The 4C's of leverage

  Рет қаралды 2,326,468

Dan Martell

Dan Martell

Күн бұрын

Пікірлер: 337
@HamedMaddahi
@HamedMaddahi 3 ай бұрын
1. Capital (Other people’s money) 2. Labor (Other people’s time/skill) 3. Media (Other people’s attention) 4. Machines ( Code/Tools to automate ) 5. Management (to bring them all together and produce outcomes for customers)
@MrSam198518
@MrSam198518 3 ай бұрын
Not media, he is talking process.
@CostarPelotheri
@CostarPelotheri 3 ай бұрын
When Bill Gates does this he is accused of not creating anything but stealing others ideas. The question is whose vision and plan was it?
@Dj-nk7wb
@Dj-nk7wb 3 ай бұрын
Management comes into labour because manager manages your business
@brandonr737
@brandonr737 3 ай бұрын
No Sam you’re wrong. If you actually read Naval Ravikant you’d know he’s talking about media when he talks about content. Do the work and don’t just watch a 30 second video thinking you know it all.
@Dj-nk7wb
@Dj-nk7wb 3 ай бұрын
@@brandonr737 Productise Yourself
@brianyu5611
@brianyu5611 4 ай бұрын
I have a similar story. In 2019, I got engaged. In 2020, second year into working as an entrepreneur, she left me. I was 25, working every hour I was awake. I also had no money in the first year, so, did night shifts from 4PM to 2AM at a factory. Last year, we nearly killed our business. The cashflow was growing every year. 1.5, 3, and 4.5M. But, something did not feel right. And we hit the wall. This year which is the fifth year, while we were bouncing back, I focused on delegation and patience. I was not confident that I could keep up with the same energy that I had in the first four years. So, I focused on people and their growth. So far it has worked better than working 120 hours a week.
@adityaiyer.
@adityaiyer. 4 ай бұрын
I am a Finance graduate pursuing cfa with an Year in Experience in the Business world. Can we connect and have a word?
@titoelcolombiano
@titoelcolombiano 4 ай бұрын
🥱😴😴 noone asked
@BhupeshPandhare-n3e
@BhupeshPandhare-n3e 4 ай бұрын
That's great, i hope you achieve. Your dream
@BhupeshPandhare-n3e
@BhupeshPandhare-n3e 4 ай бұрын
That's great, 😸 i hope you achieve your dreams
@RedJackWZ
@RedJackWZ 4 ай бұрын
​@@titoelcolombiano hater
@shrishantsingh4450
@shrishantsingh4450 4 ай бұрын
5th C - Corporation 6th C - Communication 7th C - Commitment 8th C - Courage 9th C - Curiosity 10th C - Consistency 11th C - Compassion 12th C - Creativity 13th C - Clarity 14th C - Competence There are dozens of C that can help you to grow in ur life but the problem is that we just listen to them and never follow them😅😅
@yosepupithani5441
@yosepupithani5441 4 ай бұрын
Bro You forgot calling out "naval ravikanth part" which is an indian name
@DelgenitoEsmildo
@DelgenitoEsmildo 4 ай бұрын
Your "C's" are what led us to create a business...not how to keep it moving...
@AketBright
@AketBright 4 ай бұрын
Your right 😢
@Samurai-mx4tb
@Samurai-mx4tb 4 ай бұрын
He's talking about "Leverage".. Search it on google
@hanumabihari178
@hanumabihari178 4 ай бұрын
Charisma
@krissk77
@krissk77 21 күн бұрын
Thanks for putting this as simple as possible...grateful 🎉
@legacyrydeshare3478
@legacyrydeshare3478 2 ай бұрын
Let’s talk about the woman. She left you because she was not down for the struggle. She needs a guy that’s already accomplished. She wants to meet you at the finish line. FACTS…🤝
@streetfightsguild7480
@streetfightsguild7480 26 күн бұрын
How do you know? Did he tell you why?
@phosoa8965
@phosoa8965 25 күн бұрын
nahh it was the 100 hours a week, couldn't spend enough time with her
@legacyrydeshare3478
@legacyrydeshare3478 22 күн бұрын
@ assumptions and speculation. This is the world we live in.
@Dazzle_she
@Dazzle_she 11 күн бұрын
Thin wall between loyalty and insurance of personality
@hermanchaves6723
@hermanchaves6723 2 ай бұрын
Thank You 🙏 endless blessings to you and your family, but above all an abundance of Health
@KewRtQ
@KewRtQ 4 ай бұрын
The 4 Cs of LEVERAGE Leverage is the answer to the question: “How can I receive MORE than what I put in?” • Code • Content • Capital • Collaboration
@GammaAuthority
@GammaAuthority 22 күн бұрын
Facts only! I discovered this when I read the book Systems Thinking for Startups and Emerging Businesses Totally worth it especially for Founders and Business owners
@ChristianBullen
@ChristianBullen 3 ай бұрын
The 5th C is - Confidence. Saying anything with enough confidence is enough to (6th C) Convince folks that what you are saying is worthwhile and true.
@antonyoung3848
@antonyoung3848 3 ай бұрын
The 7th C is chut your mouth
@hbkkidcorrupt
@hbkkidcorrupt 3 ай бұрын
Until you have to present to an expert in that field.
@skumbaggxox
@skumbaggxox 2 ай бұрын
You don't understand what leverage is do you?
@ChristianBullen
@ChristianBullen 2 ай бұрын
@hbkkidcorrupt I'm making fun of the concept pal.
@CollinRutherford
@CollinRutherford 4 ай бұрын
Collaborating with others is truly key to breaking through revenue plateaus and scaling your business.
@Gemmusic-w6p
@Gemmusic-w6p 3 ай бұрын
Collaboration and capital combined
@bestdayeverTV
@bestdayeverTV 4 ай бұрын
Thanks Dan. Clear, clean and consise😊
@Ghosted760
@Ghosted760 2 ай бұрын
4 C's of Leverage: 1. Capital (Other people’s money) 2. Labor (Other people’s time/skill) 3. Media (Other people’s attention) 4. Machines ( Code/Tools to automate ) 5. Management (to bring them all together and produce outcomes for customers)
@BalanceWithBhuvan
@BalanceWithBhuvan Ай бұрын
The best assimilation of the video I saw here 🎉
@cougarbatterie
@cougarbatterie 3 ай бұрын
💯% true. Nailed everything. Nothing to add.
@funnydummy
@funnydummy 6 күн бұрын
I love the 4th point. Right on! 🔥
@kontikimiles1612
@kontikimiles1612 Ай бұрын
How about staying loyal to praying. I promise things will falls together appropriately if you pray but also you have to apply yourself and show up for what you prayed for.. just try it. No it might not happen over night but stay down and when your time is ready things will just windfall. Don't worry about understanding how it happened just keep applying this method. But remember you must wake up and walk in your prayers . Just follow your inner gut #trust ⚡
@haider_javaid
@haider_javaid 3 ай бұрын
Here are my understanding of the 4C’s : 1. Code (Basically have an automation for your most time consuming tasks) 2. Content (Instead of doing a one-one coaching, create a checklist or blueprint in written/video format instead. This way you can reuse the content to sell it to thousands of people) 3. Capital (Be more resourceful by learning to use tools like Canva, GPT, Capcut, ect) 4. Collaboration (Collaborating with other brands can increase your brand awareness since you will be tapping into their market)
@brandonr737
@brandonr737 3 ай бұрын
Yes this is the foundational understanding of the four C’s and they even go much much deeper when it comes to their ability to be used to create leverage.
@theCryptolic
@theCryptolic 2 ай бұрын
But what's all this for? Which profession he's talking about? Engineering? or its appliable to all?
@haider_javaid
@haider_javaid 2 ай бұрын
@ I think it is possible to apply these for any professions. For example you can compile your knowledge on engineering and maybe sell it as a course. But I also think that these are more suitable for one-person business models.
@Huntress_fx
@Huntress_fx 3 ай бұрын
1. Code 2. Content 3. Capital 4. Collaboration 5. Confidence 6. Convince 😂
@ThonThon007
@ThonThon007 2 ай бұрын
I’m distracted by this 🔥 beat!!!
@JustinNoko-v4d
@JustinNoko-v4d 14 күн бұрын
When I was still at school my accounting teacher, taught me that capital is the money we use to start a business. You know but what I didn't know was, the actual fact that you don't need capital for you to have a successful business. You know but you need to have some knowledge, and also learn to work with people and teach them how to do the work for the growth of the company.😲🔥🔥🔥
@ewed418
@ewed418 4 ай бұрын
I remember talking to a friend who owns his company about automation. He was lost is manual tasks. I met him this year and asked how it went. He said he hired his wife.
@electriquenikki
@electriquenikki Ай бұрын
This was so helpful, thank YOU
@medievalknievel
@medievalknievel 3 ай бұрын
How is this gonna make me a better guitar player, bro?
@ibezimjames8678
@ibezimjames8678 3 ай бұрын
You're not on the right channel dawg
@medievalknievel
@medievalknievel 3 ай бұрын
@@ibezimjames8678 if you say so money man lol
@Govind-td1hx
@Govind-td1hx 3 ай бұрын
bro got the craziest mentor
@ManhToMo
@ManhToMo 29 күн бұрын
1th C - CODE 2th C - Content 3th C - Capital 4th C - Collaboration 5th C - Corporation 6th C - Communication 7th C - Commitment 8th C - Courage 9th C - Curiosity 10th C - Consistency 11th C - Compassion 12th C - Creativity 13th C - Clarity 14th C - Competence
@kingme6109
@kingme6109 2 ай бұрын
Debt Debt Debt you won’t get ahead until you understand that your operating in a debt system
@danielm5695
@danielm5695 4 ай бұрын
Where I live, hiring has become the hardest.. there is zero to little talent, I have tried it all, 6 digit salaries or not, it doesn’t matter. We have been at this for two years and keep on getting back to square one
@M3Disruptive
@M3Disruptive 2 ай бұрын
Remote jobs ... Get everyone on remote
@mr_red5483
@mr_red5483 Ай бұрын
What a body language and structure 😮
@gavinalderman4428
@gavinalderman4428 3 ай бұрын
Thanks for the gold, Dan!
@aaronlim13
@aaronlim13 3 ай бұрын
what I learn is only work it out, don't just learn, just listen, just thinking or imagine.
@Learnenglishwithfarrah
@Learnenglishwithfarrah 6 күн бұрын
Excellent 👌
@ibra7304
@ibra7304 2 ай бұрын
Well said. Health truth wishes you a happy health
@joystickgod4690
@joystickgod4690 3 ай бұрын
Automate, Content, Capital, Collaboration
@Jaesais
@Jaesais Ай бұрын
Code, Content, Capital, Collaboration
@VENUEATHENS
@VENUEATHENS 2 ай бұрын
Amazing how you all can get yourselves the right mentors, and for us regular ppl it's like not that likely 🤔
@ekeminios
@ekeminios Ай бұрын
Thank you Dan
@VC10899
@VC10899 3 ай бұрын
Working through ppl is easier said than done. ‘People’ are not vested in a small business, only the owner is. High salaries, incentives, etc will never overcome work ethic and ability. And if the entire workforce is of the same caliber….i mean what else is there to do? I agree with the automation and SOPs for sure. Need to work on those.
@plannerjoy
@plannerjoy 3 ай бұрын
SOPs only work if you as a business owner can find people to follow them. Online businesses are able to automate tasks. However, businesses that rely on the manual labor are at a disadvantage.
@lordnavan-eethan8971
@lordnavan-eethan8971 4 ай бұрын
Good luck man , keep going, you got it.
@Tirimtina
@Tirimtina 3 ай бұрын
Maaan looking in a great shape
@passiveincomeac
@passiveincomeac 3 ай бұрын
I love my multifamily properties. Great passive income.
@ESODaily
@ESODaily 3 ай бұрын
You people never cease to amaze me. There's no capital! It's debt! You're playing with debt
@muhammadsahid1901
@muhammadsahid1901 18 күн бұрын
Terimakasih 😊
@londongangbang6146
@londongangbang6146 4 ай бұрын
But when is the last time you heard that government has build new hospitals or new housings for public. The population of this country has increased but no new development has taken place, hence there is soo much wait for everything.
@askdomisset
@askdomisset 4 ай бұрын
Many ladies don't understand what entrepreneurs go through. So they think of the flashy lifestyle but coming closer they saw a man who barely have time to eat or go out for a date. This is the live of every building entrepreneur. Most of us love much but need time to build up the business. I can't imagine enjoying without my women but work can make a lady think you're not thinking of her.
@KlausSchneider-e6t
@KlausSchneider-e6t 4 ай бұрын
Very true !
@tayaikim
@tayaikim 3 ай бұрын
A man would work hard to provide for the woman. A woman would never want a man who only knows how to work
@JesseStevenPollom
@JesseStevenPollom 3 ай бұрын
Great words!
@earealestate2961
@earealestate2961 3 ай бұрын
Fantastic video! I was wondering if you could expand on a specific detail. How do you approach that in a practical scenario?
@DoeshayLeads
@DoeshayLeads 3 ай бұрын
Good advice here but will require good strategy, planning and a willingness to be consistent.
@____2080_____
@____2080_____ 3 ай бұрын
Thank you, Dan.
@InKwetrust99
@InKwetrust99 4 ай бұрын
Last C , regulatory Capture ! The most important part
@Health-zp2eh
@Health-zp2eh 3 ай бұрын
Can agree on that 1 was close too d More then 5 times since stuffs started. Not Give in now.
@kodiorakwue3542
@kodiorakwue3542 4 ай бұрын
100hrs a week, you have to work from 6am-10pm everyday (that includes the weekends). Yes, it will almost kill you. Anyway, was he working in a Chinese factory or what?
@talentekhuzwayo2705
@talentekhuzwayo2705 4 ай бұрын
He’s a multi millionaire with two kids & a wife now… so i think it worked out in the end bud. Seeing as it didn’t in fact kill him
@CoachPiccolo
@CoachPiccolo 4 ай бұрын
​@@talentekhuzwayo2705I think you missed everything the person above you was getting at!
@tafarishambe5673
@tafarishambe5673 3 ай бұрын
Well when you find something that doesnt seem like work (a passion) you can do it at unrealistic standard for prolonged amounts of time before experiencing severe burn out. When i started my first business, i routinely spent 12-16 hours everyday for 3 months getting it started before i finally began to collapse and even developed a minor heart issue at age 22. Passions can be very very dangerous if you have no discipline. But once u find something you have to make excuses NOT to do, probably just found ur thing. But until then gotta work… smarter than 100 hrs a week, not harder
@talentekhuzwayo2705
@talentekhuzwayo2705 3 ай бұрын
@@tafarishambe5673 how and why did it affect your heart may i ask?
@SpongeBobSpoon
@SpongeBobSpoon 3 ай бұрын
I really needed this
@teamaden2185
@teamaden2185 3 ай бұрын
Great insight ❤
@soniasilvester4868
@soniasilvester4868 3 ай бұрын
OMG.. I liked it 1001st time.
@jobthelion
@jobthelion Ай бұрын
Powerful!
@DonalvonMinice
@DonalvonMinice 2 ай бұрын
Thank you so much for this amazing video! A bit off-topic, but I wanted to ask: My OKX wallet holds some USDT, and I have the seed phrase. (alarm fetch churn bridge exercise tape speak race clerk couch crater letter). How should I go about transferring them to Binance?
@Gauravkumar_0003
@Gauravkumar_0003 Ай бұрын
❤❤❤❤❤
@afghanfilm
@afghanfilm 3 ай бұрын
@garyvee first time I caught you jot listening 😅 she said in less than 8 years, that's a long-term goal and she can pull it off
@CoachPiccolo
@CoachPiccolo 4 ай бұрын
And yet if you analyze what (capital) really is, it basically means money, so YES, it does "take money to make money" or at least to start something (rather small or big) even if the money isn't being sourced by/from yourself!
@suedoenim216
@suedoenim216 2 ай бұрын
1. Wrinkle 2. Wrinkle 3. Wrinkle 4. Wrinkle
@SKumar-eq2ex
@SKumar-eq2ex 4 ай бұрын
Code Content (SOPs) Capital..(be resourceful) Collaborate
@MortonBakerDMD
@MortonBakerDMD 4 ай бұрын
Yeah but the content naval was talking about was like social media content etc where you can leverage an audience and tech to stream your content 24/7. You can read it in the Navalmanack
@MortonBakerDMD
@MortonBakerDMD 4 ай бұрын
And naval talked about it in a historical sense where collaboration was the first form in ancient history then capital and lending became a form of leverage and then code and content as leverage of the modern age. Collaboration is the hardest form to utilize because people are always tough.
@AketBright
@AketBright 4 ай бұрын
I didn't understand the code part
@MortonBakerDMD
@MortonBakerDMD 4 ай бұрын
@@AketBright like computer programming. Like writing code for computer and then having it run without having to do any actual work
@Themasked_26
@Themasked_26 3 ай бұрын
Wait.. isn't he the same person (ravikant) mentioned in book atomic habits
@EdwinADOLO
@EdwinADOLO Ай бұрын
My biggest concern is my ability to make things easier for my children school 🚸🏫in Africa 🌍
@InterestingMomentsTime
@InterestingMomentsTime 4 ай бұрын
Why start a business with risk when you can coach others about starting a business for guaranteed profit with no risk? These business gurus are popping up everywhere and copying each other and riding on each other’s wagon.
@fulufhelomasutha1840
@fulufhelomasutha1840 4 ай бұрын
Very true and it seems like all of them have startup business experience, where as all their business is couching😂
@lucasasselmeier7825
@lucasasselmeier7825 3 ай бұрын
@@fulufhelomasutha1840yeah but if they got big coaching, then obviously the methods work 😂😂😂
@Boujeehack
@Boujeehack Ай бұрын
Can I do this in medical field ?
@GradHiree_Job_Scholarship
@GradHiree_Job_Scholarship 24 күн бұрын
Why not
@wsironda
@wsironda 3 ай бұрын
That's me making 300k years working my ass off 😢. Now, I'm starting a new business with a different approach.
@isaaceffiong4555
@isaaceffiong4555 3 ай бұрын
Thanks for sharing.
@Jon-e2f
@Jon-e2f 3 ай бұрын
Important information!!!
@KhaliqNoor12
@KhaliqNoor12 25 күн бұрын
Who wants physique like him?❤❤
@CHRISTOPHE-dc7ve
@CHRISTOPHE-dc7ve 4 ай бұрын
What is that song 💪🏽💪🏽
@The_paradox_of_Youth
@The_paradox_of_Youth 3 ай бұрын
I'm surprised you're the only person to ask. That song is fire and I can't figure out what it is.
@CHRISTOPHE-dc7ve
@CHRISTOPHE-dc7ve 3 ай бұрын
@@The_paradox_of_Youth 😔
@AfiDeSouza-qf6nf
@AfiDeSouza-qf6nf 4 ай бұрын
Its a stage by stage and people Who understands your Walk in what you are doing.
@nayaknaresh
@nayaknaresh 4 ай бұрын
There’s a problem with Collaboration/ Delegation. If you hire the wrong guy, you will never be able to delegate.
@BernabelaEinfeldt
@BernabelaEinfeldt 3 ай бұрын
Great analysis, thank you! Could you help me with something unrelated: I have a SafePal wallet with USDT, and I have the seed phrase. (behave today finger ski upon boy assault summer exhaust beauty stereo over). Could you explain how to move them to Binance?
@RumanGogoi-cj3
@RumanGogoi-cj3 10 күн бұрын
Naval ravikant 🇦🇺📈🚀🌌🥂💪
@Yourpropertiesguru
@Yourpropertiesguru 4 ай бұрын
I just got myself Oxford dictionary and checking the C" log
@nsambataufeeq1748
@nsambataufeeq1748 3 ай бұрын
Influencer is 90 percent being fit. Hey i get it, fitness shows discipline.
@mealprepbiz101
@mealprepbiz101 4 ай бұрын
I always tell my clients “eliminate, automate, delegate”… same same, but different
@apex-lazer
@apex-lazer 4 ай бұрын
Great vid ❤
@ashe5088
@ashe5088 4 ай бұрын
Man his physique 🙇🔥
@georgerodriguez2987
@georgerodriguez2987 Ай бұрын
She sure does regret it now 😅
@soar-up
@soar-up Ай бұрын
Great tips
@godson4340
@godson4340 Ай бұрын
Dan "The man" Martell
@ShivamSharma-gc3ui
@ShivamSharma-gc3ui 3 ай бұрын
Is he the blue shirt character from 'Free Guy'?
@warren4042
@warren4042 2 ай бұрын
Work is a part of the dream we don't need robot employees putting people out of work just like CGI did
@fiyinfoluwaawopetu1559
@fiyinfoluwaawopetu1559 3 ай бұрын
Perfect ❤
@Savage_Sales
@Savage_Sales 2 ай бұрын
Why isnt the second C Checklist?
@tyal-q9x
@tyal-q9x Ай бұрын
Uh... Dan, none of those matter without having the Character to learn. The character to be curious. The character to be persistent. The 4th C is to understand the character of others.
@anandvashishtha07
@anandvashishtha07 4 ай бұрын
Code content collaboration capital😊
@biswajeet6691
@biswajeet6691 3 ай бұрын
Mentor Ravikant should be proud of you!
@OsezuaIsibor
@OsezuaIsibor 3 ай бұрын
Just cool bro
@MrKeonGrayson
@MrKeonGrayson 2 ай бұрын
None of the C's were actually C's!
@theDarweesh
@theDarweesh 4 ай бұрын
Quoting Alex hormozi
@abhidas8239
@abhidas8239 Ай бұрын
*Main C is Customer* if no customer then no business and no profit
@khalidisah8457
@khalidisah8457 4 ай бұрын
Really educative
@MultifamilyPro1911
@MultifamilyPro1911 4 ай бұрын
Great content.
@Mazenco9613
@Mazenco9613 3 ай бұрын
That's great!
@jessebills_
@jessebills_ 17 күн бұрын
Facts❤🎉
@SKF358
@SKF358 4 ай бұрын
Cs, no apostrophe. It's plural, not possessive.
@yosepupithani5441
@yosepupithani5441 4 ай бұрын
Yes you're right✅️
@jskrbk
@jskrbk Ай бұрын
Where can I buy those tshirts?
@divusaga
@divusaga 7 күн бұрын
I have never left any one ❤😂
@chuckyneoable
@chuckyneoable 4 ай бұрын
On point and powerful
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