Steve Jobs introduces the iMac - 1998

The announcement of the iMac in 1998 was a source of controversy and anticipation among commentators, Mac fans, and detractors. Opinions were divided over Apple's drastic changes to the Macintosh hardware. At the time, Apple had suffered a series of setbacks as consumers increasingly opted for Wintel machines instead of Apple's Performa models. Many in the industry thought that "beleaguered Apple" would soon be forced to start selling computers with a custom interface built on top of one or more potential operating system bases, such as Taligent, Solaris, or Windows NT.

[@pvp214]

Shoutout to the Apple two team

[@ferrreira]

Your comment reminded me that, when the first iMac was announced, the last Apple II product, the Apple IIe, had been discontinued only 5 years prior, in 1993

[@ShaheedSmoke]

I actually Lol’d at this

[@wasthataj]

Whoever came here after watching Steve Job's Movie i'm laughing super hard

[@jordanfrancisco27]

Just the key people!

[@immortalabomination]

@@jordanfrancisco27 There are no key people in apple 2. There are only B players.

[@aliounebf]

All praised to the Apple 2 team

[@evodgamehunter4290]

Meh b list played

[@Donyourmom]

Apparently Jobs wanted A list players

[@pattii55]

How I miss Steve Jobs. I saw this Keynote and bought my Apple stock immediately the next day. My Stockbroker at the time, told me I was crazy, "Don't invest in it, Apple is going under." I said "Just buy it...Steve is BACK!" Was less than $10 a share I think, I can't remember exactly. And what a good investment it has been! Is now my retirement safety net.

[@jeanlandim]

Holy shit

[@pattii55]

@@donnysarian Nice!!! Apple has been good to us! :) I feel very fortunate that I got to see three Steve Jobs Keynotes '04, '06, and '08 before Macworld Expos forever ended and Steve was gone. Before design was done on a Mac I had no interest in computers. After I fell love with the Mac I ended up in Mac based Tech Support for 33 years, which paid better than being just a Designer. Apple was good to me in many ways.

[@eric.waffles]

How many shares did you buy at the time? Just out of curiosity if you don't mind me asking!

[@eric.waffles]

@@donnysarian Wow, with all the stock splits that have happened since then, that's an insanely big nest egg. Congratulations! I hope retirement ends up very luxurious!

[@pattii55]

@@eric.waffles I sold a few other stocks at the time, to be able to buy some Apple and I was just starting to be interested in buying stocks at the time so my purchase wasn't even near 1,000 shares but the stock splits through the years have certainly added up and helped my number of shares increase. I'm no Hard Rock Musician (but my husband does play in an AC/DC Tribute Band! :)

[@jeb678910]

I cry every time I watch this. Computers were never the same after this moment. Thanks Steve! Miss you.

[@johnfoltz8183]

1998: check out our cool newly redesigned computers in flashy colors and specs 2019: $999 monitor stand

[@elroxmusic]

2021: Check out our cool newly redesigned computers in flashy colors and specs

[@trashyraccoon2615]

2024: Insanely powerful Mac mini for a few hundred bucks. Try to keep up! Lol

[@jaieighty6812]

This was the first product that ever made me take notice of Apple when I was a kid, I never had one as I had a PC but I always remember thinking how cool it looked, Steve Jobs was one very smart man.

[@Dr0111]

Same with me😮

[@Artixou]

nah

[@transcending_concrete]

Same with me.

[@urvashitarwadi3217]

Here after movie Steve Jobs 2015,to see the complete movie..

[@veronmkhonzi5600]

so true

[@93tilinfinity4life]

Same here!!

[@totallynotretro9967]

Omg a year later and I'm literally doing the same thing lol

[@manciv510]

@@totallynotretro9967 me to

[@pulsatingsausageboy2076]

Of course they don’t seem as cool now but I remember seeing the iMac in a store for the first time and it just looked mind blowing at the time compared to the boring beige boxes everyone else was putting out. Apple was so much more radical back then. When they came out with a new computer it was always unlike anything you’d ever seen before. Wish they’d get back to that.

[@DavidL1986]

It’s what saved their ass

[@hunterjay8331]

Apple still makes computers that look radically different than the average PC. Only difference now is that others have caught on and started imitating them.

[@pulsatingsausageboy2076]

@@hunterjay8331 No, they don’t. They used to innovate quickly enough that there wasn’t the opportunity for other makers to clone them. And over the last fifteen years or so the changes they’ve made have been evolutionary. Not really innovative like they used to be.

[@hunterjay8331]

@@pulsatingsausageboy2076 I don’t think there’s anyone in the computer industry right now that can really compete with Apple’s M1, not to mention the outrageously thin and colorful new iMacs (nodding to the original iMac). And remember back with that original iMac, they shipped an operating system that was genuinely a step down from windows at that time. Today MacOS is more appealing than it ever has been before to both pro and average users, and the install base is growing faster than ever. And Apple copycats are not new, remember the emachines version of the iMac G3?

[@pulsatingsausageboy2076]

The colored iMacs isn’t innovating. That’s bringing back something they’ve already done before. MacOS is great but that’s software and there’s not much there that isn’t being done on Windows. Just being done better in most cases. Whether copycats are new isn’t relevant to what I said about Apple’s innovation.

[@LilypondMovie]

It's interesting how much Steve's keynotes simplified over the years. So much more statistics and general data info with this launch

[@4968ace]

Market changed. These PowerBook machines fully loaded were like.. $12,000 adjusted for inflation! Pro consumers were interested in these machines for rendering and photoshop and so on and cared about stats. By 2007 he was aware that he wasn’t talking to an audience who wanted a live benchmark test vs their competitors.

[@JeffIsJello]

And more turtle neck and jeans less suit

[@looking_33]

@@4968aceThis was also in the heat of him trying save apple from imminent bankruptcy and diving deep in these public appearances was helpful in calming investors.

[@99959blue]

To think just 10 years later, we would lose him. The amount of achievements that he made within that time is just astounding. He even laid the ground for quite a few projects to be continued and introduced after his death.

[@DavidL1986]

Even today that is still a nice looking computer

[@dermond]

12:49 "This 2 Macs are cheaper than the Compaq Armada" Oh man, good old times.

[@triple7marc]

Macs are cheaper now that they’re using Apple’s own chips.

[@rbnickel4]

i love how steve jobs structured his keynotes like a business presentation

[@Antphoneigh]

17:50 "these things are uuuuugllly!"

[@cyanrazorCel]

I still think the iMac has a cooler look to it then any other computer today.

[@BixbyConsequence]

Got one of the early Bondi-blue iMacs and we loved it. But "best mouse you've ever used" was actually the worst mouse I've ever used. My God.

[@enticingFicus]

Yeah, it didn’t take long for the aftermarket bondi blue peripherals to get going. We had a matching Epson printer, too

[@pattii55]

Agree, the round "Hockey Puck" mouse was the only fail in sight.

[@charlesdjones1]

Jobs was warned by a former Apple exec (who basically created the Apple design mantra early on in the 1970's) that the mouse design was a big mistake, Steve ignored him.

[@HunterShows]

@@enticingFicus That's so cool. Shame it's all ancient history now.

[@acesagayno]

Steve was a Master Showman

[@crystalenglishhimeji5564]

I bought iMac model B. I had two issues. 1. The mouse cable was too short. It wasn't designed for left handed people. 2. The memory was too slow. Once i installed 128 MB it ran like a dream.

[@ConorDaRobin]

Model A is better.

[@karlimo4034]

Cool design but low specs and short cables... Apple is so like Nintendo...

[@hariahindarwin5451]

​@@karlimo4034what?

[@ShiftyStans]

"Interim CEO" - the only entrepreneur to found the greatest company in the world, twice.

[@jarcdday]

8:00 2020: AMD is ripping Intel, yeh, history is cruel

[@brenolad]

Even after all these years, the iMac still looks like something from the future.

[@steveb1972]

I’ve still got my 233MHz Bondi blue iMac. Until 5 years ago I was still using it as a music server running OS X 10.2 Still going well, safe and sound, tucked up in his original box, although I did replace the 5 Gb HD! Lol

[@jleddy]

Not a glowing ‘EXIT’ sign in sight

[@edoardodalpra4742]

...so? Not triggered just asking

[@HunterShows]

They had those in 1998.

[@looking_33]

@@edoardodalpra4742liberal agenda ruined product presentation

[@Donyourmom]

@@edoardodalpra4742watch Steve Jobs (2015)

[@ziggybadans]

​@@edoardodalpra4742Was a major part in the movie, Steve wanted the exit lights off in the original Mac launch.

[@ChanduKale]

I am watching it as comparison with the next huge leap with the M1 chip. Steve and Phil would have been extremely excited with it. Well, Phil is there still as an Apple Fellow, but no longer in the presentation.

[@rahulvinalnarayan9743]

The best innovator in computing science technology. We need another Steve Jobs for today’s Apple

[@bouxesas2046]

He was no innovator. He was just a good presenter and salesman.

[@Mecha120]

@@bouxesas2046 innovator's the wrong word, visionary would be the word I would use. He had his own vision that went against the grain of tech trends at the time and it was his vision that made a people that would otherwise have no interest in computers suddenly become interested. He did it a second time with smartphones when most people didn't care to have a Palm OS phone or Blackberry, but all flocked over once he revealed the first iPhone.

[@ghostlycry246]

@@Mecha120 Just what I wanted to comment XD

[@EduSanchez]

Hello, have you hear about Elon Musk

[@ferrreira]

@@EduSanchez how many of his products have entered the mainstream?

[@PathfinderHistoryTravel]

1:42 The “non-key” employees felt ripped off.

[@annetteabrecht9231]

People have been working really hard. You can see a lot of cars in the in the parking lots at nights and on weekends." This was classic Steve Jobs. He made sometimes the impossible possible. The iMac and the Apple 2 are only 2 examples. But you can be sure that his teams would have really liked to send him to the moon at times.

[@SJApple4Evr]

😢😢RIP Steve the greatest innovator ever👍🙏 Apple market cap 1998=$1.8B today = $1,378 T even when the “other” mediocre cod ripped it off many times over

[@kupwav]

Those CompUSA Mac "sections" (not stores) were always rough. Half the products didn't work or were dirty and scratched up; no employees to help you. It is a far cry from how their products are present and sold today in their stores.

[@MikeLikesChannel]

Those sections were so depressing, we have CompUSA’s utter incompetence to thank for modern Apple Stores.

[@Vidata]

It changed the world

[@LeafInTheWind88]

This is the one I had back in 1999 when I was a little girl. I loved my computer💙

[@realomon]

its july 2023. still watching it.

[@MikePianoMan85]

Watching this on my iPhone 15 pro.... Just imagine having this phone back then..

[@merlinoner]

What a star. This guy was a true genius in at his thing...

[@checkoutmyyoutubepage]

17:50 he got that right!

[@charlesdjones1]

Still enjoying my PowerPC processor in the Wii U lol.

[@benjsmithproductions]

Judy Jetson's Easy Bake Oven

[@CCFREFS]

I remember using these In an internet cafe in the early 2000s

[@nileshmakwana1810]

Acknowledge Apple-II team.

[@alternaterealityfilms]

Jeez Phil sold me on the Compaq with that intro

[@ianshyu]

Crazy that we have a iMac with 16 GB memory from 32 MB, 2 TB SSD from a 4 GB spinning hard drive, 10,000 GB Ethernet from 100 MB, 6 speakers from 2, and a 24 inch screen from 15. We also have it in colors, it’s 11.5mm and weights 9.75 pounds.

[@KCM25NJL]

10,000 GB Ethernet? Are you from the future? xD

[@googlegilbertlevinmars322]

Wasn’t very happy with apple with iPhone lately but I am happy to say as someone who grew up in the 2000s in a private Catholic school who had these computers, thanks for the new 2021 iMac m1 chip version baseline. Brings back nostalgia. Do I want green or purple? Amazing stuff.

[@chriswy697]

What software was the "director" demo using?

[@ferrreira]

Director, from Macromedia

[@looking_33]

director. lol.

[@jasonjason2674]

Shout out Apple team two for apple 2 Computer

[@marknolido5968]

Ok

[@valuemeter]

He was talking about 100 million profit and 2 billion valuation

[@kioky]

Watching using MacBook Pro - 2.2 GHz 6-Core Intel Core i7 Screen: 15 inch 1920 x 1080 pixels

[@cameroncross2560]

Shout out to the apple2 team😂

[@EnglishPolishOnline]

I've been a fan of Steve Jobs for 11 years now and I really appreciate the quality of Apple products. However, I was always into DOS and Windows 95/98 and I really think they were the better options - because they were OPEN. I still can't deal with Apple's closed ecosystem bullshit. Having said that, I respect Apple. Weird but true.

[@ricardomlourenco]

The greatest showman! 👏

[@MosesMatsepane]

No one sold products better than Steve.

[@johndoe5743]

The G3 is, to this day, the most beautiful computer ever designed

[@CuartoDieciseis]

Historical moments part 1

[@Spacelux007]

I knew Apple II and Macintosh II, laptops from 90' and power pc and I am believing that Steve Jobs built some not finalized next products with metal coverings. Metal was existing in 90' with laptops but not problems as I had with some Mac pro from 00' as well imac from 10' . These products were not finalised and I will keep them with trying to repear their problems never appeared in some past productions.

[@mahmudhasanworld]

Still I want to have one with same design

[@macguru9999]

still looks great ... i have one in BONDI BLUE :)

[@soonerborn9073]

He saved the company more than once and they still tried to oust him.

[@youtubehub8190]

17:49 lmaoo

[@OmarQunsul]

He made me want to buy it in 2023 😅

[@supernastja_art]

25 years later 💀💀💀💀💀

[@britneyworld]

In 1998 Abdul traya registered the apple iMac domain . So interesting

[@Brandonyoungblood50]

Is there a higher res of this video. Steve would hate this video.

[@TeamEvilPug]

Apple TWO in DA House!

[@MonacoPoker]

5:14 He was shocking right !

[@galloe]

That thing looks like Judy Jetson's Easy Bake Oven.

[@ACT.PODCAST]

i don't f**g know why people watch kim kardashian shows more than this beauty

[@DavidKingNT]

Steve Jobs talking... To the attendants: I'm back. I'll grow the Company, look at this numbers. And... this is the iMac, is awesome. To himself: Hey bitches, I'm back. The ones who almost destroyed the company are fired and I'm take the control and make Apple great again. Shits like the Pippin and the iMate are out, this the iMac, the future of Apple and the entire compute industry.

[@alexjobsofficial]

 Think different.

[@keithsweat7513]

This was the start of the most valuable company on earth (yhea I know they tetter with another company bite me)

[@856hooligan]

Little did he know it would be around almost 30 years from then lol

[@GXKid06]

Watching this on a ipad with 8 gigs of ram like 👀 a screamer?

[@Brandonyoungblood50]

Did he use a teleprompter?

[@SabbraCadabra]

Steve Jobs could sell me sand in the desert

[@YouB3anz]

looks like judy jetsons easy bake oven

[@jasonmrosko7168]

Apple 2 will have the biggest houses on the unemployment line

[@nextgencupid]

Shout out to apple 2 team, just the top guys

[@buowerc]

hard

[@EmlynInTheMix]

Damn what happened to infrared technology?

[@impracticalrunner7529]

Bluetooth killed the infrared

[@rbrick3685]

It got murdered by the much better and more reliable Bluetooth

[@looking_33]

@@rbrick3685I still use it on my tv remote

[@celioazevedoofficial]

Steve Jobs, genius, the best.

[@Tobtura]

Steve Jobs invented THE SHADE OF IT ALLL

[@kortejan690]

It's really, really fast. It's really, really big.

[@evodgamehunter4290]

It was really compacted for a fully functional desktop at the time. You have to give credit where it’s due

[@TwoPencils]

Computer history's DINOSAURS

[@auralplex]

If you think about it, Apple is the same today with the M1 processors. M1 run much faster, cooler, and as a result, basically silently compared to Intel/Windows offerings. Steve Jobs really was an incredible human being for the tech world with his vision.

[@NKWTI]

Yes, I've noticed that too. Great stuff.

[@iamgermane]

If the PowerPC chip was so good they would still be using it! Ya they abandoned it for the Intel chips!

[@looking_33]

And they abandoned those too, time moves forward.

[@WinrichNaujoks]

Most movies from 100 years ago have better picture quality than this.

[@ptingz9307]

This isn't the original quality of the video, its an archive

[@iamgermane]

13 years later he was dead.

[@creatorsremose]

What I do appreciate about the old Jobs and Apple is that it used to be about the features and performance, not the cult. Now if it has an Apple logo on it, Apple fans will buy it. It can be underpowered, counter-productive or down right unusable... they will still buy it. Back then they had something to prove. I liked that.

[@LaCorvier]

IRDA !!!!

[@kortejan690]

Mmbop, mmbob.... The Hansson era. I personally thought this computer kinda sucked.

[@dannydaw59]

The original iMac wasn't upgradable I take it. If you want to upgrade you have to buy a completely different machine.

[@marconoboa1154]

Ram was expandable to 128 mb, and even the g3 processor was upgradable

[@gabrielmcguoirk6106]

All apple computers after the apple II were closed circuit

[@BixbyConsequence]

@@gabrielmcguoirk6106 Bullshit. I've upgraded plenty of Macs, including the original iMac, with disk drives, memory, cpu upgrades, graphic cards, etc...

[@bluesdealer]

Not true. Apple didn’t make non-upgradable personal computers until the Tim Cook era. It’s why I don’t rely on them anymore. I was 100% in during the Jobs era. Despite his reputation for liking closed systems, you could always upgrade and tweak if you knew what you were doing. And they were much more affordable.

[@dannydaw59]

@@bluesdealer What about the one called "the toaster" in the 80s? It had no cooling fans. It was popular in schools in the late 80s.

[@DimkaNikolas]

Кто здесь от Романцева?

[@davidmeisinger5511]

FIRST

[@Tangsten1000]

D'après le film il ne savait même pas crée un programme et traiter ces employer comme de la merde, le mérite revient surtout a sont équipe,ce mec était un salle con ,il n'as jamais compris que ce que les gens voulait c'était du ludique et accessible ,ont pourrait presque dire que c'est de la discrimination a vouloir vendre des Mac hors de prix et de toute façon pour quelqu’un qui a de l'argent faut vraiment être un enfoirer pour renier ça propre fille sachant que c'était la sienne,enfin d'après les 2 films biopic que j'ai pu observer :)

[@flexx8424]

Кто от романа?)

[@user-jo1et8jx5u]

Я

[@davidafriat37]

this is so boring

[@cybersuperior2077]

Quality is awful - btw it is 2022 year - go and do some, recompile at least with your new mac pro ultra giga hyper m22 CPU something with this video, come on apple-people. For example - check remastered video from 19 century...