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Meeting the housing, transportation, food, and infrastructure needs of 9 billion people sustainably by 2030 presents huge challenges-and opportunities-for business. It also translates into tremendous opportunities for today’s students-the next generation of innovators, entrepreneurs, and business leaders-to champion new ways of doing business and creating solutions. This video introduces students to corporate sustainability: what it means and how it will transform business in the future. Produced in partnership between Duke University’s Fuqua School of Business and The Forte Foundation.