TAG Heuer Buying Guide | Crown & Caliber

TAG Heuer is one of our favorite gateways into the world of Swiss watches. Though the brand is known for its link to racing, TAG Heuer boasts watches beyond the racing world. There are more than 100 models in the catalog which we know can be pretty daunting. So, rather than break down every model, we pulled some top favorites from across three categories - dress, dive, and racing.
Timestamps:
0:38 TAG Heuer History
TAG Heuer Dess Watches
2:30 TAG Heuer Link Watches
3:00 TAG Heuer Carrera Watches
3:34 TAG Heuer Monaco Watches
TAG Heuer Dive Watches
4:44 TAG Heuer Aquaracer Watches
TAG Heuer "Detour"
5:36 TAG Heuer Autavia Watches
TAG Heuer Racing Watches
7:11 TAG Heuer Autavia Re-Edition Watches
7:33 TAG Heuer Carrera Watches
7:54 TAG Heuer Monaco Watches
8:43 TAG Heuer Formula 1 Watches
Crown & Caliber's Favorite TAG Heuer Watches
9:41 TAG Heuer Carrera 1964 Re-Edition
10:04 TAG Heuer Aquaracer WAY211C
10:21 TAG Heuer Autavia Heritage Jack Heuer 85th Anniversary
11:04 TAG Heuer Monaco Calibre 11
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[@justinlarson4273]

43mm aquaracer calibre 5 auto here. I don't even care when "watch" people make fun of me. It feels great, it looks great, I like it on my wrist, and it just keeps on tickin'!

[@CrownandCaliber]

Well put Justin! Thanks for watching!

[@tricky92x]

It makes me almost wish I didn't pick up a Calibre 16 recently.

[@entroheat]

Watch people they watch losers since the ragging on a famous brand but relatively affordable and third most valuable Swiss watch brand

[@letsgobrandon987]

I got the brand new SS 43mm Aquaracer in green dial & green bezel. Freaking Love it. Only problem is the bezel isn’t ceramic it is aluminum. But for almost 1/10 the price of a gray market Rolex Hulk I’ll never get ....I can live with that. Lol.

[@NathanChisholm041]

@@tricky92x Why? Ita a good movement!

[@johnpaulmarinas]

This TAG Heuer buying guide is so far the MOST viewed video of C&C! Thank you for making this! It clearly means peope like more TAG Heuer videos ! And to hopefully straighten up some myths. TAG Heuer is a solid and quality Swiss brand with a rich pedigree & provenance!

[@tomkhong9828]

Tag Heuer is so underrated.

[@NimsChannel]

Like buying a whopper with a mc'rib in it.

[@Teymurphell2]

Tag is garbage

[@desertdog5397]

@@Teymurphell2 I have owned a few...but got rid of them...but they were not garbage..its just a line I liked back in the 80s when they came out with the formula one line..with different colors, and quartz only, I had one that I beat the crap out of it for 10 years working in kitchens and they kept going...other than that I would take an Oris instead

[@mncy9943]

I don't think so, look at the annual selling figures. TAG is doing ABSOLUTELY GOOD,

[@remimartin1309]

Heuer is. Tag isn't.

[@ayomiweerakoon9055]

Tag Heuer knows what it is doing. At any point of time, it's designs are the most modern and the trendiest. And hence Tag Heuer watches are very attractive. But when the trend passes, the older design feels outdated and the wearer feels like buying a new watch. As Tag Heuer watches are not too expensive, selling the old one for a low price and buying a new and trendy Tag Heuer is not unaffordable, and not an unpleasant experience. They are very well made watches and well worth the price paid. While other expensive watch brands are stuck with old designs under pressure to keep them "timeless", Tag Heuer can freely embrace new trends and Tag Heuer wearers are assured of fresh air all the time. That is why Tag Heuer remains very popular among common falk, though hated by warch collectors.

[@ridingdreamer]

I wear a Huer Monaco Gulf and it is an amazing watch. Always put a smile on my face!

[@MDCSYD]

Having owned a few S/EL since the nineties…..I really think those are some of the most unique watches ever. Not just from Tag Heuer catalogue but there’ve never been anything quiet like them. They are so unique that I think one day they’ll make a come back

[@RinkalJain08]

So informative for a watch dummy like me. All i knew was i like TAG, but this one really helps to understand the collection, differences and the usp’s. Thanks Nathan!!

[@Watchmade]

Aquaracer, Autavia. Carrera, Monza and Monaco. So many icons within one brand. I would recommend the Aquaracer 41mm with emerald green dial.

[@WisdomRails]

I know people hate Tag. But I have an Aquaracer and a black ceramic Carrera Heuer 01, and I love both

[@GaganKPolska]

Really good choice mate!

[@wvanhelden]

Love the ceramic Heuer 01😍

[@bluaway30]

I have two tags, a carrera on a rubber strap, and a link , the one that tiger woods endorsed before his scandal broke. Anyway, they are both quartz and are very comfortable to wear. Before I retired, I used to wear them to work and people would compliment them then ask, why do you wear such nice watches to work? I would tell them I enjoy them everyday. I'm not waiting for a nice occasion to wear them. Most of the tag heuer line is aesthetically pleasing, wears well, and fits my budget.

[@DHeisenberg-up6in]

I got my Tag Heuer 2000 model CK1111 and it is still working perfectly even without any maintenance, just need to replace the battery and you are good to go with accurate time and chronograph! Also the classic autavia movement is good to have that click sound you hear when you press the chrono is just awesome! Truly this TH watch dont crack under pressure!

[@gpcurtis2099]

Carrera Calibre 5. White dial, stainless bracelet. It’s the cleanest and most elegant design from TAG.

[@KRJoye]

Excellent review of the Tag Heuer product line! My favorite is the CY2111 re-issue, favorite in my collection

[@eyeheartsushi2212]

Great video, Nathan. The Autavia Heritage looks great.

[@ckkk1m]

Excellent video. You're easily one of the greatest in the watch community today

[@CrownandCaliber]

Thanks! That means a lot and thank you for watching.

[@ralphplazachesmarhomes]

I miss this kind of videos. They are so informative and easy to understand. Waiting on a Zenith, Patek, AP, GS buying guide. 😉

[@sosa8968]

Great simple explanation of the history of TAG Heuer thank you

[@thebig12conference73]

Tag Heuer is so underrated in watches. My Formula 1 watch I was purchased back in 2006 as a graduation watch. It still works to this day because you cannot go wrong. At the end of the day, they are good watches and affordable. If you want, you can go with an upgraded Carrera that will be my next one. I like the Formula one but the Carrera will be my next watch.

[@edteach3r]

I have been wearing my TAG for 20 years. It is quartz, but so accurate. It has travelled the world with me, literally. The Jack Heuer reissue of the Autavia is top of my shopping list, if ever I can find one.

[@ASJacob]

So a quartz does have an edge over mechanical after all 👍

[@fruitcakedessert5230]

How bout master time monte carlo?

[@joshriddell]

I’ve owned TAGs for 25 years. They are incredibly tough and reliable. Kind of the Lexus if Swiss watches.

[@wadeepps3443]

Cool video. I just brought my first Tag one week ago, I brought a 2017 Carrerra chronograph 16 and I absolutely love it.

[@brianpalay]

My favorite TAG is the rare Aquaracer 500M Calibre 7 (WAK211A) I picked up last year, discontinued new old stock from a few years back. It's so uncommon to see, there were literally ZERO videos of it on KZbin. So I posted one on my channel (though my channel is mainly a music channel). I love it! I know when I can afford something like a Planet Ocean, that will be a higher quality watch, but for way less money, I'm happy to wear my TAG Heuer pretty much every day!

[@stuffhappens5681]

I’ve recently purchased a Gulf Monaco. It’s truly a great watch. Well made. Very accurate too.

[@MrDeengels]

I have two aquaracers, they always get me compliments, I use them in the ocean. I love them

[@UGAgradRN]

Got my husband a Carrera calibre 5 with a beautiful blue face (he had his eye on it for a short while) for our 5th anniversary. We weren’t spending much for previous anniversary and birthday gifts, so he was shocked! Been a few years now, and he still loves it! I adore the Monaco, too, but phew! $$$

[@JourneywithSmee]

I own a Carrera Calibre 5 too. Beautiful watch.

[@jimlelan4906]

I love my Ti5 which was recently rebuilt by the USA TAG service center. Perfect, once again.

[@Abdul-Y]

the blue and red gmt aquaracer is, dare I say, fabulous. thanks for the video, mate.

[@dantefichera8787]

well done. i love your format.

[@TheRealTforTexas]

The video was fine, and the individual selections were appropriate. But I think the more sport-oriented Carreras deserved more time in your last category. The big cases might not hold up stylistically over time, but in today's watch market, they check lots of boxes for lots of folks.

[@barry4140]

Love the history,thank you.

[@abhid7507]

Thanks .. I always struggled with this brand to make a meaningful buying decision.

[@PageantExpert]

I actually love my Aquaracer. It’s face shape is very unique & even from afar, you can tell it’s a Tag Heuer watch.

[@johnkim4686]

Agreed. It has hints of Audemars Piguet Royal Oak's polygonal shape which is so cool. Tag AR design captures and reflects light so beautifully it needs to be seen/worn in person.

[@maurociocchetti3724]

Very clear guide of this brand.

[@jdbr801]

I love my brown Carrera with a brown strap, orange second hand. It has aged well and I believe it is a classic.

[@joshriddell]

Agree. The brown Carrera is a future collectible.

[@lukemclean8271]

I picked up a ct1112 from a garage sale a few years ago. Love it.

[@jonparr1148]

I have had an Aquaracer Quartz Pro 500 for over 10 years. 2 batteries, loads of wear and use, great watch love it. Just got a Carrara Heuer 01 all Titanium, beautiful watch and looking forward to many years with them both.

[@js8430]

Was there a specific battery you bought or did warranty replace it?

[@jonparr1148]

@@js8430 I had each new battery fitted by a Tag AD who also fitted a new case back seal and provided a full pressure test certificate. About £75 from memory, not the cheapest but comfort that it’s secure is for me worth it.

[@OpalDragon24]

Love Tag! Great watch!

[@thewatchloungechris]

Great info in here, I had the Aquaracer from last year with the green dial a bit of a polarizing watch but cool dial and different. Wish I hadn't sold it and one I always wanted being a McQueen fan was the Huer Monaco, Until I tryed one on in person, then fell out of love it for some reason. Great brand that gets a lot of undeserved hate because of their marketing tactics. But a lot of value for the money in the brand. I kind of dig the new connected watch and am not even a golfer lol .

[@rustyme1122]

I have a 40mm black face calibre 5 Aquaracer and a Formula 1 quartz Indy 500 100th running edition. Love them both.

[@Pumpkinpumpkin24]

Love your video very detail and useful knowledge ❤

[@kevinjamesdawes7223]

I think the tag heuers 2000 series became tag heuers own feeding station for inspiration in the latest range, after refining through the 4000 and 6000 ,with 200mtrs across the board and bezel design on aqua range. I also think the heavy use of quartz damaged the image as a serious watch and pushed them into fashion brand, which Is what they are now with possibly the most expensive quartz watch out there.

[@JL-rd9bq]

My first entry level luxury watch was in 2011, the Link automatic day/date with a blue dial. It is rarely ever worn, but keep it to remind me where I started in the watch collecting hobby. Everyone has a starting point, our budgets and knowledge expand.

[@03flhtcui]

I love my Tag Heuer Aquaracer, which I also happened to purchase from Crown & Caliber. I own a number of other more expensive Swiss made watch brands that occupy space in my watch box next to the Aquaracer. From a quality & value standpoint, it's really hard to beat the Aquaracer. The quality, the materials used, the design and fit & finish all scream high quality Swiss made watch. Quite frankly if it weren't for the Tag Heuer name on the the dial, you might mistake this for a much more expensive watch than it really is. Yes, the Caliber 5 is a reworked ETA automatic movement that Tag Heuer uses in many of their watches. That said, the ETA movement is a proven, reliable workhorse and is one of the reasons why the price on the Aquaracer is so inexpensive compared to other luxury brand Swiss watches that offer their own in-house Swiss made movements. You just don't get that at this price point. So if you're a watch snob who needs his or ego stroked, this is not the watch for you. For everybody else, this is quite possibly the only watch you'll ever need to own. As I already mentioned, I own several other high end time pieces that cost substantially more than my Aquaracer and this is a very enjoyable watch to own.

[@Nicolailund15]

I got the formula 1 with calibre 5 and I am very satisfied. The watch that feels so good in material and on wrist, but im not worried about using it everyday at work or whatever because i just know it was made to last and let's say 50 years from now, you can still get it serviced at any watchmaker because it is an eta/selitta movement that there will always be spareparts for that movement.

[@richardwilliams1621]

I have a 2009 Aquaracer - has the eta movement - very accurate still after 12 years of wear. Agree it looks much more expensive than it is and I feel the brand is looked down on by some people.

[@junjiesu8058]

Nice video, Nathan. Insightful content. Thank you. Interesting series that are produced. If you could explore Omega Speedmaster which is having too many variations. Having difficulty to choose model suitable based on price, vintage, used, new, automatic, manual etc

[@CrownandCaliber]

Hey Jun Jie Su, We'll look into one for Speedmasters. That's a good suggestion. Thanks for watching!

[@jordandavies68]

I have a tag heuer professional 200, aquaracer calibre S and a carrera chronograph calibre 1887 love them all

[@kevinjamesdawes7223]

Would love to see a review of a discontinued model. The 2000 exclusive chrono auto. Because of age, about ten years, the only things on you tube are 30 second clips just rotating the watch to camera. You tubers have come a long way. There must be many watches like this that are worth a mention. An important stepping stone watch.

[@danclark4494]

The link advanced gmt is beautiful and simple elegance I love it

[@kenlucius7504]

Watch snobs/haters should be ignored. Buy what you like. I love my blue-dial Link Chronograph and especially my Gulf Livery Monaco. I get compliments on both but I'm sure that some may sneer at the thought of wearing a TAG. Who cares? I wear what I like (and can afford) and you should too!

[@michaelbishop9157]

not snobbery - there are just many better options at the price range. Seems like its fashionable to label well placed criticism as snobbery

[@kenlucius7504]

@@michaelbishop9157 Feeling a bit sensitive? Not all of the previous comments can be labeled as "well placed." Some watch enthusiasts are indeed snobs when it comes to anything other than their favorite brands.

[@tricky92x]

@@michaelbishop9157 I have Omegas, Seikos and Tag Heuer... would take pretty much all of my Tag Heuer over their comparable brands and most in the ranges just above (Tudor, Longines, Oris, Breitling (except the Navitimer) etc).

[@mattjan4431]

Just picked up a 2021 Tag Senna auto chrono, fantastic looking watch

[@michaeldimaria4322]

I have the Monaco with the blue face and black face and the black edition of the formula one automatic. I don't have a diver from TAG but my wife has 2 aquaracers. I wear the blue Monaco as my weekend watch and the black more as a dress watch.

[@jeromegold3216]

I have two favorites. 1) tag heuer aquagraph this is a beast. And the best dive watch out there. 2) is the tag heuer link calibre s. Its an in-house electro automatic watch. It is a perpetual calender, tells you the day, date, year, 1 tenth of a second and 1 hundredth of a second chronograph.

[@daviddelapena8177]

I have 2 Calibre s Regatta and 1/100 th ,perfect watches.

[@fernandocortess]

Amazing work

[@juanmedina4780]

Modern TAGs are entry-entry level luxury, when you’re just breaking into the atmosphere of luxury timepieces. I respect them for what they are 👍

[@rossdev]

If you mean price by entry-entry level, that's bit of a generalisation...the Heuer 02 chronos are not exactly cheap, particularly the Tourbillon models.

[@chelious1973]

Tag Heuer is a two tier watch company. They play in the high end as well. Most don't realize this. They think a Formula 1 or Link is indicative of the whole line. Not so. A Autavia which competes well with a Speedmaster is not entry level or neither is a Monaco. The new Carrera's this year are very well made. Can compete with the best of them.

[@entroheat]

The break of entry level is Hamilton, longines, oris but TH quartz models do too. Once you go higher especially in house movement and Monaco, they go up in price. I am not counting depreciation game and used market prices since I don’t deem watches in general as assets but commodities or consumer goods.

[@joshsmith7812]

They have some watches that cost upwards of 6k, that isn't entry level anymore.

[@wvanhelden]

Guys, just read what Juan says. He said entry level luxury. He didn't say they are cheap. Or are you all saying that you can find a tourbillion from any other luxury brand for the price of the Tag 02t? You won't even come close to that price...

[@rofermarca]

The best Carrera for me, the one with 0-60 seconds/minutes indexes its never mention in all KZbin videos. Anyway, for me still a keeper. Carrera Day Date 43mm 🥰

[@narb3h]

I have the 2005 Aquaracer 41mm chronograph with the black dial, and just purchased the 43mm Carrera 02 skeleton dial, hands down the best looking watch TAG Heuer has made. Looking to purchasing it in the rose gold version too.

[@jobro524]

I like these type of videos

[@tomhensarling5890]

I did business with Crown & Caliber and they are a great company.

[@wayne4162]

I'm actually in the market looking at Tag watch's as we speak, you gave us some good information, but I would've love to hear the pricing on each Tag watch as you go through them!!

[@paveldruto3829]

Great guide!!!

[@jonathansmith283]

good rundown . I am seriously thinking of the blue Monaco - JDS/CT

[@guillogarcia7226]

Currently own an F1 automatic and n Aquaracer automatic with ceramic Bezel. Awesome pieces. Currently deciding between a Monaco or the new Tudor Black Bay 58 blue ... can’t go for both

[@WatchJolin]

great information 💐

[@simonyallop1488]

I have an aquaracer chronograph and was planning another aquaracer but after watching this I might try locate a autavia they look sweet as .

[@ChandanYadav-rl2ez]

I have Monaco 69 just love it

[@kaloyanski]

Great video!

[@TheUrbanEpicure]

Really a shame that you basically skipped over the automatic Formula One models, which are some of the best looking and best value models of the entire brand. Their only glaring weakness is the stamped steel clasp.

[@tios9177]

The formula ones look sick. I actually wanted one but it was out of stock and got an aquaracer instead.

[@SegFaultMatt]

Agree. I want one, but I’m too easily affected by peer pressure 😂

[@SuperFreeFreeFree]

Great review. I would add the Monza Cal 36 wit the famous El Primero clockwork.

[@briancronin1428]

Something to note to the racing series is the heritage of there involvement with formula one racing and Porche during this time.

[@marciosouza8656]

I learned a lot ! TKS

[@Yos115]

Carrera Calibre 5 day-date with the blue watch face is absolutely beautiful to me

[@mrbud8524]

Great video. I bought the Heuer Monaco Calbrie 11 blue dail Steve McQueen gets more wrist time than my Rolex sports models and my Omega l love it ❤

[@minatormyth]

Very nice video thank you. I own two Tag Heuer in my collection, the Jack Heuer 80th and the Carrera day date. Fantastic pieces. Most people who dislike the whole range are only regurgitating what they have heard on the internet, most have no experience of the watches. Not forgetting that they just must mention that they would only own a "Monaco", yet again based on no real substance, just regurgitating what others have said 🙄 They give throw away comments like they know what the hell they are talking about.

[@michaelmacdonald329]

Why do people complain that they stuck to their original lines? Isn't that a good thing, in terms of their legacy?

[@lowersaxon]

Very true.

[@wvanhelden]

Probably 90% of all complaining people can't even afford one😅

[@nelsonang]

i’ve got the autavia rindt reissue 😊 love it!

[@usmc1127]

Great video- thanks. Do they hold their value? More specifically, the Carrera?

[@darraghcourtney6362]

Excellent video:

[@hectorgomez4355]

i have a formula 1 and an aquaracer and i love them !!!

[@jamesfernandes2842]

Please can I have one can’t afford a nice watch

[@pabloantinonewman5921]

@@jamesfernandes2842 hahahaha who ok their right mind would give you a tag Heuer watch.

[@Mike-cu6gk]

Great video thank for the work . What’s your opinion on the Link CAL 7 GTM automatic ?

[@foggyshores5986]

The 2022 Carrera 5 day date in blue with stainless bracelet is mesmerizing. The best Carrera they make.

[@nford4895]

The 2023 Tag Indy 500 watch is dreamy 🥰🥰🥰

[@craig2100]

I own several Tag Heuer time pieces...love them all for their styles. Great job!

[@tricky92x]

Some of their styles absolutely crush other brands in their price range.

[@AoteroaRC]

I have a 2014 wap1110 and it's still immaculate and such a brilant watch

[@tyt5216]

Just bought the Tag Heuer professional 2000, it's serviced in 2017 and it was priced at 240. I know a lot of "watch lovers" wouldn't approve of me but I love it

[@Long-nd8bq]

I'm wearing a 2000 Professional WK1112 on a black NATO strap right now. Little small at 37mm but it looks good on my wrist size.

[@trevbarlow9719]

TAG for me: all the models I love are their non-affordables. Great idea for a series, though!

[@zzzpmi]

go to 80s-90s to get some better yet affordable ones. they look good despite using cheap quartz. obviously we cant afford the 60s heuers

[@sp3c0ps]

@@zzzpmi No one wants a fcking quartz watch.

[@lougran598]

Nice designed and well done watches at affordable price. What else? Autavia line is amazing IMO

[@dominiccolangelo9532]

How about explaining how the individual dials work or should be used. I would be helpful for newer users. I just bought the Carrera1887 and I have no idea what each circle means. but thanks for your very informative information about the watches.

[@rafiislam2822]

Just got a Pepsi, love it.

[@Martinezm0500]

Hey you got my GMT on that table just got mine brand new at Lee Michaels about a week ago

[@FrankJackson]

Hey Nathan I’ve been looking for my first entry level luxury watch for over a year. I stumbled upon your channel. I narrowed it down between an Omega Aqua Terra and Tag Heuer Calibre 16. I’m a sporty/business casual type guy so either fits my standards. I’m leaning more toward the Clibre 16 because of price and aesthetics- The Aqua Terra price just went up $500 due to inventory. Is the Calibre a good watch for the market price? Also, appreciate you taking time to talk about Tag Heuer as many others don’t mention the brand on their channel.

[@nytobake3543]

What did you end up getting?

[@ferdinatamotovlog8942]

Nice content

[@jaront4922]

What are your thoughts on the carrera calibre 16, blue face and brown strap? I think it would be one of their most stunning watches tbh

[@V59971]

The 1980s/ 90s tags are beautiful

[@bnick25352535]

I have a Carreera caliber 16 since released and a Monaco on a bracelet is such a killer watch.would love to see a Carreera 02 skeleton in a smaller size like 43 and slimmer.

[@stephenhaynes603]

i like all of them just a brilliant brand

[@Sinackular]

Why arent you guys talking about the twin time? it's an awesome watch from tag!

[@richardball7251]

Well done

[@gust9464]

Thx for sharing. Aquaracer pepsi 👍

[@robertg1556]

Love my Formula 1 Calibre 5.

[@harrypalms9491]

I have a few watches and several which are Tag Heuer. By far my favorite is my model 844/3…

[@greenbow7888]

Have you ever seen one of those dark-blue looking Tag Aquaracers, in bright sunshine? The colour is mesmerising.

[@jackday1587]

Hi Have a link and the Monaco, next aquaracer I think. Thanks for reassurance that it is a good brand