go another direction. This is typically me weighing the pros and cons of price & waiting on the product to arrive versus just purchasing locally from brick and mortar.

[@jaynayak2306]

Hi Steven. Do you how to enable Pickup option for any product (On the detail page beside Title and Delivery option and above Buy Box)? Is it automated by amazon or we have to do anything from ourside to make it live? - Thanks for your help

[@ahsanyaseen3860]

Great Video Steven, even the Amazon learning console says they index keywords written in the form of free text and image keywords.

[@MyAmazonGuy]

Glad you liked it!

[@TheJosa007]

AMAZON SEO. I love your videos. You always offer relevant información. Información I can use. Thank you for explaining how to use brand analytics. it seems that having a great product with an optimized copy with great pictures, title and bullets is not enough anymore.Thank you very much

[@MyAmazonGuy]

Any time!

[@user-sr5kj6ej9z]

Hey Steven, I remember seeing somewhere that sometimes amazon doesn't index you for plural keywords. What's your take on this? For example, would having "dish" automatically index me for "dishes"..?

[@MyAmazonGuy]

Place an exact match on listing. This best practice will make sure.

[@user-sr5kj6ej9z]

@@MyAmazonGuy Gotcha gotcha

[@Dadof6]

great vide - pure 🔥 even though the first half of the video was mostly a review (although really good to hear), the 2nd half was great (way to bury the lead)

[@MyAmazonGuy]

Thanks for watching!

[@april4432]

Thanks for the video, demographics don't show up for me, is this because I haven't had enough sales yet?

[@abdullahshakoor9210]

If your listings are new it might be possible secondly if it only shows when your brand is registered ®️

[@april4432]

@@abdullahshakoor9210 thanks for the reply, I've been selling for several months and am brand registered

[@lidiapopovski4975]

Hi Steven. I woke up to this video notification and it's exactly what I'm going through at the moment. Recently launched (nearly two weeks) in a competitive niche. I've done everything you spoke about but might add more to ebc. I'm a needle in a hay stack and not one sale. I even tested out ppc bidding at $2 and I'm still below irrelevant products for some keywords. I do believe it's because I'm new and in the higher priced category. I've switched off ppc and waiting for my vine reviews. Any suggestions would be appreciated. I was even thinking of contacting your agency. Thanks again for your video. Lidia

[@MyAmazonGuy]

Hi Lidia! You can contact my agency, here's the link: myamazonguy.com/contact/ Thanks for watching!

[@edwardt.6627]

should you delete the word "sage"? As the sage is already existing in the title of your listing. We don't have to repeat the words that already are located in the title, do we?

[@MyAmazonGuy]

You're correct but it's sometimes a bit of exact match science

[@abdullahshakoor9210]

As you said in EBC content after brand story. The picture is for customers and a description of 500 words helps us to get ranked. So the keywords in the pictures are not helping u get ranked...???

[@SqueaksUofA]

A9 algorithm does not scan for the text overlayed on your A+ content images or even your secondary listing images. This will likely not index your listing, unless they are in your listing copy somewhere else (title, bullets, search terms, etc)

[@joes2740]

My click threw is 10% but my add to carts dips to 5% .... why am I not converting enough add to carts? My purchases is also 5%

[@anthonytedeschi2552]

Sobering video..... Why is my inventory page still showing the old format? Has the changeover gone through for everyone?

[@MyAmazonGuy]

Category dependent